What AEM does

AEM August Elektrotechnik GmbH, founded in 1980 and headquartered in Hohenroda, Hessen, is a privately held, family-managed German full-range system provider for industrial automation. The company delivers customer-specific complete solutions spanning the automation pyramid — from specification, CAE planning, and software development through control cabinet construction, installation, and commissioning — for machinery and plant engineering customers primarily in the automotive and supplier industry plus general industry (textile, metalworking, agricultural machinery, paper and packaging), with a secondary intralogistics use case. A second office in Marktoberdorf (Bayern) supports southern German customers, and the firm claims project delivery across Europe and worldwide through direct enterprise field sales.

The product portfolio combines proprietary platforms with third-party OEM integration. LogiQ is the company's SCADA/process-control and data-information system launched in 2010, functioning as middleware between shop-floor PLCs (Siemens S7, B&R X20, OMRON, Allen Bradley) and enterprise systems (SAP, MES/MIS/LIMS) with OEE/KPI reporting, alarm management, and FDA-compliant archiving. Mechatronic systems include AMR (Autonomous Mobile Robots with markerless navigation), MoMa (mobile manipulator), and collaborative robotics, primarily integrated with OMRON. AuxQ, launched in 2024, extends the portfolio into modular laboratory automation for diagnostic labs. Retrofit/revamping services address modernization of existing plants including EN ISO 13849 safety upgrades.

Revenue mechanics are dominated by project-based professional services (custom engineering, installation, commissioning) supplemented by one-time license revenue from LogiQ and AuxQ and hardware sales from mechatronic systems. Pricing is quote-based and non-public. Long-tenured official system partnerships with B&R (since 2008), OMRON (since 2001), Siemens (since 2005), and Lenze (since 1999) underpin the integration stack and channel access. AEM has been ISO 9001 certified since 2001 (currently to ISO 9001:2015), has ~120 employees, is led by Managing Directors Alexander August and Robert Simla, and has no disclosed institutional investors, funding rounds, or M&A activity.

Name

AEM

Legal name

AEM August Elektrotechnik GmbH

Website

https://aem-et.de

Company type

Private

Founded year

1980

Operating status

Operating

Headcount range

51–100 employees

Short description

AEM August Elektrotechnik GmbH is a German full-range system provider founded in 1980 that delivers customer-specific industrial automation solutions — control cabinets, SCADA/middleware, and mechatronic systems — to automotive, general industry, and intralogistics customers across Europe.

Ownership category

akta.pro rank

Product category

Industrial Automation

NAICS

Computer Systems Design and Related Services (54151), Instruments and Related Products Manufacturing for Measuring, Displaying, and Controlling Industrial Process Variables (334513), Navigational, Measuring, Electromedical, and Control Instruments Manufacturing (33451)

SIC

Services-Computer Integrated Systems Design (7373), Industrial Instruments For Measurement, Display, And Control (3823), General Industrial Machinery & Equipment (3560)

akta.pro primary industry

Industrial Electronics Manufacturing Services (EMS) (IMAGAGAA)

akta.pro secondary industry

Enterprise Application Modernization (Monolith-to-Modules, Domain Modernization) (BPAEAFAG)

Keywords

• Industrial automation
• SCADA systems
• Control cabinet construction
• Mechatronic systems
• Process control systems

Headquarters

HQ city

Hessen

HQ country

Germany

HQ region

Europe

Offices2 records

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Technology or R&D, Marketing or Sales, Infrastructure

Revenue model

1. Industrial Automation Solutions: Customer-specific complete solutions for machinery and plant engineering including consulting, planning, electrical assembly, control system construction, software development, installation, and commissioning. Revenue generated from project-based engagements with custom engineering.
2. LogiQ Software Platform: Sale of the LogiQ SCADA/Data Information System as a process control and production management platform, sold as a modular system with varying configurations.
3. Mechatronic Systems (AMR, MoMa): Sale of autonomous mobile robots and mobile manipulator systems for intralogistics and flexible production automation.
4. Retrofit Services: Modernization of existing plants including automation upgrades, safety upgrades, and networking, provided as project-based services.
5. AuxQ Products: Laboratory automation building block solutions for diagnostic laboratories.

Go-to-market motion2 records

Distribution channels4 records

Marketing channels7 records

Core offering

AEM is a full-range system provider in industrial automation delivering customer-specific complete solutions for machinery and plant engineering. The portfolio spans the full automation pyramid from ERP level down to field-level signal interfaces, covering consulting, CAE planning, software development, control cabinet construction, installation, commissioning, and after-sales service. The company complements these services with proprietary platforms including the LogiQ SCADA/process control system, AMR (Autonomous Mobile Robots), MoMa (Mobile Manipulator) mechatronic systems, and AuxQ modular laboratory automation solutions, plus retrofit/revamping services for modernization of existing equipment.

Product overview

AEM August Elektrotechnik GmbH operates as a full-range system provider in industrial automation, offering an integrated portfolio of hardware, software, and services. The core product is LogiQ, a SCADA/process control system that serves as middleware connecting factory floor automation (SPS/PLCs) to enterprise systems (ERP/MES). This is complemented by mechatronic solutions including AMR (Autonomous Mobile Robots), collaborative robotics, and MoMa (Mobile Manipulator) systems, plus AuxQ for diagnostic laboratory automation. Services span the entire automation pyramid from specification through commissioning, including retrofit modernization for existing equipment.

Differentiator

Problem solved

Functional benefit

Brands

• LogiQ: Data Information System / Prozessleitsystem by AEM - Process control system, SCADA system, MES/MIS/LIMS integration, data acquisition and analysis, OEE/KPI reporting, and CO2 emission tracking for manufacturing operations.
• AuxQ
• MoMa (Mobiler Manipulator)

Products and services

• LogiQ Data Information System Process control system and SCADA/data information platform serving as middleware for production automation. Provides HMI visualization, BDE/MDE data acquisition, KPI/OEE reporting, alarm management, energy monitoring, CO2 emission tracking, and FDA-compliant tamper-proof data archiving for manufacturing operations. Connects factory floor PLCs (Siemens, B&R, OMRON, Allen Bradley) to enterprise ERP/MES systems via OPC UA, Modbus TCP, REST APIs, MQTT and database integrations.
• AMR (Autonomous Mobile Robot) Autonomous mobile robot solutions for flexible material transport and intralogistics in industrial production. Uses autonomous navigation technology without additional detection markers, integrates with OMRON fleet management for collaborative operation with personnel and obstacle avoidance.
• MoMa (Mobile Manipulator) Flexible robot solution combining a mobile autonomous unit with collaborative robotics for handling and operational mobility in industrial production environments, capable of executing various production tasks within integrated production lines.
• AuxQ Laboratory Automation Modular building block solution for automating diagnostic laboratories. Enables flexible laboratory process automation through customizable diagnostic equipment configurations for clinical and diagnostic lab operations.
• Industrial Automation Technology Services Full-range system provider services covering the entire automation pyramid from ERP level down to field-level sensors and actuators. Includes specification/consulting, CAE-based planning, software development, control cabinet construction, installation, industrial assembly, and commissioning for machinery and plant engineering customers.
• Retrofit / Revamping Services Modernization service for existing production equipment including PLC/SPS replacement, safety function implementation per EN ISO 13849, networking, and data integration. Transforms proven machinery toward Smart Factory and Industry 4.0 capabilities while preserving working mechanics.
• Collaborative Robotics (Cobot) Systems Collaborative robot systems designed to work alongside human operators with integrated safety technology. Used in combination with AMR for flexible automation processes including loading and unloading of process stations in industrial production.

Quantifiable outcome

• Digital transformation of production facilities with OEE/KPI dashboards, real-time monitoring, and automated reporting
• +1 more outcomes

Segments3 records

Ideal customer profiles3 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration13 records

AI capability6 records

Feature5 records

Partnerships

Five partnerships are on record, tiered minor and core.

• Technikerschule der beruflichen Schulen ObersbergminorStrategic or Co-development Partner · 1 January 2022Cooperation established in 2022 in the field of electrical engineering and mechanical engineering, involving handover of collaborative robots for educational purposes.
• B&R (Bernecker & Rainer)coreTechnology or Integration · 1 January 2008System partnership established in 2008. B&R provides industrial automation hardware and software platforms that AEM integrates into customer solutions. AEM is an official B&R system partner, leveraging their X20 system and automation technology in projects.
• SiemenscoreTechnology or Integration · 1 January 2005Solution Partner in the automation sector since 2005. AEM integrates Siemens S7 series (300/400/1200/1500) and other Siemens automation products into their solutions, with access to Siemens technical resources and co-marketing as a certified partner.
• OMRONcoreTechnology or Integration · 1 January 2001Partnership established in 2001 for automation components. AEM has been an OMRON system partner for over 20 years and serves as an integrator of their mobile robotics (AMR) solutions. The partnership includes fleet management systems for autonomous mobile robots.
• LenzecoreTechnology or Integration · 1 January 1999Official Lenze partner for automation and drive technology. Lenze provides drive systems and automation components that AEM integrates into their plant and machinery solutions.

Scale indicators3 records

Recent moves9 records

Expansion highlights5 records

Broad incumbents

• Festo: German pneumatics and automation components supplier that competes with AEM in factory automation, control technology, and industrial training/solutions across the German Mittelstand.
• Rockwell Automation: Global automation incumbent whose Allen-Bradley PLCs are explicitly supported by AEM's LogiQ platform. Competes with AEM on large-scale automation integration projects worldwide.
• Bosch Rexroth: Major German automation, drive, and factory automation competitor with deep presence in factory automation and intralogistics. Directly comparable to AEM's full-range automation offering for industrial customers.
• Siemens Digital Industries: Global leader in industrial automation (PLCs, drives, SCADA/MES) and a direct technology partner of AEM since 2005. Competes with AEM on large integration programs while supplying the underlying Siemens S7 platforms AEM integrates.
• Lenze: German drive and automation technology vendor and AEM partner since 1999. Provides drive systems that AEM integrates into plant solutions; competes on integrated automation for German Mittelstand.
• ABB: Global automation and robotics major; owns B&R, an AEM system partner since 2008. Competes with AEM on integrated automation projects while its B&R subsidiary supplies core PLC and control technology.
• OMRON: Japanese automation vendor and AEM's longest-standing partner (20+ years). AEM integrates OMRON's mobile robotics (AMR) and PLC platforms, while OMRON competes in adjacent automation categories.

Emerging players

• KUKA: German-based robotics and automation specialist; directly comparable to AEM's mechatronic systems (AMR, MoMa, cobot) offering for industrial production and intralogistics customers.

Direct peers

• MPDV Mikrolab: German MES/SCADA software vendor (HYDRA, MES) that competes most directly with AEM's LogiQ process control platform in the German Mittelstand manufacturing market.
• COPA-DATA: European (Austrian) vendor of the zenon SCADA software platform, a direct competitor to AEM's LogiQ system in industrial process control and energy data management.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks7 records

Key highlights7 records

Customer concentration

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Compliance1 record

Revenue estimate

Valuation estimate

Number of profiles

Profiles2 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about AEM