Relación Cliente Web

What Relación Cliente Web does

Relación Cliente Web (relacioncliente.es) is a Spanish-language B2B digital media property focused on the customer experience (CX), contact center, and customer relationship management sectors. It is owned and operated by IF EXECUTIVES, SLU (doing business as IFAES), a privately-held Madrid-based Sociedad Limitada Unipersonal with 11-50 employees. The property publishes daily news, executive interviews, opinion columns, appointments, awards coverage, and a company directory, and complements these with the quarterly RC Magazine in digital flipbook format, an email newsletter, a LinkedIn presence, and owned industry events including Expo Relación Cliente and, as of June 2026, the first edition of Automation & CX BCN in Barcelona.

The underlying technology stack is a standard content-publishing platform (a WordPress-based website, digital flipbook delivery for the magazine, email newsletter infrastructure, and a structured online directory) rather than a proprietary technology platform. There is no evidence of in-house AI/ML models, APIs, SDKs, or integrations; AI is covered editorially as a topic rather than built as a product. Distribution is regional, limited to Spain and adjacent Spanish-speaking markets, with a global footprint claim absent.

The business model combines advertising (banners and sponsored content from CX technology vendors and BPOs such as ICR Evolution, Konecta, ESPIC, Genesys, and Zendesk), event sponsorships and ticket revenue from owned conferences, and subscription/paid access for RC Magazine. Audience-facing content (website, newsletter) is free and serves as the top-of-funnel that monetizes downstream through advertiser and sponsor relationships, while the magazine and directory add mid-funnel monetization. Pricing is not publicly disclosed, and the company has no external institutional funding, operating as a self-funded single-shareholder entity.

Name

Relación Cliente Web

Legal name

IF EXECUTIVES, SLU

Website

https://relacioncliente.es

Company type

Private

Operating status

Operating

Headcount range

11–50 employees

Short description

Relación Cliente Web is a Madrid-based Spanish digital B2B media property covering the customer experience and contact center sectors, operating the relacioncliente.es website, quarterly RC Magazine, newsletter, directory, and industry events. It is published by IF EXECUTIVES, SLU (IFAES) and monetizes via advertising, event sponsorships, and magazine subscriptions targeting Spanish CX vendors and professionals.

Ownership category

akta.pro rank

Product category

B2B Trade Media

NAICS

Broadcasting and Content Providers (516), Advertising, Public Relations, and Related Services (5418)

SIC

Services-Advertising Agencies (7311)

akta.pro primary industry

Customer Experience (CX) & Voice of Customer (NPS/CSAT, Journey Research) (MPAAALAH)

akta.pro secondary industry

Customer Experience (CX) & Voice-of-Customer Analytics (BPAHALAK)

Keywords

• CX industry news
• Contact center media
• B2B trade publication
• Customer experience journalism
• Industry events coverage

Headquarters

HQ city

Madrid

HQ country

Spain

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B

Offering type

Digital Commerce or Content

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D

Distribution channels3 records

Marketing channels5 records

Core offering

Relación Cliente Web (relacioncliente.es) is a Spanish-language digital media platform dedicated to the customer experience (CX), contact center, and customer relationship management sectors. It publishes daily news articles, executive interviews, opinion columns, and event coverage, and releases the RC Magazine as a quarterly digital flipbook publication. The platform also operates a CX industry company directory and organizes industry events such as Expo Relación Cliente and Automation & CX BCN.

Product overview

Relación Cliente Web (relacioncliente.es) is a Spanish digital publication and online magazine dedicated to the customer experience (CX), contact center, and customer relationship management sectors. It is published by IF EXECUTIVES, SLU (IFAES), a Madrid-based media company. The website functions as a content platform providing news articles, interviews, event coverage, awards information, opinion columns, and a business directory for CX industry companies. The publication covers topics including AI, chatbots, agentic AI, CCaaS platforms, speech analytics, WFM, and omnichannel strategies. IFAES also organizes events such as Expo Relación Cliente and Automation & CX BCN, and publishes the Relación Cliente Magazine in digital flipbook format.

Differentiator

Problem solved

Functional benefit

Brands

• RC Magazine: Digital magazine publication covering customer experience, contact center industry news, interviews, awards, and events.

Products and services

• Relación Cliente Website Daily updated digital publication providing news, interviews, opinion columns, appointments coverage, and event information for CX, contact center, and CRM professionals in Spain.
• RC Magazine Quarterly digital magazine in flipbook format offering in-depth coverage of the customer experience and contact center industry, including company profiles, technology reviews, and sector analysis.
• CX Industry Company Directory

Segments2 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Recent moves5 records

Expansion highlights4 records

Direct peers

• ICMI (International Customer Management Institute): Contact center training, consulting, and media organization (now part of Informa). Directly comparable as a CX/contact center-focused content, training, and events business targeting practitioners and vendors.
• Customer Think: Online CX community and publication featuring blogs, articles, and research from CX practitioners and vendors. Comparable as a digital CX media outlet that aggregates thought leadership and serves the same audience.
• No Jitter: Online publication covering enterprise communications, contact center, and CX technology. Directly comparable as a digital trade media outlet monetized through advertising and serving the same vendor and practitioner audience.
• CX Network: Online community, media, and events platform serving CX professionals globally. Directly comparable as a B2B media community publishing news, interviews, and research for CX practitioners and vendors.
• ContactBabel: UK-based contact center research and analysis firm publishing reports and buyer guides. Comparable as a research-driven CX/contact center media business monetized through vendor sponsorship and research sales.
• Contact Center Pipeline: Long-running magazine and online media brand for the contact center industry. Directly comparable as a niche trade publication delivering news, features, and vendor coverage to contact center professionals.
• Customer Contact Week (CCW): A leading US-based media and events brand covering the customer contact and contact center industry, including flagship events and digital content. Directly comparable as a trade media and events business serving the same CX/contact center audience.
• MyCustomer: UK-based B2B media brand covering customer experience, contact center, and CRM topics (Sift Media). Directly comparable as a CX-focused digital publication with news, features, and advertising-supported monetization.
• Destination CRM / CRM Magazine: Long-running CRM-focused media brand (formerly CRM Magazine) covering customer relationship management technology and strategy. Comparable as a CRM/CX trade publication with advertising and editorial coverage of major vendors.

Regional players

• Professional Planning Forum (PPF): UK-based CX community organization providing events, training, and content for customer experience professionals. Comparable as a regional CX community/media organization, but operating in the UK market rather than Spain.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat3 records

Key risks5 records

Key highlights6 records

Customer concentration

• LinkedInlinkedin.com/company/relacioncliente
• Xx.com/relacioncliente

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Relación Cliente Web