2by2 Industries

What 2by2 Industries does

2by2 Industries, LLC is a privately held US manufacturer of heavy-duty plastic playground equipment headquartered in Edmond, Oklahoma. Founded in 2010 by industry veterans, the company designs and produces a portfolio centered on HDPE (high-density polyethylene) playground Border Timbers available in 12-inch and 8-inch heights with 4-foot and 6-foot lengths, alongside ADA-compliant ramp systems (half and full configurations for 8-inch and 12-inch borders), a patented Border Bench, gaga ball pits in in-ground, high-wall, and portable variants (15, 20, and 26 feet), and a suite of accessories including steel and polymer VersaSpike fasteners, filler and adjustable end caps, recycled-rubber flooring and wear mats, and the recently launched Turf Timber line for artificial-turf surfacing projects. All plastic production is 100% US-based, and the company markets differentiated engineering features such as thicker wall construction, additional inner connection points, universal-fit ramps compatible with other manufacturers' borders, and a reversible wood-grain/textured aesthetic on its core border line.

The business operates as a B2B-only dealer channel: 2by2 does not sell direct to end customers and instead recruits authorized dealers of all sizes, provides Net-30 credit terms once approved, supports bulk half- and full-truckload pricing for high-volume dealers, and offers dealer co-branding through engraving of dealer names and logos on border timbers. Orders ship within 24 hours — a capability supported by doubled warehouse capacity — and the company claims the lowest national average freight rate in the industry. End demand is driven by playground equipment dealers, school districts, municipal parks and recreation departments, and licensed childcare facilities requiring ADA-accessible, durable playground installations. Revenue is generated through one-time product sales, optional customization/engraving fees, and tiered bulk pricing. The company has two registered patents (Border Bench and Adjustable End Cap) and is led by founder, owner, and sales manager Stephen D Shepherd, with the entire team sized at 1-10 employees. No external funding has been disclosed, and the business is bootstrapped.

Name

2by2 Industries

Legal name

2by2 Industries, LLC

Website

https://2by2ind.com

Company type

Private

Founded year

2010

Operating status

Operating

Headcount range

1–10 employees

Short description

2by2 Industries is a US manufacturer of HDPE plastic playground border timbers, ADA ramps, gaga ball pits, and accessories, selling exclusively through an authorized dealer network serving school districts, parks, and childcare facilities.

Ownership category

akta.pro rank

Headquarters

HQ city

Edmond

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2B

Offering type

Hardware or Manufacturing

Cost components

Supply Chain, Operations, Personnel, Infrastructure, Marketing or Sales

Revenue model

1. Product Sales: 2by2 Industries generates revenue primarily through one-time sales of playground equipment products including Border Timbers (12" and 8" sizes in 4' and 6' lengths), ADA Ramps (Half and Full, for 8" and 12" borders), Border Benches, Gaga Ball Pits (15', 20', and 26' sizes in In-Ground, High-Wall, and Portable variants), Steel Spikes, VersaSpikes, End Caps (Filler and Adjustable), Rubber Flooring, Swing/Slide Mats, and Turf Timber products. All sales go through their dealer network.
2. Product Customization Services: Dealers can place their company name and/or logo on border timbers via engraving for a one-time engraving fee. This is an advertising opportunity for dealers to market their business 24/7 around playground sites on a medium that does not crack or fade. Requires minimum quantities.
3. Bulk/Volume Pricing: High-volume dealers with warehouse storage capability receive bulk pricing for half-truckloads and full-truckloads of border timbers and volume discounts on ADA Half Ramps and Border Benches. This tiered pricing incentivizes larger order volumes.

Pricing tiers

Go-to-market motion2 records

Distribution channels1 record

Marketing channels5 records

Core offering

2by2 Industries manufactures heavy-duty HDPE plastic playground border timbers in 12" and 8" sizes as its core platform product, complemented by ADA-compliant ramp systems, the patented Border Bench, gaga ball pit kits, fastening spikes, end caps, rubber flooring, and the newer Turf Timber line. All products are 100% manufactured in the USA and sold exclusively through an authorized dealer network with industry-leading 24-hour shipping and Net-30 payment terms.

Product overview

2by2 Industries is a manufacturer of premium-quality playground equipment operating as a dealer-focused B2B company. The product portfolio centers on heavy-duty plastic border timbers (12" and 8" sizes in 4' and 6' lengths) as the core platform product, complemented by ADA-compliant ramp systems (half and full configurations), patented border benches for integrated seating, and gaga ball pit systems (available in in-ground, high-wall, and portable configurations in 15', 20', and 26' sizes). Supporting accessories include steel and VersaSpike fasteners, filler and adjustable end caps, rubber flooring tiles, swing/slide wear mats, and the recently launched Turf Timber line for artificial turf installations. All products are manufactured 100% in the USA with industry-leading lead times and ship within 24 hours of order confirmation. The company sells exclusively through an authorized dealer network and offers product customization, bulk pricing programs, and warehouse storage services for dealers.

Differentiator

Problem solved

Functional benefit

Products and services

• Border Timbers Heavy-duty HDPE plastic playground border timbers in 12" (4' and 6' lengths) and 8" sizes with reversible wood-grain and textured surfaces and thicker walls/extra inner connection points for superior strength; sold to dealers who resell to playground installers.
• ADA Ramp Systems ADA-compliant playground access ramps (Half 60"L x 43"W and Full 120"L x 43"W) for both 8" and 12" border timbers, designed to also fit other manufacturers' borders; enable wheelchair and mobility-device access.
• Border Bench Patented 52"L x 10"W x 24"H playground seating solution that replaces one 4' border timber; budget-friendly alternative to steel park benches, compatible with both 12" and 8" borders.
• Gaga Ball Pits Heavy-duty HDPE plastic gaga ball pits in In-Ground, In-Ground High Wall, and Portable configurations across 15', 20', and 26' sizes for the game of gaga ball.
• End Caps Filler End Caps (6" for 12" borders, 4" for 8" borders) and the patented Adjustable End Cap (8" and 12" sizes) that extend from 1' to 5' to complete, shorten, or extend playground border runs.
• Steel Spikes Galvanized steel fastening spikes in 12", 20", 28.5", 36", and 42" lengths used to secure border timbers, ADA ramps, border benches, and gaga ball pits to the ground.
• VersaSpikes Impact-resistant nylon polymer spikes weighing approximately 1/8th of equivalent steel spikes, available in 12", 20", 28.5", 36", and 42" lengths; deliver the same installation method at lower cost and reduced freight weight.
• Rubber Gaga Ball Pit Flooring 5/8"-thick, 100% NWR vulcanized rubber interlocking tiles (48" x 72") sized for 15', 20', and 26' gaga ball pits.
• Swing/Slide Wear Mats Two-inch-thick 100% recycled rubber wear mats (54"L x 32"W x 2"H) with beveled edges, installed under playground swings and slides to reduce maintenance and improve safety.
• Turf Timber 36"L x 4"W x 6.5"H HDPE timber designed for crushed stone sub-base, shock pad, and artificial turf installations, eliminating the need for concrete curbs or deep excavation.
• Turf Timber ADA Ramp ADA-compliant ramp accessory engineered to match the Turf Timber profile and provide accessibility in turf-surfaced playground areas.
• Turf Timber Filler End Cap Filler end cap accessory for Turf Timber installations, used to complete and finish turf-surfacing border edges.

Quantifiable outcome

• Orders ship within 24 hours compared to weeks from other suppliers
• +3 more outcomes

Named customers5 records

Segments4 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature5 records

Scale indicators6 records

Recent moves7 records

Expansion highlights5 records

Broad incumbents

• Landscape Structures: Landscape Structures is a leading designer and manufacturer of commercial playground equipment in North America, offering play systems, site furnishings, and recreational products. Both companies supply K-12 schools, municipal parks, and childcare facilities through dealer/installer channels, though 2by2 focuses narrowly on borders and ADA accessories rather than full play systems.
• GameTime: GameTime is one of the largest US manufacturers of playground equipment, offering play systems, fitness equipment, and outdoor recreational products. Comparable to 2by2 in serving the playground construction market through dealer networks, though at significantly greater scale, brand recognition, and product breadth.
• PlayCore: PlayCore is a diversified playground and recreation products company offering play equipment, surfacing, and site amenities across multiple brands. Both companies serve the same end customers (schools, parks, municipalities), though PlayCore is a multi-brand platform while 2by2 is a focused single-brand manufacturer of border/accessory products.
• BCI Burke: BCI Burke is a playground equipment manufacturer serving schools, parks, and childcare facilities through a dealer network. Comparable to 2by2 in playground market focus and dealer-channel GTM, though BCI Burke offers broader play systems while 2by2 specializes in plastic borders and ADA accessories.
• Little Tikes Commercial: Little Tikes Commercial is a major commercial playground equipment brand serving institutional and recreation markets. Both companies target playground construction and ADA compliance, though Little Tikes Commercial offers full play systems rather than the specialized borders, ramps, and accessories that 2by2 produces.
• Miracle Recreation Equipment Company: Miracle Recreation is a commercial playground equipment manufacturer serving schools, parks, and recreation facilities through dealer distribution. Comparable to 2by2 in playground market focus and dealer-channel GTM, though with broader product offerings including full play systems.

Emerging players

• Play & Park Structures: Play & Park Structures is a commercial playground equipment manufacturer focused on custom playground design and installation. Comparable to 2by2 in serving playground construction markets through dealers, though with a different product focus (full play systems and installation services vs. borders/accessories).
• SofSurfaces: SofSurfaces produces recycled rubber tiles and safety surfacing for playgrounds and recreational facilities. Comparable to 2by2 as an adjacent supplier in the playground construction value chain, both addressing playground safety and durability requirements for institutional customers.
• Surface America: Surface America manufactures and installs playground safety surfacing including rubber tiles and poured-in-place surfaces. Comparable to 2by2 as a complementary supplier in the playground construction ecosystem, both serving installers and end customers in the recreation market.
• NoFault Sport Group: NoFault Sport Group specializes in playground safety surfacing and poured-in-place rubber surfaces, complementary to 2by2's border and ramp offerings. Both companies serve playground construction with site-installed products through similar dealer networks.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

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Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about 2by2 Industries