Porsche Zentrum Frankfurt

What Porsche Zentrum Frankfurt does

Porsche Zentrum Frankfurt, legally Otto Glöckler Sportwagen GmbH, is an authorized Porsche retail dealership headquartered at Hanauer Landstraße 220a, 60314 Frankfurt am Main, Germany. The company has operated continuously since 1931 and is part of the Porsche AG dealer network, giving it franchise rights to distribute new Porsche vehicles and provide brand-certified service in the Frankfurt metropolitan area.

The dealer's core offering spans the full Porsche model range — the 718 (from EUR 158,700), 911 (from EUR 136,300), Taycan (from EUR 102,600), Panamera (from EUR 116,400), Macan (from EUR 81,200, including the Macan Electric), and Cayenne (from EUR 101,500, including the Cayenne Coupé Electric) — alongside certified pre-owned sales. Behind the showroom, the business runs three integrated functions: a sales department (new and used vehicles, supported by the Porsche online configurator, test-drive booking, and 'Porsche Live' video consultation), a service department (maintenance and repairs with online scheduling and My Porsche App integration), and a parts department (genuine Porsche parts, accessories, lifestyle, and Classic). Porsche Finance is offered for retail and fleet leasing, and the dealer coordinates factory delivery experiences at the Porsche Experience Center Hockenheimring.

The business model is fundamentally retail: one-time vehicle sales generate the largest ticket size, while after-sales service, parts, and accessories contribute recurring revenue, and finance/insurance commissions layer on top. The go-to-market is sales-led and omnichannel — a physical showroom anchored in Frankfurt, supported by the Porsche dealer website, social channels (Facebook, Instagram, LinkedIn), email marketing, and direct phone lines for sales, service, and parts. Two customer segments are actively targeted: high-net-worth individual luxury buyers purchasing for personal use, and corporate/business fleet customers including German Dienstwagen (company-car) programs.

Name

Porsche Zentrum Frankfurt

Legal name

Otto Glöckler Sportwagen GmbH

Website

https://porsche-frankfurt.de

Company type

Private

Founded year

1931

Operating status

Operating

Short description

Porsche Zentrum Frankfurt (legal entity: Otto Glöckler Sportwagen GmbH) is an authorized Porsche dealership in Frankfurt am Main, Germany, selling new and used Porsche vehicles across six model lines, certified service, genuine parts, and Porsche Finance leasing and insurance for individual and fleet buyers.

Ownership category

akta.pro rank

Product category

Luxury Automotive Dealership

NAICS

Automobile Dealers (4411), New Car Dealers (441110), Used Car Dealers (44112)

SIC

Retail-Auto Dealers & Gasoline Stations (5500)

akta.pro primary industry

Sports & Grand Touring (GT) Car Rentals (THADAMAD)

akta.pro secondary industries

Luxury SUV & Performance SUV Rentals (THADAMAC), Luxury Sedan & Executive Car Rentals (THADAMAB), Exotic Classic & Vintage Car Rentals (THADAMAF)

Keywords

• Luxury car dealership
• Automotive retail
• Vehicle sales
• After-sales service
• Auto financing

Headquarters

HQ city

Frankfurt

HQ country

Germany

HQ region

Europe

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Supply Chain, Infrastructure, Marketing or Sales, Others

Revenue model

1. New Vehicle Sales: Sales of new Porsche vehicles including 718, 911, Taycan, Panamera, Macan, and Cayenne models with starting prices ranging from EUR 81,200 to EUR 158,700.
2. Used Vehicle Sales: Sales of certified pre-owned and used Porsche vehicles.
3. After-Sales Service & Repairs: Maintenance, repairs, and servicing of Porsche vehicles through certified technicians.
4. Parts & Accessories Sales: Sale of genuine Porsche parts, accessories, and lifestyle products.
5. Vehicle Finance & Insurance: Financial products including leasing, financing, and insurance through Porsche Financial Services.

Pricing tiers

Go-to-market motion1 record

Distribution channels4 records

Marketing channels6 records

Core offering

Porsche Zentrum Frankfurt is an authorized Porsche dealership that sells new and certified pre-owned Porsche vehicles across the full model range (718, 911, Taycan, Panamera, Macan, and Cayenne) and provides manufacturer-certified after-sales service, genuine parts and accessories, and Porsche Finance leasing and financing solutions. The dealership operates from a single showroom and service center in Frankfurt am Main and also facilitates factory delivery experiences at the Porsche Experience Center Hockenheimring.

Product overview

Porsche Zentrum Frankfurt is an authorized Porsche dealership operated by Otto Glöckler Sportwagen GmbH, offering a complete portfolio of Porsche vehicles and services. The dealership sells six core Porsche model lines: the 718 (from EUR 158,700), 911 (from EUR 136,300), Taycan electric sports sedan (from EUR 102,600), Panamera sports sedan (from EUR 116,400), Macan compact SUV including the Macan Electric variant (from EUR 81,200), and Cayenne including the Cayenne Coupé Electric (from EUR 101,500). Beyond vehicle sales, the dealership provides complementary services including vehicle maintenance and repair, a parts department, Porsche Finance financing/leasing solutions, factory delivery at the Porsche Experience Center Hockenheimring, and test drive scheduling. Seasonal offers for accessories, lifestyle products, and Classic parts are also available.

Differentiator

Problem solved

Functional benefit

Products and services

• Porsche 718 Porsche 718 two-door, rear-engine sports car (Cayman and Boxster variants) available from EUR 158,700 including VAT, sold to individual luxury buyers and business fleet customers.
• Porsche 911 Porsche 911 flagship rear-engine sports car (Carrera, Turbo, GT variants) available from EUR 136,300 including VAT, retailed to individual luxury buyers.
• Porsche Taycan Porsche Taycan fully electric sports sedan available from EUR 102,600 including VAT, featuring multiple powertrain configurations.
• Porsche Panamera Porsche Panamera luxury sports sedan available from EUR 116,400 including VAT, combining sports car performance with luxury sedan practicality.
• Porsche Macan Porsche Macan compact SUV available from EUR 81,200 including VAT, including the Macan Electric variant and offered as a company car (Dienstwagen) with attractive leasing and financing options.
• Porsche Cayenne Porsche Cayenne luxury SUV available from EUR 101,500 including VAT, including the Cayenne Coupé Electric variant, offering SUV practicality with sports car performance.
• Used Vehicle Sales (Gebrauchtwagen) Sales of certified pre-owned and used Porsche vehicles, with online inventory browsing and on-site viewing available at the Frankfurt dealership.
• Vehicle Service & Maintenance Maintenance and repair services for Porsche vehicles performed by certified technicians, with online service appointment booking supported by Porsche's aftersales platform.
• Parts & Accessories Sales (Teiledienst) Sale of genuine Porsche parts, accessories, and lifestyle products, including seasonal offers and Classic parts, reachable via the dedicated parts phone line.
• Porsche Finance (Leasing & Financing) Financing and leasing services for Porsche vehicles, including attractive leasing and financing offers for company cars (Dienstwagen), provided through Porsche Financial Services.
• Test Drive (Probefahrt) Test drive appointments for Porsche vehicles, bookable online through the dealership website.
• Factory Delivery at Porsche Experience Center Hockenheimring Factory delivery service at the Porsche Experience Center Hockenheimring, allowing customers to experience their Porsche performance from the first moment.

Named customers2 records

Segments2 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature3 records

Partnerships

One partnership is on record.

• Porsche AGcoreChannel Partner/ Reseller/ DistributorPorsche Zentrum Frankfurt operates as an authorized dealer of Porsche AG, distributing new Porsche vehicles, providing brand-certified service and maintenance, and selling genuine Porsche parts and accessories. The dealer represents the Porsche brand in the Frankfurt metropolitan area.

Scale indicators2 records

Recent moves6 records

Expansion highlights5 records

Direct peers

• BMW Niederlassung Frankfurt: BMW Group's factory retail branch in Frankfurt, offering new and used vehicles, service, parts, and financing. Directly comparable as a German premium-brand dealer in the same catchment area with a full-line luxury portfolio.
• Audi Zentrum Frankfurt: Audi's authorized retail center in Frankfurt selling new and used vehicles, parts, and service. Comparable as a VW-group premium dealer with similar brand positioning and corporate fleet offerings in the same region.
• Ferrari Classica Frankfurt: Ferrari dealer serving the Frankfurt market, focused on new and pre-owned Ferraris plus authorized service. Comparable as an ultra-luxury exotic dealer competing for the top end of the same local clientele.
• Mercedes-Benz Niederlassung Frankfurt: Mercedes-Benz's own retail branch in Frankfurt, selling new and used vehicles, parts, and service. Directly comparable as a premium-brand dealer operating in the same metropolitan market with a similar full-service retail footprint.
• Lamborghini Frankfurt: Authorized Lamborghini dealer in the Frankfurt region selling exotic sports vehicles, parts, and service. Comparable as a high-end exotic/luxury dealer competing for the same HNW buyer pool within the same geography.

Others

• Mobile.de: Germany's largest online used-vehicle marketplace. Not a direct competitor but a key channel through which the dealer's certified pre-owned Porsche inventory is discovered by buyers and benchmarked on price.
• Porsche AG: Parent manufacturer of all vehicles retailed by the Frankfurt dealer. Not a competitor but the supplier of inventory, brand standards, and warranty infrastructure on which the dealer's economics depend.

Regional players

• Porsche Zentrum Hamburg: Authorized Porsche dealer in Hamburg offering the same franchise portfolio and service operations. Comparable peer operating under identical brand standards but serving a different German metropolitan market.
• Porsche Zentrum Stuttgart: Another authorized Porsche dealer in Germany, located near Porsche's headquarters. Operates the same franchise model with new/used sales, service, and parts, serving as a directly comparable regional peer.

Broad incumbents

• Tesla Store Frankfurt: Tesla's direct-sales store in Frankfurt, competing for the same premium EV customer segment (Taycan, Macan Electric, Cayenne Electric) via a direct-to-consumer model. Comparable as a luxury EV competitor using a non-dealer distribution approach.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights6 records

Customer concentration

• Facebookfacebook.com/porschezentrumfrankfurt
• LinkedInlinkedin.com/company/porsche-zentrum-frankfurt
• Instagraminstagram.com/porschezentrumfrankfurt

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Porsche Zentrum Frankfurt