Anytronics
Anytronics is a UK-based manufacturer of professional lighting control and dimming systems — DMX scene recall units, LED drivers, portable dimming packs, and film/TV soft lights — serving film studios, theatres, cinemas, and architectural/commercial projects worldwide through direct sales, distributors, and rental-house dry hire.
- Company typePrivate
- Founded-
- HeadquartersHorndean, United Kingdom
- Headcount1–10
- GTM typeB2B
- OfferingHardware or Manufacturing
What Anytronics does
Anytronics Limited is a privately held UK manufacturer of professional lighting control and dimming solutions, headquartered at Hillside Industrial Estate in Horndean, Hampshire, with a staff of 1–10 employees. The company designs, manufactures, and sells a comprehensive product ecosystem built around the DMX512 protocol: Anycolour (RGBW colour change system), Anyscene (DMX programmable scene recall), Anylight (architectural dimming and control), Pro-Dim and Location Pro-Dim (portable and rack-mounted dimming/switching packs from 2.5kW to 24kW), Series 192/4 (rack-mounted dimmers), Anywhite (LED ceiling tiles), LED drivers and LED fixtures (spots, lamps, tape), Lightflo (fluorescent soft lights for film/TV with high-frequency 50–100 kHz ballasts), Space Light, cinema LED systems with drivers mountable up to 20 metres from fixtures, and AMD faders plus lighting desks. Underlying technology relies on hard-fired triac circuitry for zero-voltage switching, trailing-edge dimming for LED loads, 500Hz PWM LED drivers with 16-bit resolution, and DSI/DALI interoperability.
The company serves four primary verticals: film and TV studios (where Lightflo is positioned for green/blue screen and high-shutter-speed filming), theatre and schools (rugged stage and educational lighting control), cinema and events (LED downlight systems with projector-room integration), and architectural/commercial projects (hotels, retail, residential, heritage buildings). Named reference deployments include the Worshipful Company of Drapers' Livery Hall in the City of London and products described as used worldwide in film and TV studios.
Anytronics monetises primarily through B2B hardware sales at quote-based pricing, executed either direct from its UK headquarters ([email protected], +44 (0)23 92 599410) or through an international distributor network. A secondary usage-based revenue stream is the dry hire service that lets rental houses sub-hire Lightflo equipment during peak demand. The company markets through professional industry events, website product documentation and PDF downloads, and social media (Facebook and Twitter). Distribution is direct UK plus a global distributor network plus the dry hire channel. The company is privately held with no disclosed external funding, no parent company, no subsidiaries, and no recent M&A activity.
Anytronics firmographics
Firmographics- Name
- Anytronics
- Legal name
- Anytronics Limited
- Website
- https://anytronics.co.uk
- Company type
- Private
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- Anytronics is a UK-based manufacturer of professional lighting control and dimming systems — DMX scene recall units, LED drivers, portable dimming packs, and film/TV soft lights — serving film studios, theatres, cinemas, and architectural/commercial projects worldwide through direct sales, distributors, and rental-house dry hire.
- Ownership category
- akta.pro rank
Anytronics industry classification
Industry- Product category
- Professional Lighting Control Equipment
- NAICS
- Electric Lighting Equipment Manufacturing (3351)
- SIC
- Electric Lighting & Wiring Equipment (3640)
- akta.pro primary industry
- Lighting Controls & Building Integration (Drivers, sensors, dimming, lighting control panels, networked lighting) (IMAGAIAI)
- akta.pro secondary industry
- Specialty & Task/Workstation Lighting (Inspection/task lights, cleanroom/food-grade, portable work lights) (IMAGAIAK)
Keywords
Where Anytronics is headquartered
LocationHeadquarters
- HQ city
- Horndean
- HQ country
- United Kingdom
- HQ region
- Europe
Offices1 record
Markets served
Anytronics business model
Business model- GTM type
- B2B
- Offering type
- Hardware or Manufacturing
Revenue model
- Professional Lighting Equipment Sales: Sale of proprietary dimming packs, LED drivers, lighting control systems, and lighting fixtures to professional studios, theatres, and architectural installations. Products are sold as hardware units with varying channel configurations and power ratings.
- Custom Installation Solutions: Custom specification and supply of complete lighting control systems for cinema, architectural, and theatre applications. Technical partnerships with lighting designers and installation companies for project-based installations.
- Dry Hire Service: Equipment rental service enabling rental houses to sub-hire Lightflo products to supplement their stocks during high demand periods.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Unit Pricing | Pay-as-you-go | Professional quote-based pricing for lighting control equipment |
| Usage-based | Pay-as-you-go | Lightflo dry hire service for rental houses |
Go-to-market motion1 record
Distribution channels3 records
Marketing channels4 records
Anytronics product offering
Product offeringCore offering
Anytronics manufactures and sells professional lighting control hardware and dimming solutions, including dimming/switching packs, LED drivers, DMX scene recall units, and specialty lighting fixtures. The company designs and builds products such as the Anycolour RGBW colour change system, Anyscene scene recall units, Anylight architectural controls, Lightflo fluorescent soft lights for film/TV, and LED ceiling tiles, serving studios, theatres, cinemas, and commercial buildings.
Product overview
Anytronics is a UK-based manufacturer of professional lighting control and dimming solutions offering a comprehensive portfolio of interconnected products. The core offerings include Dimming/Switching Packs (available in rack mounted and wall mounted configurations) and Switching Only Packs as the foundational control hardware. These integrate with multiple control systems including the Anycolour Colour Change System for RGB colour washing, the Anyscene DMX Scene Recall System for preset scene control, and the Anylight architectural control system. Supporting products include the Pro-Dim and Location Pro-Dim portable dimming ranges, LED Drivers, LED Fixtures (Spots, Ceiling Tiles, Lamps, Tape), Lightflo fluorescent soft lights for film/TV, Space Lights, Lighting Desks, and DMX Converters/Interfaces. The product ecosystem uses standard protocols (DMX 512, DALI, DSI, 0-10V) for interoperability, with control options ranging from manual faders to programmable scene recall units. The company serves architectural, cinema/events, film/TV, LED lighting, and theatre/schools market sectors.
Differentiator
Problem solved
Functional benefit
Brands
- Anycolour: Colour change system for controlling colour washing of fluorescent, cold cathode neon, LED and other dimmable light sources
- Anylight
- Anyscene
- Lightflo
- Pro-Dim
- Location Pro-Dim
- Anywhite
- Series 192/4
Quantifiable outcome
- Up to 60% energy savings with LED ceiling tiles compared to fluorescent modular fittings
- +3 more outcomes
Companies that use Anytronics
Customer profileNamed customers5 records
Segments4 records
Anytronics technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature6 records
Anytronics partnerships and signals
Strategic signalPartnerships
One partnership is on record.
- Richard Horley Lighting LtdminorTechnical partnership for LED lighting installations. Richard Horley served as both Lighting Designer and Technical Partner for the installation of Anytronics LED tape, lamps and DMX to PWM drivers at the Worshipful Company of Drapers' Livery Hall in the City of London. The installation featured 24V 2,600K LED tape and AR111 LED spots with 45-degree lamps.
Scale indicators3 records
Recent moves2 records
Expansion highlights5 records
Anytronics competitors and assessment
Company assessmentBroad incumbents
- ARRI: Global leader in professional film lighting fixtures, ballasts, and lighting control — overlaps with Anytronics' film/TV and DMX-control offerings across the production pipeline.
- Chauvet Professional: Broad-line entertainment and architectural lighting manufacturer offering LED fixtures, controllers, and dimmers — overlapping Anytronics' LED, theatrical, and architectural categories.
- Philips Strand Lighting: Long-established theatrical and studio lighting brand under Signify; broader portfolio but overlaps with Anytronics' theatre, studio, and architectural dimming/control offerings.
- Robe Lighting: Large entertainment-lighting manufacturer with moving heads, LED fixtures, and consoles used in theatre, events, and TV studios — competes in Anytronics' theatre, cinema/events, and LED segments.
Direct peers
- Kino Flo Lighting Systems: Specialist in fluorescent and LED soft lights for film and TV production — the closest direct competitor to Anytronics' Lightflo product line.
- Avolites: British lighting console and media-server manufacturer serving concerts, theatre, and live events; competes with Anytronics' lighting desks and DMX-control product family.
- Zero 88: UK-based lighting controls and dimming manufacturer serving theatre, education, and architectural markets with DMX consoles, dimmer racks, and scene recall — overlapping Anytronics' Anyscene, Pro-Dim, and architectural lines.
- MA Lighting International: German maker of grandMA lighting consoles and dimmers widely used in theatre, broadcast, and architecture — a direct competitor in DMX-based professional lighting control.
- Electronic Theatre Controls (ETC): ETC manufactures professional lighting fixtures, dimming systems, and control consoles for theatre, film/TV, and architectural markets — a closely comparable product portfolio across all of Anytronics' core segments.
Emerging players
- Litepanels (Vitec Group): LED panel specialist for film, broadcast, and photography — competes in Anytronics' film/TV LED-fixture niche with a stronger broadcast focus.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks6 records
Key highlights7 records
Customer concentration
Anytronics social profiles
Digital presenceAnytronics financial estimates
Financial estimateRevenue estimate
Valuation estimate
Anytronics leadership team
Management profileNumber of profiles
Anytronics funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Anytronics M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Anytronics
What does Anytronics do?
Anytronics manufactures and sells professional lighting control hardware and dimming solutions, including dimming/switching packs, LED drivers, DMX scene recall units, and specialty lighting fixtures. The company designs and builds products such as the Anycolour RGBW colour change system, Anyscene scene recall units, Anylight architectural controls, Lightflo fluorescent soft lights for film/TV, and LED ceiling tiles, serving studios, theatres, cinemas, and commercial buildings.
Is Anytronics a public or private company?
Anytronics is a private company. It is currently operating.
When was Anytronics founded?
Anytronics was founded in -1. It employs 1 to 10 people.
Where is Anytronics based?
Anytronics is headquartered in Horndean, United Kingdom, in the Europe region.
How does Anytronics make money?
Three revenue lines are on record. Professional Lighting Equipment Sales are the primary driver. The others are custom Installation Solutions and dry Hire Service.
Who are Anytronics's main competitors?
Broad incumbents on record are ARRI, Chauvet Professional, Philips Strand Lighting and Robe Lighting. Direct peers are Kino Flo Lighting Systems, Avolites, Zero 88, MA Lighting International and Electronic Theatre Controls (ETC). Litepanels (Vitec Group) is listed as an emerging player.
Does Anytronics have an API?
No public API is recorded for Anytronics.
What industry is Anytronics in?
Anytronics's product category is Professional Lighting Control Equipment. Its primary akta.pro industry code is IMAGAIAI, Lighting Controls & Building Integration (Drivers, sensors, dimming, lighting control panels, networked lighting), with a secondary code of IMAGAIAK, Specialty & Task/Workstation Lighting (Inspection/task lights, cleanroom/food-grade, portable work lights). Its NAICS code is 3351 and its SIC code is 3640.