Acura Assuradeuren

What Acura Assuradeuren does

Acura Assuradeuren BV is a Dutch intermediary insurer founded in 2007 and headquartered in 's-hertogenbosch, Netherlands. The firm operates as a private, for-profit entity positioned in the insurance distribution value chain, offering insurance products and administrative services to other insurance intermediaries rather than directly to end consumers. This B2B intermediary model places the company as a service provider to brokers and agents operating in the Dutch market, with the founder, Rob Prüst, retaining the owner position and providing continuity of leadership since inception.

The firm maintains a workforce of 51-100 employees, consistent with a small-to-mid-sized operation. No details are disclosed regarding its specific product portfolio, underwriting capabilities, claims processing infrastructure, technology stack, carrier relationships, or digital platform architecture. The company's public-facing website (acura.nl) returns only a loader/verification page at the time of data collection, materially limiting visibility into its service offering, customer interface, and operational footprint.

No revenue, premium volume, customer count, pricing structure, or financial metrics are available in the source data, and there is no evidence of geographic expansion beyond the Netherlands, M&A activity, partnerships, or product diversification. The company appears to be a niche, founder-led Dutch insurance intermediary with limited public footprint and no disclosed trajectory signals.

Name

Acura Assuradeuren

Website

https://acura.nl

Company type

Private

Founded year

2007

Headcount range

51–100 employees

Short description

Acura Assuradeuren BV is a Dutch intermediary insurer founded in 2007 that offers insurance products and administrative services to other insurance intermediaries in the Netherlands from its base in 's-hertogenbosch.

Ownership category

akta.pro rank

Product category

Insurance Intermediation Services

NAICS

Agencies, Brokerages, and Other Insurance Related Activities (5242), Other Insurance Related Activities (52429)

SIC

Insurance Agents, Brokers & Service (6411)

akta.pro primary industry

Customer Engagement, CRM & Agent/Broker Enablement Platforms (FSAGAGAD)

akta.pro secondary industry

Third-Party Administrator (TPA) & Program Administrator Services (FSAJALAF)

Keywords

• Insurance intermediation
• Insurance administration
• Intermediary insurance services
• Insurance product distribution
• Back-office support

Headquarters

HQ city

's-hertogenbosch

HQ country

Netherlands

HQ region

Europe

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Technology or R&D, Marketing or Sales

Core offering

Acura Assuradeuren BV acts as an intermediary insurer offering various insurance products and administrative services for insurance intermediaries. The firm distributes insurance offerings and provides back-office/administrative support functions aimed at enabling intermediaries to operate their insurance businesses.

Differentiator

Problem solved

Functional benefit

Products and services

• Intermediated insurance products A range of insurance products offered by Acura Assuradeuren BV to insurance intermediaries for onward distribution to end customers.
• Administrative services for intermediaries Back-office and administrative services provided by Acura Assuradeuren BV to insurance intermediaries to support their policy administration and operations.

Ideal customer profiles1 record

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Recent moves1 record

Direct peers

• MeesRisicobeheer: Specialist Dutch insurance intermediary focused on risk management and intermediary services — comparable niche positioning and Dutch-market orientation to Acura.
• Heilbron Assuradeuren: Dutch assuradeur/intermediary distributing and administering insurance products via partner brokers, structurally similar to Acura's intermediary-and-admin proposition.
• Nedasco: Netherlands-based insurance intermediary providing products, back-office, and administrative services for affiliated brokers — overlapping directly with Acura's 'administrative services for intermediaries' model.
• Klap Verzekeringsmakelaar: Dutch insurance broker and service provider; comparable as a mid-size Netherlands-based intermediary serving SME and affinity customers with similar admin/distribution capabilities.
• Voogd & Voogd: Dutch insurance intermediary and assuradeur offering products and services to brokers and agents — directly comparable to Acura Assuradeuren's intermediary/admin model in the Netherlands.

Broad incumbents

• Nationale-Nederlanden: Major Dutch insurance carrier; adjacent rather than direct — illustrates the carrier side that Acura's intermediary model ultimately distributes products for, and a potential counterparty or competitor depending on vertical integration.
• Aon Netherlands: Dutch arm of global insurance and risk brokerage Aon; broader portfolio but overlapping in intermediating P&C, health, and specialty coverages for commercial and individual clients in the Netherlands.
• Willis Towers Watson (WTW) Netherlands: Global insurance brokerage and advisory firm with Dutch presence; broad incumbent serving overlapping commercial insurance customers via intermediated channels.
• Hiscox Netherlands: Specialty insurer active in the Dutch market distributing via brokers; comparable in the sense that it operates in the intermediated distribution channel Acura serves, though on the carrier side.
• Marsh Netherlands: Global insurance broker's Dutch operation; competes in intermediated P&C and risk-advisory distribution with substantially broader scale than Acura.

Market position

Strengths4 records

Weaknesses5 records

Competitive moat2 records

Key risks5 records

Key highlights5 records

Customer concentration

• LinkedInlinkedin.com/company/acura-assuradeuren-bv

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Acura Assuradeuren