What Magnum Berhad does

Magnum Berhad (24217-M) is a publicly-listed Malaysian investment holding company (Bursa Malaysia Main Market, Stock Code: 3859) that operates 4-digit number forecast betting games through its wholly-owned operating subsidiary, Magnum Corporation Sdn Bhd. Magnum Corporation, founded in 1968, was the first private company licensed by the Malaysian Government to operate 4D forecast betting in the country, commencing operations on 1 April 1969, and was also the first gaming company listed on Bursa Malaysia. The company serves Malaysian adult consumers seeking lottery and numbers-forecast gaming entertainment through a horizontal mass-market go-to-market motion executed via physical retail outlets and digital payment channels.

Magnum's core product portfolio comprises four 4D betting variants: Magnum 4D Classic (the flagship product), Magnum 4D Jackpot (the world's first 4D game with a jackpot element, launched 2009), Magnum 4D Jackpot Gold (2014), and Magnum Life (2018). The underlying technology is a computerized 4D betting system implemented in 1988 that enabled nationwide online ticket sales, complemented by the MyMagnum 4D mobile application and a cashless e-wallet payment service launched in October 2021 — the first such service among Malaysian Number Forecast Operators. Magnum holds multiple industry-first certifications, including being the first lottery company in Asia awarded both the WLA Security Control Standard (WLA-SCS:2012) and ISO/IEC 27001 certifications, and the first lottery corporation in Malaysia to attain WLA Responsible Gaming Framework Level 3.

Revenue is generated through transaction-based fees on 4D betting ticket sales, distributed via a nationwide network of physical Magnum 4D outlets spanning Kuala Lumpur, Selangor, Perak, Johor, and Pahang, with cashless e-wallet transactions added in 2021. Pricing is regulated by Malaysian Government license terms and not publicly disclosed at the SKU level. Magnum Berhad is majority-controlled through Tan Sri Dato' Surin Upatkoon (Non-Independent Non-Executive Chairman), with family representation on the board via his son Krian Upatkoon (Executive Director); Dato' Lawrence Lim Swee Lin serves as CEO of Magnum Corporation Sdn Bhd and Executive Director. The company is a member of the World Lottery Association and Asia Pacific Lottery Association and is covered by five Malaysian research banks.

Name

Magnum Berhad

Legal name

Magnum Berhad (24217-M)

Website

https://magnum.my

Company type

Public

Founded year

1975

Operating status

Operating

Headcount range

251–500 employees

Short description

Magnum Berhad is a publicly-listed Malaysian investment holding company (Bursa Malaysia: 3859) operating 4-digit number forecast betting games through wholly-owned Magnum Corporation Sdn Bhd, serving Malaysian consumers via nationwide retail outlets and a digital e-wallet payment channel.

Ownership category

akta.pro rank

Product category

Lottery and Numbers Forecast Betting

NAICS

Gambling Industries (7132), Other Gambling Industries (71329)

akta.pro primary industry

Lottery Systems & Terminal Providers (POS, Central Systems) (MPAEAFAB)

Keywords

• 4D lottery betting
• Numbers forecast betting
• Lottery gaming operations
• Cashless payment services
• Responsible gaming certification

Headquarters

HQ city

Kuala Lumpur

HQ country

Malaysia

HQ region

Asia

Offices6 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Operations, Personnel, Technology or R&D, Marketing or Sales, Infrastructure

Revenue model

1. 4D Lottery/Betting Operations: Magnum Corporation generates revenue through numbers forecast betting games. Players purchase 4D number combinations and win prizes based on matching numbers drawn. Revenue is generated through ticket/sales transactions. The company operates multiple game variations including Classic, Jackpot, Jackpot Gold, and Life.
2. Investment Holdings and Management Services: Magnum Berhad operates as an investment holding company. Principal activities include management services and investment holdings through its subsidiaries.

Go-to-market motion2 records

Distribution channels2 records

Marketing channels4 records

Core offering

Magnum Berhad operates 4-Digit numbers forecast betting games in Malaysia through its wholly-owned subsidiary Magnum Corporation Sdn Bhd. The company offers multiple game variations including Magnum 4D Classic, Magnum 4D Jackpot, Magnum 4D Jackpot Gold, and Magnum Life, supported by a nationwide retail outlet network and digital cashless payment services via e-Wallet.

Product overview

Magnum Berhad is an investment holding company that operates primarily through its 100%-owned subsidiary Magnum Corporation Sdn. Bhd. (founded in 1968). The company offers a portfolio of 4-Digit numbers forecast betting games including Magnum 4D Classic (the flagship product), Magnum 4D Jackpot (world's first 4D with Jackpot element), Magnum 4D Jackpot Gold, and Magnum Life. The product suite is complemented by a mobile app (MyMagnum 4D) offering result notifications and e-vouchers, and a cashless e-Wallet payment service. The company is a pioneer in Malaysia's lottery industry, being the first private company licensed to operate 4D forecast betting since 1969.

Differentiator

Problem solved

Functional benefit

Products and services

• Magnum 4D Classic The flagship 4-Digit numbers forecast betting game where players select 4-digit numbers to forecast winning combinations. It is the foundation product of Magnum Corporation and the most popular 4D game in Malaysia.
• Magnum 4D Jackpot The world's first 4D game with a Jackpot element, offering enhanced prize structures beyond standard 4D betting. It is the second most popular game in Malaysia after Magnum 4D Classic.
• Magnum 4D Jackpot Gold A variation of the Magnum 4D Jackpot game with enhanced gameplay features, launched in 2014 following the success of the original Jackpot game.
• Magnum Life A variation game derived from Magnum 4D Classic, launched in 2018 as a replacement for the discontinued Powerball game.
• MyMagnum 4D Mobile App Mobile application for participating in Magnum 4D services, including result notifications via email and campaign vouchers. Features location tracking for nearby outlet suggestions.
• Cashless Payment Service via e-Wallet First cashless payment service via e-Wallet offered by a Number Forecast Operator in Malaysia, enabling digital betting transactions through mobile payment platforms at retail outlets.

Segments1 record

Ideal customer profiles1 record

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature3 records

Partnerships

Seven partnerships are on record, tiered core and minor.

• World Lottery Association (WLA)coreOthersMagnum Corporation is a member of the World Lottery Association (WLA), a member-based organisation for state-owned and legalised lotteries. Through WLA membership, Magnum upholds highest ethical principles and best practices to ensure high standards of integrity, responsibility, accountability and professionalism towards Employees, Customers, Community and Stakeholders.
• Asia Pacific Lottery Association (APLA)coreOthersMagnum Corporation is a member of the Asia Pacific Lottery Association (APLA), a regional member-based organisation for lotteries. As a member of these international organisations, Magnum strives to uphold the highest ethical principles and best practices.
• Maybank Investment Bank BerhadminorOthersAnalyst coverage provider. Magnum Berhad is covered by Maybank Investment Bank Berhad for regional gaming and Malaysian media research.
• AllianceDBS Research Sdn BhdminorOthersAnalyst coverage provider for Magnum Berhad.
• UOB Kay Hian Securities (M) Sdn BhdminorOthersAnalyst coverage provider for Magnum Berhad.
• RHB Research InstituteminorOthersAnalyst coverage provider for Magnum Berhad.
• AmInvestment Bank BerhadminorOthersAnalyst coverage provider for Magnum Berhad.

Scale indicators4 records

Recent moves9 records

Expansion highlights4 records

Broad incumbents

• IGT (International Game Technology): Global lottery technology and operating platform provider serving state lotteries worldwide. Comparable in delivering computerized lottery systems, terminal infrastructure, and responsible gaming tools that Magnum operates, though IGT operates across many jurisdictions rather than as a single-market operator.
• Genting Group: Malaysian-listed gaming conglomerate operating casinos (Genting Highlands), leisure, and hospitality. While focused on casino gaming rather than lottery, it is the dominant incumbent in Malaysian gaming and competes for the same leisure-wallet share of Malaysian consumers.
• Allwyn (formerly Camelot): Operator of The National Lottery in the United Kingdom under government license. Comparable as a large regulated lottery operator with multi-decade license history, established retail and digital channels, and similar regulatory/certified responsible gaming obligations as Magnum.
• Tabcorp Holdings: Australian-listed gambling operator with lottery (The Lott), wagering, and media businesses. Comparable as a regulated multi-state lottery operator with broad retail network and digital channels, though broader gambling portfolio than Magnum's focused 4D offering.

Regional players

• Singapore Pools: Singapore's state-owned lottery operator offering 4D, TOTO, and sports betting. Highly comparable 4D product format and government-licensed monopoly model, but operating exclusively in Singapore rather than competing directly with Magnum in Malaysia.
• Hong Kong Jockey Club: Not-for-profit operator of Hong Kong's lottery, horse racing, and football betting under government license. Comparable in operating lottery products under regulated monopoly model with strong responsible gaming credentials, though serving Hong Kong rather than Malaysia.
• La Française des Jeux (FDJ): French national lottery operator offering draw-based games, scratch cards, and sports betting under regulated monopoly. Comparable in product mix (multi-game lottery portfolio) and regulated operator profile, though serving the French market rather than Malaysia.

Direct peers

• Berjaya Sports Toto (Sports Toto Malaysia): Direct competitor as the largest Malaysian Number Forecast Operator and 4D lottery operator. Listed on Bursa Malaysia and part of the Berjaya Group, offering comparable 4D/TOTO games through a nationwide retail network. Operates in the same regulated NFO framework under the same Malaysian license structure as Magnum.
• Pan Malaysian Pools: Direct competitor and the third licensed Number Forecast Operator in Malaysia offering 4D and related lottery products. Smaller scale than Magnum or Sports Toto but competes in the same regulated NFO channel.
• Da Ma Cai: Direct competitor as one of three licensed Number Forecast Operators in Malaysia. Operates 4D forecast betting and other lottery games through a multi-state retail outlet network under the same Malaysian regulatory framework as Magnum.

Market position

Strengths4 records

Weaknesses5 records

Competitive moat4 records

Key risks7 records

Key highlights7 records

Customer concentration

• Facebookfacebook.com/Magnum4D

Compliance4 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles7 records

Subsidiaries2 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Magnum Berhad