What Heart Health Institute does

Heart Health Institute is a private cardiology practice headquartered in Scarborough, Ontario, with a second location in Ajax. Founded in 1977 by Dr. James Swan originally as Westhill Cardiology (later Rouge Valley Cardiology before adopting its current name), the practice operates as a multi-physician subspecialty group serving adult patients across the eastern Greater Toronto Area.

The practice delivers a full spectrum of cardiac services including echocardiography — notably the first private Ontario clinic to perform 2D echocardiography outside a hospital setting — cardiac MRI, electrophysiology, stress testing, Holter monitoring, percutaneous coronary intervention (PCI), ECG, and ambulatory blood pressure monitoring. Two recent specialty clinics extend the offering: a Hypertrophic Cardiomyopathy (HCM) Clinic providing mavacamten therapy and a Cardio-Oncology program. The clinical team comprises 15+ subspecialty physicians supported by 51–100 total staff across two sites, with academic appointments through the University of Toronto's Temerty Faculty of Medicine and inpatient affiliations with Scarborough Health Network and Lakeridge Health (Ajax Pickering Hospital). Patient intake is processed through the Ocean eReferral platform.

The revenue model is primarily fee-for-service billing through OHIP (Ontario Health Insurance Plan), with limited private-pay services such as ambulatory blood pressure monitoring at a $50 fee. The practice does not publish revenue figures and has no external funding rounds disclosed, indicating growth is funded through operating cash flow.

Name

Heart Health Institute

Legal name

Heart Health Institute

Website

https://hearthealthinstitute.net

Company type

Private

Founded year

1977

Operating status

Operating

Headcount range

51–100 employees

Short description

Heart Health Institute is a private multi-physician cardiology practice in Scarborough and Ajax, Ontario, founded in 1977 by Dr. James Swan. It delivers diagnostic, interventional, and subspecialty cardiac services—including HCM and cardio-oncology clinics—to adult patients across the eastern Greater Toronto Area.

Ownership category

akta.pro rank

Product category

Cardiology Services

NAICS

Offices of Physicians (62111)

SIC

Services-Offices & Clinics Of Doctors Of Medicine (8011)

akta.pro primary industry

General Cardiology (Consultative) (HLAKABAA)

akta.pro secondary industries

Cardiac Diagnostic Centers (Echo/Stress Testing/Holter) (HLAFAKAE), Interventional Cardiology (PCI/Structural Heart) (HLAKABAB)

Keywords

• Cardiology services
• Cardiac diagnostic imaging
• Electrophysiology arrhythmia care
• Interventional cardiology procedures
• Cardio-oncology care

Headquarters

HQ city

Scarborough

HQ country

Canada

HQ region

North America

Offices2 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Technology or R&D, Infrastructure, Marketing or Sales

Revenue model

1. Provincial Health Insurance (OHIP): Bulk of services covered under Ontario Health Insurance Plan (OHIP). Provincial health insurance billing for physician consultations, diagnostic tests, and procedures.
2. Private Pay Services: Ambulatory Blood Pressure Monitor (ABPM) service not covered by OHIP, charged at $50.00 at time of appointment.

Pricing tiers

Go-to-market motion1 record

Distribution channels3 records

Marketing channels1 record

Core offering

Heart Health Institute is a multispecialty cardiology group practice providing a comprehensive range of cardiac diagnostic and treatment services across two locations in Scarborough and Ajax, Ontario. Services span non-invasive testing (echocardiography, cardiac MRI, ECG, stress testing, Holter and ambulatory blood pressure monitoring) through to specialized programs (Hypertrophic Cardiomyopathy clinic, Cardio-Oncology) and interventional procedures (percutaneous coronary intervention), delivered by 15+ subspecialty physicians on a referral-based model.

Product overview

Heart Health Institute is a multispecialty cardiology group offering a comprehensive portfolio of cardiac diagnostic and treatment services across two locations in Scarborough and Ajax, Ontario. The practice operates as a single unified healthcare delivery organization providing core cardiac services including echocardiography, cardiac MRI, electrophysiology, stress testing, ambulatory monitoring, and interventional procedures. Specialty services include a dedicated Hypertrophic Cardiomyopathy Clinic and Cardio-Oncology program. The portfolio spans non-invasive testing (ECG, echocardiography, cardiac MRI, Holter monitors) through to complex catheter-based interventions (PCI), delivered by subspecialty cardiologists spanning cardiac imaging, electrophysiology, interventional cardiology, respirology, cardiac intensive care, and endocrinology.

Differentiator

Problem solved

Functional benefit

Products and services

• Echocardiography Cardiac ultrasound imaging including resting, stress, and dobutamine stress echocardiography for structural and functional heart assessment; delivered by the Advanced Cardiac Imaging subspecialty team.
• Cardiac MRI

Quantifiable outcome

• First private clinic in Ontario to perform 2D echocardiography outside a hospital
• +2 more outcomes

Named customers3 records

Segments2 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature4 records

Partnerships

Three partnerships are on record, tiered core.

• Scarborough Health NetworkcoreStrategic or Co-development PartnerHospital affiliation with Scarborough Health Network (Centenary & General sites). Training medical students and residents. Provides hospital-based care coordination and academic affiliation.
• Lakeridge Health (Ajax Pickering Hospital)coreStrategic or Co-development PartnerHospital partnership with Lakeridge Health at Ajax Pickering Hospital site. Supports medical education and training of residents.
• University of Toronto (Temerty Faculty of Medicine)coreStrategic or Co-development PartnerAcademic affiliation with University of Toronto Temerty Faculty of Medicine. Physicians hold adjunct appointments. Training medical students and residents at affiliated hospital sites.

Scale indicators4 records

Recent moves11 records

Expansion highlights4 records

Broad incumbents

• Copeman Healthcare Centre: Canada-based private multidisciplinary health centre offering physician consultations, diagnostics, and specialty services in a multi-clinic model. Broader incumbent because its portfolio spans primary care and multiple specialties beyond cardiology but operates a similar outpatient specialist-clinic format.
• Medcan: Toronto-based private preventive health and diagnostics provider with physician consultations, cardiac screening, and imaging. Comparable as a Toronto/Ontario private-pay and executive-health operator, though broader than cardiology alone.
• Cleveland Clinic Canada: Canadian outpost of a large US health system delivering specialty consultations and executive health in Toronto. Overlaps with HHI on specialist outpatient cardiology within the same Toronto market but operates as part of a wider global provider.

Others

• LifeLabs: Canada's largest community diagnostics provider offering lab testing and select ECG/monitoring services. Adjacent ecosystem participant with overlapping OHIP-reimbursed diagnostic volume and physician relationships in Ontario.
• Scarborough Health Network: Multi-site hospital system affiliated with HHI for resident training and care coordination. Operates hospital-based cardiology and outpatient services that overlap with HHI's catchment and competes for the same patient pool.
• Southlake Regional Health Centre: Regional acute-care hospital north of Toronto with an active cardiology program including diagnostic and interventional services. Not a direct competitor, but a comparable regional cardiology delivery site that competes for referrals and subspecialty talent.

Direct peers

• MyHealth Centre (formerly MCI Medical Clinics): Canadian outpatient operator offering diagnostic imaging, cardiology, and specialty physician services across multiple provinces. Closest direct peer because it runs community-based, multi-site diagnostic and specialist clinics with similar OHIP/ provincial payer exposure.
• True North Medical Imaging: Canadian outpatient diagnostic imaging chain offering MRI, ultrasound, and related cardiac imaging services. Directly comparable on community-based diagnostic imaging delivery and OHIP-style reimbursement in Ontario.

Market position

Strengths1 record

Weaknesses5 records

Competitive moat4 records

Key risks5 records

Key highlights7 records

Customer concentration

• LinkedInlinkedin.com/company/heart-health-institute

Revenue estimate

Valuation estimate

Number of profiles

Profiles21 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Heart Health Institute