Perry Metal Protection

What Perry Metal Protection does

Perry Metal Protection, founded in 1974 and headquartered in New Zealand, is the country's largest hot dip galvanizing service provider and a wholly-owned subsidiary of Steel & Tube. The company operates four production plants (Auckland, Hamilton, Wellington, Christchurch) plus a depot in Tauranga, and is the only galvanizer in New Zealand with the capacity to hot dip galvanize steel up to 18m in length using double-end dipping at its Hamilton facility. The core service immerses fabricated steel — including structural sections, beams, pipes, gates, frames, and trailers — in molten zinc at approximately 450°C to produce a metallurgical zinc-iron alloy coating that delivers corrosion protection to both internal and external surfaces. The company extends its offering through duplex coating systems (galvanizing combined with epoxy primer and urethane acrylic top coat) and the Zincfix® on-site repair solution, an organic-bound zinc-rich coating used to remediate damaged galvanized surfaces.

Perry serves three primary customer segments: commercial construction and infrastructure projects, steel fabricators who outsource galvanizing as a finishing step, and specifiers (architects and engineers) who require advisory input on coating selection. Revenue is generated transactionally through quote-based pricing calculated by product type and specifications, delivered either via direct plant drop-off or through an online booking portal for fabricators. The business operates an ISO 9001 Quality Management System, delivers finishes meeting the AS/NZS 4680:2006 standard, and holds HERA rating per Report R4-133:2011. Go-to-market combines regional field sales through plant-level operations managers, an inside sales layer via branch phone/email, technical advisory through a helpline (0800 508 506), and an NZIA-approved CPD program that channels specification influence through the architecture community.

The company is part of the Perry Group alongside sister businesses Perry Grating and Waikato Sandblasting Services (joined Perry Group in March 2021) and operates under Steel & Tube's broader New Zealand industrial products platform. Perry Steel Framing joined the group in September 2021. Long-tenured operations managers across each plant — including Hamilton's Bruce Keepa (joined 1993), Tauranga's Darryl Morrison (joined 1997), and Christchurch's Junior Vailuu (joined 2010) — anchor deep process expertise that underpins both delivery reliability and the company's technical advisory proposition to specifiers.

Name

Perry Metal Protection

Legal name

Perry Metal Protection

Website

https://perrymetalprotection.co.nz

Company type

Private

Founded year

1974

Operating status

Operating

Headcount range

11–50 employees

Short description

Perry Metal Protection, founded in 1974, is New Zealand's largest hot dip galvanizer, operating four plants and a depot nationwide as a subsidiary of Steel & Tube. It serves construction, infrastructure, and steel fabrication customers with corrosion protection, duplex coatings, and the Zincfix® repair solution.

Ownership category

akta.pro rank

Product category

Metal Coating Services

akta.pro primary industry

Protective Coatings, Galvanizing & Metal Finishing for Structural Steel (IMADACAK)

Keywords

• Hot dip galvanizing
• Steel corrosion protection
• Duplex coating systems
• Metal surface treatment
• Structural steel coating

Headquarters

HQ city

Te Rapa

HQ country

New Zealand

HQ region

Oceania

Offices5 records

Markets served

GTM type

B2B

Offering type

Services

Cost components

Operations, Personnel, Infrastructure, Supply Chain, Marketing or Sales

Revenue model

1. Hot Dip Galvanizing Services: Perry Metal Protection generates revenue through hot dip galvanizing services applied to steel structures, fabricated steel, pipes, gates, trailers, frames, and beams. Pricing is calculated based on the type of product to be galvanized. The company operates with competitive market pricing and offers quotations upon request.

Pricing tiers

Go-to-market motion2 records

Distribution channels3 records

Marketing channels5 records

Core offering

Perry Metal Protection provides hot dip galvanizing services that coat fabricated steel structures, pipes, gates, trailers, frames, and beams with zinc to provide long-lasting corrosion protection. The company operates four New Zealand plants plus a Tauranga depot and is the only galvanizer in the country capable of hot dip galvanizing lengths up to 18m, with complementary offerings including duplex coating systems (galvanizing plus epoxy primer and urethane acrylic top coat) and the Zincfix® on-site repair solution.

Product overview

Perry Metal Protection is New Zealand's largest hot dip galvanizing service provider, operating four plants (Auckland, Wellington, Hamilton, Christchurch) plus a Tauranga depot. Their core offering is hot dip galvanizing—a corrosion protection process that coats steel with zinc. They are the only galvanizer in New Zealand capable of handling items up to 18m in length. The company also offers duplex coating systems (hot dip galvanizing combined with paint overlay), the Zincfix® on-site repair solution for damaged galvanized surfaces, and serves as part of the Perry Group alongside sister companies Perry Grating and Waikato Sandblasting Services, allowing them to provide multiple solutions for larger projects.

Differentiator

Problem solved

Functional benefit

Products and services

• Hot Dip Galvanizing Hot dip galvanizing service that immerses fabricated steel structures, pipes, gates, trailers, frames, and beams in molten zinc at approximately 450°C to form a metallurgically bonded zinc-iron alloy coating providing corrosion protection. Delivered under an ISO 9001 Quality Management System with AS/NZS 4680:2006 compliant finishes, across four plants and a depot throughout New Zealand. Perry Metal Protection is the only galvanizer in New Zealand capable of hot dip galvanizing lengths up to 18m. Target customers are steel fabricators, construction firms, and infrastructure owners.
• Duplex Coating System Combined hot dip galvanizing with paint system overlay (epoxy primer and urethane acrylic top coat) applied alongside paint suppliers and applicators for custom colour finishes. Delivers enhanced aesthetic appeal and extended durability beyond standard galvanizing, and has been used on projects such as the Ilico Apartments duplex coating for Fletcher Residential and Todd Property.
• Zincfix® Repair Solution Organic bound zinc rich coating containing more than 80% metal that can be applied on-site to clean steel and hot dip galvanized surfaces to form an adherent anti-corrosive layer in excess of 100 microns thick. Combines squish pack convenience with modern solvent-free epoxy chemistry, intended for repairing damaged galvanized steel and providing effective remedial protection.

Quantifiable outcome

• Internal steelwork durability warranty: 25 years on structures over 6.0mm thickness in C1 and C2 atmospheric categories
• +3 more outcomes

Named customers8 records

Segments4 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature4 records

Partnerships

Five partnerships are on record, tiered core.

• Steel & TubecoreStrategic or Co-development PartnerPerry Metal Protection is part of Steel & Tube, a proud New Zealand company locally owned by everyday New Zealanders. Steel & Tube acquired Perry Metal Protection operations, integrating galvanizing services with steel distribution. Perry Metal Protection also shares resources and customers with Steel & Tube's other divisions.
• Perry GratingcoreStrategic or Co-development PartnerPerry Grating is a complementary business operating alongside Perry Metal Protection within the Perry Group. Perry Metal Protection refers customers to Perry Grating for grating solutions on larger projects.
• Waikato Sandblasting ServicescoreStrategic or Co-development PartnerWaikato Sandblasting Services joined Perry Group and operates as a complementary business providing sandblasting services that support Perry Metal Protection's galvanizing operations. Joined Perry Group in March 2021.
• Galvanizing Association of New ZealandcoreStrategic or Co-development PartnerPerry Metal Protection is a founding member of the Galvanizing Association of New Zealand. The association provides industry standards, technical information, and endorsement for member companies.
• Galvanizers Association of AustraliacoreStrategic or Co-development PartnerPerry Metal Protection is a member of the Galvanizers Association of Australia, which provides endorsed advice and technical information. The association also offers the Life Cycle Cost Calculator tool.

Scale indicators6 records

Recent moves8 records

Expansion highlights5 records

Regional players

• InfraBuild (formerly OneSteel): Australia's largest steel manufacturer and distributor with in-house galvanizing operations; comparable steel-coating capability across the Tasman and potential competitor in trans-Tasman infrastructure projects.
• Fletcher Building: Major NZ construction and building materials company that both supplies and consumes structural steel; a key customer (Fletcher Residential) and potential competitor in the NZ construction supply chain ecosystem.

Broad incumbents

• AZZ Inc. US-based provider of metal coating services including hot dip galvanizing, comparable in core technology (zinc coating for corrosion protection) but serving a broader geographic and industrial customer base with a much larger scale.
• Valmont Industries: Global infrastructure and coatings company with significant hot dip galvanizing operations for steel products serving infrastructure, utility, and agricultural markets with comparable zinc-coating technology.

Others

• Steel & Tube: Parent company and NZ's largest steel distributor; shares customer relationships and integrated supply chain with Perry Metal Protection, providing distribution synergies and cross-referrals.
• AkzoNobel (Protective Coatings): Global paints and coatings manufacturer that competes with alternative corrosion protection systems (epoxies, polyurethane topcoats) and supplies complementary paint products for Perry Metal Protection's duplex coating system.

Direct peers

• Galvanizing Services (New Zealand): Other smaller hot dip galvanizers operating in New Zealand that compete for the same fabricator and construction customer base with comparable service offerings but smaller bath capacities.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat6 records

Key risks5 records

Key highlights7 records

Customer concentration

• Facebookfacebook.com/Perry-Metal-Protection-100064488827784
• LinkedInlinkedin.com/company/perry-metal-protection-limited

Compliance3 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles11 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Perry Metal Protection