Bloom Landscaping

What Bloom Landscaping does

Bloom! Landscaping, LLC is a privately held, boutique landscape design-build firm headquartered in Wauwatosa, Wisconsin, founded in 2008 and led by principal Kristyn L. Greenfield. The firm delivers residential landscape design, installation, and maintenance services across the Greater Milwaukee area (including Wauwatosa, Brookfield, Whitefish Bay, Franklin, Greenfield, West Allis, Sussex, New Berlin, and Milwaukee), supplemented by seasonal bulb and annuals displays and a custom holiday decorating vertical that operates November through December. Its underlying capability is horticultural and design expertise rather than a technology platform: signature methodologies include a four-season landscape interest design philosophy, pollinator-friendly and bird-habitat plantings, and timed bulb bloom choreography. The business is owner-centric, with the principal personally conducting site consultations, master planning, design presentations, and on-site installation oversight.

The operating model is consultative and direct: prospective clients initiate contact by phone or web form, an on-site consultation follows, and projects proceed through a structured questionnaire, base plan, functional diagrams, master plan drafting, and final design presentation. Pricing is quote-based and not publicly disclosed; design fees scale with the time required for site analysis, measurements, and master plan development, and installation revenue is generated through labor, materials, and coordination of artisan trade specialists. All services are delivered on-site by the firm directly, with no resellers, distributors, or third-party channels. Marketing is entirely organic, relying on a detailed client testimonials page, a content hub of pollinator and birding guides, Pinterest and Facebook portfolios, and earned media coverage in the Milwaukee Journal Sentinel and CBS 58. The firm holds PLANET Industry Certification via the National Association of Landscape Professionals and maintains affiliations with Friends of Monarch Trail and the Wisconsin Hardy Plant Society.

Revenue is concentrated in the residential homeowner segment, with a small set of institutional clients (e.g., St. John's on the Lake, Salvatorian Sisters Residence) for courtyard and chapel garden work. The firm is bootstrapped, with no institutional funding, no parent entity, no M&A activity, and no disclosed financials; it has operated continuously for 18 years in a tightly defined geographic market under independent ownership since founding.

Name

Bloom Landscaping

Legal name

Bloom! Landscaping, LLC

Website

https://bloomlandscaping.com

Company type

Private

Founded year

2008

Operating status

Operating

Headcount range

11–50 employees

Short description

Bloom Landscaping is a privately held, boutique landscape design-build firm in Wauwatosa, Wisconsin, founded in 2008 and led by principal Kristyn Greenfield. It delivers residential landscape design, installation, maintenance, seasonal bulb displays, and custom holiday decorating to homeowners across the Greater Milwaukee area.

Ownership category

akta.pro rank

Product category

Landscaping Services

NAICS

Landscaping Services (56173), Landscape Architectural Services (54132)

akta.pro primary industry

Garden Bed Design, Layout & Planting Plans (HSAIAFAA)

akta.pro secondary industries

Garden Bed Installation & Planting (Annuals, Perennials, Shrubs) (HSAIAFAB), Seasonal Color & Flower Rotation (Spring/Fall Plantings) (HSAIAFAE), Pruning, Deadheading & Plant Health Maintenance (Non-tree) (HSAIAFAI), Native, Pollinator & Drought-Tolerant Garden Installations (HSAIAFAL), Seasonal Color, Planting & Horticultural Services (BPABADAL)

Keywords

• Landscape design services
• Landscape installation
• Landscape maintenance
• Holiday decorating
• Garden design

Headquarters

HQ city

Wauwatosa

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Supply Chain, Operations, Marketing or Sales, Others

Revenue model

1. Landscape Design Services: Consultative design process including site analysis, questionnaire, on-site consultation, base plan, functional diagrams, master plan drafting, and final design presentation. Design fees are based on time required for site analysis, measurements, and master plan development. This is a project-based service revenue stream.
2. Landscape Installation: Implementation of landscape plans including planting installations, construction projects (patios, walls, wood structures, ponds), and project phasing. Revenue is generated through installation labor, materials, and coordination of artisan trade specialists. Project-based, one-time revenue.
3. Landscape Maintenance Services: Ongoing maintenance including pest and disease management, weed control, perennial/annual/bulb care, ornamental tree and shrub pruning, and mulching. Follows Plant Health Care (PHC) and Integrated Pest Management (IPM) practices. Revenue model appears to be ongoing service-based.
4. Bulb and Annuals Display Services: Seasonal color displays including spring bulb design and installation (ordered late Sept. to mid Oct., installed late Oct. through late Nov.) and spring/summer annuals container and bedding displays. Project-based seasonal service.
5. Holiday Decorating Services: Custom interior and exterior holiday decorating services spanning from designing and trimming individual Christmas trees, rooms, and entryways to transforming entire homes. Includes consultation, measurements, custom design and acquisitions, and installation. Available in November and December. Revenue is project-based per decorating engagement.

Pricing tiers

Go-to-market motion2 records

Distribution channels2 records

Marketing channels6 records

Core offering

Bloom! Landscaping is a boutique landscape design-build and horticultural services firm serving residential properties in the Greater Milwaukee area. The company provides site analysis, master planning, planting and hardscape installation, ongoing horticultural maintenance following Plant Health Care and Integrated Pest Management practices, seasonal bulb and annuals color displays, and custom interior and exterior holiday decorating services.

Product overview

Bloom! Landscaping is a landscape design-build and horticultural services company offering a comprehensive suite of services for residential properties in the Greater Milwaukee area. The core offering consists of Landscape Design Services (site analysis, master planning, and design documentation), Landscape Installation Services (planting and hardscape construction), and Landscape Maintenance Services (follow Plant Health Care and IPM practices). Seasonal offerings include Bulb & Annuals Displays (spring bulb installation and annual color plantings) and Holiday Decorating Services (custom interior/exterior Christmas décor). The company also provides educational garden resources on pollinator gardening and backyard birds. Founded in 2008, the company is led by principal designer Kristyn Greenfield and focuses on creating four-season landscapes with pollinator-friendly plantings.

Differentiator

Problem solved

Functional benefit

Products and services

• Landscape Design Services

Quantifiable outcome

• Pre-planting soil testing and personalized plant selection results in thriving landscapes even in challenging conditions (shade, drainage issues, critter-prone environments)
• +2 more outcomes

Named customers10 records

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature6 records

Partnerships

Three partnerships are on record, tiered minor.

• National Association of Landscape Professionals (PLANET)minorOthersBloom! Landscaping maintains membership in the National Association of Landscape Professionals (PLANET), an industry trade organization for landscape professionals. The company displays the PLANET Industry-Certified logo on its About page, indicating professional certification and adherence to industry standards.
• Friends of Monarch TrailminorOthersBloom! Landscaping is affiliated with Friends of Monarch Trail, a Wisconsin-based organization supporting monarch butterfly conservation and trail initiatives. This affiliation aligns with the company's pollinator-friendly landscape design specialization.
• Wisconsin Hardy Plant SocietyminorOthersBloom! Landscaping holds membership in the Wisconsin Hardy Plant Society, an organization dedicated to promoting the use of cold-hardy plants in Wisconsin gardens. This affiliation reflects the company's expertise in designing landscapes suited to Wisconsin's challenging climate.

Scale indicators3 records

Recent moves6 records

Expansion highlights1 record

Broad incumbents

• SavATree: National provider of tree, shrub, and lawn care services with a Plant Health Care program closely aligned with Bloom's IPM/PHC maintenance offering. Operates as a broad incumbent in the same horticultural services category.
• Davey Tree Expert Company: National tree care, environmental consulting, and residential/commercial landscape services company. Comparable as a full-service landscape and plant health care provider at national scale, with overlapping maintenance and horticulture capabilities.
• Ruppert Landscape: Large Mid-Atlantic commercial and residential landscape services company with design-build, installation, and maintenance capabilities. Represents the scaled, multi-service landscape services peer Bloom could grow toward or compete against.
• BrightView Landscapes: Largest commercial and residential landscape services company in the U.S., offering design, installation, maintenance, and snow services. Represents the broad incumbent benchmark for landscape service scale, capability, and pricing.

Direct peers

• Level Green Landscaping: Mid-Atlantic landscape services firm delivering design, installation, and maintenance for residential and commercial clients. Comparable as a multi-service landscape services provider, though operating at a larger scale than Bloom's artisan footprint.
• Wachtel Tree Science & Lawn Care Specialists: Waukesha, WI-based full-service tree, lawn, and landscape care company operating in the same Greater Milwaukee geography as Bloom. Comparable in regional scope and in combining plant health care with landscape services for residential clients.
• Scott Byron & Co. Chicago-area boutique landscape design-build firm specializing in high-end residential projects with a strong design-led and seasonal-interest philosophy, directly comparable to Bloom's artisan residential positioning in a neighboring Midwest metro.
• Mariani Landscape: Lake Bluff, IL-based luxury residential landscape design-build firm known for highly personalized, horticulture-driven projects. Closely matches Bloom's boutique, founder-led, design-first approach in the upper Midwest market.

Regional players

• Chalet Landscape, Nursery & Garden Centre: Wilmette, IL-based high-end garden center and landscape design-build operation serving Chicago's North Shore. Comparable in offering premium residential design and installation services, but at a larger scale and outside Bloom's Milwaukee geography.

Others

• SiteOne Landscape Supply: Largest U.S. distributor of landscape supplies, irrigation, and nursery products to landscape professionals. Included as an ecosystem participant supplying the inputs Bloom purchases for installation and maintenance work, rather than a direct competitor.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks7 records

Key highlights7 records

Customer concentration

• Facebookfacebook.com/profile.php
• Pinterestpinterest.com/bloomMKE
• LinkedInlinkedin.com/company/bloom-landscaping

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Bloom Landscaping