Karlbergs Ball Club

Name

Karlbergs Ball Club

Legal name

Karlbergs BK

Website

https://karlbergsbk.se

Company type

Private

Founded year

1928

Operating status

Operating

Headcount range

501–1,000 employees

Short description

Karlbergs BK is a Stockholm-based amateur sports club founded in 1928, operating football and floorball programs for all ages from young children to seniors, with a youth development focus and sponsorship-supported operations centered on the Kungsholmen district.

Ownership category

akta.pro rank

Product category

Amateur Football and Floorball Club Services

NAICS

Sports Teams and Clubs (711211), Sports and Recreation Instruction (61162)

SIC

Services-Membership Sports & Recreation Clubs (7997)

akta.pro primary industry

Local Amateur Clubs & Community Sports Organizations (MPAKACAE)

akta.pro secondary industries

Team & Club Coaching (seasonal team coaching) (HSADAEAF), Youth & Amateur Sports Tournaments (MPAGAMAF)

Keywords

• Amateur football club
• Youth sports development
• Floorball training
• Sports camps
• Community sports

Headquarters

HQ city

Stockholm

HQ country

Sweden

HQ region

Europe

Offices5 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Infrastructure, Operations, Marketing or Sales, Others

Revenue model

1. Membership fees: Annual membership fees for players across all sections including football and floorball for all age groups from knatte (youngest) to senior levels.
2. Participation and training fees: Fees for participation in football and floorball activities, with separate fee structures for each section.
3. Merchandise sales: Club merchandise sold through web shop at kbmerch.se including club clothing and apparel.
4. Season tickets and match tickets: Season tickets and individual match tickets sold for men's football matches in Ettan Norra through TicketCo platform.
5. Sponsorship revenue: Partnership agreements with multiple sponsors including ICA Maxi, Octapharma, Adidas, Handelsbanken, and others providing financial support in exchange for brand visibility.

Pricing tiers

Go-to-market motion2 records

Distribution channels5 records

Marketing channels9 records

Core offering

Karlbergs Ball Club runs organized amateur football and floorball activities for players of all ages, including senior men's and women's competitive teams and a large youth football section of 56 teams. Its central offerings are seasonal club membership and team participation, year-round training led by designated coaching leadership (Sportchef herr and Assisterande sportchef herr), youth talent-development streams (Selekterade Lag), introductory children's football (Knattefotboll), drop-in play (Spontanfotboll), seasonal player-development camps, and branded merchandise sold through the KB Merch Webshop.

Product overview

Karlbergs BK operates as a dual-sport community sports club on Kungsholmen, Stockholm, offering football (fotboll) and floorball (innebandy) programs across all age groups from youth (knatte/mini) through senior levels. The club's primary offerings include competitive team sports in both disciplines, supplemented by seasonal camps (sommarcamp, höstcamp, påskcamp, sportlovscamp) primarily in partnership with Octapharma, youth development programs including selekterade (talent-selected) teams, open training initiatives, and community events such as KB-dagen and cup tournaments. The club competes in Swedish leagues including Ettan Norra for men's football and Division 1 Mellersta for women's football, with a web shop for merchandise and calendar integration for schedule management.

Differentiator

Problem solved

Functional benefit

Products and services

• Football section (senior men's and senior women's teams plus 56 youth football teams) Year-round amateur football (soccer) participation for senior men, senior women, and youth players in Stockholm, including regular training, league fixtures, and progression pathways.
• Floorball section (innebandy) Organized amateur floorball training and competition for members, administered alongside the football section as the club's second core sport.
• Knattefotboll (children's introductory football) Introductory football program for very young children in the Stockholm area, serving as the entry point into the youth football section.
• Selekterade Lag (talent-development team program) Selected-player talent-development pathway within the youth football section, providing elevated training, coaching, and development opportunities for identified players.
• Spontanfotboll (drop-in football) Informal, drop-in football sessions providing unstructured play opportunities for members and local participants outside formal team competition.
• KB Octapharma Sommarcamp (seasonal player-development camp) Seasonal (summer) football development camp for youth players, branded with title sponsor Octapharma, delivering intensive multi-day training.
• KB Merch Webshop (branded merchandise) Online retail of official branded merchandise and apparel, operated through the club's web shop for members, supporters, and the wider Stockholm community.

Segments5 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration7 records

Partnerships

18 partnerships are on record, tiered core and minor.

• HandelsbankencoreStrategic or Co-development Partner · 18 June 2025Partnership for 'framtidens ledare' (future leaders) announced June 2025. Handelsbanken supports the club's leadership development initiatives for youth players.
• Haga Tårtcompani & BageriminorGTM or Marketing Partner · 3 June 2025New partnership announced with Haga Tårtcompani & Bageri becoming a cooperation partner for Karlbergs BK.
• BallbreakerminorGTM or Marketing Partner · 18 May 2025Continued partnership with Ballbreaker for sports apparel and equipment support. Long-standing partner relationship.
• OctapharmacoreGTM or Marketing PartnerOctapharma sponsors KB Octapharma Sommarcamp and KB Octapharma Girls Camp. Major partner for the club's summer camp programs.
• ICA Maxi LindhagencoreGTM or Marketing PartnerICA Maxi Lindhagen is a main sponsor of Karlbergs BK. Major retail partner supporting the club.
• AdidascoreGTM or Marketing PartnerAdidas provides sports apparel and equipment as sponsor of the club.
• UnisportstorecoreChannel Partner/ Reseller/ DistributorUnisportstore distributes Karlbergs BK club clothing and merchandise. Online and retail partner for official club apparel.
• Grand FitnessminorGTM or Marketing PartnerGrand Fitness supports the club as a partner/sponsor.
• Skandia MäklarnaminorGTM or Marketing PartnerSkandia Mäklarna (insurance and mortgage brokers) partner with Karlbergs BK located in Stockholm inner city.
• BergkvarabussminorGTM or Marketing PartnerBergkvarabuss provides transportation services as a partner to the club for away matches and travel.
• HjärnlagetminorGTM or Marketing PartnerHjärnlaget (brain team) partner supporting the club.
• BoulebarminorGTM or Marketing PartnerBoulebar restaurant/bar partner with Karlbergs BK.
• The BorderminorGTM or Marketing PartnerThe Border restaurant partner supporting the club.
• La PatagoniaminorGTM or Marketing PartnerLa Patagonia restaurant partner.
• PollosminorGTM or Marketing PartnerPollos restaurant partner.
• Retro Bar KungsholmenminorGTM or Marketing PartnerLocal bar partner on Kungsholmen.
• SponsorhusetminorGTM or Marketing PartnerSponsorhuset provides fundraising support and sponsor connections for sports clubs.
• BettingstuganminorGTM or Marketing PartnerBettingstugan partner.

Scale indicators8 records

Recent moves6 records

Expansion highlights5 records

Broad incumbents

• AIK Fotboll: Major Stockholm multi-sport club with football and floorball sections operating from Solna. Overlaps with Karlbergs BK on football talent recruitment, sponsor overlap, and dual-sport programming, but operates at a significantly larger Allsvenskan scale.
• Djurgårdens IF: Large Stockholm-based multi-sport club with football and floorball sections. Comparable in dual-sport offering and inner-city Stockholm presence, but operates at far greater scale in Allsvenskan and SHL.
• Hammarby Fotboll: Stockholm-based multi-sport club with strong community identity, football in Allsvenskan, and youth development program. Comparable in community-anchored model and Stockholm catchment competition.

Direct peers

• Spårvägens FF: Stockholm inner-city amateur football club with similar community-club structure, multi-age-group youth program, and lower-tier league participation. Direct comparable for member-driven operating model.
• Degerfors IF: Swedish football club directly competing with Karlbergs BK's women's team in Division 1 Mellersta. Comparable tier-three/lower-tier women's football operating model.
• IF Brommapojkarna: Stockholm-based community football club with a deep youth academy (one of Sweden's largest) and senior teams competing at Allsvenskan level. Directly comparable as a Kungsholmen-area competitor for player recruitment and youth development in the same catchment.
• Vasalunds IF: Stockholm-area football club currently competing in Ettan Norra alongside Karlbergs BK's men's team. Direct league peer with similar community-club structure and tier-three national positioning.
• Piteå IF FF: Northern Swedish football club competing in Ettan Norra alongside Karlbergs BK's men's team. Direct league peer in the same third-tier division.

Regional players

• IFK Norrköping: Swedish football club with comparable pyramid structure (youth through senior). Different geography (Östergötland) but similar amateur-to-third-tier tier profile and youth-development focus.
• Enköpings SK: Mid-sized Swedish amateur football club with similar pyramid (youth through senior in lower divisions). Comparable operating model with comparable scale of operations and sponsorship mix.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat4 records

Key risks5 records

Key highlights6 records

Customer concentration

• Facebookfacebook.com/karlbergsbk
• LinkedInlinkedin.com/company/karlbergs-bollklubb
• Instagraminstagram.com/karlbergs_bollklubb
• Xx.com/karlbergsbk

Revenue estimate

Valuation estimate

Number of profiles

Profiles2 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Karlbergs Ball Club