What Steve Johnson Automotive does

Steve Johnson Automotive is a privately held, family-owned and operated auto repair business founded in 1976 and headquartered at 1505 S. 14th Street in Fernandina Beach, Florida. The company provides general automotive repair and maintenance services — including engine diagnostics, brake repair, suspension, transmission repair, oil changes, climate control, cooling systems, electrical systems, exhaust, four-wheel-drive service, wheel alignment, and preventive maintenance — for cars, trucks, and SUVs. It also retails and installs tires from major brands including MICHELIN, Continental, General, Goodyear, Toyo, Sumitomo, Uniroyal, Yokohama, Nitto, BFGoodrich, and Nexen, with computerized wheel balancing, rotation, and tire repair offered as supporting services.

The firm operates as an authorized NAPA AutoCare Center, which gives it access to NAPA's nationwide parts distribution network, the NAPA Peace of Mind Warranty program, and NAPA Financing for customers who want installment payment options on service work. The physical plant consists of a single retail location with a waiting area, free Wi-Fi and coffee, walk-in acceptance, night key drop, and Saturday hours — a traditional neighborhood shop format rather than a multi-site operation. Customers reach the business by walk-in, phone, an online repair scheduling request form on the company website (built on the Net Driven platform), and word-of-mouth referrals. Marketing is local, leveraging nearly 50 years of community presence and NAPA's co-branded materials.

The go-to-market is direct-to-consumer retail automotive service targeting individual vehicle owners in Fernandina Beach, Jacksonville, and Yulee, FL and surrounding Northeast Florida areas. Revenue is generated through per-service or per-package professional services pricing for repair work, hardware sales on tires, and finance-originated service revenue through NAPA Financing — a quote-based pricing model with no public price list. The business has no disclosed parent company, no external investors, no funding rounds, and no management team bios in the source material; it appears to operate as a single-shop independent enterprise under family ownership.

Name

Steve Johnson Automotive

Legal name

Steve Johnson Automotive

Website

https://stevejohnsonautomotive.com

Company type

Private

Founded year

1976

Operating status

Operating

Short description

Steve Johnson Automotive is a family-owned and operated auto repair shop founded in 1976 in Fernandina Beach, Florida, serving individual vehicle owners in Fernandina Beach, Jacksonville, and Yulee with general repair services, tire sales, and NAPA-backed warranty and financing options.

Ownership category

akta.pro rank

Product category

Automotive Repair Services

NAICS

General Automotive Repair (811111), Tire Dealers (441340), Automotive Parts and Accessories Retailers (44133)

SIC

Services-Automotive Repair, Services & Parking (7500)

akta.pro primary industry

General Automotive Repair & Maintenance (TLAKAAAA)

akta.pro secondary industry

Tire & Wheel Services (Mount/Balance/Alignment) (TLAKAAAD)

Keywords

• Automotive repair services
• Tire sales installation
• Vehicle maintenance services
• Auto care center
• Wheel alignment services

Headquarters

HQ city

Fernandina Beach

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Supply Chain, Operations, Infrastructure, Marketing or Sales

Revenue model

1. Auto Repair Services: Revenue generated from providing automotive repair and maintenance services including engine diagnostics, brake repair, suspension, transmission repair, and preventive maintenance services. Services are priced per service or service package.
2. Tire Sales and Installation: Revenue from selling tires and performing tire installation, rotation, balancing, and alignment services. Carries multiple tire brands including MICHELIN, Continental, General, Goodyear, Toyo, Sumitomo, Uniroyal, Yokohama, Nitto, BFGoodrich, and Nexen.
3. Financing Services: NAPA Financing options offered to customers for vehicle service and tire purchases, providing installment payment options.

Pricing tiers

Go-to-market motion1 record

Distribution channels1 record

Marketing channels2 records

Core offering

Steve Johnson Automotive is a family-owned auto repair shop founded in 1976 providing full-service automotive repair and maintenance for cars, trucks, and SUVs. The shop delivers engine diagnostics, brake repair, suspension, transmission, oil changes, climate control, cooling, electrical, exhaust, and four-wheel drive services, alongside tire sales and installation across brands such as MICHELIN, Continental, Goodyear, BFGoodrich, and Yokohama. As a NAPA AutoCare Center, customers also receive NAPA Peace of Mind Warranty coverage and NAPA Financing options.

Product overview

Steve Johnson Automotive is a family-owned and operated automotive repair service provider (since 1976) offering a comprehensive range of vehicle maintenance and repair services. The core offering combines automotive repair services (engine diagnostics, suspension, brakes, transmission, preventive maintenance, and more) with tire sales and installation from major brands. The business operates as a NAPA AutoCare Center, providing access to NAPA's nationwide warranty program and financing options, while maintaining local family-owned customer service. The company serves Fernandina Beach, FL, Jacksonville, FL, and Yulee, FL.

Differentiator

Problem solved

Functional benefit

Products and services

• Auto Repair Services

Segments1 record

Ideal customer profiles1 record

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

One partnership is on record.

• NAPA AutoCarecoreChannel Partner/ Reseller/ DistributorSteve Johnson Automotive operates as an authorized NAPA AutoCare Center. This partnership provides access to NAPA's national parts network, NAPA Peace of Mind Warranty program, and co-branded marketing support. The affiliation allows the shop to offer nationwide warranty coverage while maintaining its local family-owned identity.

Scale indicators2 records

Recent moves4 records

Expansion highlights4 records

Broad incumbents

• Firestone Complete Auto Care: National Bridgestone-owned chain offering tires, alignments, brakes, and general repair at company-owned and franchised locations. Direct competitor in tire sales and basic repair services, but at much larger scale.
• Monro Auto Service and Tire Centers: Public multi-brand auto service operator (Monro/Mr. Tire/Brake Plus/Treadquarters) with similar tire and general repair focus. Strategic acquirer of independents — direct comparable for any PE roll-up thesis around Steve Johnson.
• Pep Boys: Large national auto service and tire retail chain offering tires, alignments, brakes, oil changes, and general repair. Overlaps heavily with Steve Johnson's core services but at broader portfolio scale.
• Goodyear Auto Service: Goodyear's company-operated tire and auto service network. Competes directly on tire brand portfolio (Goodyear is also a Steve Johnson brand) and core repair services, with superior scale and marketing budget.

Others

• NAPA Auto Parts (Genuine Parts Company): Parent parts distributor behind the NAPA AutoCare Center network that Steve Johnson belongs to. Key ecosystem partner enabling Steve Johnson's parts supply, warranty, and financing programs.

Direct peers

• AAMCO Transmissions & Total Car Care: Franchised auto service chain with strong transmission specialization but full general repair and financing offerings. Comparable in franchise/affiliate model and customer financing programs (similar to NAPA Financing).
• Christian Brothers Automotive: Franchised full-service independent auto repair chain emphasizing "hometown" trust, NAPA-affiliated parts, warranty-backed service, and family-friendly branding. Closest direct comparable to Steve Johnson Automotive in business model and customer experience.
• Meineke Car Care Centers: Franchised neighborhood auto repair and tire chain offering similar general repair, brakes, tires, and exhaust services with walk-in friendly operations. Same target customer and service mix as Steve Johnson.

Regional players

• Tire Kingdom (TBC Corporation): Major regional tire and auto service chain concentrated in the Southeast US, with strong Florida presence directly competing with Steve Johnson in Fernandina Beach and Jacksonville markets.

Emerging players

• Jiffy Lube: Specialized quick-lube chain expanding into broader repair services. Comparable on convenience-focused retail model but narrower service scope today.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat3 records

Key risks5 records

Key highlights5 records

Customer concentration

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Steve Johnson Automotive