Die Scheune
Die Scheune GmbH is a German D2C and B2B online delicatessen retailer headquartered in Ennepetal, curating and selling over 80 varieties of artisanal jams, oils, honeys, mustards, pasta, gift baskets, and gift vouchers sourced from German and international specialty manufacturers.
- Company typePrivate
- Founded-
- HeadquartersMunich, Germany
- Headcount1–10
- GTM typeB2B and B2C
- OfferingDigital Commerce or Content
What Die Scheune does
Die Scheune GmbH is a privately held German online delicatessen retailer headquartered in Ennepetal (Wilhelmshöher Str. 124), registered as HRB 12102 at Amtsgericht Hagen and led by managing director Markus Stolz. The company curates and sells artisanal food products from multiple German and international specialty manufacturers through a direct-to-consumer e-commerce storefront and a separate B2B wholesale channel serving hotels, restaurants, catering operators, resellers, and corporate gift buyers. The assortment spans over 80 jam and fruit spread varieties, more than 20 cold-pressed oils, over 30 honey varieties, pasta and spätzle, more than 10 mustards, sauces and dips, specialty spices and salts, chocolates, dried mushrooms and vegetables, dessert mixes, vinegars, ready-to-heat soups, natural flavor extracts, and themed gift baskets ranging from €43 to €99.99, complemented by gift vouchers in €20/€30/€50/€100 denominations with 3-year validity. The company has held Bio certification (DE-ÖKO-006) through ABCERT AG since summer 2015 and holds the Händlerbund Käufer per Sicegel e-commerce trust mark.
Die Scheune firmographics
Firmographics- Name
- Die Scheune
- Legal name
- Die Scheune GmbH
- Website
- https://die-scheune-delikatessen.de
- Company type
- Private
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- Die Scheune GmbH is a German D2C and B2B online delicatessen retailer headquartered in Ennepetal, curating and selling over 80 varieties of artisanal jams, oils, honeys, mustards, pasta, gift baskets, and gift vouchers sourced from German and international specialty manufacturers.
- Ownership category
- akta.pro rank
Die Scheune industry classification
Industry- Product category
- Specialty Food Retail
- NAICS
- Other Specialty Food Retailers (44529), Confectionery Merchant Wholesalers (42445)
- SIC
- Canned, Fruits, Veg, Preserves, Jams & Jellies (2033), Miscellaneous Food Preparations & Kindred Products (2090), Sugar & Confectionery Products (2060)
- akta.pro primary industry
- Specialty Food & Beverage Delivery (organic, gourmet, dietary) (CRAFAFAG)
- akta.pro secondary industries
- Gourmet & Fine Food Stores (CRAHAGAG), Specialty & Gourmet Foods Wholesale Distribution (CRAOAAAI), Baking Ingredients & Desserts (Flour, Mixes, Frosting, Gelatin) (CRADAAAD), Specialty Condiments, Sauces & Pickles Wholesale (AFAIAIAJ)
Keywords
Where Die Scheune is headquartered
LocationHeadquarters
- HQ city
- Munich
- HQ country
- Germany
- HQ region
- Europe
Offices1 record
Markets served
Die Scheune business model
Business model- GTM type
- B2B and B2C
- Offering type
- Digital Commerce or Content
- Cost components
- Supply Chain, Operations, Personnel, Marketing or Sales, Technology or R&D, Infrastructure
Revenue model
- E-commerce Retail Sales: Direct-to-consumer online sales of artisanal food products through their WooCommerce shop. Customers purchase individual products, gift baskets, and bundles at listed prices. Revenue is generated through one-time transaction fees per order.
- B2B Wholesale: Wholesale supply of delicatessen products to resellers, hotels, restaurants, and catering businesses. Custom packaging sizes and quantities are offered to commercial partners.
- Gift Vouchers: Sale of gift vouchers at €20, €30, €50, and €100 denominations with 3-year validity.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Unit Pricing | Pay-as-you-go | Individual food products sold at unit prices ranging from €2.40 to €10+ per item depending on size and type |
| Unit Pricing | Pay-as-you-go | Gift vouchers available in fixed denominations |
Go-to-market motion2 records
Distribution channels2 records
Marketing channels5 records
Die Scheune product offering
Product offeringCore offering
Die Scheune GmbH is a German online delicatessen retailer that curates and sells artisanal food products sourced from German and international craft manufacturers through its own WooCommerce storefront. The assortment spans more than 80 varieties of jams and fruit spreads, 20+ cold-pressed oils, 30+ honey varieties, pastas and spätzle, mustards, sauces and dips, spices and specialty salts, chocolates, coffee and tea, dried mushrooms and vegetables, dessert mixes, bread spreads, and themed gift baskets for occasions such as weddings, birthdays, Christmas, Valentine's Day, Mother's/Father's Day, Easter, and corporate gifting. The company also operates a B2B wholesale channel supplying hotels, restaurants, catering operators, resellers, and corporate gift buyers with custom packaging options.
Product overview
Die Scheune is a German delicatessen online retailer offering a curated marketplace of handcrafted specialty foods from artisan manufacturers and farm shops. The product portfolio centers on high-quality, predominantly organic delicatessen items including over 80 varieties of jams and fruit spreads, more than 20 cold-pressed oils, over 30 honey varieties, diverse pasta and spätzle products, over 10 mustard variations, extensive sauce and dip selections, specialty spices and salts, chocolates, Cambodian coffee, dried mushrooms and vegetables, and natural flavor extracts. The company packages many of these products into themed gift baskets for various occasions (birthdays, weddings, holidays, corporate events). Products are sourced from German and international artisan manufacturers with an emphasis on organic ingredients, traditional production methods, and clean labels without artificial additives.
Differentiator
Problem solved
Functional benefit
Products and services
- Marmelade / Fruchtaufstriche (Jam & Fruit Spreads) Over 80 varieties of jams and fruit spreads (including award-winning marmalades and seasonal variants for weddings and Christmas), offered in 200g jars and 50g miniature jars, for consumers and gift buyers.
- Öle (Oils) More than 20 cold-pressed oil varieties (olive, pumpkin seed, grape seed, truffle, lemon, garlic, argan, hemp) sold per bottle to home cooks and food professionals.
- Honig (Honey) More than 30 honey varieties — pure bee honey and honey enhanced with herbs, fruits, or flavours (sage, elderflower, fennel, mint, orange, coconut, banana, vanilla, chocolate, cinnamon, marzipan) — sold per jar to consumers.
- Nudeln & Spätzle (Pasta & Noodles) Variety of pasta and spätzle products including egg noodles, cheese noodles, spinach noodles, saffron noodles, seven spätzle varieties, plus Greek Dolopia pasta and Sicilian specialty pastas (also available in B2B bulk "Teigwaren Großpackungen").
- Senf (Mustard) More than 10 mustard variations including sweet, fig, orange, chocolate, honey-cinnamon, and chili-ginger mustards, sold per jar.
- Saucen & Dips (Sauces & Dips) Selection of sauces and dips including pumpkin-ginger, sesame-apple, chili-mango, BBQ sauces, ketchup, pesto, soups, and appetizers, for retail and B2B kitchens.
- Gewürze (Spices) Specialty salts and sugars including cherry blossom salt, jasmine flower sugar, rose salt, rose pepper, Hawaiian salts, chocolate salt, plus spice mixtures, pepper, and grilling spice blends.
- Schokolade (Chocolate) Chocolate specialties including chocolate-covered fruits and nuts, freeze-dried strawberries in dark chocolate, milk chocolate almonds, coconut cubes, macadamia nuts, white chocolate with fruits and nuts, and chocolate pasta, sold by unit and within gift assortments.
- Kaffee & Tee (Coffee & Tea) Specialty coffee from Three Corner Coffee Roaster (Cambodia) including Kampuchea Gold and Bolovens Blend (whole bean or ground), plus tea such as Shanghai Yasmin green tea with jasmine.
- Getrocknete Pilze & Gemüse (Dried Mushrooms & Vegetables) Dried mushrooms (porcini, chanterelles, oyster, shiitake, Asian mushroom mix) and dried vegetables (tomatoes, eggplant, zucchini, chili peppers) for home cooking and HoReCa use.
- Geschenkkörbe (Gift Baskets) Pre-configured themed gift baskets for multiple occasions — including Galaktisch Gourmet (€99.99), Rosen Bouquet (€43), wedding, Christmas, birthday, and corporate gift baskets for employee anniversaries and customer appreciation — with optional personal greeting card and direct delivery to recipient addresses.
- Geschenkgutscheine (Gift Vouchers) Gift vouchers denominated at €20, €30, €50, and €100 with a 3-year validity, redeemable across the Die Scheune online shop product assortment.
- B2B Wholesale Supply (Partner werden) Wholesale supply of delicatessen products to resellers, hotels, restaurants, catering businesses, and corporate gift buyers, with custom packaging sizes and quantities available on request.
Quantifiable outcome
- Over 80 different marmalade/jam varieties offered
- +3 more outcomes
Companies that use Die Scheune
Customer profileSegments4 records
Ideal customer profiles2 records
Die Scheune technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration3 records
Feature1 record
Die Scheune partnerships and signals
Strategic signalPartnerships
Five partnerships are on record, tiered core and minor.
- Dolopia (Greece)coreGreek manufacturer of pasta, sauces, and specialty foods. Die Scheune maintains a close cooperation with Dolopia from Greece. Products include Greek Teigwaren (pasta), tomato sauces, and other Mediterranean specialties sourced from Dolopia.
- ABCERT AGminorOrganic certification body that provides Die Scheune's BIO certification (DE-ÖKO-006). Certification verifies organic compliance for products sold by the company.
- Händlerbund Management AGminorGerman e-commerce merchant association providing legal compliance support, Käufersiegel (buyer seal) certification, and dispute resolution services. Die Scheune is a member and displays the Händlerbund Käufersiegel.
- Various Artisanal Manufacturers (Manufakturen)coreDie Scheune aggregates products from multiple German and international artisanal manufacturers including: BBQ sauce manufacturer, balsamic vinegar & mustard manufacturer (Munich), egg noodle manufacturer, marmalade/jelly manufacturer, coffee roastery (Three Corner Coffee Roaster - Cambodia), soup & sauce manufacturer, caramel cream & ketchup manufacturer, first oil mill of Bavaria, rose/manufacturing, Sicily products, and others.
- Three Corner Coffee Roaster (Cambodia)minorCoffee roastery based in Cambodia producing specialty coffee from the Bolovens Plateau. Products include Kampuchea Gold and Boloveans Blend varieties, available as whole beans or ground coffee.
Scale indicators3 records
Recent moves6 records
Expansion highlights5 records
Die Scheune competitors and assessment
Company assessmentDirect peers
- FrischeParadies: German online gourmet retailer focused on premium fresh and specialty foods including oils, vinegars, spices, and delicatessen. Comparable curated assortment even though FrischeParadies also serves B2B HoReCa at larger scale.
- Basic Bio: German online retailer specializing in organic and natural foods, offering oils, honey, jams, pasta, and gift baskets. Very directly comparable to Die Scheune in product mix, target customer (organic-conscious consumers), and B2C-delivery model.
- Schweizer Delikatessen: Germany-based online delicatessen retailer offering artisanal gourmet foods, oils, vinegars, and gift baskets. Direct overlap with Die Scheune's assortment and gift-positioning model.
- Bode Delikatessen: German online delicatessen retailer specializing in gourmet oils, vinegars, spirits, and fine foods. Highly comparable curation-led assortment and target audience, even though Die Scheune broadens further into jams, honey, and gift baskets.
- Culinaris: Online specialty food retailer focused on premium gourmet and gift items in the German market. Comparable assortment breadth and gift-basket positioning, with similar B2C direct-to-consumer model.
- basicbio GmbH (organic food): Re-emphasized: an organic-focused German online delicatessen with overlapping SKUs (oils, honey, jams, pasta). Competes head-to-head for the same organic/bio DACH consumer.
- Manufactum: German specialty retailer offering curated high-quality artisanal and gourmet products across food and home goods. Closely comparable to Die Scheune in the curated gourmet/organic positioning and gift-oriented assortment, though at significantly larger scale.
Broad incumbents
- Dallmayr: Iconic German gourmet food brand with strong e-commerce presence for delicatessen, coffee, and gift products. Overlaps with Die Scheune on premium gourmet positioning, gift baskets, and specialty coffee, though Dallmayr also operates its own flagship store and food service.
- Alnatura: Major German organic food retailer with both physical stores and an online shop. Comparable in organic certification credentials and product categories (oils, honey, jams, pasta), but operates at much greater scale with a broader grocery assortment.
Emerging players
- Landfood: German online retailer emphasizing regional and artisanal food products. Comparable in producer-aggregation and organic/clean-label positioning, though typically with a stronger regional-farms narrative versus Die Scheune's international assortment.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat3 records
Key risks6 records
Key highlights6 records
Customer concentration
Die Scheune social profiles
Digital presenceDie Scheune compliance and trust
Trust signalCompliance1 record
Die Scheune financial estimates
Financial estimateRevenue estimate
Valuation estimate
Die Scheune leadership team
Management profileNumber of profiles
Profiles1 record
Die Scheune funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Die Scheune M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Die Scheune
What does Die Scheune do?
Die Scheune GmbH is a German online delicatessen retailer that curates and sells artisanal food products sourced from German and international craft manufacturers through its own WooCommerce storefront. The assortment spans more than 80 varieties of jams and fruit spreads, 20+ cold-pressed oils, 30+ honey varieties, pastas and spätzle, mustards, sauces and dips, spices and specialty salts, chocolates, coffee and tea, dried mushrooms and vegetables, dessert mixes, bread spreads, and themed gift baskets for occasions such as weddings, birthdays, Christmas, Valentine's Day, Mother's/Father's Day, Easter, and corporate gifting. The company also operates a B2B wholesale channel supplying hotels, restaurants, catering operators, resellers, and corporate gift buyers with custom packaging options.
Is Die Scheune a public or private company?
Die Scheune is a private company. It is classified as management employee owned and is currently operating.
When was Die Scheune founded?
Die Scheune was founded in -1. It employs 1 to 10 people.
Where is Die Scheune based?
Die Scheune is headquartered in Munich, Germany, in the Europe region.
How does Die Scheune make money?
Three revenue lines are on record. E-commerce Retail Sales are the primary driver. The others are B2B Wholesale and gift Vouchers.
Who are Die Scheune's main competitors?
Direct peers on record are FrischeParadies, Basic Bio, Schweizer Delikatessen, Bode Delikatessen, Culinaris, basicbio GmbH (organic food) and Manufactum. Broad incumbents are Dallmayr and Alnatura. Landfood is listed as an emerging player.
Does Die Scheune have an API?
No public API is recorded for Die Scheune.
What industry is Die Scheune in?
Die Scheune's product category is Specialty Food Retail. Its primary akta.pro industry code is CRAFAFAG, Specialty Food & Beverage Delivery (organic, gourmet, dietary), with a secondary code of CRAHAGAG, Gourmet & Fine Food Stores. Its NAICS code is 44529 and its SIC code is 2033.