What Speld QLD does

Speld QLD (legal entity: SPELD Qld Inc.) is a not-for-profit organisation founded in 1970 and headquartered in Woolloongabba, Queensland, Australia, providing educational assessment and support services to individuals with learning difficulties across Queensland. Operating for over 50 years and affiliated with the national SPELD network, the organisation delivers a portfolio of professional services including psychoeducational, ADHD, cognitive, speech and language, and school-readiness assessments conducted by registered psychologists and speech pathologists; assistive technology consultations; a specialist tutoring directory; a specialist library of over 5,500 resources; and a free advisory line. It also trains educators through structured programs such as Sounds-Write, UFLI Foundations, and Word Origins, and operates the Speld Kindy Inclusion Service providing free professional development to early childhood educators.

The underlying service model is human-delivered professional services, not a technology platform; the differentiators are clinical credentialing, evidence-based methodologies, subsidised not-for-profit pricing, and a formal partnership with Education Queensland. Revenue is generated across five streams: annual membership subscriptions (free, $55 concession, $77 individual/family, $220 school/corporate), one-time assessment fees ($850-$2,210), professional development workshops ($200-$1,310), assistive technology consultations ($160/hour), and resource sales. The organisation distributes services through its Woolloongabba headquarters plus regional assessment locations in Dayboro, Mountain Creek (Sunshine Coast), Bundaberg, and Benowa (Gold Coast), online delivery for rural and remote clients, and inbound channels via schools, medical professionals, parent groups, and direct web enquiry.

Customer segments span children and adults with learning difficulties (dyslexia, dyscalculia, dysgraphia, ADHD), parents and caregivers, schools and educators, and kindergarten/early childhood services. Subsidised pricing for concession card holders and NDIS pathway availability for self-managed and plan-managed clients indicate a deliberate access-oriented commercial model. The organisation is governed as a registered charity under the Australian Charities and Not-for-profits Commission (ACNC) and is member-supported rather than investor-backed, with no disclosed parent company, private equity, or venture capital involvement.

Name

Speld QLD

Legal name

SPELD Qld Inc.

Website

https://speld.org.au

Company type

Private

Founded year

1970

Operating status

Operating

Headcount range

11–50 employees

Short description

Speld QLD is a Queensland-based not-for-profit organisation that provides psychoeducational, ADHD, and speech pathology assessments, specialist tutoring, assistive technology consultations, and educator training for children and adults with learning difficulties, supported by membership, assessment, and workshop revenue streams.

Ownership category

akta.pro rank

Product category

Educational Support Services

NAICS

Educational Support Services (61171), Exam Preparation and Tutoring (611691)

SIC

Services-Educational Services (8200)

akta.pro primary industry

Specialized Learning Support (Dyslexia/LD Coaching, Assistive Strategies) (EDAJALAJ)

akta.pro secondary industries

K–12 Core Curriculum Small-Group Tutoring Centers (Math/ELA/Science/Social Studies) (EDANAHAA), Virtual Special Education & Related Services (IEP Delivery Online) (EDAJADAG)

Keywords

• Learning difficulty support
• Educational assessments
• Specialist tutoring services
• Professional development workshops
• Assistive technology consulting

Headquarters

HQ city

Coorparoo

HQ country

Australia

HQ region

Oceania

Offices6 records

Markets served

GTM type

B2B and B2C

Offering type

Services

Cost components

Personnel, Operations, Infrastructure, Marketing or Sales, Others

Revenue model

1. Assessment Services: Fees for psychoeducational assessments, ADHD assessments, cognitive assessments, speech and language assessments, and school readiness assessments. Includes membership in the fee.
2. Membership Subscriptions: Annual membership fees providing access to services including assessments, specialist teacher directory, assistive technology sessions, professional development, library access, and shop discounts.
3. Professional Development and Workshops: Fees for professional development sessions for schools and workshops including Sounds Write courses, Word Origins, and UFLI Foundations training.
4. Assistive Technology Consultations: One-hour face-to-face AT consultations for iPad, PC and laptop users.
5. Resource Sales: Sale of educational resources including UFLI Manuals, Sound Hearing, Rules Rule, and Word Origins materials.

Pricing tiers

Go-to-market motion1 record

Distribution channels5 records

Marketing channels8 records

Core offering

Speld QLD is a not-for-profit organisation delivering educational support services for Queenslanders experiencing learning difficulties. Core offerings include psychoeducational and ADHD assessments conducted by registered psychologists, speech pathology assessments, specialist tutoring via a teacher directory, assistive technology consultations, professional development workshops for educators, and a specialist lending library of over 5,500 resources.

Product overview

Speld QLD is a not-for-profit organisation providing a comprehensive suite of educational support services for Queenslanders experiencing learning difficulties, operating for over 50 years in partnership with Education Queensland. The core offerings centre on assessment services (psychoeducational, ADHD, speech pathology, and school readiness assessments conducted by registered psychologists and speech pathologists), specialist tutoring through a network of qualified teachers, assistive technology consultations, and a specialist library with over 5,500 resources. Professional development workshops for educators cover evidence-based programs including Sounds-Write (4-day intensive) and UFLI Foundations. The Speld Kindy Inclusion Service supports early childhood educators with free professional development and individual support for oral language and early literacy. All services are accessed primarily through membership, with a free advisory line providing initial support. The organisation does not operate a technology platform but delivers human-centred educational services.

Differentiator

Problem solved

Functional benefit

Products and services

• Psychoeducational Assessment Comprehensive cognitive and academic achievement testing conducted by registered psychologists to identify learning strengths and weaknesses and diagnose Specific Learning Disorders such as dyslexia and dyscalculia. Includes IQ testing, academic achievement testing, comprehensive report, and feedback session.
• ADHD Assessment Psychologist-led assessment for Attention Deficit/Hyperactivity Disorder in children and adults, including structured clinical interview, cognitive testing, and attention/behaviour questionnaires, with diagnosis if appropriate.
• Speech Pathology Assessment Comprehensive speech, language and literacy assessment for children in Prep to Year 12, with detailed reports and targeted recommendations.
• School Readiness / Early Years Screening Assessment Assessment for children aged 4 years to end of Prep exploring early learning and developmental needs, including cognitive testing, academic achievement testing, and developmental questionnaires.
• Assistive Technology Consultations One-hour face-to-face consultations for iPad, PC, and laptop users providing practical advice on assistive technology including text-to-speech, phonetic text-prediction, voice recording, and speech recognition tools. Available to Financial Speld Qld Members.
• Specialist Tutoring Directory of qualified Specialist Teachers providing individual or group intervention for children and adults with literacy and/or mathematics difficulties. Accessed exclusively by current financial members.
• Library Services Library of approximately 5,500 quality resources including reading schemes, games, reference materials, and other resources specifically designed to support people with learning difficulties. Borrowing period is six weeks; available to Members only.
• Speld Kindy Inclusion Service Team of Speech Pathologists and Early Years Teachers providing Professional Development and Individual Educator Support for oral language and early literacy skills in kindy settings. All professional development and support services are free of charge for kindy services.
• Advisory Line Free telephone advisory service staffed Monday to Friday 8:00am-4:00pm providing support, information, and advice to parents, students, teachers, and other professionals. Advisors come from Education and Speech Pathology backgrounds.
• Professional Development Sessions Workshops for schools, organisations, parent groups and individuals across Queensland covering topics including accommodating students with learning difficulties, assistive technology, the challenge of learning to read, dyscalculia, and supporting gifted/challenged learners.
• Sounds-Write Training 4-day intensive course teaching skills, concepts and code knowledge for teaching children to read and spell from Prep to Y6 using synthetic phonics methodology. Available in multiple Queensland locations.
• UFLI Foundations Training One-day training on explicit and systematic phonics program introducing foundational reading skills.
• Word Origins Training One-day evidence-informed program for spelling, reading and vocabulary instruction for students in middle to upper primary school.
• Speld QLD Membership Annual membership providing access to assessments, specialist teacher directory, assistive technology sessions, professional development, library access, and shop discounts. Tiered pricing for individuals/families, schools, and corporations, with concession rates available.

Quantifiable outcome

• Subsidised fees make services significantly more cost effective compared to private clinics
• +1 more outcomes

Named customers2 records

Segments5 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature3 records

Partnerships

Two partnerships are on record, tiered core.

• Education QueenslandcoreStrategic or Co-development PartnerSpeld Qld is a not-for-profit organisation that partners with Education Queensland to provide support services for students with learning difficulties across Queensland schools.
• Australian Charities and Not-for-profits Commission (ACNC)coreOthersSpeld Qld is a registered charity under the ACNC, providing transparency and accountability as a not-for-profit organisation.

Scale indicators3 records

Recent moves5 records

Expansion highlights6 records

Direct peers

• MultiLit: Australian provider of evidence-based literacy intervention programs (MiniLit, MacqLit, SpellEx) developed at Macquarie University, with training for educators. Comparable in delivering structured-literacy professional development programs.
• SPELD WA (Dyslexia-SPELD Foundation): WA-based counterpart under the SPELD umbrella, providing assessments, literacy intervention, and professional development for dyslexia and related learning difficulties. Comparable as a state-anchored NFP under the SPELD network.
• SPELD Victoria: SPELD Victoria is the state-level equivalent in Victoria within the same national SPELD network, providing assessments, tutoring, and professional development for people with learning difficulties. Directly comparable in mission, service portfolio, and NFP structure.
• SPELD NSW: SPELD NSW is the New South Wales member of the same national SPELD network, offering specialist tutoring, assessments, and teacher training for specific learning disorders. Closest peer in geographic and service scope.
• Learning Difficulties Australia: National body providing professional development, advocacy, and resources for educators supporting students with learning difficulties. Comparable in mission (professional development, awareness) but operates at national advocacy level rather than state service delivery.

Broad incumbents

• Cluey Learning: Australian online tutoring platform serving K–12 students including those with learning difficulties, with a technology-enabled delivery model. Comparable end-customer but operates as a private, scalable tutoring business rather than a clinical assessment provider.
• Macquarie University Special Education Centre: University-based centre developing evidence-based literacy programs (including MultiLit) and training educators. Overlaps in evidence-based program development and teacher professional development mission.

Regional players

• Bright Tomorrows Dyslexia Centre: Queensland-based dyslexia assessment and tutoring provider offering private clinical services. Direct competitor in the same geography with overlapping clinical assessment services.
• Dyslexia QLD: Queensland-based dyslexia support organisation providing information, advocacy, and some support services. Directly comparable geography and focus but with a narrower service portfolio than Speld QLD.

Emerging players

• Australian Dyslexia Association: National advocacy and awareness organisation for dyslexia, providing some professional learning and resources. Overlaps with Speld QLD's mission but with less focus on clinical assessments and tutoring.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat6 records

Key risks4 records

Key highlights7 records

Customer concentration

• Facebookfacebook.com/SpeldQld
• LinkedInlinkedin.com/company/speld-qld
• Instagraminstagram.com/speldqld
• Xx.com/SpeldQld

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Speld QLD