Piedmont Private Equity

What Piedmont Private Equity does

Piedmont Private Equity, LLC ("PPE") is a privately held real estate operating and investment company founded in 2008 and headquartered in Atlanta, Georgia. The firm and its principals have developed or acquired over $5 billion of properties, primarily in the Southeastern United States (Georgia, South Carolina, North Carolina, and Florida). PPE operates three business segments: Real Estate Development (multi-family residential, senior housing, and commercial retail), Renewable Energy (solar farm assets ranging from 2.4 to 3.9 megawatts), and Arts and Entertainment projects.

The firm structures projects through dedicated investment funds, including the Piedmont Opportunity Zone Fund, the Piedmont Apartment Fund, and the Hanover Park Fund, and operates wholly-owned subsidiaries including Piedmont Energy Connection LLC, Yukon Property Consultants LLC, and Charleston Equity Partners LLC. Revenue is generated through (1) management fees and carried interest on managed funds, (2) real estate development and disposition economics across multi-family, senior housing, and commercial retail asset classes, and (3) renewable energy project returns through utility partnerships with counterparties including Cox Enterprises, Duke Energy, Jackson EMC, and Green Power.

PPE's go-to-market is relationship-based, distributing investment opportunities directly to high-net-worth investors and institutional partners via a Director of Investor Relations function, rather than through retail or digital channels. The firm maintains a 1-10 employee core team and relies on co-development partners (R.D. Merrill Corporation, Altriarch, Camden Management Partners, Portage Real Estate, Mount Airy Retail, Velo Solar) to execute projects. Leadership is composed of former Wachovia Bank, SunTrust Bank, and Big 4 accounting executives.

Name

Piedmont Private Equity

Legal name

Piedmont Private Equity, LLC

Website

https://piedmontprivateequity.com

Company type

Private

Founded year

2008

Operating status

Operating

Headcount range

1–10 employees

Short description

Piedmont Private Equity is a privately held Atlanta-based real estate operating and investment company that has developed or acquired $5B+ of properties across the Southeastern US, focusing on multi-family residential, senior housing, commercial retail, and solar energy projects via dedicated funds.

Ownership category

akta.pro rank

Headquarters

HQ city

Atlanta

HQ country

United States

HQ region

North America

Offices3 records

Markets served

GTM type

B2B

Offering type

Services

Revenue model

1. Real Estate Investment and Development: The firm develops and acquires real estate properties, primarily in the Southeastern United States. Revenue is generated through property development, acquisition, and asset management across multi-family residential, senior housing, and commercial retail segments.
2. Renewable Energy Development: Development and operation of solar farm projects generating renewable energy. Revenue derived from utility company partnerships and energy production.
3. Fund Management: Management of investment funds including Piedmont Opportunity Zone Fund, Piedmont Apartment Fund, and Hanover Park Fund. The firm manages capital from investors and earns management fees and carried interest.

Distribution channels1 record

Marketing channels1 record

Core offering

Piedmont Private Equity is a privately held real estate operating and investment company that develops and acquires properties across the Southeastern United States. The firm operates multi-family residential, senior housing, commercial retail, solar energy, and arts and entertainment projects primarily through managed investment funds including the Piedmont Opportunity Zone Fund, Piedmont Apartment Fund, and Hanover Park Fund.

Product overview

Piedmont Private Equity is a privately held real estate operating and investment company with three primary business segments: Real Estate Development, Renewable Energy, and Arts and Entertainment. The Real Estate Development portfolio includes multiple multi-family residential properties (Warren Mill Lofts, Preserve at Ridgeville, Preserve at Flagler Beach, Preserve at Hanover Park, Vaucluse Mill Lofts), senior housing (Merrill Gardens at Greenville), and commercial retail centers (Edgewood Center, Waterworks Center). The Renewable Energy segment manages solar farm assets (Cairo Solar Farm, Catawba Solar Farm, Cedar Creek Solar, Old Plank Road Solar Farm, Turnipseed Solar) ranging from 2.4 to 3.9 megawatts. The company also maintains an Arts and Entertainment development line. PPE and its principals have developed or acquired over $5 billion of properties primarily in the Southeastern United States.

Differentiator

Problem solved

Functional benefit

Brands

• Piedmont Opportunity Zone Fund: Investment fund managed by Piedmont Private Equity for opportunity zone investments
• Piedmont Apartment Fund
• Hanover Park Fund
• Charleston Equity Partners

Products and services

• Piedmont Opportunity Zone Fund Investment fund managed by Piedmont Private Equity for opportunity zone real estate investments, currently anchored by the Merrill Gardens at Greenville senior housing project in South Carolina.
• Piedmont Apartment Fund Multi-family residential investment fund managed by Piedmont Private Equity, currently anchored by the Preserve at Ridgeville multi-family residential project in South Carolina.
• Hanover Park Fund Investment fund managed by Piedmont Private Equity for the Preserve at Hanover Park multi-family residential development project in Beaufort, South Carolina (estimated completion 2025).
• Merrill Gardens at Greenville 138-unit, 6-story urban senior housing community with approximately 46,000 square footage in Greenville, South Carolina; part of the Piedmont Opportunity Zone Fund and developed with R.D. Merrill Corporation and Second 50 Communities.
• Preserve at Ridgeville 240-unit mid-rise garden style multi-family residential community on 12 acres in Ridgeville, South Carolina (suburb of North Charleston); part of the Piedmont Apartment Fund.
• Preserve at Flagler Beach 240-unit mid-rise garden style multi-family residential community on 16 acres in Flagler Beach, Florida.
• Warren Mill Lofts 210,000 square foot mixed-use historic mill conversion with 205 units in Warrenville, South Carolina; estimated completion 2024.
• Preserve at Hanover Park 280-unit mid-rise garden style multi-family residential community on 19 acres in Beaufort, South Carolina; part of the Hanover Park Fund with estimated completion 2025.
• Vaucluse Mill Lofts Mixed-use historic mill conversion in Vaucluse, South Carolina; estimated completion 2026.
• Cairo Solar Farm 2.6 megawatt solar farm in Jefferson, Georgia, associated with utility companies Jackson EMC and Green Power.
• Catawba Solar Farm 2.4 megawatt solar farm in Charlotte, North Carolina, associated with Duke Energy.
• Old Plank Road Solar Farm 3.9 megawatt solar farm in Jacksonville, Florida, associated with Jackson Electric Authority.
• Turnipseed Solar 3.9 megawatt

Segments3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

Nine partnerships are on record, tiered core and minor.

• R.D. Merrill CorporationcoreStrategic or Co-development PartnerPartner on Merrill Gardens at Greenville project - a 138-unit, 6-story senior housing community in Greenville, South Carolina. R.D. Merrill Corporation is a senior housing developer.
• Second 50 CommunitiescoreStrategic or Co-development PartnerPartner on Merrill Gardens at Greenville senior housing development in Greenville, SC.
• AltriarchcoreStrategic or Co-development PartnerPartner on Preserve at Ridgeville - a 240-unit multi-family residential project in Ridgeville, SC (suburb of North Charleston).
• Port City ProjectminorStrategic or Co-development PartnerPartner on Preserve at Ridgeville multi-family residential development in Ridgeville, SC.
• Portage Real EstatecoreStrategic or Co-development PartnerPartner on Preserve at Flagler Beach - a 240-unit multi-family residential community in Flagler Beach, Florida.
• Camden Management PartnerscoreStrategic or Co-development PartnerPartner on Warren Mill Lofts and Vaucluse Mill Lofts - historic mill conversion projects in Warrenville, SC and Vaucluse, SC.
• Mount Airy RetailminorStrategic or Co-development PartnerPartner on Edgewood Center commercial retail project in Mount Airy, North Carolina (sold in early 2021).
• Cox Enterprises/Cox ConservescoreStrategic or Co-development PartnerPartner on Cairo Solar Farm - a 2.6 megawatt solar installation in Jefferson, Georgia. Cox Conserves is Cox Enterprises' sustainability initiative.
• Velo SolarcoreTechnology or IntegrationSolar development partner on Cairo Solar Farm project in Jefferson, Georgia.

Scale indicators2 records

Recent moves6 records

Expansion highlights5 records

Broad incumbents

• AvalonBay Communities: Large public multifamily REIT with development, acquisition, and redevelopment activity across high-growth US markets including the Southeast. Comparable asset class and regional exposure to Piedmont, but at institutional scale.
• Greystar Real Estate Partners: Largest multifamily property manager, developer, and investment operator globally. Overlaps with Piedmont in multifamily investment and operations but operates as a broad incumbent with a much wider platform and capital base.
• Camden Property Trust: Public multifamily REIT that develops, acquires, and operates apartment communities, with meaningful Sunbelt exposure. Comparable to Piedmont in multifamily focus and Southeast US presence, but as a public incumbent at significantly larger scale.
• Crescent Real Estate: Private commercial real estate investment, development, and advisory firm. Comparable in operating as a privately-held real estate investment and operating platform, though larger and more diversified by geography and asset class.
• Trammell Crow Company: Major commercial real estate developer and investor with national scale across multiple asset classes. Comparable to Piedmont in real estate development and fund management, but operates as a broad incumbent with much greater resources.
• Crow Holdings: National real estate investment and development firm operating across multiple asset classes and geographies. Comparable to Piedmont as a privately-held real estate operating platform with multiple investment vehicles, though at substantially greater scale.

Direct peers

• RangeWater Real Estate: Sunbelt-focused multifamily acquirer, developer, and manager with a similar strategy of sourcing and operating rental housing in high-growth Southeastern markets. Closely comparable business model and geography to Piedmont's Apartment Fund.
• Wood Partners: National multifamily developer and investor with significant Sunbelt exposure. Comparable to Piedmont in core activity of ground-up multifamily development, though operating at a larger national scale.
• Pollack Shores Real Estate Group: Atlanta-based multifamily developer and investment firm focused on the Southeast US. Directly comparable to Piedmont in regional focus, multifamily orientation, and developer-operator model with institutional capital partners.
• Mill Creek Residential Trust: Multifamily developer focused on building rental communities in high-growth US markets including the Southeast. Comparable to Piedmont in develop-and-hold multifamily strategy, with a larger institutional footprint.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights6 records

Customer concentration

Revenue estimate

Valuation estimate

Number of profiles

Subsidiaries3 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Piedmont Private Equity