AsterVeda Healthcare

What AsterVeda Healthcare does

AsterVeda Healthcare is a privately held Indian nutritional supplement brand founded in 2018 and headquartered in Chandigarh. The company positions itself around natural extract-based supplements, targeting health-conscious consumers seeking plant- or herbal-derived nutrition products. It operates with a small team of 11–50 employees under the leadership of Director Virender Dass, and maintains consumer-facing profiles on Facebook, Instagram, YouTube, and X to support brand awareness and direct-to-consumer engagement.

The company's primary digital surface — astervedahealthcare.com — is currently in scheduled-maintenance mode, which has rendered product catalog, pricing, ingredients, certifications, and transactional functionality inaccessible for review. As a result, the specific product range, formulation claims, regulatory clearances (FSSAI licensing, AYUSH approvals), pricing model, and distribution mechanics (D2C, marketplace, retail) cannot be verified from public data. Contact is limited to a single phone number (9814874758) with no published email.

The business model appears to be consumer-goods oriented — selling packaged nutritional supplements to retail or D2C buyers — but no revenue figures, funding history, customer counts, partnership arrangements, or awards are disclosed. Ownership structure, investor backing, and corporate filings are also not evidenced in the available data, leaving the company's commercial scale, capital base, and current operating tempo substantially opaque.

Name

AsterVeda Healthcare

Website

https://astervedahealthcare.com

Company type

Private

Founded year

2018

Operating status

Operating

Headcount range

11–50 employees

Short description

AsterVeda Healthcare is an Indian nutritional supplement brand founded in 2018 in Chandigarh, selling natural extract-based products to health-conscious consumers via social media and a website currently under maintenance.

Ownership category

akta.pro rank

Product category

Nutritional Supplements

NAICS

Food (Health) Supplement Retailers (456191)

SIC

Medicinal Chemicals & Botanical Products (2833)

akta.pro primary industry

Herbal & Botanical Supplements (CRADAGAD)

Keywords

• Natural health supplements
• Herbal dietary supplements
• Plant-based extracts
• Nutritional supplements
• Ayurvedic wellness products

Headquarters

HQ city

Chandigarh

HQ country

India

HQ region

Asia

Markets served

GTM type

B2C

Offering type

Hardware or Manufacturing

Cost components

Supply Chain, Operations, Marketing or Sales, Personnel

Core offering

AsterVeda Healthcare is a nutritional supplement brand that manufactures and sells natural extract-based dietary supplements. The company formulates its products using plant/herbal extracts and markets them to consumers seeking natural health and wellness solutions. The specific product catalog is not publicly listed as the company website is currently under maintenance.

Differentiator

Problem solved

Functional benefit

Ideal customer profiles1 record

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Recent moves3 records

Expansion highlights2 records

Others

• WOW Skin Science: Indian D2C brand spanning beauty, wellness, and nutrition with natural-ingredient positioning. Comparable as a peer in the Indian natural/D2C wellness space, though with stronger emphasis on beauty than AsterVeda's supplement focus.

Emerging players

• Gynoveda: India-focused Ayurveda-based women's wellness and supplement D2C brand. Comparable because it is a digitally native Ayurvedic supplement brand targeting Indian consumers, though focused on women's health.

Direct peers

• Baidyanath: Heritage Ayurvedic medicine and supplement maker focused on classical formulations, chyawanprash, and herbal extracts. Comparable because it sells botanical/Ayurvedic nutritional supplements through overlapping distribution and consumer segments.
• Zandu (Emami): Ayurvedic healthcare brand within Emami offering classical Ayurvedic medicines and wellness supplements. Comparable for its focus on Ayurveda-based health products overlapping with AsterVeda's positioning.
• Kapiva: Modern Ayurveda nutrition and wellness D2C brand selling juices, supplements, and herbal products online and offline. Highly comparable as a digitally-led, Ayurveda-positioned nutritional supplement brand competing for the same Indian consumer.
• Organic India: Indian brand specializing in organic herbal supplements, teas, and wellness products. Comparable because it sells natural/herbal nutritional supplements with similar positioning and export-oriented D2C channels.
• Charak Pharma: Indian Ayurvedic pharma company marketing herbal supplements and classical formulations. Comparable as a peer in the herbal/Ayurvedic supplement category with overlap in target consumers.

Broad incumbents

• Patanjali Ayurved: India's largest Ayurveda and herbal FMCG conglomerate with a massive Ayurvedic supplements, food, and personal-care portfolio. Comparable because it targets the same Ayurvedic/wellness consumer demand AsterVeda is addressing, though at vastly greater scale.
• Himalaya Wellness: Long-established herbal healthcare and personal-care brand with a broad nutraceutical and Ayurvedic product line. Comparable because it sells herbal/botanical supplements in similar categories and channels as AsterVeda.
• Dabur India: Listed Indian FMCG major with deep Ayurveda roots across supplements, juices, and personal care. Comparable as a scaled Ayurveda supplement competitor with similar botanical positioning.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat2 records

Key risks5 records

Key highlights4 records

Customer concentration

• Xx.com/AstervedaH
• YouTubeyoutube.com/channel/UC_z_zlu_WNUz_qFfeJFoAJw
• Facebookfacebook.com/astervedasupplements
• Instagraminstagram.com/astervedahealthcare
• LinkedInlinkedin.com/company/astervedahealthcare

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about AsterVeda Healthcare