Encuentro NM
Encuentro Nuevo Mexico is a 501(c)(3) nonprofit founded in 2010 in Albuquerque that provides free adult education, Home Health Aide certification, community journalism, and small business training to Latinx immigrant families across New Mexico.
- Company typePrivate
- Founded2010
- HeadquartersAlbuquerque, United States
- Headcount11–50
- GTM typeB2C
- OfferingServices
What Encuentro NM does
Encuentro Nuevo Mexico is a 501(c)(3) nonprofit organization founded in 2010 and headquartered at 907 4th St SW, Albuquerque, New Mexico, serving Latinx immigrant families across the state. Its mission is to advance economic and social justice through adult education, career development, and community empowerment. The organization operates an integrated portfolio of programs including Adult Education (Educación para Adultos), a Spanish-language Home Health Aide certification program (Ayudante de la Salud en el Hogar) delivered in partnership with UNM Health Sciences Center, the Tu Voz Digital community journalism platform launched in 2014, and a Small Business/Entrepreneurship program. These core programs are supplemented by a workshop layer spanning financial literacy, digital skills, public speaking, ESL with a health focus, and misinformation awareness. The technology layer is modest — a community journalism content engine and pandemic-adapted online learning delivery — with no proprietary AI, API, or mobile app. The organization is governed by a Board of Directors (presided over by Sandra Ortsman) and operates with a small leadership team including Executive Director Andrea Plaza (a founder, returned July 2025), Director of Development Julia Cusatis, and program staff. Revenue is grant- and donation-funded rather than commercial; services are delivered free of charge to participants. The go-to-market motion is community-led, relying on grassroots engagement, word-of-mouth referrals, partner referrals (notably El Centro de Igualdad y Derechos and Enlace Comunitario), the Tu Voz Digital platform, social media, and events such as the annual Tree of Life Luncheon. The organization has been recognized by the WES Mariam Assefa Fund (Opportunity Challenge Award, 2020), featured in Time Magazine and the Wall Street Journal, and counts among its funders the W.K. Kellogg Foundation, Hispanic Federation, Nusenda Credit Union, McCune Children's Foundation, Sandia National Laboratories, Bernalillo County, Comcast, and Wells Fargo. Outcome data cited includes 300+ adult learners enrolled and 800+ families reunited through family reunification programs.
Encuentro NM firmographics
Firmographics- Name
- Encuentro NM
- Legal name
- Encuentro Nuevo Mexico
- Website
- https://encuentronm.org
- Company type
- Private
- Founded year
- 2010
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Encuentro Nuevo Mexico is a 501(c)(3) nonprofit founded in 2010 in Albuquerque that provides free adult education, Home Health Aide certification, community journalism, and small business training to Latinx immigrant families across New Mexico.
- Ownership category
- akta.pro rank
Encuentro NM industry classification
Industry- Product category
- Community Education and Workforce Development
- NAICS
- Educational Services (611), All Other Schools and Instruction (61169)
- SIC
- Services-Educational Services (8200)
- akta.pro primary industry
- Immigrant/Integration Language Programs (ESL/ESOL, Civics-Integrated) (EDAMAFAK)
- akta.pro secondary industry
- Cultural Adjustment & Integration Services (intercultural programs, community connection) (EDALANAD)
Keywords
Where Encuentro NM is headquartered
LocationHeadquarters
- HQ city
- Albuquerque
- HQ country
- United States
- HQ region
- North America
Offices2 records
Markets served
Encuentro NM business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Marketing or Sales, Others
Revenue model
- Grant Funding & Donations: As a nonprofit organization, Encuentro operates primarily through grant funding from foundations and charitable donations. The organization receives support from government entities, private foundations, corporate sponsors, and individual donors. Revenue is used to fund adult education programs, career development, and community services.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Other | Multi-year contract | Free community services for Latinx immigrant families |
Go-to-market motion1 record
Distribution channels2 records
Marketing channels5 records
Encuentro NM product offering
Product offeringCore offering
Encuentro NM is a community-based nonprofit organization that delivers free adult education, ESL instruction, home health aide certification, community journalism (Tu Voz Digital), small business development training, and immigration support services to Latinx immigrant families in New Mexico. Programs are offered in-person at its Albuquerque facility and online, with all services provided at no cost to participants and funded through grants, foundations, and donations.
Product overview
Encuentro NM is a community-based nonprofit organization offering a portfolio of educational and career development programs for Latinx immigrant families in New Mexico. The organization operates as a single unified service model consisting of multiple interconnected programs including Adult Education (Educación para Adultos), Home Health Aide training, and the community journalism program Tu Voz Digital. These programs are supplemented by various workshops and training offerings including financial literacy, digital skills, public speaking, ESL with health focus, and a small business/entrepreneurship program. The programs are designed to build skills for economic and social justice, focusing on language development, employment readiness, and community empowerment.
Differentiator
Problem solved
Functional benefit
Brands
- Tu Voz Digital: Community journalism program that amplifies the voices of the migrant community through radio segments and digital media
- Home Health Aide Program
- Tree of Life Award
Products and services
- Adult Education (Educación para Adultos) Educational programs for adult learners including basic adult education, language skills development, and literacy programs designed to help Latinx immigrant adults develop essential skills for life and work in the United States.
- Home Health Aide Training (Ayudante de la Salud en el Hogar) Training program for Spanish-speaking immigrants to become certified home health aides, providing skills for employment in the healthcare sector.
- Tu Voz Digital Community Journalism Community journalism program that amplifies the voices of migrant communities through radio segments, news coverage, and digital media production.
- Small Business/Entrepreneurship Program Program supporting immigrant entrepreneurs with business development training, networking opportunities, and resources to start and grow small businesses.
- Financial Literacy Workshops (Taller de Finanzas) Workshops providing financial education and empowerment skills for community members.
- Digital Skills Training (Taller Habilidades Digitales) Digital literacy and technology skills training workshops for adult learners.
- ESL with Health Focus (Taller ESL con Enfoque en Salud) English as a Second Language instruction with a focus on health terminology and healthcare communication.
Quantifiable outcome
- Over 300 Latinx immigrant adults enrolled in programs
- +1 more outcomes
Companies that use Encuentro NM
Customer profileNamed customers3 records
Segments3 records
Ideal customer profiles2 records
Encuentro NM technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Encuentro NM partnerships and signals
Strategic signalPartnerships
Six partnerships are on record, tiered core and minor.
- UNM Health Sciences CentercorePartnership for health-related education and training programs including home health aide certification
- El Centro de Igualdad y DerechoscoreSister organization for immigrant rights advocacy and collaboration on community initiatives
- Enlace ComunitariominorCommunity partner for immigrant outreach and advocacy
- Centro SavilaminorMental health and wellness partner for community health initiatives
- National Hispanic Cultural CenterminorVenue partner for Tree of Life Luncheon and other community events
- Unidos USminorNational Latinx organization for policy advocacy and community development
Scale indicators3 records
Recent moves7 records
Expansion highlights5 records
Encuentro NM competitors and assessment
Company assessmentDirect peers
- Mi Casa Resource Center: Denver-based nonprofit offering education, workforce training, and small business development for immigrant and Latino families — comparable wraparound adult education and economic empowerment model in a similar regional market.
- Enlace Comunitario: New Mexico-based community organization focused on immigrant outreach and advocacy; a named Encuentro partner serving overlapping Latinx immigrant populations with community-based programming.
- Make the Road New York: Community-based organization providing adult education, workforce development, immigration legal services, and organizing to immigrant communities — structurally the closest analog to Encuentro's wraparound service model.
- Casa de Maryland: Mid-Atlantic-based immigrant services and community organization offering adult education, workforce training, legal services, and community organizing to Latino immigrants — a closely comparable operating model in a different geography.
- El Centro de Igualdad y Derechos: Albuquerque-based immigrant rights organization and Encuentro's named sister organization, delivering immigration legal services, advocacy, and community organizing to the same Latinx immigrant population.
- Centro Savila: Albuquerque-based behavioral health provider serving the Latinx community; a named Encuentro partner, illustrating a comparable culturally responsive community-services model.
- CARECEN (Central American Resource Center): Los Angeles-based Central American and Latino community organization delivering adult education, immigration legal services, civic engagement, and community organizing — closely comparable multi-program immigrant-services model.
Broad incumbents
- Hispanic Federation: National Hispanic organization that is both a major Encuentro funder and a parallel service provider. Operates regional offices across the U.S. delivering education, economic empowerment, and immigration support to Latino communities.
- UnidosUS: National Latino advocacy organization and named Encuentro partner. Operates at significantly larger scale with broader policy and program footprint addressing similar Latinx community priorities including education and workforce development.
- National Domestic Workers Alliance: National advocacy organization representing immigrant domestic and care workers, displayed as an Encuentro funder. Shares an overlapping focus on immigrant worker rights, home health aide workforce development, and Latinx economic justice.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks5 records
Key highlights7 records
Customer concentration
Encuentro NM social profiles
Digital presenceEncuentro NM financial estimates
Financial estimateRevenue estimate
Valuation estimate
Encuentro NM leadership team
Management profileNumber of profiles
Profiles6 records
Encuentro NM funding detail
Funding detailFunding overview
Funding rounds1 record
Investors1 record
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Encuentro NM M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Encuentro NM
What does Encuentro NM do?
Encuentro NM is a community-based nonprofit organization that delivers free adult education, ESL instruction, home health aide certification, community journalism (Tu Voz Digital), small business development training, and immigration support services to Latinx immigrant families in New Mexico. Programs are offered in-person at its Albuquerque facility and online, with all services provided at no cost to participants and funded through grants, foundations, and donations.
Is Encuentro NM a public or private company?
Encuentro NM is a private company. It is classified as nonprofit foundation owned and is currently operating.
When was Encuentro NM founded?
Encuentro NM was founded in 2010. It employs 11 to 50 people.
Where is Encuentro NM based?
Encuentro NM is headquartered in Albuquerque, United States, in the North America region.
How does Encuentro NM make money?
One revenue line is on record: grant Funding & Donations.
Who are Encuentro NM's main competitors?
Direct peers on record are Mi Casa Resource Center, Enlace Comunitario, Make the Road New York, Casa de Maryland, El Centro de Igualdad y Derechos, Centro Savila and CARECEN (Central American Resource Center). Broad incumbents are Hispanic Federation, UnidosUS and National Domestic Workers Alliance.
Does Encuentro NM have an API?
No public API is recorded for Encuentro NM.
What industry is Encuentro NM in?
Encuentro NM's product category is Community Education and Workforce Development. Its primary akta.pro industry code is EDAMAFAK, Immigrant/Integration Language Programs (ESL/ESOL, Civics-Integrated), with a secondary code of EDALANAD, Cultural Adjustment & Integration Services (intercultural programs, community connection). Its NAICS code is 611 and its SIC code is 8200.