Swissinno Solutions

What Swissinno Solutions does

Swissinno Solutions AG is a privately held Swiss pest-control manufacturer founded in 1998 and headquartered in St. Gallen, Switzerland. The company designs and sells mechanical traps (Mousetrap PRO SuperCat, Rat Trap SuperCat), electronic high-voltage traps with Bluetooth connectivity (Electronic Mouse and Rat Trap SuperCat, Catch Alert Connect SuperCat), ultrasonic rodent and animal repellers, solar-powered mole repellers, LED insect destroyers (3W to 24W), pheromone moth and wasp traps, slug barriers, and a Smart Birds line of smart bird feeders. Core proprietary technology includes the patented SuperCat no-fail catching mechanism, ultrasonic wave emission, and Bluetooth/app-integrated catch-status monitoring. Products are certified under Blue Angel (German Federal Environment Agency), FSC (Forest Stewardship Council), and UBA efficiency standards, positioning the brand around humane, non-toxic, and environmentally sustainable pest control.

The company operates a direct-to-consumer e-commerce model via its 14-language corporate website (swissinno.com), supplemented by Amazon marketplace listings across multiple regional storefronts, a dedicated B2B shop portal (b2bshop.swissinno.com) for commercial pest-control operators, and regional retail distribution across European markets. Customer segments are horizontal: individual homeowners seeking chemical-free pest solutions represent the primary buyer, with professional pest-control operators and garden/outdoor enthusiasts as secondary segments. The company maintains wholly-owned regional subsidiaries — SWISSINNO USA LLC and GUANGZHOU SWISSINNO COMMERCE AND TRADE CO., LTD. — supporting direct go-to-market in North America and Asia. Revenue mechanics are dominated by one-time hardware sales of physical devices, supplemented by ongoing replacement-bait and accessory reorders. No external funding rounds, venture capital, or private equity backing are reported, indicating the company has scaled organically over more than 25 years as a founder/family-controlled independent.

Name

Swissinno Solutions

Legal name

SWISSINNO SOLUTIONS AG

Website

https://swissinno.com

Company type

Private

Founded year

1998

Operating status

Operating

Headcount range

51–100 employees

Short description

Swissinno Solutions AG is a privately held Swiss manufacturer of humane, chemical-free pest-control devices — including patented SuperCat traps, Bluetooth-enabled smart traps, ultrasonic repellers, and LED insect killers — sold direct-to-consumer across 14 European, North American, and Chinese markets via e-commerce, Amazon, and B2B channels.

Ownership category

akta.pro rank

Product category

Consumer Pest Control Devices

SIC

Electric Housewares & Fans (3634)

akta.pro industry

PRIMARYHSAMACAA

Mouse & Rat Control (Trapping/Baiting)

Home & Personal Services/Pest Control & Extermination/Rodent & Wildlife Control/Exclusion

SECONDARYCRAJAHAF

Rodent Control Products (Baits, Traps, Stations)

Consumer Products & Retail/Household Products & Cleaning Supplies/Pest Control & Insecticides

SECONDARYCRAJAHAC

Insect Traps & Lures (Sticky, Light, Pheromone)

Consumer Products & Retail/Household Products & Cleaning Supplies/Pest Control & Insecticides

SECONDARYCRAJAHAL

Stored-Product & Pantry Pest Control (Moths, Beetles)

Consumer Products & Retail/Household Products & Cleaning Supplies/Pest Control & Insecticides

SECONDARYCRADAKAJ

Insect & Pest Control (Indoor/Outdoor Insecticides, Repellents, Traps)

Consumer Products & Retail/Consumer Packaged Goods (CPG) Manufacturing & Brands/Home & Fabric Care Products

SECONDARYHSAMALAD

Eco-Friendly Rodent Control (Non-Toxic Baits, Traps & Exclusion)

Home & Personal Services/Pest Control & Extermination/Organic & Eco-Friendly Pest Solutions

Keywords

• Humane pest control
• Rodent traps
• Ultrasonic repellers
• Insect control devices
• Bird protection products

Headquarters

HQ city

Sankt Gallen

HQ country

Switzerland

HQ region

Europe

Offices2 records

Markets served

GTM type

B2C

Offering type

Hardware or Manufacturing

Cost components

Supply Chain, Marketing or Sales, Operations, Personnel, Technology or R&D, Infrastructure

Revenue model

1. Consumer Hardware Products: One-time sale of physical pest control devices including traps, repellers, and insect killers. Products sold directly via e-commerce and through online marketplaces and retail channels.
2. B2B / Commercial Sales: Business-to-business sales through dedicated B2B shop portal for commercial pest control operators and distributors.
3. Replacement Baits and Accessories: Ongoing sales of replacement bait syringes, accessories, and consumables for existing product lines.

Go-to-market motion2 records

Distribution channels4 records

Marketing channels6 records

Core offering

Swissinno Solutions designs, manufactures, and distributes humane, chemical-free pest control devices for residential and commercial use. The portfolio spans mechanical and electronic rodent traps under the SuperCat brand, ultrasonic repellers for rodents and small mammals, solar-powered mole repellers, LED insect killers, pheromone moth traps, slug barriers, and Smart Birds feeders, sold via a multi-language e-commerce site, Amazon, B2B portals, and regional retail partners.

Product overview

Swissinno Solutions is a Swiss pest control company offering a comprehensive portfolio of mechanical, electronic, and ultrasonic pest management products. The product line is organized by target pest: rodent traps (SuperCat mechanical and electronic traps including Bluetooth-enabled Catch Alert Connect, live-catch cages, and FSC-certified wood traps); ultrasonic repellers for rodents, mammals (cats, martens, dogs) and as PRO variants; mole and vole control (solar-powered repellers, professional claw and wire traps); insect traps (LED light traps ranging from 3W to 24W for flies/mosquitoes, sticky boards, pheromone moth traps, wasp traps, crawling insect traps); slug control (copper tape barriers, physical fences, and traps); and bird management (Smart Birds line of themed bird feeders, pigeon spikes, decoys, and anti-collision window stickers). The products emphasize Swiss engineering, humane animal treatment, and environmental sustainability with certifications including Blue Angel and FSC.

Differentiator

Problem solved

Functional benefit

Brands

• SuperCat: Primary product brand encompassing mouse traps (Mousetrap PRO SuperCat, Mousetrap SuperCat), rat traps (Rat Trap PRO SuperCat, Rat Trap SuperCat), electronic traps, ultrasonic repellers, mole/vole traps (Mole Trap SuperCat, Vole Trap PRO SuperCat), and associated accessories and replacement baits.
• Smart Birds

Products and services

• Mousetraps SuperCat Family (PRO, standard, FSC wood, No See No Touch) Mechanical mouse traps featuring the patented SuperCat no-fail striking mechanism, prebaited with peanut butter, available in FSC-certified wood and touch-free disposal variants for residential consumers.
• Electronic Mouse and Rat Trap SuperCat High-voltage electronic trap that kills mice and rats instantly with Bluetooth connectivity enabling smartphone-app catch alerts, marketed to homeowners seeking humane, hands-off rodent control.
• Catch Alert Connect SuperCat (Fangmelder Connect) Bluetooth catch-alert add-on for SuperCat traps that sends smartphone notifications when a rodent is caught, enabling remote monitoring without physical trap inspection.
• Rat Traps SuperCat Family (PRO, standard, classic wood) High-strike-force mechanical rat traps including the PRO SuperCat, standard SuperCat, and classic FSC-wood variants, designed for residential rat infestations.
• Live-Catch Mousetraps (Mouse & Rat Cage PRO, Lebendfalle MausHaus) Reusable cage traps for capturing mice and rats alive, allowing homeowners and animal-welfare-minded users to release pests outdoors without killing them.
• Ultrasonic Rodent Repellers (PRO, Mini, Battery, standard) Plug-in and battery-powered ultrasonic repellers that emit high-frequency waves to drive mice and rats out of indoor spaces without toxic chemicals or noise audible to humans.
• Solar Mole Repeller SuperCat Solar-charged vibration repeller for outdoor gardens and lawns that drives moles and voles from treated areas without batteries, chemicals, or maintenance.
• Mole and Vole Traps (Vole Trap PRO SuperCat, Mole Trap SuperCat, Claw Trap, Wire Trap) Mechanical gopher/mole/vole traps sold for garden and lawn pest control, including professional-grade SuperCat variants and classic claw and wire designs.
• Insect LED Killers (3W, 10W, 24W, Rechargeable 4W, Mini 3W, Sticky 4W, 15W) UV-LED insect attract-and-kill devices from 3W to 24W for flies and mosquitoes, available in compact, rechargeable, and sticky-board variants for indoor and outdoor residential use.
• Flying Insect Traps (Outdoor Fly Trap, Window Fly Trap, Yellow and Blue Sticky Boards, Outdoor Fly Lantern) Adhesive and outdoor fly/thrips traps including yellow sticky boards and blue thrips boards, designed for residential kitchens, gardens, and outdoor dining areas.
• Pheromone Moth Traps (Food Moth, Clothes Moth, Box Tree Moth) Species-specific pheromone traps for food moths (pantry), clothes moths (wardrobes), and box tree moths (ornamental gardens), enabling non-toxic monitoring and population control.
• Wasp Trap Bait trap designed to capture wasps and reduce stinging insect pressure around residential outdoor areas.
• Crawling Insect Traps and Anti-Grease-Band Trap Indoor box traps for crawling pests such as silverfish, cockroaches, and woodlice, plus a sticky caterpillar and ant grease-band for tree and ornamental plant protection.
• Slug Control (Copper Tape, Slug Barrier, Slug Trap) Physical slug control devices including copper-tape barriers, perimeter slug fences, and slug traps for residential gardens, raised beds, and potted plants.
• Ultrasonic Mammal Repellers (Cat, Cat PRO, Dog, Marten Stop Car Kit) Ultrasonic devices that deter cats, dogs, and martens from gardens, yards, and vehicles, including a vehicle-specific Marten Stop Car Kit.
• Smart Birds Bird Feeders (Zurich S, Geneva S, Lucerne XL, Davos XL) Smart-design outdoor bird feeders with Swiss-city themes (Zurich, Geneva, Lucerne, Davos) in compact S and larger XL sizes for wildlife-friendly garden feeding.
• Bird Deterrents (Bird Spikes, Bird Repeller Raven, Anti-Collision Stickers) Residential bird management devices including pigeon spike strips, predator decoys, and anti-collision window stickers to prevent both bird damage and bird window strikes.
• Rodent Bait Replacement Syringes SuperCat Replacement bait syringes formulated for SuperCat rodent traps, providing repeat-use consumables for trap owners.
• Rodent Stop Steel Wool Steel wool exclusion material used by homeowners to block rodent entry points around pipes, gaps, and structural openings.

Quantifiable outcome

• High strike force mechanical trap ensuring reliable capture without misfires
• +2 more outcomes

Segments3 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature6 records

Partnerships

One partnership is on record.

• AmazoncoreChannel Partner/ Reseller/ DistributorAmazon serves as a primary marketplace channel for Swissinno products across multiple regional marketplaces including Amazon DE, PL, CZ, and others. Products are prominently featured with dedicated news banners linking to Amazon listings.

Scale indicators3 records

Recent moves3 records

Expansion highlights6 records

Direct peers

• Tomcat (Motomco): Tomcat is a long-established consumer and professional rodent control brand offering mechanical traps, baits, and glue boards. It directly overlaps with Swissinno's SuperCat rat and mouse trap portfolio.
• Aspectek: Aspectek sells ultrasonic pest repellers and electronic bug zappers directly to consumers online. It is one of the closest direct competitors to Swissinno's ultrasonic rodent/animal repeller and LED insect killer lines.
• Victor (Woodstream Corporation): Victor is the dominant North American brand of mechanical mousetraps and rodent control products. It competes head-to-head with Swissinno's SuperCat line on retail shelves and Amazon in the DIY consumer trap category.
• Catchmaster: Catchmaster manufactures and sells glue boards and sticky traps for rodents and insects across consumer and professional channels. Its sticky trap range overlaps with Swissinno's yellow/blue sticky boards and Crawling Insect Trap.
• Harris (P.F. Harris Manufacturing): P.F. Harris sells DIY consumer pest control products (roach, ant, mouse, rat, mosquito) via online and retail channels. Its product breadth and D2C/Amazon strategy closely mirror Swissinno's.
• d-CON: d-Con is a leading consumer rodenticide brand owned by RB (Reckitt). It competes in the same DIY home pest-control aisle as Swissinno, with a stronger chemical-bait legacy that Swissinno explicitly avoids.
• EcoClear Products: EcoClear offers non-toxic, eco-friendly rodent and pest control products (e.g., RatX, MouseX). It competes directly with Swissinno's humane, chemical-free positioning in the same eco-premium niche.
• Terro (Senoret Chemical Company): Terro is a major consumer ant, fly, and multi-insect trap brand widely distributed in US mass retail. It overlaps with Swissinno's insect trap category (LED killers, sticky boards, moth traps).

Broad incumbents

• Rentokil Initial: Rentokil is the global leader in professional pest control services. While primarily a service provider rather than a product retailer, its commercial offerings overlap with Swissinno's B2B pest-control operator segment.
• Bell Labs: Bell Laboratories is the dominant professional rodenticide and bait station manufacturer. It competes with Swissinno's B2B channel in professional pest control and is the industry benchmark for commercial-grade rodent control.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

• YouTubeyoutube.com/swissinno
• Facebookfacebook.com/swissinno
• Instagraminstagram.com/swissinno.dach
• LinkedInlinkedin.com/company/swissinno-solutions-ag

Compliance3 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Subsidiaries2 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Swissinno Solutions