Plurial Novilia
Plurial Novilia is a French social housing operator (ESH) and subsidiary of Action Logement Group, managing approximately 39,000 rental units across 200 communes in Champagne-Ardenne and Île-de-France through 12 local agencies, serving low-income households, students, seniors, and partner-company employees.
- Company typePrivate
- Founded1947
- HeadquartersReims, France
- Headcount101–250
- GTM typeB2C
- OfferingServices
What Plurial Novilia does
Plurial Novilia is a French social housing operator (ESH — Entreprise Sociale pour l'Habitat) headquartered in Reims and a wholly-owned subsidiary of Action Logement Group, the leading French social housing group with over one million units nationally. Founded in 1947, the company manages approximately 39,000 rental housing units across 200 communes in the Champagne-Ardenne and Île-de-France regions as of January 2024, serving low- and moderate-income households, students and young professionals, seniors and people with reduced mobility, and employees of Action Logement partner companies. Revenue is generated primarily through regulated monthly rental income (e.g., T3 units at €399-€570/month, T4 units at €484-€705/month charges comprises), supplemented by property sales (existing units priced €73,500-€206,500), commercial space rentals, parking, and rent-to-own (PSLA) programs; capital expenditure on renovations is partly offset by European Regional Development Fund (FEDER) subsidies.
The company operates a direct-to-consumer distribution model through 12 local proximity agencies and a 24/7 online client portal (clients.plurial-novilia.fr), supported by 533 employees and achieving an 85% customer satisfaction rate. Plurial Novilia is differentiated operationally by innovation in construction technology, notably the ViliaSprint² project in Bezannes — described as Europe's largest 3D-printed apartment building (12 units, 800 sq m, completed in 34 printing days using COBOD International's BOD2 gantry system) — which delivers ~10% concrete savings, 50% labor reduction, 50% waste reduction, and a three-month construction time advantage versus conventional methods. The company also runs the '1,2,3 Soleil' collective self-consumption photovoltaic program across 123 pavilions and the 'Mon Quartier Fourmille d'Idées' community engagement initiative (jointly with Alpha Logement), reinforcing its position as the 1st ESH in Champagne-Ardenne, the leading producer in Seine-et-Marne, and the 7th largest Action Logement subsidiary.
The company has announced plans for a 40-unit 3D-printed building using two printers simultaneously, with the stated objective of cost parity with conventional construction and a fourfold reduction in print time, signaling intent to industrialize additive-manufactured social housing at scale.
Plurial Novilia firmographics
Firmographics- Name
- Plurial Novilia
- Legal name
- Plurial Novilia
- Website
- https://plurial-novilia.fr
- Company type
- Private
- Founded year
- 1947
- Operating status
- Operating
- Headcount range
- 101–250 employees
- Short description
- Plurial Novilia is a French social housing operator (ESH) and subsidiary of Action Logement Group, managing approximately 39,000 rental units across 200 communes in Champagne-Ardenne and Île-de-France through 12 local agencies, serving low-income households, students, seniors, and partner-company employees.
- Ownership category
- akta.pro rank
Plurial Novilia industry classification
Industry- Product category
- Social Housing
- NAICS
- Other Residential Care Facilities (62399), Assisted Living Facilities for the Elderly (623312)
- SIC
- Real Estate Agents & Managers (For Others) (6531), Services-Social Services (8300)
- akta.pro primary industry
- Affordable Housing & Community Development (Housing, Community Land Trusts) (BPAGALAC)
Keywords
Where Plurial Novilia is headquartered
LocationHeadquarters
- HQ city
- Reims
- HQ country
- France
- HQ region
- Europe
Offices3 records
Markets served
Plurial Novilia business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Infrastructure, Technology or R&D, Marketing or Sales, Supply Chain
Revenue model
- Social Housing Rental: Rental income from social housing portfolio. Tenants pay monthly rent (e.g., T3 apartments from 399-570 euros/month). Includes student housing, senior/PMR housing, and standard family housing.
- Property Sales (Vente de Patrimoine): Sale of existing social housing units to existing tenants and new buyers. Prices range from 73,500 euros (T2) to 206,500 euros (T5). Subject to resource conditions and prioritized to social housing tenants.
- European Union Subsidies (FEDER): Co-funded renovation projects with European Regional Development Fund subsidies for energy efficiency improvements across multiple housing complexes
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Monthly | Studio/T1 apartments for students and young professionals |
| Subscription | Monthly | T2-T5 apartments for families |
| Unit Pricing | Other | Property sales (existing social housing) |
Go-to-market motion1 record
Distribution channels4 records
Marketing channels5 records
Plurial Novilia product offering
Product offeringCore offering
Plurial Novilia is a French social housing operator (ESH) that rents and sells approximately 39,000 affordable housing units across Champagne-Ardenne and Île-de-France through 12 local proximity agencies. It offers standard family rentals, student housing, accessible housing for seniors and people with reduced mobility, commercial premises, and rent-to-own (PSLA) programs. The company has pioneered 3D-printed concrete construction for social housing through its ViliaSprint² project in partnership with COBOD International.
Product overview
Plurial Novilia operates as a social housing provider (ESH) under Action Logement Group, offering rental housing, property sales, and specialized housing solutions across Île-de-France and Champagne-Ardenne regions. The company's portfolio includes approximately 39,000 housing units across 200 communes, managed through 12 local agencies. Core offerings include standard rental housing (Location), property sales (Achat), student housing, senior and accessible housing (Seniors et PMR), commercial space rentals, and parking. The company has pioneered 3D-printed construction technology through its ViliaSprint² project, using COBOD BOD2 systems to build multi-story social housing faster than conventional methods. Additional services include the Mon Quartier Fourmille d'Idées community engagement program and the Espace Clients digital tenant portal.
Differentiator
Problem solved
Functional benefit
Brands
- Mon Quartier Fourmille d'Idées: Community engagement program run by Plurial Novilia and Alpha Logement to support neighborhood projects up to €1,000, targeting tenants and local residents in Reims, Epernay, and Châlons-en-Champagne.
Products and services
- Social Housing Rentals (Location de Logements) Rental of social housing apartments, houses, studios, and parking spaces across Champagne-Ardenne and Île-de-France regions for income-eligible households, students, young professionals, seniors, and people with reduced mobility. Managed through 12 local proximity agencies with zero agency or dossier fees and one month deposit for residential rentals.
- Property Sales (Achat de Logements) Sale of existing social housing properties in the Marne department at reduced prices with reduced notary fees, and full fee waivers for current Plurial Novilia tenants. Prices range from 73,500 euros (T2) to 206,500 euros (T5), subject to resource conditions and prioritized to social housing tenants.
- Student and Young Professional Housing Furnished and equipped apartments adapted to student and young professional budgets with zero agency fees, zero dossier fees, and one month deposit, available near education and employment centers.
- Senior and PMR Housing Housing solutions adapted for seniors and people with reduced mobility (PMR), including accessible apartments with adapted amenities and support services for independent living.
- Location-Accession (PSLA) Rent-to-own program allowing tenants to become property owners at rental prices, facilitating gradual homeownership through the PSLA (Prêt Social Location-Accession) scheme. New-build units are marketed through Plurial Immo'.
- Commercial Spaces (Location Commerciale) Rental of commercial premises and offices for small businesses and professionals in Plurial Novilia residential buildings, with flexible terms including three months deposit and zero agency fees.
- Parking and Garages (Parkings et Garages) Parking spaces and garages available for rent near tenants' homes, bookable online without fees or obligations.
- ViliaSprint² 3D-Printed Apartment Building Multi-story 3D-printed social housing apartment building delivered using COBOD International's BOD2 gantry system at the Bezannes site, comprising 12 social housing units across three floors and 800 sq m. Demonstrates a construction method that reduces build time by three months, cuts labor by 50%, saves approximately 10% concrete volume, and halves material waste compared to conventional methods.
- Espace Clients (Online Tenant Portal) Online self-service portal for tenants providing access to housing services 7 days a week and 24 hours a day, including account management, maintenance requests, and online services accessible in a few clicks.
Quantifiable outcome
- ViliaSprint² completed 3 months faster than conventional construction
- +4 more outcomes
Companies that use Plurial Novilia
Customer profileNamed customers4 records
Segments5 records
Ideal customer profiles5 records
Plurial Novilia technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature4 records
Plurial Novilia partnerships and signals
Strategic signalPartnerships
Six partnerships are on record, tiered core and minor.
- COBOD InternationalcoreTechnology provider for 3D concrete printing. COBOD International supplied the BOD2 gantry system printer used for the ViliaSprint² project - Europe's largest 3D printed apartment building. Plurial Novilia uses COBOD technology for innovative social housing construction.
- PERI 3D Constructioncore3D printing operator that executed the ViliaSprint² project on-site using the COBOD BOD2 printer. Completed the 12-unit apartment building in 34 effective printing days.
- HOBO ArchitecturecoreArchitectural designer of the ViliaSprint² project. Responsible for the design of Europe's largest 3D printed apartment building.
- Action LogementcoreParent company/group. Plurial Novilia is a subsidiary of Action Logement Groupe, the leading French social housing group with over 1 million housing units. Action Logement's mission is to facilitate housing for employees to promote employment and economic performance.
- Alpha LogementminorCo-porteur of 'Mon quartier fourmille d'idées' citizen engagement initiative. Alpha Logement provides funding up to 1,000 euros for resident-led neighborhood projects.
- AkollademinorWebsite development agency responsible for the design and development of Plurial Novilia's corporate website.
Scale indicators11 records
Recent moves6 records
Expansion highlights6 records
Plurial Novilia competitors and assessment
Company assessmentMarket position
Competitive moat5 records
Key risks6 records
Key highlights7 records
Customer concentration
Plurial Novilia social profiles
Digital presencePlurial Novilia financial estimates
Financial estimateRevenue estimate
Valuation estimate
Plurial Novilia leadership team
Management profileNumber of profiles
Profiles2 records
Plurial Novilia funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Plurial Novilia M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Plurial Novilia
What does Plurial Novilia do?
Plurial Novilia is a French social housing operator (ESH) that rents and sells approximately 39,000 affordable housing units across Champagne-Ardenne and Île-de-France through 12 local proximity agencies. It offers standard family rentals, student housing, accessible housing for seniors and people with reduced mobility, commercial premises, and rent-to-own (PSLA) programs. The company has pioneered 3D-printed concrete construction for social housing through its ViliaSprint² project in partnership with COBOD International.
Is Plurial Novilia a public or private company?
Plurial Novilia is a private company. It is classified as corporate owned and is currently operating.
When was Plurial Novilia founded?
Plurial Novilia was founded in 1947. It employs 101 to 250 people.
Where is Plurial Novilia based?
Plurial Novilia is headquartered in Reims, France, in the Europe region.
How does Plurial Novilia make money?
Three revenue lines are on record. Social Housing Rental is the primary driver. The others are property Sales (Vente de Patrimoine) and european Union Subsidies (FEDER).
Does Plurial Novilia have an API?
No public API is recorded for Plurial Novilia.
What industry is Plurial Novilia in?
Plurial Novilia's product category is Social Housing. Its primary akta.pro industry code is BPAGALAC, Affordable Housing & Community Development (Housing, Community Land Trusts). Its NAICS code is 62399 and its SIC code is 6531.