Change International

What Change International does

Change International is a change management and organizational development consultancy founded in 1982 and headquartered in Dublin, Ireland, with primary offices in Munich (Germany) and Stuhlfelden (Austria), and additional operations in Bulgaria and Italy under the Lead1ng AG holding group. The firm serves mostly middle-sized and family-owned businesses across manufacturing, pharmaceutical, financial services, construction, retail, and publishing verticals, helping them design internal communication processes, execute strategy, accelerate change, build team effectiveness, drive customer centricity, and shift organizational mindsets. Its flagship intellectual property is BlendedLeading®, a trademarked methodology combining face-to-face and digital leadership development for hybrid work environments.

The company delivers seven core consulting services (Making a Strategy Work, Accelerating Change, Innovate Faster, Getting the Team Right, Customer Centricity, Diagnose Steer Evaluate, and Mindset & Spirit) on a bespoke engagement basis. It has developed an integrated digital tool suite with sister company LS-S — Change Indicator, Agility Indicator, and Stakeholder Change Feedback — that enable KPI measurement and stakeholder feedback capture during change initiatives. The firm also co-delivers an 8-day Change Manager certification with DGFP, runs the 30+ year Management-Forum Andernach, and operates the Sprint4Results hackathon format.

Change International generates revenue primarily through professional services — consulting, training, coaching, and facilitation — priced on a project basis with no publicly disclosed rates. Go-to-market is sales-led and consultative, anchored on direct outreach via a website contact form and named enterprise logos including Terex, Wikus, Randstad, Gebr. Heinemann, and Sandvik. The firm employs 101-250 people, is privately held under Lead1ng AG with Managing Director Guido Betz, and operates without disclosed external investors or venture backing.

Name

Change International

Legal name

Change International Ltd.

Website

https://ci-l.com

Company type

Private

Founded year

1982

Operating status

Operating

Headcount range

101–250 employees

Short description

Change International is a European change management and organizational development consultancy, founded 1982 and headquartered in Dublin, that serves middle-sized and family-owned businesses across manufacturing, pharma, financial services, and retail with bespoke consulting and its trademarked BlendedLeading® methodology.

Ownership category

akta.pro rank

Product category

Management Consulting

NAICS

Management Consulting Services (54161)

SIC

Services-Management Consulting Services (8742)

akta.pro primary industry

Change Management & Transformation Consulting (BPAHAGAC)

akta.pro secondary industries

Organization Design & Change Management Consulting (BPAHACAD), Organizational Change & Transformation Coaching (EDABANAG), Change Management for Operations Transformations (EDABAKAM)

Keywords

• Change management consulting
• Organizational development services
• Leadership development programs
• Internal communication consulting
• Transformation advisory services

Headquarters

HQ city

München

HQ country

Germany

HQ region

Europe

Offices5 records

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D, Infrastructure

Revenue model

1. Professional Services (Consulting, Training, Coaching, Facilitation): Change International generates revenue through bespoke consulting engagements, training programs, coaching sessions, and facilitation services focused on organizational change management, leadership development, and internal communication process design. Services are tailored to each client's needs and appear to be priced on a project or engagement basis.
2. Change Manager Certification Training (with DGFP): The company co-delivers an 8-day Change Manager certification program in partnership with DGFP (Deutsche Gesellschaft für Personalführung), targeting HR business partners, leaders, and OD professionals.

Go-to-market motion1 record

Distribution channels2 records

Marketing channels7 records

Core offering

Change International is a change management and organizational development consultancy that helps middle-market and family-owned businesses design internal communication processes and execute strategy during transformation. Services span seven pillars — strategy execution, accelerating change, innovation, team effectiveness, customer centricity, organizational diagnosis/measurement, and mindset/culture development — delivered through its proprietary BlendedLeading® hybrid leadership methodology and supported by digital measurement tools developed with sister company LS-S.

Product overview

Change International is a change management and organizational development consultancy with over 40 years of market expertise (founded 1982). The company offers seven core consulting services covering strategy execution, change acceleration, innovation, team effectiveness, customer centricity, organizational diagnosis, and mindset development. Its core methodology is BlendedLeading®, a hybrid leadership approach combining in-person and digital elements. The company also provides digital measurement tools (Change Indicator, Agility Indicator, Stakeholder Change Feedback) through its sister company LS-S, along with professional training programs (Change Manager certification), events (Management-Forum Andernach), publications (Black Book on Feedback Systems), and research studies.

Differentiator

Problem solved

Functional benefit

Products and services

• Making a Strategy Work
• Accelerating Change
• Innovate Faster
• Getting the Team Right
• Customer Centricity
• Diagnose, Steer, Evaluate
• Mindset & Spirit
• BlendedLeading®
• Change Manager Certification Training (with DGFP)
• Sprint4Results
• Management-Forum Andernach

Quantifiable outcome

• Organizations achieve tangible execution results through minimally invasive communication process design
• +1 more outcomes

Named customers5 records

Segments7 records

Ideal customer profiles1 record

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature4 records

Partnerships

13 partnerships are on record, tiered core and minor.

• LS-S (Leadership Support)coreTechnology or IntegrationSister company providing digital solutions for HRD & OD. LS-S offers the Change Indicator, Agility Indicator, Stakeholder Change Feedback tools, and the 'Black Book Feedback Systems' online self-assessment tool used in CI-L's diagnose, steer, and evaluate service offerings.
• Lean Digital Solutions (LDS)coreTechnology or IntegrationDigital solutions partner providing product and software development for CI-L's digital tool ecosystem. LDS materialized insights from the Sprint4Results hackathon into clickable prototypes for digital tools. Operates at the intersection of digital solutions and organizational development.
• KKAG (Kommunikations-Kolleg AG)coreStrategic or Co-development PartnerLeadership development partner. KKAG co-organizes the annual Management-Forum Andernach with CI-L. They also collaborated on a COVID-19 study ('Auswirkungen von Maßnahmen gegen COVID-19 auf PE&OE') surveying 250+ multinational European companies in April 2020. KKAG provides whitepapers including '5 Tips for Collaboration over MS Teams.'
• B.P. Academy (BPA)coreChannel Partner/ Reseller/ DistributorProvides individual upgrades for Learning & Development experts. BPA distributes CI-L's Sprint4Results hackathon event and Management-Forum tickets through its booking platform, and serves as an event venue partner.
• Sprint4ResultscoreStrategic or Co-development PartnerMethodology partner co-developed by CI-L. Sprint4Results is an agile hackathon-style one-day workshop for HR/OD professionals, applying Lean Start Up practices to organizational challenges. CI-L professional agile coaches moderate events.
• Developmental Coffee Break (DCB)minorStrategic or Co-development PartnerMethodology partner offering developmental coffee break sessions as an innovative format for organizational learning and development.
• GeigerhausminorOthersEvent venue partner providing physical event space for CI-L's programs and workshops.
• Elba OffsiteminorOthersEvent venue partner providing offsite event locations for CI-L's leadership development programs.
• DGFP (Deutsche Gesellschaft für Personalführung e.V.)coreStrategic or Co-development PartnerJoint delivery of an 8-day Change Manager certification program. DGFP is a leading German HR professional association; CI-L serves as co-facilitator/trainer for the program covering tools and methods for initiating, implementing, and evaluating change processes.
• ATD (Association for Talent Development)minorOthersInternational professional community and resource network for talent development professionals.
• IFTDO (International Federation of Training and Development Organizations)minorOthersInternational federation serving as a community and resource network for training and development professionals worldwide.
• SIETAR (Society for Intercultural Education, Training and Research)minorOthersInternational society focused on intercultural education, training, and research — serves as a community and resource partner for CI-L.
• GlopedeaminorOthersGlobal community and resource network partner for organizational development and training professionals.

Scale indicators3 records

Recent moves6 records

Expansion highlights5 records

Broad incumbents

• Korn Ferry: Korn Ferry is a global organizational consulting firm offering leadership development, talent management, and organizational change services at scale — a broader incumbent operating in the same OD/change space as CI-L but with global delivery and much larger scale.
• PA Consulting: PA Consulting delivers organizational transformation, leadership development, and innovation consulting across Europe — a broader incumbent with similar European mid-market and enterprise client overlap to CI-L.
• McKinsey & Company (Organization Practice): McKinsey's Organization Practice delivers large-scale organizational transformation, leadership development, and change management for global enterprises — a broad incumbent competing for the same large transformation mandates CI-L pursues.
• Bain & Company (Organization Practice): Bain & Company's Organization practice delivers change management, operating model design, and leadership consulting to enterprise clients — a broader incumbent addressing overlapping mandates with CI-L at the enterprise end of the market.
• Deloitte (Human Capital / Transformation): Deloitte's Human Capital and Transformation practices deliver large-scale organizational change, leadership development, and change management for multinational clients — a broad incumbent operating in the same space with much larger global delivery capacity.

Direct peers

• Kotter International: Kotter International is a change management strategy and consulting firm built around the proprietary Kotter 8-Step framework, serving enterprise clients globally — closely comparable to CI-L's transformation consulting and proprietary methodology positioning.
• DDI (Development Dimensions International): DDI is a leadership development and change consulting firm combining behavioral science, assessments, and training programs — directly comparable to CI-L's leadership development, team effectiveness, and organizational change services.
• Prosci: Prosci is a change management research, training, and advisory firm offering methodology, certifications, and consulting services — directly overlapping with Change International's change management, certification, and ADKAR-style offering for mid-market and enterprise clients.
• FranklinCovey: FranklinCovey delivers leadership development, change management, and organizational effectiveness consulting built around proprietary frameworks — directly comparable to CI-L's blend of branded methodology and corporate training/consulting.
• BTS: BTS is a global consulting firm specializing in strategy execution, leadership development, and change management, often serving mid-market and enterprise clients — highly comparable in target customer, methodology focus, and service mix to CI-L.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

• Facebookfacebook.com/100067888602842
• LinkedInlinkedin.com/company/change-international-ltd.

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Change International