Omni Strategies
Omni Strategies is a Ghanaian digital transformation company delivering e-governance, cybersecurity and IT services to government agencies, alongside consumer platforms OmniSTAN, GMX music streaming, Mega Fortune lottery and MyPolicy.market insurance marketplace.
- Company typePrivate
- Founded2017
- HeadquartersWhite Plains, United States
- Headcount11–50
- GTM typeB2B and B2C
- OfferingServices
What Omni Strategies does
Omni Strategies is a Ghanaian-founded digital transformation company headquartered in Accra, with a US presence in White Plains, Maryland, and a workforce that has scaled from two founders in 2017 to more than 100 employees. The business operates two related but distinct lines. The first is an enterprise and public-sector services practice that delivers e-governance, workflow automation, case management, revenue collection and infrastructure-tracking systems primarily to Ghanaian government agencies (NCA, AMA, EPA, ECG, NPRA, TCDA, Ghana Post, NLA), supplemented by cybersecurity, big-data analytics, cloud and IT consulting engagements. The practice is ISO 27001:2013 certified and runs through a 50/50 joint venture, cBrain Omni Ghana Limited, established in April 2024 with Danish e-governance firm cBrain to bring the F2 platform and UNDP-aligned procurement pipelines into the Ghanaian and broader African market.
The second line is a portfolio of consumer-facing digital platforms. OmniSTAN provides a digital property-addressing system using satellite imagery and geospatial data, with more than eight million properties indexed and adopted by Ghana Post. MyPolicy.market operates as an insurance broker-buyer marketplace, while Mega Fortune is positioned as Ghana's first NLA-licensed digital lottery. GMX (Ghana Music Xperience), launched in October 2024, extends the portfolio into music streaming and royalty management.
The revenue model is a mix of professional services contracts (government e-governance and IT consulting), subscription and commission streams from consumer platforms (MyPolicy.market, GMX), and licensed lottery operations (Mega Fortune). Channel reach is reinforced by partnerships including the cBrain JV and a collaboration with Attain Enterprise Solutions of Kenya for Eastern Africa expansion. The company sells to government, enterprise and consumer end-markets across West and, increasingly, East Africa, with a small North American commercial footprint via its Maryland office.
Omni Strategies firmographics
Firmographics- Name
- Omni Strategies
- Legal name
- Omni Strategies Ltd.
- Website
- https://omnistrategies.net
- Company type
- Private
- Founded year
- 2017
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Omni Strategies is a Ghanaian digital transformation company delivering e-governance, cybersecurity and IT services to government agencies, alongside consumer platforms OmniSTAN, GMX music streaming, Mega Fortune lottery and MyPolicy.market insurance marketplace.
- Ownership category
- akta.pro rank
Omni Strategies industry classification
Industry- Product category
- IT Consulting and Digital Transformation Services
- NAICS
- Custom Computer Programming Services (541511), Software Publishers (5132), Computer Systems Design Services (541512), Computer Systems Design and Related Services (54151)
- SIC
- Services-Computer Programming Services (7371), Services-Prepackaged Software (7372), Services-Management Consulting Services (8742), Services-Computer Integrated Systems Design (7373)
- akta.pro primary industry
- Strategy & IT Advisory (BPAEAAAA)
- akta.pro secondary industry
- Creator Licensing & Rights Monetization (UGC Licensing, Music/Video Rights) (MPACAFAK)
Keywords
Where Omni Strategies is headquartered
LocationHeadquarters
- HQ city
- White Plains
- HQ country
- United States
- HQ region
- North America
Offices2 records
Markets served
Omni Strategies business model
Business model- GTM type
- B2B and B2C
- Offering type
- Services
- Cost components
- Personnel, Technology or R&D, Marketing or Sales, Operations, Infrastructure
Revenue model
- Digital Lottery Platform (Mega Fortune): Revenue from lottery gaming operations licensed by National Lottery Authority, available 24/7 on all platforms.
- GMX Music Streaming & Royalty Management: Streaming revenue from music consumption plus royalty tracking and distribution services for the Ghanaian music industry.
- Government Digital Transformation Projects: Professional services revenue from implementing enterprise solutions for government agencies including digitization, workflow systems, and case management platforms.
- Digital Insurance Platform: Commission-based revenue from connecting insurance brokers with buyers through the MyPolicy.market platform.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Freemium | Monthly | GMX Free Tier - Basic music streaming access |
| Subscription | Monthly | GMX Premium Tier - Ad-free with enhanced features |
Go-to-market motion3 records
Distribution channels4 records
Marketing channels6 records
Omni Strategies product offering
Product offeringCore offering
Omni Strategies builds and sells custom technology solutions and digital platforms for African enterprises and government agencies. Core offerings include digital transformation and IT consulting services (cybersecurity, cloud computing, big data, software development), proprietary consumer and enterprise platforms (MyPolicy.market for insurance, OmniSTAN for digital property addressing, Mega Fortune for digital lottery, GMX for music streaming and royalty tracking), and e-governance implementations built on partner technology (cBrain F2) for government agencies.
Product overview
Omni Strategies provides a portfolio of custom technology solutions and digital platforms across Africa. The core product portfolio includes: MyPolicy.market (insurance management platform), OmniSTAN (digital property addressing system with geospatial integration), Mega Fortune (digital lottery platform), GMX (music streaming and royalty management platform with GMX CREATOR, MONITOR, and STUDIO modules), and Infrastructure Projects Tracking System. The company also delivers government sector solutions including revenue collection platforms for metropolitan assemblies and e-governance solutions through the cBrain Omni joint venture. Supporting services include cybersecurity, big data analytics, cloud computing, and technology consulting. The company operates across Ghana, North America, and Eastern Africa.
Differentiator
Problem solved
Functional benefit
Brands
- MyPolicy.market: An insurance management platform that finds the best rates for user needs by connecting them with trusted brokers across Ghana.
- OmniSTAN
- Mega Fortune
- GMX (Ghana Music Xperience)
- cBrain Omni Ghana Limited
Products and services
- MyPolicy.market Insurance management platform that finds the best rates by connecting users with trusted insurance brokers across Ghana, facilitating seamless policy purchasing and management.
- OmniSTAN Digital property addressing system integrated with satellite imagery and geospatial data, enabling unique property identification with house numbers, street names, digital addresses, and QR codes.
- Mega Fortune Digital lottery gaming application licensed by the National Lottery Authority (NLA), available 24/7 on all platforms and devices with daily games.
- GMX (Ghana Music Xperience) Comprehensive music streaming platform with split-sheet management and royalty tracking, including GMX CREATOR mobile app for musicians, GMX MONITOR for royalty tracking, and GMX STUDIO for partnership management.
- Infrastructure Projects Tracking System (IPTS) Web and mobile platform using GPS software for infrastructure project data collection, enabling real-time field reporting and project progress monitoring with GIS integration and analytical dashboards.
- Digital Revenue Collection Platform for Metropolitan Assemblies Centralized digital service and payment platform for local government revenue management, handling rates, fees, permits, and property rates with cashless payment options and market trader ID card issuance.
- NCA Facilities and Fleet Management System Integrated facilities and fleet management solution built on cBrain F2 Standard Software for the National Communications Authority, featuring lease management, maintenance scheduling, inventory management, HVAC monitoring, fleet management, and contractor management.
- NPRA Risk-Based Supervision and ERP System Risk-Based Supervision Enterprise Resource Planning platform using Microsoft Dynamics NAV and risk-based supervision matrix for pension industry regulatory oversight for NPRA.
- Cybersecurity Services Comprehensive cybersecurity services including governance/risk/compliance, incident response, security awareness training, strategic consulting, and penetration testing for client environments worldwide.
- Big Data Services Advanced analytics, machine learning, and data mining services enabling predictive analysis and trend identification for client decision-making.
- Cloud Computing Services End-to-end cloud computing solutions from consultation to implementation, including cloud migrations and architecture optimization using AWS, Azure, and Digital Ocean.
- Technology Solutions Software development using Agile methodology, IT procurement, IT consulting, and IT staffing and training services delivered as end-to-end solutions.
Quantifiable outcome
- Over 8 million properties identified and provided with digital addresses in Ghana
- +3 more outcomes
Companies that use Omni Strategies
Customer profileNamed customers11 records
Segments5 records
Ideal customer profiles4 records
Omni Strategies technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
AI capability8 records
Feature5 records
Omni Strategies partnerships and signals
Strategic signalPartnerships
Eight partnerships are on record, tiered core and flagship.
- Electricity Company of Ghana (ECG)coreMOU signed November 2024 for digitalization of ECG operations. cBrain Omni to implement F2 solution following successful Proof of Concept.
- Environmental Protection Agency (EPA)coreMOU signed September 2024 for digitalization of EPA operations. cBrain Omni to implement F2 solution following successful Proof of Concept.
- Tree Crops Development Authority (TCDA)coreMOU signed December 2023 for digitization of TCDA administrative and operational processes using F2 e-governance solution. Embassy of Denmark sponsors the engagement.
- cBrainflagship50/50 joint venture (cBrain Omni Ghana Limited) with Danish company cBrain to offer technology solutions accelerating digitization of government agencies across Africa using cBrain's F2 e-governance software.
- Attain Enterprise Solutions (Kenya)corePartnership with Kenya-based Attain Enterprise Solutions to develop Risk-Based Supervision (RBS) ERP Management Information System Platform for NPRA.
- United Nations Development Programme (UNDP)flagshipPartnership between cBrain and UNDP to expand digital transformation initiatives across Africa, with potential to scale digital solutions and improve e-governance efficiency.
- Ghana PostcoreCollaboration with Ghana Post to implement National Digital Property Address System. Generated over 1 million addresses using OmniSTAN technology.
- National Lottery Authority (NLA)coreLicensing partnership for Mega Fortune digital lottery platform - Ghana's first digital lottery, available 24/7 on all platforms.
Scale indicators7 records
Recent moves8 records
Expansion highlights5 records
Omni Strategies competitors and assessment
Company assessmentBroad incumbents
- Liquid Intelligent Technologies: Pan-African IT and telecommunications company offering networking, cloud, cybersecurity, and digital services across the continent. A much larger incumbent operating broadly in the same IT services and digital transformation space as Omni Strategies.
- Deloitte Africa: Global professional services firm with extensive Africa operations providing consulting, technology, and digital transformation services. A much larger incumbent competing for the same government digital transformation contracts as Omni, particularly across African ministries and agencies.
Direct peers
- Co-Creation Hub (CcHUB): Nigerian innovation hub driving digital transformation and tech entrepreneurship across Africa. Comparable to Omni in advancing digital innovation, though CcHUB focuses more on ecosystem-building while Omni delivers proprietary platforms and government solutions.
- Boomplay: Largest music streaming platform in Africa with tens of millions of users and an extensive African music catalog. Directly comparable to Omni's GMX platform in serving African listeners with music streaming, though at vastly greater scale.
- Audiomack: Music streaming platform with significant African user base and a freemium model offering free and paid tiers. Directly comparable to GMX's music streaming business model targeting African listeners with monetization through premium subscriptions.
- SystemSpecs: Nigerian IT and software company best known for its Remita payment platform and enterprise software solutions for government and enterprises. Directly comparable to Omni Strategies in providing proprietary software platforms and IT services for public sector and enterprise clients in West Africa.
- Inlaks: West African IT solutions provider with operations in Nigeria and Ghana, specializing in software development, IT consulting, payments, and digital transformation. Directly comparable to Omni's core IT services and consulting business for enterprise and government clients in West Africa.
- Andela: Pan-African tech talent marketplace connecting skilled African developers with global companies. Directly comparable to Omni Strategies in providing IT staffing and software development services across Africa, with similar geographic focus on African tech talent.
- what3words: Global digital addressing system assigning three-word addresses to every 3m x 3m square on Earth. Directly comparable to Omni's OmniSTAN property addressing system in providing unique, standardized location identifiers - both tackling the addressing gap with novel technical approaches.
- cBrain: Danish e-governance software company and Omni's joint venture partner in cBrain Omni Ghana Limited. Directly comparable in providing digital case management and workflow solutions for government agencies, with F2 software that Omni resells and implements across Africa.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat6 records
Key risks5 records
Key highlights7 records
Customer concentration
Omni Strategies social profiles
Digital presenceOmni Strategies compliance and trust
Trust signalCompliance1 record
Omni Strategies financial estimates
Financial estimateRevenue estimate
Valuation estimate
Omni Strategies leadership team
Management profileNumber of profiles
Profiles2 records
Omni Strategies funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Omni Strategies M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Omni Strategies
What does Omni Strategies do?
Omni Strategies builds and sells custom technology solutions and digital platforms for African enterprises and government agencies. Core offerings include digital transformation and IT consulting services (cybersecurity, cloud computing, big data, software development), proprietary consumer and enterprise platforms (MyPolicy.market for insurance, OmniSTAN for digital property addressing, Mega Fortune for digital lottery, GMX for music streaming and royalty tracking), and e-governance implementations built on partner technology (cBrain F2) for government agencies.
Is Omni Strategies a public or private company?
Omni Strategies is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Omni Strategies founded?
Omni Strategies was founded in 2017. It employs 11 to 50 people.
Where is Omni Strategies based?
Omni Strategies is headquartered in White Plains, United States, in the North America region.
How does Omni Strategies make money?
Four revenue lines are on record. Digital Lottery Platform (Mega Fortune) is the primary driver. The others are GMX Music Streaming & Royalty Management, government Digital Transformation Projects and digital Insurance Platform.
Who are Omni Strategies's main competitors?
Broad incumbents on record are Liquid Intelligent Technologies and Deloitte Africa. Direct peers are Co-Creation Hub (CcHUB), Boomplay, Audiomack, SystemSpecs, Inlaks, Andela, what3words and cBrain.
Does Omni Strategies have an API?
No public API is recorded for Omni Strategies.
What industry is Omni Strategies in?
Omni Strategies's product category is IT Consulting and Digital Transformation Services. Its primary akta.pro industry code is BPAEAAAA, Strategy & IT Advisory, with a secondary code of MPACAFAK, Creator Licensing & Rights Monetization (UGC Licensing, Music/Video Rights). Its NAICS code is 541511 and its SIC code is 7371.