Bimeh.com
Bimeh.com is a licensed Iranian online insurance aggregator that lets consumers compare, purchase, and manage policies from over 20 Central Bank-licensed insurers, and access related vehicle services such as toll payment and traffic violation inquiry, through a single government-integrated web platform.
- Company typePrivate
- Founded2014
- HeadquartersTehran, Iran
- Headcount101–250
- GTM typeB2C
- OfferingDigital Commerce or Content
What Bimeh.com does
Bimeh.com, operated by Aria Pardaz Rayka Direct Online Insurance Brokerage Company, is a licensed Iranian online insurance aggregator headquartered in Tehran that enables consumers to inquiry, compare, and purchase insurance policies from over 20 Central Bank of Iran-licensed insurance companies through a single web platform. The company's core product is third-party motor insurance (including auto and motorcycle), supplemented by vehicle body, fire, earthquake, travel, health, personal accident, elevator, sports, mobile device, doctors' liability, and pension insurance products. The platform operates under the direct official supervision of the Central Insurance of Iran and is differentiated by deep integrations into government infrastructure — Sanhab (insurance verification), Faraja (traffic police for violation and plate-history inquiry), the national highway toll system, and the national smart-services single window (my.gov.ir) — allowing it to bundle insurance with ancillary vehicle-owner services such as traffic violation payment, license plate history lookup, and electronic toll payment. Bimeh.com also operates a 24/7 phone support center and issues policies same-day (before 9 PM) and within one hour during forgiveness campaigns.
The business model is commission-based: Bimeh.com earns affiliate/referral commissions on insurance policies sold through the platform from its 20+ insurer partners, plus small transaction fees on installment processing (under 50,000 tomans) and ancillary services (25,000 toman plate history, 29,000 toman traffic violation inquiry; toll payment is free). Distribution is fully digital and self-serve (web-based, mobile-friendly) with nationwide geographic reach across Iran and no physical retail branches. The go-to-market leverages content marketing (Bimeh.com Magazine/insurance blog for SEO), a wallet-credit referral program (400,000 toman for invitees; referrer credit capped at 10 successful referrals), and periodic penalty-forgiveness campaigns that target lapsed policyholders and the 12 million uninsured Iranian motorcycle riders. Pricing of insurance itself is set by insurers under Central Insurance rate-setting; Bimeh.com's commercial value is in aggregation, comparison, installment access (without collateral, via bank credit scoring), and operational speed.
Bimeh.com firmographics
Firmographics- Name
- Bimeh.com
- Legal name
- شرکت کارگزاری رسمی بیمه مستقیم برخط آریا پرداز رایکا
- Website
- https://bimeh.com
- Company type
- Private
- Founded year
- 2014
- Operating status
- Operating
- Headcount range
- 101–250 employees
- Short description
- Bimeh.com is a licensed Iranian online insurance aggregator that lets consumers compare, purchase, and manage policies from over 20 Central Bank-licensed insurers, and access related vehicle services such as toll payment and traffic violation inquiry, through a single government-integrated web platform.
- Ownership category
- akta.pro rank
Where Bimeh.com is headquartered
LocationHeadquarters
- HQ city
- Tehran
- HQ country
- Iran
- HQ region
- Middle East
Offices2 records
Markets served
Bimeh.com business model
Business model- GTM type
- B2C
- Offering type
- Digital Commerce or Content
- Cost components
- Personnel, Technology or R&D, Marketing or Sales, Operations
Revenue model
- Insurance policy sales commissions: Bimeh.com acts as an online insurance broker (licensed by the Central Bank of Iran / Central Insurance). It earns commissions on each insurance policy sold through its platform from insurance companies. The platform offers policies from over 20 licensed insurance companies.
- Installment insurance processing fees: For installment insurance purchases, Bimeh.com charges a small operational and bank credit-scoring fee (less than 50,000 tomans). No additional interest or commission is charged for installment payments. The platform facilitates installment payments through partner banks and DigiPay.
- Plate history inquiry fees: 25,000 tomans per inquiry for vehicle plate history reports, collected on behalf of the traffic police (Faraja).
- Traffic violation inquiry fees: 29,000 tomans per traffic violation inquiry, collected on behalf of the traffic police.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| One time/ perpetual license | Annual | Third-party insurance — base price range for passenger cars (1405) |
| Subscription | Multi-year contract | Third-party insurance — installment payment without checks |
| Transaction based/ take rate | Multi-year contract | Installment via DigiPay (Tejarat No, Parsian, Alborz insurers) |
| Unit Pricing | Pay-as-you-go | Plate history inquiry |
| Unit Pricing | Pay-as-you-go | Traffic violation inquiry |
| Unit Pricing | Pay-as-you-go | Highway toll payment service |
Go-to-market motion1 record
Distribution channels3 records
Marketing channels5 records
Bimeh.com product offering
Product offeringCore offering
Bimeh.com operates an online insurance marketplace and licensed insurance brokerage that aggregates offerings from 20+ Iranian insurance companies. The platform enables consumers to compare insurance policies, purchase them digitally, manage installment payments, and access support for the claims and damage-handling process.
Product overview
Bimeh.com is an online insurance marketplace and search engine operating as a licensed insurance broker (Aria Pardaz RYK). The platform aggregates offerings from over 20 Central Bank-licensed insurance companies, enabling users to compare, quote, and purchase insurance policies online. The core product portfolio centers on motor vehicle insurance (third-party, motorcycle, and body coverage) supplemented by a broad range of non-life insurance products including fire, earthquake, travel, health, personal accident, professional liability, elevator, sports, mobile, and pension insurance. The platform extends beyond pure insurance sales to include value-added services such as installment payment options, license plate history inquiry, expressway toll payment, traffic violation inquiry, and insurance policy reminder services. All activities operate under official supervision of the Central Insurance of Iran.
Differentiator
Problem solved
Functional benefit
Quantifiable outcome
- Same-day policy issuance if purchased before 9 PM
- +4 more outcomes
Companies that use Bimeh.com
Customer profileNamed customers6 records
Segments4 records
Ideal customer profiles1 record
Bimeh.com technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration15 records
Feature6 records
Bimeh.com partnerships and signals
Strategic signalPartnerships
Four partnerships are on record, tiered core.
- Central Bank of Iran (Central Insurance of Iran / Bimeh Markazi)coreBimeh.com operates under official supervision of the Central Bank of Iran's insurance regulator (Central Insurance). All activities are officially licensed, and the platform integrates with official government systems (Sanhab, Faraja) for insurance inquiry, verification, and related services.
- 20+ licensed Iranian insurance companiescoreBimeh.com serves as an online broker/channel for over 20 licensed Iranian insurance companies including Iran Insurance, Tejarat No, Sarmad, Arman, Parsian, Dey, Alborz, and others. The platform enables consumers to compare and purchase policies from these insurers.
- Traffic Police (Faraja / Police 110+)coreBimeh.com is integrated with the traffic police (Faraja) system for real-time traffic violation inquiry and payment, as well as the plate history (Sakha) system for vehicle ownership history lookups used in insurance discount transfers.
- Senhab (Central Insurance of Iran's official insurance inquiry system)coreBimeh.com connects directly to the Senhab system (sistema official de consulta de seguros of Iran's Central Insurance) for instant insurance policy status inquiry, authenticity verification, and discount entitlement lookup.
Scale indicators5 records
Recent moves6 records
Expansion highlights5 records
Bimeh.com competitors and assessment
Company assessmentBroad incumbents
- GoCompare: UK-based price comparison website covering insurance alongside financial products. Same comparison/aggregator DNA as Bimeh.com at much larger scale and broader financial product scope; provides a mature market benchmark for the aggregator business model.
- MoneySupermarket Group: UK-based price comparison platform with deep insurance (home, motor, travel, life, health) alongside broader financial services. Comparable as a multi-vertical insurance comparison business; reflects what scaled aggregator economics and diversification could look like.
- Compare the Market: UK-based multi-product comparison platform with a strong insurance vertical (home, motor, travel, pet, life). Comparable as an established insurance comparison marketplace; useful as a benchmark for category expansion and partnership economics.
Direct peers
- Coverfox: Indian digital insurance brokerage and comparison platform offering motor, health, and life insurance from multiple carriers. Same aggregator business model and consumer-facing comparison/purchase funnel as Bimeh.com, though operating in India rather than Iran.
- SelectQuote: US-based direct-to-consumer insurance distribution platform primarily focused on life and health/senior coverage across multiple carriers. Closely comparable aggregator-to-carrier distribution model and commission-based monetization, despite a different product mix.
- PolicyBazaar (PB Fintech): India's leading online insurance aggregator comparing life, health, motor, and other policies from multiple insurers. Closest global business-model analog: multi-insurer comparison marketplace monetizing via commissions, with similar aggregator-vs-carrier economics and product breadth strategy.
- Azki: Iranian online insurance comparison and purchase platform offering similar third-party auto, body, and other insurance lines from multiple Iranian insurers. Operates in the same regulatory environment under Central Insurance oversight and competes head-to-head for the same Iranian consumer base.
Emerging players
- Lemonade: AI-native, mobile-first insurance carrier using a digital-first, low-friction purchase and claims experience. Comparable on the technology-led consumer UX layer; differs in that Lemonade is itself a licensed carrier rather than a multi-insurer broker.
- Acko General Insurance: India-based digital-first insurance company selling auto, health, and life products direct-to-consumer via mobile/app. Comparable on the digital-native consumer experience, but as a carrier rather than a broker like Bimeh.com.
- ZhongAn Online P&C Insurance: China's first purely online insurance company selling consumer policies (auto, health, travel, accident) entirely through digital channels. Comparable end-state vision for a digital insurance distribution platform, though ZhongAn is a carrier versus Bimeh.com's broker model.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat5 records
Key risks5 records
Key highlights6 records
Customer concentration
Bimeh.com compliance and trust
Trust signalCompliance1 record
Bimeh.com financial estimates
Financial estimateRevenue estimate
Valuation estimate
Bimeh.com leadership team
Management profileNumber of profiles
Bimeh.com funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Bimeh.com M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Bimeh.com
What does Bimeh.com do?
Bimeh.com operates an online insurance marketplace and licensed insurance brokerage that aggregates offerings from 20+ Iranian insurance companies. The platform enables consumers to compare insurance policies, purchase them digitally, manage installment payments, and access support for the claims and damage-handling process.
Is Bimeh.com a public or private company?
Bimeh.com is a private company. It is classified as unknown and is currently operating.
When was Bimeh.com founded?
Bimeh.com was founded in 2014. It employs 101 to 250 people.
Where is Bimeh.com based?
Bimeh.com is headquartered in Tehran, Iran, in the Middle East region.
How does Bimeh.com make money?
Four revenue lines are on record. Insurance policy sales commissions are the primary driver. The others are installment insurance processing fees, plate history inquiry fees and traffic violation inquiry fees.
Who are Bimeh.com's main competitors?
Broad incumbents on record are GoCompare, MoneySupermarket Group and Compare the Market. Direct peers are Coverfox, SelectQuote, PolicyBazaar (PB Fintech) and Azki. Emerging players are Lemonade, Acko General Insurance and ZhongAn Online P&C Insurance.
Does Bimeh.com have an API?
No public API is recorded for Bimeh.com.