Créateurs de saveurs

Name

Créateurs de saveurs

Legal name

Conseil de l'industrie bioalimentaire de l'Estrie (CIBLE)

Website

https://createursdesaveurs.com

Company type

Private

Founded year

2010

Operating status

Operating

Headcount range

1–10 employees

Ownership category

akta.pro rank

Product category

Regional Food Certification and Agri-food Branding

SIC

Services-Membership Organizations (8600)

akta.pro primary industry

Fair Trade & Ethical Supply Chains (Certification, Traceability, Producer Support) (BPAGALAL)

Keywords

• Regional food certification
• Agritourism experiences
• Local producer branding
• Terroir product marketing
• Member directory services

Headquarters

HQ city

Sherbrooke

HQ country

Canada

HQ region

North America

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Marketing or Sales, Operations, Infrastructure

Revenue model

1. Membership fees: Local food producers and culinary businesses pay to become members of the Créateurs de saveurs brand, gaining access to the regional certification mark, a member profile on the website, networking opportunities, and inclusion in regional and national promotional campaigns.
2. Agritourism events and packages: The organization curates and promotes agrotouristic packages and experiences (e.g., self-picking, public markets, tasting events), driving visitor traffic to member businesses. Revenue accrues to members through on-site sales.

Go-to-market motion1 record

Distribution channels5 records

Marketing channels6 records

Core offering

Créateurs de saveurs Cantons-de-l'Est is a regional certification brand and membership collective administered by the Conseil de l'industrie bioalimentaire de l'Estrie (CIBLE). It aggregates more than 225 local food and beverage producers in the Eastern Townships region of Quebec under a single quality-identifying brand mark, providing members with a website directory profile, interactive map visibility, networking events, and inclusion in regional and national promotional campaigns. The organization also curates agritourism packages and organizes flagship events such as La Grande foire des Saveurs.

Product overview

Créateurs de saveurs Cantons-de-l'Est is a regional branding and promotional collective administered by the Conseil de l'industrie bioalimentaire de l'Estrie (CIBLE). It is not a product company but rather a membership organization that gathers over 225 local food and agrotourism businesses in the Eastern Townships region of Quebec. The organization provides a directory of local producers, manages events, and promotes regional terroir products through its website. Member businesses include producers of fruits, vegetables, maple products, meats, dairy, beverages, and prepared foods. The organization's website functions as an interactive directory and event calendar rather than a software product.

Differentiator

Problem solved

Functional benefit

Brands

• Brasseurs des Cantons: A collective group of microbreweries in the Cantons-de-l'Est region that collaborate on events and promotions.
• La Grande foire des Saveurs

Products and services

• Créateurs de saveurs brand membership Recurring membership that gives regional food and beverage producers in the Cantons-de-l'Est access to the official Créateurs de saveurs certification mark, a profile on the organization's website directory and interactive map, networking events, and inclusion in regional and national promotional campaigns.
• Agritourism packages (forfaits) Curated agritourism packages promoted through the Créateurs de saveurs website that combine visits to multiple member producers for tourists and consumers in the Cantons-de-l'Est.

Quantifiable outcome

• 225+ local businesses aggregated under the brand, with 180+ businesses mappable for agritourism visits
• +1 more outcomes

Named customers12 records

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

14 partnerships are on record, tiered core and minor.

• MRC de CoaticookcoreGTM or Marketing PartnerMRC de Coaticook is listed as a partner organization that supports and co-promotes the Créateurs de saveurs brand and its member businesses within the Coaticook MRC territory.
• MRC des SourcescoreGTM or Marketing PartnerMRC des Sources co-promotes the Créateurs de saveurs brand and its members located within the Sources MRC territory.
• MRC du GranitcoreGTM or Marketing PartnerMRC du Granit is listed as a partner supporting regional food producers affiliated with the Créateurs de saveurs brand.
• MRC du Haut Saint-FrançoiscoreGTM or Marketing PartnerMRC du Haut Saint-François partners with Créateurs de saveurs to promote local food and agritourism within its regional boundaries.
• MRC du Val-Saint-FrançoiscoreGTM or Marketing PartnerMRC du Val-Saint-François co-promotes Créateurs de saveurs member businesses and regional food culture within its territory.
• MRC MemphrémagogcoreGTM or Marketing PartnerMRC Memphrémagog partners with Créateurs de saveurs to support and promote local food producers in the Memphrémagog region.
• MRC de la Haute-YamaskacoreGTM or Marketing PartnerMRC de la Haute-Yamaska is listed as a partner promoting local food and beverage producers under the Créateurs de saveurs umbrella.
• CLD Brome MissisquoicoreGTM or Marketing PartnerCLD Brome Missisquoi supports Créateurs de saveurs by promoting the region's food producers and agritourism offerings within the Brome-Missisquoi MRC.
• Ville de SherbrookecoreGTM or Marketing PartnerThe City of Sherbrooke is listed as a partner supporting the Créateurs de saveurs initiative and its member businesses in the region's main urban centre.
• DesjardinsminorGTM or Marketing PartnerDesjardins is listed as a partner of Créateurs de saveurs, providing financial institution-level promotional support to the regional food brand.
• Tourisme Cantons-de-l'EstcoreGTM or Marketing PartnerTourisme Cantons-de-l'Est is a key partner promoting Créateurs de saveurs as part of the region's tourism offering, including agritourism experiences, festivals, and culinary trails.
• Gouvernement du Québec (MAPAQ)coreGTM or Marketing PartnerThe Quebec government's Ministry of Agriculture, Fisheries and Food (MAPAQ) is listed as a partner, providing provincial-level institutional support and promotional backing for the regional food brand.
• Union des producteurs agricoles (UPA) – EstriecoreStrategic or Co-development PartnerThe UPA Estrie section is a partner, representing and advocating for agricultural producers in the region who form the base of the Créateurs de saveurs ecosystem.
• CIBLE (Conseil de l'industrie bioalimentaire de l'Estrie)coreStrategic or Co-development PartnerCIBLE is the parent organization that administers the Créateurs de saveurs brand. It provides governance, marketing infrastructure, and operational support for the regional food brand. Address: 4300 Boul. Bourque, Sherbrooke, QC J1N 2A6.

Scale indicators2 records

Recent moves5 records

Expansion highlights5 records

Broad incumbents

• Slow Food Québec: Quebec chapter of the global Slow Food movement. Comparable as a community-led organization promoting local, artisanal, and terroir-driven food producers and experiences.
• Conseil de la transformation alimentaire du Québec (CTAQ): Quebec food processing industry council. Comparable as an industry-body administrator that convenes, certifies, and advocates for Quebec food producers, with a regional and provincial mandate.

Direct peers

• Terroir & Saveurs du Québec: Quebec agritourism and regional product network. Directly comparable mission — certifying and promoting local producers, organizing culinary events, and supporting agritourism routes.
• Économusée du Québec: Network of artisan economuseums across Quebec that combine craft/food production with on-site visitor experiences. Comparable as a regional discovery-and-experiential tourism platform for artisanal producers.
• Aliments du Québec: Provincial certification brand promoting Quebec-origin food products. Highly comparable as another Quebec-based umbrella certification mark aggregating regional producers under a single quality identifier.

Regional players

• Association des Microbrasseries du Québec (AMBQ): Quebec microbrewery trade association. Comparable as a membership-based industry body that aggregates craft beverage producers under a regional identity, with shared event programming (e.g., Brasseurs des Cantons).
• Marchés publics de Montréal: Network coordinating public markets in the Montreal region. Comparable aggregator role connecting local producers to consumers via public markets, with shared vendor and directory infrastructure.
• Les Routes du Vin / Wine Route associations (Quebec): Quebec wine route networks promoting vineyard visits, tastings, and agritourism. Comparable structure of curated routes and regional producers under a unified promotional banner.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat4 records

Key risks5 records

Key highlights5 records

Customer concentration

• Facebookfacebook.com/createursdesaveurscde
• Instagraminstagram.com/createursdesaveurscde
• TikToktiktok.com/@createursdesaveurs
• Xx.com/CSCantonsdelest

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Créateurs de saveurs