Storex
- Company typePrivate
- Founded1998
- HeadquartersLasalle, Canada
- Headcount251–500
- GTM typeB2B
- OfferingHardware or Manufacturing
What Storex does
Storex Industries Corp is a Canadian plastic goods manufacturer founded in September 1998 and headquartered in LaSalle, Quebec (operating from a 125,000 sq. ft. facility). The company designs, manufactures, and distributes plastic storage and organization products — including classroom organization tools (book bins, caddies, cubby bins, pencil boxes), office filing and storage solutions (archive drawers, file boxes, file cabinets, wall pockets, totes), janitorial products (boot trays, disposal bins), active seating stools, and arts and crafts storage — primarily serving the K-12 education, office/professional, and facilities verticals in North America.
The company operates more than 20 plastic injection molding machines along with integrated sheet extrusion, metal stamping, and plastic welding capabilities, running 24 hours per day, 7 days per week to produce its entire product line in-house. Products are made from 100% post-consumer recycled materials sourced predominantly from North American recycling programs, and Storex holds proprietary designs including metal/plastic hybrid cabinets and an award-winning 3-ring binder re-design that established its initial market presence.
Storex generates revenue through wholesale and bulk hardware sales to a broad network of North American mass-market and institutional retailers — including Amazon, Staples, Walmart, BJ's, Sam's Club, Grand & Toy, W.B. Mason, HEB, Scholar's Choice, and Quality Classrooms — supplemented by direct e-commerce sales through its Shopify-powered storefront at storex.ca. Following its September 1, 2022 merger with ERA Group Ltd, the company also distributes winter recreational products (Avalanche and Booster sleds) under the same operational umbrella, with consolidated manufacturing, administrative, and shipping functions.
Storex firmographics
Firmographics- Name
- Storex
- Legal name
- Storex Industries Corp
- Website
- https://storex.ca
- Company type
- Private
- Founded year
- 1998
- Operating status
- Operating
- Headcount range
- 251–500 employees
- Ownership category
- akta.pro rank
Storex industry classification
Industry- Product category
- Plastic Storage and Organization Products
- NAICS
- Office Furniture (including Fixtures) Manufacturing (33721)
- SIC
- Wholesale-Professional & Commercial Equipment & Supplies (5040)
- akta.pro primary industry
- Consumer Products Injection Molding (Housewares, Toys, Personal Care) (IMANAFAE)
- akta.pro secondary industry
- Moving, Packing & Seasonal Storage Retail (Boxes, Totes, Ornament Storage) (CRAIAJAJ)
Keywords
Where Storex is headquartered
LocationHeadquarters
- HQ city
- Lasalle
- HQ country
- Canada
- HQ region
- North America
Offices3 records
Markets served
Storex business model
Business model- GTM type
- B2B
- Offering type
- Hardware or Manufacturing
- Cost components
- Operations, Supply Chain, Personnel, Infrastructure, Technology or R&D, Marketing or Sales
Revenue model
- Product Sales: Storex generates revenue through the sale of plastic storage and organization products. The company manufactures and distributes its entire product line from one facility, selling through both direct e-commerce and retail distribution channels.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Unit Pricing | Pay-as-you-go | Wholesale bulk pricing for retail and institutional customers |
Go-to-market motion1 record
Distribution channels9 records
Marketing channels4 records
Storex product offering
Product offeringCore offering
Storex manufactures and distributes plastic storage and organization products for classrooms, offices, and janitorial/facilities applications. The company operates a 125,000 sq. ft. injection molding manufacturing facility in LaSalle, Quebec (24/7 operations) that produces storage bins, file boxes, cubby bins, wiggle stools, sleds, and related goods from 100% post-consumer recycled materials. Following the 2022 merger with ERA Group Ltd, the line also includes winter recreational plastic products such as sleds.
Product overview
Storex offers a comprehensive line of plastic storage and organization products primarily for classroom, office, and janitorial applications. The product portfolio includes classroom organization tools (book bins, caddies, cubby bins, storage bins, storage trays, pencil boxes), office filing and storage solutions (archive drawers, file boxes, file cabinets, totes, wall pockets, storage cubes, desk accessories), active seating furniture (wiggle stools and active tilt stools), arts and crafts storage (activity trays, project boxes, paint trays), and janitorial products (boot trays, disposal bins). Following the merger with ERA Group, the company also offers winter recreational products including Avalanche Sleds and Booster Sleds. All products are manufactured in-house at the company's Quebec facility using injection molding and other plastic manufacturing processes.
Differentiator
Problem solved
Functional benefit
Brands
- Storex: A brand of storage solutions for classrooms, offices, and homes, including classroom organization tools, arts and crafts storage, office filing totes, cabinets, and wastebaskets.
Products and services
- Classroom Organization Products Storage and organization solutions for educational settings, including book bins, caddies, cubby bins, storage bins, storage trays, and pencil boxes designed for classrooms. Targeted at K-12 schools, teachers, and educational institutions.
- Office Storage and Filing Products Filing and organization solutions for office environments, including archive drawers, file boxes, file cabinets, totes, wall pockets, storage cubes, crates, desk accessories, and clipboards. Targeted at offices, professional environments, and institutional buyers.
- Janitorial Products Cleaning and maintenance organization products including boot trays and disposal/recycling bins. Targeted at facility maintenance, janitorial services, and facilities managers.
- Active Seating (Wiggle Stools) Adjustable active seating stools designed to promote movement and focus, including wiggle stools and active tilt stools in various heights and colors. Targeted at K-12 classrooms and educational settings seeking flexible seating.
- Arts and Crafts Storage Storage solutions for arts and crafts supplies including activity trays, project boxes, and paint trays in various sizes and colors. Targeted at classrooms and educational settings running arts and crafts programs.
- Avalanche Sleds Plastic snow sleds for winter recreation, available in multiple colors. Targeted at consumer and retail buyers for seasonal winter use; comes from the legacy ERA Group product line.
- Booster Sleds Booster-style plastic sleds for children, available in multiple colors. Targeted at consumer and retail buyers for seasonal winter use; comes from the legacy ERA Group product line.
Quantifiable outcome
- Manufacturing capacity exceeds many North American manufacturers
Companies that use Storex
Customer profileNamed customers7 records
Segments3 records
Ideal customer profiles3 records
Storex technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature4 records
Storex partnerships and signals
Strategic signalPartnerships
One partnership is on record.
- ERA Group LtdcoreERA Group Ltd and Storex Industries Corp completed their merger on September 1, 2022, forming a dynamic and innovative plastic goods manufacturer. ERA Group is known for winter equipment like plastic sleds, snow shovels, and traction mats, while Storex is known for office and school organization products. The combined company leverages ERA's seasonal production capabilities with Storex's year-round product lines. Administrative functions, production facilities, and shipping operations are streamlined for enhanced efficiency.
Scale indicators4 records
Recent moves6 records
Expansion highlights5 records
Storex competitors and assessment
Company assessmentDirect peers
- Samsill Corporation: Samsill manufactures binders, office organization products, and filing solutions, including recycled-content binders. Comparable to Storex in the office organization category and shares the recycled-materials positioning that helped establish Storex's 3-ring binder redesign.
- Really Useful Products: Really Useful Products manufactures plastic storage boxes, filing products, and organizational containers, primarily in polypropylene. Comparable product category (plastic storage/filing) with similar target customers in office, education, and home organization.
- IRIS USA: IRIS USA manufactures and distributes plastic storage containers, totes, file boxes, and organizational products primarily through warehouse clubs and mass retailers. Direct peer in plastic injection-molded storage sold through similar big-box channels.
- Sterilite Corporation: Sterilite is one of North America's largest manufacturers of plastic storage containers, totes, and organizational products sold through mass retailers. Direct head-to-head competitor to Storex in plastic storage bins, file boxes, and household organization at major retailers.
- Wham-O: Wham-O manufactures plastic recreational products including snow sleds (e.g., Slippery Racer, Flexible Flyer). Relevant peer to ERA Group's sled product line acquired through the Storex merger; both make plastic consumer winter recreation goods.
- Advantus Corporation: Advantus manufactures office organization, classroom, and facility products including wall files, sorters, and storage products. Direct overlap with Storex in classroom and office organization sold through similar wholesale and retail channels.
- Akro-Mils (Myers Industries): Akro-Mils produces plastic storage bins, totes, and organizational products for industrial, commercial, and consumer markets. Overlap with Storex in plastic storage and organization, including storage bins and stackable containers.
- Plano (Plano Synergy): Plano is a plastic injection-molding manufacturer specializing in storage and organization solutions across hunting, tackle, and storage categories. Comparable plastic molding capability and storage-product focus, with similar retail distribution models.
Broad incumbents
- Fellowes Brands: Fellowes is a large, established manufacturer of office products including filing, storage, organization, and workspace solutions. Comparable to Storex's office segment at a broader portfolio level; Fellowes is a larger incumbent with similar B2B and retail distribution.
- The Container Store: The Container Store is a specialty retailer of storage and organization products. Comparable product categories to Storex (bins, totes, file storage, organization), though primarily a retailer rather than manufacturer; serves as a downstream channel and adjacent competitor in the consumer organization space.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks6 records
Key highlights7 records
Customer concentration
Storex social profiles
Digital presenceStorex financial estimates
Financial estimateRevenue estimate
Valuation estimate
Storex leadership team
Management profileNumber of profiles
Storex funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Storex M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Storex
What does Storex do?
Storex manufactures and distributes plastic storage and organization products for classrooms, offices, and janitorial/facilities applications. The company operates a 125,000 sq. ft. injection molding manufacturing facility in LaSalle, Quebec (24/7 operations) that produces storage bins, file boxes, cubby bins, wiggle stools, sleds, and related goods from 100% post-consumer recycled materials. Following the 2022 merger with ERA Group Ltd, the line also includes winter recreational plastic products such as sleds.
Is Storex a public or private company?
Storex is a private company. It is classified as corporate owned and is currently operating.
When was Storex founded?
Storex was founded in 1998. It employs 251 to 500 people.
Where is Storex based?
Storex is headquartered in Lasalle, Canada, in the North America region.
How does Storex make money?
One revenue line is on record: product Sales.
Who are Storex's main competitors?
Direct peers on record are Samsill Corporation, Really Useful Products, IRIS USA, Sterilite Corporation, Wham-O, Advantus Corporation, Akro-Mils (Myers Industries) and Plano (Plano Synergy). Broad incumbents are Fellowes Brands and The Container Store.
Does Storex have an API?
No public API is recorded for Storex.
What industry is Storex in?
Storex's product category is Plastic Storage and Organization Products. Its primary akta.pro industry code is IMANAFAE, Consumer Products Injection Molding (Housewares, Toys, Personal Care), with a secondary code of CRAIAJAJ, Moving, Packing & Seasonal Storage Retail (Boxes, Totes, Ornament Storage). Its NAICS code is 33721 and its SIC code is 5040.