Kettle Moraine Golf Club

What Kettle Moraine Golf Club does

Kettle Moraine Golf Club is a privately-held, single-location 18-hole daily-fee and semi-private golf club operating in Dousman, Wisconsin, approximately 40 minutes west of Milwaukee. Founded circa 1969-1970, the club runs a 6,406-yard course set in the wooded and wetland landscape of the Kettle Moraine region and offers a full amenity stack including a driving range, practice green, fully-stocked pro shop, the Scorecard Lounge bar, and the Kettle Room banquet facility accommodating up to 160 guests. It monetizes through six primary streams: green fees and cart rentals, tiered annual/seasonal memberships (ACE, EAGLE, BIRDIE, PAR), pro shop retail, food and beverage, golf instruction (private lessons and junior programs), and corporate/private golf outings plus league play.

The underlying technology stack is non-proprietary and limited to standard third-party golf-course management tooling: Teesnap powers online tee time reservations and digital gift card sales via kettlemorainegolf.teesnap.net, Google Forms handles instruction intake, and Google Maps is embedded for directions. There are no disclosed proprietary software products, AI/ML systems, or data assets. Marketing is conducted through the club website, an E-Club email newsletter, and organic social media (Facebook, X, Instagram, RSS feed).

The go-to-market model is hybrid direct-to-consumer and direct-to-enterprise: tee times are sold 24/7 via self-serve online booking plus on-site walk-ins; memberships are sold via annual application; and corporate outings are sold through dedicated field outreach by an Outing Coordinator. Customer segments are diversified across at least eight personas including individual public golfers, multiple organized leagues (senior men, men's club, ladies 9- and 18-hole, couples), junior golfers ages 4-15, and corporate/private event groups. Management is led by PGA Professional and General Manager Rick Callies with a small senior team covering operations, grounds, F&B, and events.

Name

Kettle Moraine Golf Club

Legal name

Kettle Moraine Golf Club

Website

https://golfkmgc.com

Company type

Private

Operating status

Operating

Short description

Kettle Moraine Golf Club is a privately-held, single-location 18-hole golf club in Dousman, Wisconsin, serving the Milwaukee metro with green fees, tiered memberships, pro shop retail, food and beverage, instruction, leagues, and corporate outings across a full-service course, practice facilities, and banquet venue.

Ownership category

akta.pro rank

Product category

Public Golf Course and Country Club Services

NAICS

Golf Courses and Country Clubs (713910)

SIC

Services-Membership Sports & Recreation Clubs (7997)

akta.pro industry

PRIMARYMPAKAEAD

Golf Courses & Golf Facilities

Media, Entertainment & Sports/Sports (Leagues, Teams, Events, Venues)/Sports Venues & Facilities (Stadiums, Arenas, Tracks, Complexes)

SECONDARYCRAMAGAA

Golf Clubs & Club Fitting Retail

Consumer Products & Retail/Sporting Goods & Outdoor Retail/Golf Equipment & Apparel Retail

Keywords

• Public golf course
• Golf memberships
• Golf instruction
• Golf outings
• Banquet event venue

Headquarters

HQ city

Dousman

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Supply Chain, Marketing or Sales, Infrastructure, Others

Revenue model

1. Green Fees & Cart Rentals: Per-round fees for 9 and 18 hole play, with optional golf cart rentals. Pace of play guidelines indicate 9 holes takes approximately 2 hours 15 minutes, 18 holes approximately 4 hours 40 minutes.
2. Golf Memberships: Annual and seasonal membership programs (ACE, EAGLE, BIRDIE, PAR tiers) offering unlimited or restricted play with priority tee times and pro shop discounts.
3. Pro Shop Sales: Retail sales of golf apparel, accessories, footwear, gloves, balls, tees, and gear from various brands.
4. Food & Beverage: Scorecard Lounge bar service and Kettle Room banquet/catering operations including weddings, receptions, office parties, and showers for up to 160 guests.
5. Golf Instruction: Private golf lessons and junior golf programs. The instruction is led by 'The Everything Golf Guy' (The EGG) YouTube instructor.
6. Golf Outings & Events: Corporate and private golf event hosting accommodating up to 144-150 golfers with customized services including personalized carts, professional scoring, and catering.
7. League Fees: Organized league programs for seniors, men, women, and couples with annual dues, weekly event fees, and associated prize distributions.

Pricing tiers

Go-to-market motion1 record

Distribution channels4 records

Marketing channels6 records

Core offering

Kettle Moraine Golf Club operates a public 6,406-yard, 18-hole golf course in Dousman, Wisconsin, and sells access to that course through daily green fees, cart rentals, and tiered annual memberships (ACE, EAGLE, BIRDIE, PAR). The club also delivers ancillary on-site services including a fully-stocked pro shop, the Scorecard Lounge bar, the Kettle Room banquet facility, private and junior golf instruction, organized weekly leagues, and corporate and private golf outing hosting for up to 144-150 guests.

Product overview

Kettle Moraine Golf Club is a premier golf destination offering a unified portfolio of golfing services centered around its 6,406-yard course (core product). The club provides golf shop/retail, food & beverage (Scorecard Lounge), practice facilities (driving range, practice green), golf instruction (private lessons and junior programs), and event hosting (golf outings, tournaments, Kettle Room venue). Membership tiers (ACE, EAGLE, BIRDIE, PAR) provide tiered access to the course. Multiple recreational leagues (Senior Mens, Mens Club, Ladies 9/18 Hole, Couples League) run weekly, while the E-Club email service and Tee Times booking (via Teesnap platform) provide digital engagement and reservations. The club also hosts annual signature events like the Icebreaker Tournament. The product portfolio functions as a single integrated golf club experience rather than a modular software platform.

Differentiator

Problem solved

Functional benefit

Products and services

• Public Golf Course Play (Green Fees & Cart Rentals) Access to a 6,406-yard, 18-hole public golf course for daily-fee and walk-in play, with optional cart rentals and standard pace-of-play guidelines (9 holes ~2h 15m; 18 holes ~4h 40m). Targeted at recreational golfers of all skill levels in the Milwaukee area.
• Golf Memberships (ACE, EAGLE, BIRDIE, PAR Tiers) Annual and seasonal membership tiers offering unlimited or time-restricted course access, priority tee times, and pro shop discounts. Targeted at recurring golfers in the Milwaukee area.
• Pro Shop Retail On-site retail sales of golf apparel, accessories, footwear, gloves, balls, tees, and gear from various brands. Targeted at golfers visiting or practicing at the club.
• Scorecard Lounge (Bar Service) On-site bar and lounge at the 18th green offering drinks and casual food for golfers before or after their round. Targeted at players and event guests on the property.
• Kettle Room Banquet and Event Venue Banquet hall accommodating up to 160 guests with a stone fireplace and dance floor, hosting weddings, receptions, office parties, showers, and corporate banquets. Targeted at private event clients in the Milwaukee region.
• Corporate and Private Golf Outings Turnkey golf outing hosting for up to 144-150 golfers with customized services including personalized carts, professional scoring, and catering, coordinated by the Outing Coordinator. Targeted at businesses and private groups.
• Private Golf Lessons One-on-one golf instruction delivered by PGA Professional Rick Callies and 'The Everything Golf Guy' (EGG), focusing on simplified fundamentals and practical improvements. Targeted at adult golfers of all skill levels.
• Junior Golf Program Seasonal golf instruction for children ages 4-15 covering fundamentals, sportsmanship, and game skills, with on-course playing days and tournament preparation for ages 10-15. Targeted at families and youth golfers.
• Tuesday Senior Men's League Weekly organized golf league for senior men on Tuesday mornings with elected officers, weekly events, and prize structure. Targeted at senior recreational golfers.
• Tuesday Men's Club League Tuesday men's club play with weekly events and annual tournaments for men of all ages. Targeted at competitive and social male club members.
• Wednesday 9-Hole Ladies League Wednesday morning women's league playing 9 holes with social events, multiple flights, and weekly prizes. Targeted at women seeking shorter-format social play.
• Thursday 18-Hole Ladies League Thursday morning women's league playing 18 holes with organized events running April through September. Targeted at women seeking competitive 18-hole play.
• Thursday 9-Hole Ladies League Thursday morning women's 9-hole league with social events and tournaments. Targeted at women golfers.
• Couples League Wednesday evening social couples golf league with shotgun starts and 2- or 4-person scrambles, capped at 36 couples per season. Targeted at couples seeking social couple golf.
• Custom League Hosting (Start a League) Custom golf league creation services for companies or groups seeking team-building activities, coordinated through PGA Professional Rick Callies. Targeted at businesses and groups.
• 2026 Icebreaker Tournament Annual signature scramble tournament opening the season, with shotgun start, breakfast, skins game, lunch, prizes, and drink ticket included. Targeted at club golfers, members, and the local golf community.
• Golf Gift Cards Digital gift cards for golf rounds and pro shop purchases sold through the Teesnap platform. Targeted at gift buyers and golfers visiting the club.

Quantifiable outcome

• 9 Holes – 2 hours 15 minutes; 18 Holes – 4 hours 40 minutes (including 10-minute break at turn)

Segments8 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration7 records

Partnerships

One partnership is on record.

• TeesnapcoreTechnology or IntegrationTeesnap is the tee time management and point-of-sale platform used by Kettle Moraine for online tee time bookings and gift card sales. Golfers access tee times through the kettlemorainegolf.teesnap.net portal.

Scale indicators4 records

Recent moves6 records

Expansion highlights4 records

Regional players

• Brown Deer Park Golf Course: Municipal 18-hole golf course in Milwaukee, WI. Competes with KMGC for the same Milwaukee-area daily-fee and league market, though without the membership tier or banquet venue model.
• Nagawaukee Golf Course: Waukesha County-owned public golf course in Delafield, WI, located near KMGC. Direct regional competitor for Milwaukee-area golfers, leagues, and outings, but operated by a municipal government rather than a private club.

Broad incumbents

• Geneva National Golf Club: Wisconsin resort golf operation in Lake Geneva offering multiple courses, memberships, and event hosting. Broader and more upscale than KMGC, but competes for corporate outings, weddings, and Milwaukee-area golfing tourists.
• Eagle Brook Country Club: Established private country club in Geneva, Illinois, offering golf, leagues, instruction, and event hosting. Comparable operating model to KMGC at a larger scale in a neighboring Midwest metro.
• Grand Geneva Resort & Spa: Wisconsin full-service resort in Lake Geneva with on-property golf, banquets, and F&B. Competes with KMGC for corporate events, weddings, and group bookings from the broader Milwaukee–Chicago corridor.

Direct peers

• The Legend at Brandybrook: Public golf course in Wales, Wisconsin, located within ~5 miles of Kettle Moraine. Operates a comparable daily-fee plus membership model with leagues, events, and F&B. Closest geographic and offering peer for KMGC.
• Whispering Springs Golf Club: Wisconsin public golf course with leagues, outings, and pro shop retail. Comparable regional daily-fee structure targeting individual golfers, league players, and corporate outings in the Wisconsin market.
• Hawk's View Golf Club: Public golf facility in Delavan, WI (southern Wisconsin) offering daily-fee play, leagues, outings, and events. Similar scope of offerings and target market to KMGC.

Market position

Strengths5 records

Weaknesses4 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

• Xx.com/golfkmgc
• Facebookfacebook.com/golfkmgc
• Instagraminstagram.com/golfkmgc

Revenue estimate

Valuation estimate

Number of profiles

Profiles7 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Kettle Moraine Golf Club