Experience Box Spain

Name

Experience Box Spain

Legal name

Experience Box Spain SLU

Website

https://experienceboxspain.com

Company type

Private

Founded year

2009

Operating status

Operating

Headcount range

11–50 employees

Ownership category

akta.pro rank

Product category

Corporate Event Management & MICE Services

NAICS

Convention and Trade Show Organizers (561920), Tour Operators (561520), Travel Agencies (561510)

SIC

Services-Miscellaneous Amusement & Recreation (7990), Services-Amusement & Recreation Services (7900)

akta.pro primary industry

Full-Service Destination Management (Ground Handling & Onsite Operations) (THAHADAA)

akta.pro secondary industries

Event Production & Theming (Décor, Creative, Entertainment Booking) (THAHADAH), Destination & Itinerary Management (DMC-Led Experiences, Excursions, VIP Access) (THAHANAE), Corporate Hospitality & VIP Services (Hosting, Protocol, Concierge) (THAHADAG)

Keywords

• Corporate event management
• Team building activities
• MICE event services
• Destination management services
• Incentive travel programs

Headquarters

HQ city

Estepona

HQ country

Spain

HQ region

Europe

Offices3 records

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Supply Chain, Technology or R&D, Marketing or Sales, Infrastructure

Revenue model

1. Team Building Activities Production: Design, development and production of bespoke team building activities, incentive experiences and group activities for corporate events in Southern Spain. Revenue is earned per activity or program delivered, with pricing ranging from €40–120 per person depending on activity type, customization level and group size.
2. MICE Services: Full logistical services including transport, accommodation/venue finding, entertainment, AV equipment, themed dinners, parties, merchandising/gifts, and airport transfers. Provided as end-to-end service for conferences, conventions, incentive trips and corporate events.
3. Hotel Activities Booking Agent: Acts as activities booking agent for hotels and golf courses; hotel reception staff check availability via call centre and receive vouchers to hand to end clients. Commissions earned on activity bookings made through the hotel concierge/reception channel.
4. Gift/Experience Vouchers: Sells gift vouchers and value vouchers redeemable for 200+ activities. Recipients have several months to redeem via an easy and flexible process. Suitable for Christmas staff presents, sales rewards, team incentives and client fidelisation.
5. Automotive Events Management: Project management and venue coordination for car and fleet presentations and launches in Southern Spain and the Balearic Islands. Includes pre-planning, venue finding, preparation, logistics, meet and greet, transport, accommodation and technical support.

Pricing tiers

Go-to-market motion2 records

Distribution channels4 records

Marketing channels5 records

Core offering

Experience Box Spain is a registered travel agency and DMC that designs, develops, and delivers end-to-end MICE corporate events, team building activities, and incentive trips in Southern Spain (Costa del Sol, Andalusia, Gibraltar) and the Balearic Islands. The company operates an in-house activity production department that creates tailor-made team building experiences (action activities, interactive treasure hunts, gastronomy, adventure, cultural and CSR programs) alongside a MICE logistics department handling transport, accommodation, entertainment, AV, venue finding, catering, and themed dinners. Service delivery is enabled by proprietary technology including the i-Xperience interactive city exploration app and the PTA Challenge iPad-based treasure hunt, and is offered directly to corporate clients, through international DMC/MICE agency partners, and via hotel and golf course concierge referrals.

Product overview

Experience Box Spain is a professional Event Designer and Planner created in 2009, specialized in end-to-end MICE Corporate events and team building activities in Southern Spain. The company operates as a dual-department structure: (1) an in-house Team Building Activities department that designs, develops and produces tailor-made group experiences including action activities, interactive treasure hunts with technology (iPads, geolocation apps), gastronomy challenges, adventure activities, culture & discovery tours, and CSR activities; and (2) a MICE Services department providing logistical services including transport, accommodation, entertainment, AV equipment, venue finding, catering, and event support. Their portfolio includes both standardized activity categories and technology-enhanced experiences like the i-Xperience interactive city exploration app. The company also operates complementary sub-brands including Team Building Marbella (TBM) and provides specialized services such as PCO (Professional Congress Organizer), automotive events, and corporate gifts programs.

Differentiator

Problem solved

Functional benefit

Products and services

• Team Building Activities In-house design, development and production of tailor-made team building activities for corporate groups of 20 to 500+ participants in Southern Spain, including action activities, interactive treasure hunts, gastronomy challenges, art/creativity experiences, and ice breakers.
• MICE Services End-to-end logistical services for corporate events including transport, accommodation, entertainment, AV equipment, meeting solutions, venue finding, merchandising/gifts, themed dinners and parties for conferences, conventions, incentive trips and corporate events.
• Incentive Trips and Bonding Experiences

Quantifiable outcome

• Proposals delivered within 24-48 hours of receiving event details
• +2 more outcomes

Named customers12 records

Segments3 records

Ideal customer profiles3 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature3 records

Partnerships

Ten partnerships are on record, tiered flagship, minor and core.

• Volkswagen (automotive fleet presentation consortium)flagshipStrategic or Co-development Partner · 1 January 2012In 2012, Experience Box was appointed as local project and venue manager for the Volkswagen commercial fleet 4Motion presentation in Southern Spain, collaborating with agencies from the Balearics and Germany. The event brought 500+ international journalists and car professionals to the Serrania de Ronda for an extreme off-road demonstration of the Caddy, Amarok, T5 Rockton Transporter, and Crafter van.
• H10 Estepona PalaceminorOthersH10 Estepona Palace hotel serves as a venue and client partner. Positive testimonial received from Esther Luque at H10 Estepona Palace praising the company's activity organization and professionalism for group events.
• Convention BureaucoreOthersActive member of the Convention Bureau, an industry association for the meetings and events sector, providing credibility and network access within the MICE industry.
• CIT MarbellacoreOthersActive member of CIT Marbella (Centro de Iniciativas Turísticas), a local tourism and MICE industry association in Marbella providing networking and industry credibility.
• AEHCOS (Asociación Empresarial de Hoteles de la Costa del Sol)coreOthersActive member of AEHCOS, the Association of Hotel Businesses of the Costa del Sol, supporting collaboration with the hotel sector on the Costa del Sol.
• British Chamber of Commerce in SpaincoreOthersActive member of the British Chamber of Commerce in Spain, providing credibility and connections with UK-based corporate clients and event planners operating in Southern Spain.
• Sicted (Specialist in Tourism Quality and Environmental Sustainability)minorOthersActive member of Sicted, a quality certification scheme for tourism services in Spain, demonstrating commitment to service quality and environmental sustainability.
• CEM (Centro de Estudios de la Mujer)minorOthersListed as a member association; relationship appears to be industry association or certification body membership supporting diversity and inclusion in the events sector.
• Travel Agencies and International DMCscoreChannel Partner/ Reseller/ DistributorOngoing channel partnership with travel agencies and international DMCs operating in Europe, the UK, the USA and Canada. Experience Box serves as the trusted local DMC partner executing events on the ground in Southern Spain and the Balearic Islands on behalf of these agencies.
• Azafran TravelcoreStrategic or Co-development PartnerAzafran Travel is referenced alongside Experience Box as providing PCO and DMC services in Europe and Southern Spain, suggesting an operational partnership or shared ownership structure for professional congress organization and destination management services.

Scale indicators4 records

Recent moves6 records

Expansion highlights6 records

Direct peers

• Thinking Heads: Spanish MICE and corporate event agency offering conferences, incentive trips, and team building experiences across Spain and Europe. Directly competes in the Spanish corporate events market.
• Eventisimo: Spanish event management agency specializing in corporate events, weddings, and private celebrations. Comparable in team building and corporate event services, though broader in market scope.
• Marbsol DMC: Marbella-based DMC providing corporate group services, golf events, and incentive travel in the Costa del Sol. Overlapping product portfolio and customer base with Experience Box.
• Destinos Andaluces DMC: Local Andalusian DMC offering corporate events, incentive trips, and group activities in Southern Spain. Directly competes with Experience Box for the same corporate MICE clients in Costa del Sol and Andalusia.
• Klimb Events (Vibra Group): Spanish DMC and event management company offering corporate events, team building, and MICE services across Spain. Comparable in scope, services, and target customers.

Broad incumbents

• Marriott Incentive Events (Marriott International): Major hotel group offering in-house MICE and incentive event services. Larger scale and broader geographical reach but competing for the same corporate group bookings in Southern Spain.
• MICE & More (BCD Meetings & Events): Large global MICE management company providing corporate event planning, congress organization, and incentive travel. Broader portfolio and global footprint than Experience Box but competes for the same enterprise clients.

Emerging players

• BizAway: Platform-based corporate travel management company offering event and group booking services. Operates in adjacent corporate travel/event space with a digital-first approach potentially disrupting traditional DMCs.
• Eventbrite Spain: Event ticketing and management platform with growing presence in Spain. Adjacent/complementary offering providing event technology and ticketing infrastructure that could intersect with Experience Box's content offerings.

Others

• Turespaña (Spanish Tourism Board): Government tourism promotion body for Spain. Indirectly supports the MICE ecosystem by promoting Spain as a destination for corporate events and incentive travel.

Market position

Strengths4 records

Weaknesses5 records

Competitive moat4 records

Key risks5 records

Key highlights7 records

Customer concentration

• YouTubeyoutube.com/user/experienceboxspain/videos
• Xx.com/experience_box

Revenue estimate

Valuation estimate

Number of profiles

Subsidiaries2 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Experience Box Spain