Madde 22
Madde 22 is an Istanbul-based technology and design agency, founded in 2008, that provides project-based data science, AI/ML, business intelligence, web/mobile development, e-commerce, and CRM services to enterprise clients across Turkish banking, insurance, retail, electronics, and government sectors.
- Company typePrivate
- Founded2008
- HeadquartersBeyoglu
- Headcount11–50
- GTM typeB2B
- OfferingServices
Madde 22 firmographics
Firmographics- Name
- Madde 22
- Legal name
- Madde 22 Technology & Design Agency
- Website
- https://madde22.com
- Company type
- Private
- Founded year
- 2008
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Madde 22 is an Istanbul-based technology and design agency, founded in 2008, that provides project-based data science, AI/ML, business intelligence, web/mobile development, e-commerce, and CRM services to enterprise clients across Turkish banking, insurance, retail, electronics, and government sectors.
- Ownership category
- akta.pro rank
Madde 22 industry classification
Industry- Product category
- Digital Agency Services
- NAICS
- Custom Computer Programming Services (541511)
- SIC
- Services-Computer Integrated Systems Design (7373)
- akta.pro primary industry
- Enterprise Application Modernization (Monolith-to-Modules, Domain Modernization) (BPAEAFAG)
Keywords
Where Madde 22 is headquartered
LocationHeadquarters
- HQ city
- Beyoglu
Offices1 record
Markets served
Madde 22 business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Operations, Technology or R&D, Marketing or Sales, Infrastructure
Revenue model
- Professional Services - Project-Based Engagements: Madde 22 generates revenue through custom technology and design project engagements, including website development, mobile app development, e-commerce solutions, and business intelligence implementations for enterprise clients.
Go-to-market motion1 record
Distribution channels1 record
Marketing channels2 records
Madde 22 product offering
Product offeringCore offering
Madde 22 is a technology and design agency that delivers custom digital solutions for enterprise clients. Its core offerings span data science, data mining, AI and machine learning, business intelligence, back-end and front-end web development, mobile app development, e-commerce design and development, and CRM and loyalty platform development, executed as project-based engagements.
Differentiator
Problem solved
Functional benefit
Products and services
- Data Science and AI/ML Services Custom data science, data mining, AI, and machine learning engagements that help enterprise clients understand and operationalize their data. Targeted at organizations seeking business intelligence and data-driven decision support.
- Business Intelligence Solutions Business intelligence implementations that translate organizational data into actionable insight. Aimed at enterprise clients seeking dashboards, reporting, and analytics enablement.
- Full-Stack Web Development Back-end and front-end web application development delivered as bespoke client projects. Serves enterprise clients needing custom web platforms, portals, and digital services.
- Mobile App Development Custom mobile application development for enterprise clients, including tablet and smartphone apps with features such as voice interaction. Delivered for brands like Vestel and Atalante.
- E-Commerce Design and Development End-to-end e-commerce platform design and development for consumer brands and retailers, including branded storefronts such as the Misk e-commerce build.
- CRM and Loyalty Development Custom customer relationship management and loyalty program platform development for enterprise clients seeking to manage customer engagement and retention programs.
- Design and Technology Services End-to-end design and technology services spanning UX/UI design through implementation, integrated with the agency's data science and development capabilities.
Companies that use Madde 22
Customer profileNamed customers13 records
Segments5 records
Ideal customer profiles5 records
Madde 22 technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature5 records
Madde 22 competitors and assessment
Company assessmentDirect peers
- Commencis: Turkey-based digital transformation agency serving banks, insurers, telcos and large enterprises with custom software, mobile, and data services. Closest in geography, vertical mix and offering to Madde 22.
- Byndoo: Boutique digital and mobile development agency based in Turkey providing custom mobile/web development to brand clients. Overlaps with Madde 22 on project-based mobile and digital delivery for Turkish brands.
- OBSS: Istanbul-headquartered software development and IT services firm delivering custom application development, data and design work to Turkish enterprises. Direct Turkish market overlap with Madde 22 in banking/insurance and retail verticals.
- Pixelplus: Turkish mobile app and custom development agency serving enterprise clients. Comparable to Madde 22 on the mobile app development pillar of the offering and on Turkish enterprise client roster.
Broad incumbents
- Endava: Public technology services firm providing custom software development and digital transformation across financial services, retail and other verticals. Useful as a scaled peer for Madde 22's banking/insurance-led delivery model.
- Thoughtworks: Global technology consultancy delivering custom software, data/AI and digital platform engineering to enterprise clients. Comparable as a much-larger incumbent offering the same data + engineering bundle that Madde 22 sells into enterprises.
- Globant: Global digital services and software products company combining AI/data engineering, design and full-stack development for enterprise customers. Demonstrates the scaled version of Madde 22's combined data + design + dev thesis.
Regional players
- VML (formerly Y&R Istanbul / Wunderman Thompson Turkey): Global digital agency network with a strong Turkey presence, serving brands in banking, retail and consumer goods with digital, CRM and e-commerce work. Comparable in vertical and offering to Madde 22 but with global scale.
Market position
Customer concentration
Madde 22 social profiles
Digital presenceMadde 22 financial estimates
Financial estimateRevenue estimate
Valuation estimate
Madde 22 leadership team
Management profileNumber of profiles
Madde 22 funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Madde 22 M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Madde 22
What does Madde 22 do?
Madde 22 is a technology and design agency that delivers custom digital solutions for enterprise clients. Its core offerings span data science, data mining, AI and machine learning, business intelligence, back-end and front-end web development, mobile app development, e-commerce design and development, and CRM and loyalty platform development, executed as project-based engagements.
Is Madde 22 a public or private company?
Madde 22 is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Madde 22 founded?
Madde 22 was founded in 2008. It employs 11 to 50 people.
Where is Madde 22 based?
Madde 22 is headquartered in Beyoglu.
How does Madde 22 make money?
One revenue line is on record: professional Services - Project-Based Engagements.
Who are Madde 22's main competitors?
Direct peers on record are Commencis, Byndoo, OBSS and Pixelplus. Broad incumbents are Endava, Thoughtworks and Globant. VML (formerly Y&R Istanbul / Wunderman Thompson Turkey) is listed as a regional player.
Does Madde 22 have an API?
No public API is recorded for Madde 22.
What industry is Madde 22 in?
Madde 22's product category is Digital Agency Services. Its primary akta.pro industry code is BPAEAFAG, Enterprise Application Modernization (Monolith-to-Modules, Domain Modernization). Its NAICS code is 541511 and its SIC code is 7373.