What Moobi Tech does

Moobi Tech (operating as Moobitech) is a Brazilian information-technology company founded in 2009 and headquartered in Aracaju, Sergipe, that builds SaaS platforms and digital services exclusively for syndicates, labor unions, and class associations. Its core product, Sindicalizi, is a complete management system that centralizes member registries, automates dues collection through SIAPE convênios and boleto issuance, and provides regional delegations with real-time financial and member data access. The company complements this core with three adjacent offerings: Assembleia ON, a secure platform for online assemblies, elections, and auditable voting; custom mobile applications with push-notification capabilities for member engagement; and institutional websites and digital portals for syndicate online presence.

Moobitech serves more than ten named enterprise clients across Brazilian verticals including public-sector tax administration (Sindifisco Nacional, Sindifisco-RS, SINFAZFISCO/MG, SINAFRESP), the federal judiciary (SINDJUF/SE), federal universities (ADUFPB, ADUnB, APUFPR, SINTUFSC, Sind-REDE/BH), banking (Sindicato dos Bancários de BH e Região), healthcare (SINDIMED), engineering (SENGE/ES), magistrates (AMASE), and military associations (ADCCTA, CABEPM). The company reports 15+ years of market experience, 200+ projects delivered, and 100K+ users impacted, with a flagship Sindifisco Nacional engagement demonstrating an 82% reduction in assembly costs and a 20% increase in collections.

The company operates a sales-led, direct go-to-market model with custom quote-based pricing delivered through the corporate website (moobitech.com.br), product-specific landing pages on sindicalizi.com.br, and a contact form for enterprise inquiries. Revenue streams consist primarily of recurring SaaS subscriptions to Sindicalizi and Assembleia ON, custom mobile-app development with ongoing maintenance, and institutional website services. The firm is privately held with no disclosed funding rounds, acquisitions, or institutional investors in the source material.

Name

Moobi Tech

Legal name

Moobi.Tech

Website

https://moobitech.com.br

Company type

Private

Founded year

2009

Operating status

Operating

Headcount range

11–50 employees

Short description

Moobitech provides SaaS management platforms (Sindicalizi, Assembleia ON) and custom mobile apps for Brazilian labor unions and class associations, automating membership management, dues collection, digital voting, and member communication.

Ownership category

akta.pro rank

Product category

Union and Association Management Software

NAICS

Computing Infrastructure Providers, Data Processing, Web Hosting, and Related Services (518)

SIC

Services-Prepackaged Software (7372)

akta.pro primary industry

Software/SaaS Subscriptions (Consumer & Prosumer) (CRAFAIAB)

Keywords

• Union management software
• Syndicate administration
• Association management
• Online voting platform
• Digital transformation services

Headquarters

HQ city

Aracaju

HQ country

Brazil

HQ region

Latin America

Offices1 record

Markets served

GTM type

B2B

Offering type

Software

Cost components

Personnel, Technology or R&D, Marketing or Sales, Operations

Revenue model

1. SaaS Subscriptions for Sindicalizi: Subscription-based access to the core management system, likely with tiered pricing based on entity size or feature access. Includes automated collection, registry management, and delegation access.
2. Assembleia ON Platform Access: Subscription or per-event licensing for the digital assembly and voting platform. Supports remote participation with security and transparency features.
3. Custom App Development: Personalized mobile application development and ongoing maintenance, likely one-time implementation with recurring support fees.
4. Website and Portal Services: Creation and maintenance of institutional websites and digital portals for entities seeking strong online presence.

Go-to-market motion1 record

Distribution channels2 records

Marketing channels4 records

Core offering

Moobi Tech sells a SaaS platform and supporting services for the digital management of Brazilian syndicates and associations. Its flagship product, Sindicalizi, centralizes member registry, automates dues collection via SIAPE and boleto, and gives regional delegations real-time financial visibility. The offering is complemented by Assembleia ON for online assemblies and voting, Sites for institutional websites, and custom Apps with push notifications for member engagement.

Product overview

Moobi Tech offers a platform-plus-modules architecture for unions and associations, consisting of four interconnected products. The core platform is Sindicalizi, a complete management system that automates administrative processes, dues collection, and financial tracking. This core is enhanced by Assembleia ON, a dedicated platform for remote assemblies, elections, and voting. Two additional modules—Sites (institutional websites) and Apps (custom mobile applications)—extend the platform's reach and member engagement capabilities. The Sindicalizi system also powers the exclusive apps with push notification functionality, creating an integrated digital ecosystem for entity management and member communication.

Differentiator

Problem solved

Functional benefit

Brands

• Sindicalizi: Complete management system for entities, automating processes and facilitating strategic decisions.
• Assembleia ON
• Sites
• Apps

Products and services

• Sindicalizi Cloud-based SaaS management system for Brazilian syndicates and associations that centralizes member registry, automates fee collection (via SIAPE agreement and boleto issuance), optimizes financial management, and provides real-time data access to regional delegations (delegacias). Designed as the operational backbone for nationally organized unions and professional associations.
• Assembleia ON Secure digital platform for conducting assemblies, elections, and online voting with full transparency and auditable records. Enables remote participation by union/association members from any location at any time, replacing costly in-person assemblies.
• Sites Creation service for institutional websites and digital portals tailored to syndicates and associations, providing a strong digital presence and effective communication channels between the entity and its members.
• Apps Custom mobile application development service with personalized functionalities and push notifications, serving as the primary communication channel between syndicates/associations and their members. The Sindicalizi system powers the exclusive apps, integrating them into the broader management ecosystem.

Quantifiable outcome

• 82% reduction in costs for assemblies and voting operations
• +2 more outcomes

Named customers9 records

Segments2 records

Ideal customer profiles2 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature4 records

Scale indicators3 records

Recent moves5 records

Expansion highlights5 records

Direct peers

• Wild Apricot: Cloud-based membership management software for associations, clubs, and unions. Most direct global comparable: SaaS platform for member databases, dues collection, event management, and member-only websites—closely aligned to Moobitech's Sindicalizi + Sites offering.
• Glue Up: All-in-one membership, event, and community management SaaS for associations and chambers. Comparable in targeting professional associations with subscription, mobile, and event/voting workflows similar to Moobitech's suite.
• iMIS: Association management platform from Advanced Solutions International covering member records, dues, events, and engagement. Directly competes in the same association-vertical SaaS category as Sindicalizi.
• YourMembership: Association management software covering member engagement, event management, online learning, and job boards. Overlaps with Moobitech on member management and digital communication for professional associations.
• MemberClicks: Membership management software built specifically for small-staff associations, providing member databases, dues billing, event registration, and online communities—a clear direct peer for Moobitech's association segment.

Emerging players

• CiviCRM: Open-source CRM purpose-built for nonprofits and associations, covering membership, contributions, events, and email. Lower-cost, customizable alternative for small associations that may overlap with Moobitech's lower-tier customers.

Regional players

• RD Station: Brazilian marketing automation and CRM platform widely used by organizations for digital communication, email, and lead/member engagement. A regional player whose communication/CRM capabilities overlap with Moobitech's member-engagement and Sites modules.
• Fonteviva: Brazilian association management software from Mega Sistemas, focused on member management, financial collection, and event control for Brazilian class associations. Domestic regional peer competing in the same Brazilian vertical.

Broad incumbents

• TOTVS: Brazil's largest enterprise software vendor, offering broad ERP, HR, and fluig-based workflow/lob Pro products that can encroach on union/association management. Incumbent that may compete for larger Moobitech accounts.
• Salesforce (Nonprofit Cloud / NPSP): Global CRM leader with Nonprofit Cloud and Nonprofit Success Pack targeted at associations and member-based organizations. A horizontal incumbent whose association-specific features compete with parts of Sindicalizi's CRM-style member database.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks5 records

Key highlights5 records

Customer concentration

• LinkedInlinkedin.com/company/moobi-tech

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Moobi Tech