Mauvilac
- Company typePrivate
- Founded1970
- HeadquartersPailles, Mauritius
- Headcount101–250
- GTM typeB2B and B2C
- OfferingHardware or Manufacturing
Mauvilac firmographics
Firmographics- Name
- Mauvilac
- Legal name
- Mauvilac Industries Ltd
- Website
- https://mauvilac.mu
- Company type
- Private
- Founded year
- 1970
- Operating status
- Operating
- Headcount range
- 101–250 employees
- Ownership category
- akta.pro rank
Mauvilac industry classification
Industry- Product category
- Paint and Coatings Manufacturing
- NAICS
- Paint and Coating Manufacturing (325510)
- SIC
- Paints, Varnishes, Lacquers, Enamels & Allied Prods (2851)
- akta.pro primary industry
- Architectural & Decorative Coatings (IMAEAGAA)
Keywords
Where Mauvilac is headquartered
LocationHeadquarters
- HQ city
- Pailles
- HQ country
- Mauritius
- HQ region
- Africa
Offices5 records
Markets served
Mauvilac business model
Business model- GTM type
- B2B and B2C
- Offering type
- Hardware or Manufacturing
- Cost components
- Supply Chain, Operations, Personnel, Marketing or Sales, Technology or R&D, Infrastructure
Revenue model
- Paint and Coating Product Sales: Mauvilac generates revenue primarily through the sale of paints, coatings, primers, sealers, and accessories. Products are sold through e-commerce and physical retail stores with prices ranging from approximately Rs200 to Rs14,000 depending on product type and volume. Both one-time purchases and account-based credit terms for business customers are supported.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Unit Pricing | Pay-as-you-go | Standard unit pricing with volume discounts implicit in per-liter pricing |
Go-to-market motion1 record
Distribution channels3 records
Marketing channels6 records
Mauvilac product offering
Product offeringCore offering
Mauvilac manufactures and distributes decorative, industrial, and specialty paints and coatings for walls, ceilings, wood, metal, floors, roofs, and automotive applications, alongside surface preparation products and application accessories. The portfolio spans budget to premium tiers and is sold through physical concept stores and a direct e-commerce storefront serving residential DIY consumers, professional painters/contractors, and commercial/industrial businesses in Mauritius.
Product overview
Mauvilac is a comprehensive paint and coatings manufacturer offering an extensive portfolio of products across multiple categories. The product range includes wall and ceiling paints (MAUVITOP, MAUVACRYL, PROFLON, VIP SATIN, ANTIFUNGUS, NANOTECH, INATANCHE, ECOWHITE, MAUVILISSE, MAUVILITH, MAUVINYL, SNOW WHITE), textured wall finishes (NATURA range with 4 variants), wood coatings (CETOL WF771 in multiple finishes, D/D LACK VARNISH), metal paints (EGGSHELL ENAMEL, GLOSS ENAMEL, HT-332 METAL PRIMER, UNIVERSAL UNDERCOAT, G P ALUMINIUM, GLOSS WHITE), floor coatings (EPOXY ENAMEL), roof coatings (COOLROOF with 10 color options), automotive and industrial coatings (KARNAMEL nitro-cellulose system, CHLORINATED RUBBER swimming pool paint, EPOXY coatings, ROAD MARKING paint), eco-friendly Go Green line (CASHMERE, ONE FOR ALL), paint application accessories (brushes, rollers, masking tape), and surface preparation products (SEALER PRIMER, CLEAR EMULSION BINDER, rust removers, etching primers, thinners). The portfolio is distributed through company-owned concept stores and an e-commerce platform, serving both consumer and business customers across Mauritius.
Differentiator
Problem solved
Functional benefit
Products and services
- MAUVITOP High quality acrylic emulsion which dries to a smooth matt finish that is fully washable and highly durable, for walls and ceilings.
- MAUVACRYL General purpose matt acrylic emulsion paint with excellent hiding power and cost-effective decorative coating for walls and ceilings.
- PROFLON High quality acrylic-based emulsion paint formulated with Polytetrafluoroethylene (PTFE) and special waxes, providing hydrophobic water-repellent self-cleaning properties for walls and ceilings.
- VIP SATIN Premium pure acrylic emulsion paint, easy to use and clean, providing an attractive smooth fully washable finish with 50% gloss level for walls and ceilings.
- ANTIFUNGUS WHITE High quality acrylic co-polymer emulsion paint formulated with a high dosage blend of fungicides and bactericides for maximum resistance to fungus with UV-resistant pigments.
- NANOTECH ANTIBACTERIAL WHITE Specially designed paint utilizing proprietary Nanotech Antibacterial Technology to protect surfaces against proliferation of germs, bacteria, and fungus, reducing risk of infections on walls and ceilings.
- INATANCHE Highly flexible exterior acrylic paint with good weathering properties and fungus resistance, suitable for exterior walls and cement plaster with hair cracks.
- ECOWHITE Low-cost general purpose acrylic copolymer emulsion paint, easy to apply and quick-drying to a matt finish, for economical coating of ceilings.
- MAUVILISSE SOYEUX Water based decorative paint available in silk and mat finish for wooden, concrete and metal surfaces such as furniture, doors, walls, and trims.
- MAUVILITH Alkali resistant, high quality solvent soluble acrylic paint for cement based, concrete, and plaster surfaces with exceptional performance and long life.
- MAUVINYL Cost effective vinyl copolymer emulsion paint with good hiding power, easy to apply, drying to a matt finish for ceilings and interior surfaces.
- SNOW WHITE General purpose cost-effective white decorative acrylic copolymer emulsion paint with excellent hiding power, designed for optimum brightness and ease of application.
- NATURA Textured Wall Coatings (Navajo, Emae, Rochester, Chamarel) Natura textured wall coating range featuring Navajo, Emae, Rochester, and Chamarel variants for decorative textured wall finishes.
- CETOL WF771 Wood Finishes (Teak, Mahogany, Clear) Cetol WF771 wood finish coatings available in Teak, Mahogany, and Clear variants for floors and wood surfaces.
- D/D LACK VARNISH SATIN CLEAR Satin clear varnish finish for wood surfaces.
- EGGSHELL ENAMEL Finishing lacquer providing satin finish for interior and exterior applications in sheltered areas, part of 3-coat alkyd system for metals.
- GLOSS ENAMEL Finishing lacquer of the 3-coat alkyd system for interior and exterior applications on iron oxide, galvanised iron, and wood surfaces.
- HT-332 METAL PRIMER (White B / Grey B) Vinyl Epoxy Primer for mild and galvanised steel and aluminium providing maximum adhesion, supplied in White B and Grey B variants.
- UNIVERSAL UNDERCOAT WHITE Top quality general purpose undercoat for primed metals and wood, used as intermediate coating in multilayered alkyd system.
- G P ALUMINIUM Good quality alkyd resin-based coating for metallic surfaces and sealer for wood.
- GLOSS WHITE Gloss Enamel finishing lacquer for 3-coat alkyd system on various surfaces including iron oxide, galvanised iron, and wood.
- EPOXY ENAMEL Bi-component two-pack system high quality epoxy coating for metallic, concrete, fiberglass, and wood surfaces.
- COOLROOF (10-color range) Advanced technology acrylic water-based roof paint offering 10 popular roof colors with high solar-reflective capacity, providing cooler indoor temperatures and reduced air-conditioning energy use.
- KARNAMEL Automotive Refinishing Range Karnamel nitro-cellulose spray-applied coating system for automotive refinishing, including primers, basecoats, toners, metallic finishes, matt and satin topcoats, and blending clears for vehicle refinishing applications.
- CHLORINATED RUBBER SWIMMING POOL PAINT Chlorinated rubber paint for cement based swimming pools, available in Swimming Pool Blue and White.
- ROAD MARKING PAINT (White, Black, Yellow) Fast drying synthetic resin based road marking paint compliant with MS 87 quality requirements, approved by the Mauritius Standards Bureau, resistant to abrasion, water, and diesel fuel; available in White, Black, and Yellow.
- ONE FOR ALL Decorative and protective water based acrylic paint specially formulated for adhesion on most common building surfaces, resistant to microbial growth, and usable on roofs.
- CASHMERE Acrylic copolymer emulsion paint with attractive smooth low sheen finish, decorative and protective coating with exceptional performance and long life.
- Paint Application Accessories (Masking Tape, Rollers, Brushes) Paint application accessories including masking tape (SL 50mmx40m), paint rollers (R9304 11mm pile acrylic red, REF213 short hair 9in), and paintbrushes (REF115 in 1in to 6in sizes).
- Surface Repair, Treatment and Preparation Products Surface preparation range including Sealer Primer, Clear Emulsion Binder, Mauvilith Sealer, Patio Floor Sealer, Testbenzin (diluent/cleaner), Galvanised Iron Cleaner, Two Pack Etch Primer, Acid Catalysed Thinner, Duramesh 250 x 10m reinforcing membrane, MA 10 Primer, and Karnamel Rust Remover.
Quantifiable outcome
- Proflon covers 8-10 m² per liter per coat with hydrophobic properties fully developed after 36 hours
- +2 more outcomes
Companies that use Mauvilac
Customer profileSegments3 records
Ideal customer profiles3 records
Mauvilac technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature5 records
Mauvilac partnerships and signals
Strategic signalPartnerships
One partnership is on record.
- AkzoNobelcoreMauvilac Industries Ltd operates as the Mauritius operation of AkzoNobel, a global leader in paints and coatings. AkzoNobel provides the corporate structure, quality standards, technical expertise, and brand backing under which Mauvilac manufactures and distributes paints in Mauritius. The General Sales Terms and Conditions explicitly reference AkzoNobel as the Supplier, confirming this subsidiary relationship.
Scale indicators1 record
Recent moves6 records
Expansion highlights5 records
Mauvilac competitors and assessment
Company assessmentDirect peers
- Jotun: Norwegian global paints major with strong decorative and marine/protective coatings franchises, active across Africa and the Middle East. Comparable to Mauvilac as a multi-category coatings manufacturer with decorative, industrial, marine, and protective product lines and significant tropical-market presence.
- Hempel: Danish global coatings manufacturer with decorative, protective, marine, and container coatings franchises and strong presence in Africa/Middle East. Comparable to Mauvilac across the architectural, industrial, and specialty coatings categories, with similar climate-driven product positioning in tropical regions.
- Kansai Paint: Japanese paint manufacturer with global decorative, automotive, and industrial coatings businesses. Comparable to Mauvilac across its automotive refinish (Karnamel analogue), architectural, and protective coatings categories, with similar product-line breadth and export-oriented growth.
- Nippon Paint Holdings: Asia-Pacific paints and coatings major operating across decorative, automotive, and industrial segments with branded specialty platforms (e.g., antibacterial, weather-resistant). Comparable to Mauvilac as a multi-category paint manufacturer with proprietary specialty technologies and active regional expansion in tropical markets.
- Asian Paints: Largest decorative paints company in Asia, dominant in its home market with a strong retail footprint and broad product portfolio across emulsion, enamel, distemper, and wood finishes. Comparable to Mauvilac as a leading home-market architectural coatings brand with diverse surface-coverage SKUs and tiered pricing.
- Tikkurila: Northern European decorative and industrial coatings brand (now part of PPG) with strong retail and DIY presence and broad surface-coverage portfolio. Comparable to Mauvilac as a multi-category, retail-channel-focused decorative coatings player with branded concept-store distribution.
- Berger Paints (Berger Paints India / Hempel Group): Berger Paints (India/Singapore) operates as a regional decorative and industrial coatings major with strong market positions in smaller Asian countries. Comparable to Mauvilac as a regionally anchored paint manufacturer with decorative, automotive-refinish, and industrial coatings under one roof.
Broad incumbents
- AkzoNobel: Global paints and coatings major that operates Mauvilac as its Mauritius subsidiary. Comparable as the defining standard for the architectural/decorative and industrial coatings in which Mauvilac participates, with overlapping product categories (Dulux-brand decorative paints, protective coatings, and refinishes) at much larger global scale.
- PPG Industries (Dulux): U.S.-headquartered global coatings major with the Dulux decorative brand across many markets. Comparable as a broad incumbent in architectural and industrial coatings with deeper R&D and global distribution, competing head-to-head with AkzoNobel in the decorative space where Mauvilac operates.
Regional players
- Prominent Paints: One of the largest South African decorative paint manufacturers with branded retail presence across Southern Africa. Comparable to Mauvilac as a leading national decorative coatings brand with similar product breadth across emulsion, enamel, roof coatings, and texture finishes for emerging African markets.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks5 records
Key highlights6 records
Customer concentration
Mauvilac social profiles
Digital presenceMauvilac financial estimates
Financial estimateRevenue estimate
Valuation estimate
Mauvilac leadership team
Management profileNumber of profiles
Profiles1 record
Mauvilac funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Mauvilac M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Mauvilac
What does Mauvilac do?
Mauvilac manufactures and distributes decorative, industrial, and specialty paints and coatings for walls, ceilings, wood, metal, floors, roofs, and automotive applications, alongside surface preparation products and application accessories. The portfolio spans budget to premium tiers and is sold through physical concept stores and a direct e-commerce storefront serving residential DIY consumers, professional painters/contractors, and commercial/industrial businesses in Mauritius.
Is Mauvilac a public or private company?
Mauvilac is a private company. It is classified as corporate owned and is currently operating.
When was Mauvilac founded?
Mauvilac was founded in 1970. It employs 101 to 250 people.
Where is Mauvilac based?
Mauvilac is headquartered in Pailles, Mauritius, in the Africa region.
How does Mauvilac make money?
One revenue line is on record: paint and Coating Product Sales.
Who are Mauvilac's main competitors?
Direct peers on record are Jotun, Hempel, Kansai Paint, Nippon Paint Holdings, Asian Paints, Tikkurila and Berger Paints (Berger Paints India / Hempel Group). Broad incumbents are AkzoNobel and PPG Industries (Dulux). Prominent Paints is listed as a regional player.
Does Mauvilac have an API?
No public API is recorded for Mauvilac.
What industry is Mauvilac in?
Mauvilac's product category is Paint and Coatings Manufacturing. Its primary akta.pro industry code is IMAEAGAA, Architectural & Decorative Coatings. Its NAICS code is 325510 and its SIC code is 2851.