WoodBine Senior Living

What WoodBine Senior Living does

WoodBine Senior Living, LLC is a Tampa-headquartered property management and consulting firm that operates senior living communities on behalf of owners and asset holders, specializing in assisted living and memory care. Founded in 2005 by Steve Gaylor and Gloria Brock, the company currently runs the Spring Village portfolio of six communities across Pennsylvania, New Hampshire, Connecticut, and New Jersey, representing approximately $100 million in assets under management. Since approximately 2021, day-to-day operations have been led by three Managing Partners — Donna LaRotonda, Chris Behm, and Daryl McCombs — who collectively bring more than a century of senior services, hospitality, real-estate finance, and investment experience.

The company's three core service offerings are Property Management (day-to-day operations, staffing, quality assurance, census and revenue growth, and budget/NOI management), Development & Acquisitions (design, valuation, market analysis, proforma development, and capital and investor sourcing), and Sales & Marketing (competitive analysis, marketing plans, advertising, and in-house sales training). Service delivery is relationship-driven and consultative rather than technology-mediated; the company explicitly avoids a "cookie cutter dashboard" approach in favor of market-specific operating processes. Pricing is negotiated individually with each client and is not publicly disclosed; revenue is generated primarily through recurring management fees tied to assets under management, supplemented by professional-service fees for development and acquisitions engagements. The target customers are split between two segments: senior living community owners and asset holders requiring operational management (primary), and developers and investors requiring acquisition and capital-sourcing support (secondary).

The business is a privately held LLC with no disclosed external venture, private equity, or institutional ownership. Headcount falls in the 101–250 range, consistent with a regional boutique operator. No proprietary technology platform, AI capability, mobile application, or public API is referenced in available materials; the Spring Village community websites run on the DirectLync service stack. The competitive positioning rests on individualized market-specific management, deep operator credentials (including Certified Assisted Living Administrator and Certified Dementia Practitioner), and the senior-capital relationships of Managing Partner Daryl McCombs, who has been involved in more than $2 billion in seniors housing and healthcare transactions across his prior roles at CNL Retirement Corp, Health Care Financial Partners REIT, Red Capital Group, ARA Seniors Housing, B.C. Ziegler, and Capstone Capital.

Name

WoodBine Senior Living

Legal name

WoodBine Senior Living, LLC

Website

https://woodbineseniorliving.com

Company type

Private

Founded year

2005

Operating status

Operating

Headcount range

101–250 employees

Short description

WoodBine Senior Living is a privately held property management and consulting firm that operates assisted living and memory care communities for senior living owners and asset holders under the Spring Village brand across the Northeast US.

Ownership category

akta.pro rank

Product category

Senior Living Property Management and Consulting

NAICS

Real Estate Property Managers (53131), Assisted Living Facilities for the Elderly (623312)

SIC

Services-To Dwellings & Other Buildings (7340), Operators Of Apartment Buildings (6513)

akta.pro primary industry

Senior & Assisted Living Residential Property Management (BPAJAFAE)

akta.pro secondary industries

Elder Services & Aging Support (BPAGAEAF), Housing & Placement Coordination (Assisted Living, Memory Care, SNF) (HSABAIAL)

Keywords

• Senior living management
• Assisted living operations
• Memory care services
• Property management consulting
• Senior housing advisory

Headquarters

HQ city

Tampa

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Infrastructure

Revenue model

1. Property Management Services: WoodBine Senior Living manages day-to-day operations for senior living community owners and asset holders. The company earns fees for full-service property management including staffing, operations management, quality assurance, census growth, and budget/net income management. This is a recurring management fee revenue model based on the assets under management.
2. Development & Acquisitions Consulting: The company provides development and acquisitions services including design, valuation, market analysis, proforma development, and investor/capital sourcing support. These services are offered as part of the consulting array to clients acquiring or developing new senior living assets.
3. Sales & Marketing Services: WoodBine provides hands-on sales and marketing services to managed communities including competitive analysis, marketing plans, media and print advertising, and in-house sales training. These are bundled within the property management relationship and support census growth and revenue maximization for managed communities.

Go-to-market motion1 record

Distribution channels1 record

Marketing channels2 records

Core offering

WoodBine Senior Living manages day-to-day operations of senior living communities on behalf of owners and asset holders, specializing in assisted living and memory care. It also provides development and acquisitions consulting, plus hands-on sales and marketing services, to maximize occupancy, revenue, and net operating income for each managed community.

Product overview

WoodBine Senior Living operates as a property management and consulting company that manages a portfolio of six senior living communities under the Spring Village brand across the northeastern United States. The company provides three core service offerings: Property Management (day-to-day operations, staffing, and quality assurance), Development & Acquisitions (design, valuation, market analysis, and capital sourcing), and Sales & Marketing (competitive analysis, advertising, and hands-on sales). These services support the Spring Village communities in their specific markets while ensuring financial and operational success for owners and asset holders.

Differentiator

Problem solved

Functional benefit

Brands

• Spring Village: Brand name for the network of senior living communities operated by WoodBine Senior Living, including Spring Village at Pocono, Spring Village at Dover, Spring Village at Danbury, Spring Village at Stratford, Spring Village at Summerhill, and Spring Village at Hammonton.

Products and services

• Property Management Services Full-service day-to-day operations management for senior living community owners and asset holders, covering staffing, recruitment, training, coaching, productivity-enhancing staffing models, census and revenue-increasing processes, budget and NOI management, and quality assurance.
• Development and Acquisitions Services Advisory services supporting the development and acquisition of senior living properties, including design, valuation, market analysis, proforma development, investor and capital source coordination, and employee benefits and insurance services.
• Sales and Marketing Services Hands-on sales and marketing services for managed communities, including competitive analysis, marketing plan development, media and print advertising, in-house sales execution, and training and workshops.
• Spring Village at Pocono Assisted living and memory care community located at 329 E Brown St., East Stroudsburg, PA 18301, managed by WoodBine Senior Living on behalf of the community owner.
• Spring Village at Dover Assisted living and memory care community located at 35 Pointe Place, Dover, NH 03820, managed by WoodBine Senior Living on behalf of the community owner.
• Spring Village at Danbury Assisted living and memory care community located at 8 Glen Hill Road, Danbury, CT 06811, managed by WoodBine Senior Living on behalf of the community owner.
• Spring Village at Stratford Assisted living and memory care community located at 6911 Main Street, Stratford, CT 06614, managed by WoodBine Senior Living on behalf of the community owner.
• Spring Village at Summerhill Assisted living and memory care community located at 183 Old Dublin Road, Peterborough, NH 03458, managed by WoodBine Senior Living on behalf of the community owner.
• Spring Village at Hammonton Assisted living and memory care community located at 45 US-206, Hammonton, NJ 08037, managed by WoodBine Senior Living on behalf of the community owner.

Quantifiable outcome

• Assets under management of approximately $100 million in value
• +2 more outcomes

Named customers6 records

Segments2 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Scale indicators4 records

Recent moves5 records

Expansion highlights4 records

Others

• DirectLync: Senior-living website and digital platform provider whose logo appears on WoodBine/Spring Village community sites. Adjacent technology ecosystem participant rather than a competitor.

Direct peers

• Life Care Services (LCS): Largest U.S. third-party manager of senior living communities, including CCRCs and assisted living — the closest direct competitor to WoodBine's third-party management model with management-fee revenue on communities owned by others.
• Senior Lifestyle: Privately held senior living operator and third-party management company. Like WoodBine, Senior Lifestyle runs assisted living and memory care communities on behalf of owners and competes for the same asset-management mandates.
• Pacific Retirement Services: Nonprofit manager/operator of CCRCs and senior living communities — a directly comparable boutique third-party operator with mission-driven service positioning similar to WoodBine's stated values.
• Sunrise Senior Living: National assisted living and memory care operator. Sunrise competes with WoodBine for premium assisted living residents and for third-party management contracts in Northeast markets.
• Silverado Senior Living: Specialist memory care operator with both owned/operated and management relationships. Closely comparable to WoodBine on the memory-care portion of its Spring Village portfolio.
• Atria Senior Living: Large operator and third-party manager of assisted living and memory care communities. Competes with WoodBine in assisted-living operating model and in delivering embedded sales/marketing services to managed communities.

Broad incumbents

• Brookdale Senior Living: Largest U.S. senior living operator with a national footprint. While broader and lower-touch than WoodBine, Brookdale competes indirectly for residents, staff, and management contracts in overlapping geographies.
• Ventas: Diversified healthcare REIT with a significant seniors housing portfolio using RIDEA-style operating partnerships. Competes for operator mandates and capital flows that WoodBine would otherwise serve through its Development & Acquisitions consulting.
• Welltower: Senior housing REIT that often selects and oversees third-party operators — competes with WoodBine for influence over operator selection at the asset-owner level and is a logical counterparty for both WoodBine and its clients.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat3 records

Key risks5 records

Key highlights6 records

Customer concentration

• Facebookfacebook.com/profile.php
• LinkedInlinkedin.com/company/woodbine-senior-living

Revenue estimate

Valuation estimate

Number of profiles

Profiles3 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about WoodBine Senior Living