Esquadgroup

What Esquadgroup does

Esquadgroup is a privately held Brazilian software group headquartered in Sorocaba, São Paulo, specializing in technology solutions for the window and door frame (esquadrias) manufacturing industry. Operating since 1986 (CEM software origin) with the Esquadgroup brand formalized in 2011, the group is structured as a holding with three wholly owned operating subsidiaries: Alumisoft (CEM calculation and budgeting software), Preference Mercosul (PrefSuite parametric calculation software), and Faktory Softwares (industry-specific ERP). The portfolio is built around four anchor assets — CEM for project costing and bar optimization, PrefSuite (present in 30+ countries) for parametric design of frames and facades, Faktory for end-to-end ERP with native NF-e, SPED, and Brazilian tax compliance, and MOF (Mídia Oficial do Fornecedor), a content platform holding 43,000+ official material registrations and 60+ project lines that links systematists, suppliers, and manufacturers. Supporting modules include CEM Sync and ePref mobile apps, Conteúdo Técnico services, and Corte Certo glass/sheet cutting optimization integration.\n\nThe company runs a sales-led, quote-based go-to-market with no publicly disclosed pricing, supported by an inside sales team, a 'Request a Proposal' website flow, and recurring FESQUA trade show presence since 1998. Revenue is generated through subscription-based software licensing of CEM, PrefSuite, and Faktory (available in PRO, Smart, and Light tiers, with cloud delivery options), professional services (training programs and consulting), and support contracts, with MOF functioning as a licensing/content-distribution stream. The customer base is segmented across window/door frame manufacturers, metalworking shops (serralherias), systematists and material suppliers, and resellers, with named clients spanning enterprise (Alumiconte, Alushow, PROJETTA) and long-tenured SMB accounts (Luxalum, SisteC with 20+ year relationships).\n\nThe group employs 51–100 people, has no external venture or private equity funding (founder/family-owned), and serves Brazil as its primary market while distributing PrefSuite internationally through the Preference España partnership. 2024–2026 product activity is concentrated on Faktory ERP releases addressing Brazil's indirect tax reform (IBS/CBS), SPED Block K reporting, and cloud migration — signals that the current investment cycle is defensive compliance and platform deepening rather than new market entry.

Name

Esquadgroup

Legal name

Esquadgroup

Website

https://esquadgroup.com.br

Company type

Private

Founded year

1986

Operating status

Operating

Headcount range

11–50 employees

Ownership category

akta.pro rank

Product category

Vertical Software for Window and Door Frame Manufacturing

NAICS

Software Publishers (5132)

SIC

Services-Prepackaged Software (7372)

akta.pro primary industry

Software/Application Support (SaaS, Enterprise Apps) (BPAAACAC)

akta.pro secondary industry

Compliance, GRC Workflow & Audit Automation Platforms (HDAEAHAL)

Keywords

• Window frame software
• Construction ERP software
• Parametric calculation software
• Aluminum fabrication software
• Frame manufacturing ERP

Headquarters

HQ city

Sorocaba

HQ country

Brazil

HQ region

Latin America

Offices1 record

Markets served

GTM type

B2B

Offering type

Software

Cost components

Personnel, Technology or R&D, Marketing or Sales, Operations, Infrastructure

Revenue model

1. Software Licenses (CEM, PrefSuite, Faktory): Esquadgroup generates revenue primarily through software licensing of their three main products: CEM (calculation software), PrefSuite (parametric calculation software), and Faktory (ERP system). Software is offered in different versions (PRO, Smart, etc.) with varying feature sets. Cloud versions are available for remote access.
2. Training and Consulting Services: The company offers personalized training programs and consulting services to help clients maximize the use of their software solutions.
3. Technical Content Services (MOF): MOF distributes official technical information (profiles, components, glasses, assemblies) from systematists and suppliers to manufacturers, creating a content distribution revenue stream.
4. Support Services: Technical support services with 98% approval rate, providing assistance to resolve technical challenges and maintain efficient operations.

Go-to-market motion1 record

Distribution channels6 records

Marketing channels9 records

Core offering

Esquadgroup develops and sells specialized software for window and door frame (esquadrias) manufacturers, anchored by three core products: CEM (desktop calculation and budgeting software), PrefSuite (parametric calculation software distributed internationally), and Faktory (ERP built specifically for the frame industry). The portfolio is extended by the MOF official supplier media platform, which distributes 43,000+ official material registrations from systematists and suppliers, together with training and continuous technical support services.

Product overview

Esquadgroup offers a comprehensive ecosystem of specialized software solutions for the window and door frame (esquadrias) industry, comprising three core products: CEM (desktop calculation software), PrefSuite (world-leading parametric calculation system present in 30+ countries), and Faktory (first ERP developed exclusively for the window frame market). These are complemented by MOF (official supplier media system with 43,000+ material registrations), CEM Sync (mobile app), ePref (mobile technology), Conteúdo Técnico (technical content services), and Corte Certo (partner optimization software). The platform follows a modular architecture where CEM and PrefSuite handle technical calculation and design, Faktory manages business operations (financial, inventory, production, sales), and MOF serves as the data bridge connecting systemists/suppliers with manufacturers. Services include training programs and technical support with 98% approval rating.

Differentiator

Problem solved

Functional benefit

Brands

• CEM: Software for calculation of frames and windows, enabling detailed budgets and production management
• PrefSuite
• Faktory
• MOF (Mídia Oficial do Fornecedor)
• Conteúdo Técnico

Products and services

• CEM (Cálculo de Esquadrias Metálicas) Desktop software for window and door frame calculation, budget creation, and production management, offering advanced bar optimization, unlimited project and client registration, color croquis, 3D visualization, ABNT wind pressure calculation, and native integration with Faktory ERP. Used by frame manufacturers to standardize budgeting and reduce material waste.
• PrefSuite World's most used technical calculation software for windows, doors, and facades, distributed in 30+ countries and supporting aluminum, PVC, glass, wood, and steel materials. Integrates all process stages and increases business performance for frame manufacturers and facade builders.
• Faktory First ERP software developed specifically for the window frame and glass market, managing inventory by project, triangular operations, processing/cutting/mounting control, real-time financial results per project, cash flow management, and integrated electronic invoicing with SEFAZ. Targeted at frame manufacturers.
• MOF (Mídia Oficial do Fornecedor) Official supplier media platform distributing technical information (profiles, components, glass) and ready-to-use window frame libraries for budgeting and cutting within CEM and PrefSuite. Contains 43,000+ official material registrations and 60+ lines of official projects, connecting systematists and suppliers with frame manufacturers.
• Conteúdo Técnico (Technical Content Services) Technical content service including portfolio organization, customized spreadsheets for systems and frame industries, technical validation, catalog analysis, and library maintenance for systematists, suppliers, and frame manufacturers using CEM and PrefSuite.
• Training Services Comprehensive training programs for CEM, PrefSuite, Faktory, MOF, and Technical Content software, including individual, group, online, and in-company options with certification, designed to help clients maximize usage of Esquadgroup's software ecosystem.
• Technical Support Services Continuous technical assistance for Esquadgroup software users, with prioritized support, a specialized team, fast resolution of technical challenges, and ongoing service improvements, achieving a 98% customer approval rating.

Quantifiable outcome

• 98% support approval rate
• +2 more outcomes

Named customers6 records

Segments4 records

Ideal customer profiles3 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration7 records

Feature8 records

Partnerships

Six partnerships are on record, tiered core and major.

• Preference Espanha / Preference MercosulcoreTechnology or Integration · 1 January 2002Partnership signed in 2002 with Preference España to bring PrefSuite parametric calculation software to the Brazilian and South American market. Preference Mercosul operates as part of the Esquadgroup ecosystem, with PrefSuite becoming the most used technical software worldwide for window and door frames, present in over 30 countries.
• AlcoamajorTechnology or Integration · 1 January 1998Contract established in 1998 for the use of Alcoa aluminum profiles in the CEM software system, marking a significant milestone in the company's industry partnerships.
• Systematists and Suppliers (through MOF)coreTechnology or IntegrationMOF (Mídia Oficial do Fornecedor) connects systematists, suppliers, and material manufacturers with window and door frame producers. Allows systematic distribution of official product catalogs, prices, and codes to manufacturers using CEM and PrefSuite software.
• Cutting Machine ManufacturerscoreTechnology or IntegrationCEM software integrates with cutting machines from various manufacturers, enabling automated production processes. The software provides free integration with any machine brand, unlike competitors with limited integrations.
• AlumisoftcoreTechnology or IntegrationAlumisoft is part of the Esquadgroup holding company, responsible for developing and maintaining the CEM software - the reference calculation software for the window and door frames industry in Brazil.
• Faktory SoftwarescoreTechnology or IntegrationFaktory Softwares, part of the Esquadgroup ecosystem, develops Faktory - the first ERP specifically focused on the window and door frames market, integrating natively with CEM and PrefSuite.

Scale indicators9 records

Recent moves11 records

Expansion highlights5 records

Broad incumbents

• TOTVS: TOTVS is the largest Brazilian ERP/software vendor serving multiple verticals including manufacturing. While not specialized in esquadrias, it competes for the same SMB and mid-market ERP wallet and could move down-market into the window/door frames niche with industry templates.
• Autodesk Construction Cloud: Autodesk provides design/CAD/BIM platforms used in construction and façade engineering. It competes indirectly with PrefSuite's façade calculation and 3D visualization capabilities in the upstream design workflow.
• Senior Sistemas: Senior is a major Brazilian ERP provider with strong positioning in manufacturing and HR/payroll. It is comparable to Esquadgroup as a competing software platform targeting Brazilian industrial SMBs and mid-market manufacturers.
• Mega Sistemas Corporativos: Mega is a Brazilian ERP vendor focused on industrial manufacturing and accounting. It competes for the same mid-market industrial ERP wallet as Esquadgroup's Faktory, though without esquadrias-specific depth.
• Trimble (Construction & MEP): Trimble offers MEP/structural design and fabrication software with overlap in façade engineering and parametric calculation for construction components, similar to PrefSuite's niche.
• Oracle NetSuite: NetSuite is a global cloud ERP competing for the same SMB/mid-market ERP spend as Faktory; while not specialized in esquadrias, it represents the alternative stack some manufacturers may evaluate.

Emerging players

• Conta Azul: Conta Azul is a Brazilian cloud ERP/financial management platform for SMBs. It competes for entry-level ERP wallets in Brazilian small manufacturers, overlapping with the Faktory Light/ Smart tiers.

Direct peers

• Sienge: Sienge is a Brazilian construction-industry ERP/platform serving builders and the construction supply chain. It is comparable because it targets a vertically-specific ERP buyer in the same Brazilian construction ecosystem, adjacent to the window/door frame manufacturers Esquadgroup serves.
• Preference (Spain): Preference is the Spanish origin of the PrefSuite parametric calculation software, and is a partner/licensor of Esquadgroup's PrefSuite. It is the most directly comparable entity in terms of underlying technology and global reach in the esquadrias calculation category.

Regional players

• OrcaFascio: OrcaFascio is a Brazilian construction-budgeting and project-costing platform. It overlaps with the budgeting and calculation use cases that CEM/PrefSuite address, particularly in serving construction professionals who also spec esquadrias products.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights7 records

Customer concentration

• Xx.com/esquadgroup
• YouTubeyoutube.com/channel/UCqBBBTuQkeMpzxL-JhBZq8g
• Facebookfacebook.com/esquadgroup
• LinkedInlinkedin.com/company/esquadgroup
• Instagraminstagram.com/esquadgroupsoftwares

Revenue estimate

Valuation estimate

Number of profiles

Profiles2 records

Subsidiaries3 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Esquadgroup