Jagwire
Jagwire (founded 1986) is a Taiwan-based manufacturer of bicycle cables, hydraulic hoses, brake pads, and rotors, serving OEM bicycle manufacturers, the aftermarket via 50+ global distributors, and industrial verticals including aerospace and automotive.
- Company typePrivate
- Founded1986
- HeadquartersBloomington, United States
- Headcount101–250
- GTM typeB2B and B2C
- OfferingHardware or Manufacturing
What Jagwire does
Jagwire is a precision-engineered cycling components manufacturer and a brand of Chia Cherne Industry Company, Ltd., a Taiwan-based parent founded in 1986. The company produces bicycle cables, housing, brake pads, hydraulic hoses, rotors, tools, and small parts, organized across four performance tiers (Elite, Pro, Sport, Basic). Manufacturing is integrated across Taiwan, China, and Indonesia/Malaysia, with cable assembly finishing in Belgium, and the company is a member of the Taiwan A-Team. Certifications include ISO 9001/TS-16949 and EU RoHS.
Jagwire firmographics
Firmographics- Name
- Jagwire
- Legal name
- Chia Cherne Industry Company, Ltd.
- Website
- https://jagwire.com
- Company type
- Private
- Founded year
- 1986
- Operating status
- Operating
- Headcount range
- 101–250 employees
- Short description
- Jagwire (founded 1986) is a Taiwan-based manufacturer of bicycle cables, hydraulic hoses, brake pads, and rotors, serving OEM bicycle manufacturers, the aftermarket via 50+ global distributors, and industrial verticals including aerospace and automotive.
- Ownership category
- akta.pro rank
Jagwire industry classification
Industry- Product category
- Bicycle Components
- NAICS
- Motorcycle, Bicycle, and Parts Manufacturing (336991), Motor Vehicle Brake System Manufacturing (336340)
- SIC
- Motorcycles, Bicycles & Parts (3751)
- akta.pro primary industry
- Wheels, Tires, Brakes & Suspension Components Manufacturing (IMACAOAH)
- akta.pro secondary industries
- Bike Parts & Components Retail (CRAMAHAB), Cycling & Micromobility Products Distribution (CRAOAJAF)
Keywords
Where Jagwire is headquartered
LocationHeadquarters
- HQ city
- Bloomington
- HQ country
- United States
- HQ region
- North America
Offices8 records
Markets served
Jagwire business model
Business model- GTM type
- B2B and B2C
- Offering type
- Hardware or Manufacturing
- Cost components
- Supply Chain, Operations, Personnel, Technology or R&D, Infrastructure, Marketing or Sales
Revenue model
- Aftermarket Bicycle Components: Sales of replacement and upgrade bike parts including cables, brake pads, rotors, hydraulic hoses, bar tape, tools, and dropper components through distributor network and direct sales.
- OEM Bicycle Manufacturing: Custom cable and housing manufacturing for bicycle OEMs, including pre-cut, pre-assembled cable and housing kits. CCC was one of the first companies to offer custom pre-assembled cable solutions to the OEM bicycle market.
- Industrial Cable Manufacturing: Custom cable manufacturing for non-bicycle industries including aerospace (aircraft seating), lighting fixtures, motorized scooters, wheelchairs, fitness equipment, agricultural machinery, and automobiles.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Unit Pricing | Pay-as-you-go | Four performance tiers: Elite, Pro, Sport, Basic |
Go-to-market motion2 records
Distribution channels3 records
Marketing channels3 records
Jagwire product offering
Product offeringCore offering
Jagwire manufactures and sells precision-engineered bicycle components including shift and brake cables, cable housings, hydraulic brake hoses, disc brake pads, brake rotors, dropper post components, bar tape, and workshop tools. The company operates through aftermarket distribution (with Elite, Pro, Sport, and Basic performance tiers) and direct OEM manufacturing for bicycle makers, plus custom industrial cable products for aerospace, automotive, fitness equipment, and other industries.
Product overview
Jagwire is a manufacturer of precision-engineered cycling components, offering a complete range of products across four performance tiers (Elite, Pro, Sport, Basic). The core product portfolio includes DIY Cable Kits (shift and brake cables with housings), Hydraulic Hoses (Kevlar-reinforced with Tefzel liners), Brake Rotors (LR2, LR2-E, LR3, SR1 series in 6-bolt and Centerlock), Brake Pads (six options including Elite Cooling, Organic, Semi-Metallic, Sintered, and E-Bike variants), Tools (hydraulic hose cutters, bleed kits, cable tools), Dropper Components (cable kits for dropper seatposts), and Bar Tape. Products are available through both aftermarket (dealer/distributor network) and OEM channels. The company also manufactures industrial cables for non-bicycle applications including aerospace, fitness equipment, and automotive. Parent company Chia Cherne Industry Company operates manufacturing facilities in Taiwan, China, and Indonesia with a finishing factory in Belgium.
Differentiator
Problem solved
Functional benefit
Products and services
- DIY Cable Kits Easy-to-install shift and brake cable upgrade kits featuring ultra-slick cables, low-friction liners, and vibrant color options. Available across Elite, Pro, Sport, and Basic performance levels for road and mountain bikes. Sold to aftermarket cyclists and bike shops.
- Hydraulic Hoses Kevlar-reinforced hydraulic brake hoses with low-friction Tefzel liners for smooth, reliable braking performance and customizable style. Available in Sport, Pro, and Elite levels for aftermarket cyclists and OEMs.
- Brake Rotors High-quality disc brake rotors engineered for superior heat dissipation and consistent braking performance. Available in LR2, LR2-E, LR3, and SR1 variants for 6-bolt and Centerlock mounting systems. Sold to aftermarket cyclists.
- Disc Brake Pads Six disc brake pad options including Elite Cooling, Sport Organic, Sport Semi-Metallic, Pro Semi-Metallic, Pro Extreme Sintered, and Pro E-Bike variants, providing varied material and compound combinations for different riding needs.
- Tools Precision workshop tools for cyclists and mechanics including hydraulic hose cutters, bleed kits, cable crimpers, housing cutters, internal routing tools, and disc brake multi-tools for performance maintenance and repair.
- Dropper Components Precision dropper seatpost cable kits including Pro Dropper Kit, dropper inner cables, dropper housing, and end caps for smooth, low-friction actuation of dropper seatposts.
- Bar Tape Handlebar tape offerings including Anti-Vibration Pads and Sport Bar Tape with EVA construction, silicone grip, 2.5mm thickness, and 2000mm length with adhesive backing.
- OEM Bicycle Components Custom manufacturing of cables and housings for bicycle OEMs, including pre-cut, pre-assembled cable and housing kits. CCC was one of the first companies to offer custom pre-assembled cable solutions to the OEM bicycle market.
- Industrial Cable Manufacturing Custom non-conductive wire and cable products for non-bicycle industries including aerospace (aircraft seating assemblies), lighting fixtures, motorized scooters, wheelchairs, fitness equipment, agricultural machinery, and automobiles.
Quantifiable outcome
- 48-hour minimum production lead time for domestic orders
- +2 more outcomes
Companies that use Jagwire
Customer profileNamed customers4 records
Segments3 records
Ideal customer profiles3 records
Jagwire technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature5 records
Jagwire partnerships and signals
Strategic signalPartnerships
Two partnerships are on record, tiered core and minor.
- ToyotacoreJagwire partnered with Toyota and integrated the Toyota Production System (TPS) into manufacturing operations. This highly efficient production methodology includes one-piece flow systems that significantly reduce production lead times, resulting in impeccable quality and efficiency.
- Taiwan A-TeamminorJagwire is a member of the Taiwan A-Team, a group of bike industry manufacturers that explore issues related to the bicycle industry. Together they develop improved business strategies and tactics to reduce lead times, improve quality, and cut defects and waste.
Scale indicators4 records
Recent moves6 records
Expansion highlights5 records
Jagwire competitors and assessment
Company assessmentDirect peers
- Hope Technology: UK-based manufacturer of high-end mountain bike brakes, hubs, and components including hydraulic hoses and rotors. Direct peer in premium aftermarket brake components with similar tiered product approach.
- Campagnolo: Italian premium cycling component manufacturer focused on road and gravel drivetrains, brakes, and wheels. Direct peer in brake components, cables, and shift systems for the high-end aftermarket segment.
- Clarks Cycle Systems: UK-based manufacturer of bicycle cables, housings, brake pads, and related consumables. Direct peer in the aftermarket cable and brake consumable category with overlapping distributor channels.
- Alligator (Winner Industry): Taiwan-based manufacturer specializing in bicycle cables, housing, brake pads, and rotors — the most direct head-to-head competitor to Jagwire's core cable and brake consumable portfolio.
- Tektro (TRP): Taiwan-based manufacturer of hydraulic and mechanical disc brakes, rotors, and pads (TRP brand) for cycling OEMs and aftermarket. Most direct competitor to Jagwire on the brake components side.
- Magura: German manufacturer of hydraulic disc brakes for bicycles, e-bikes, and motorcycles, plus brake components. Direct peer in hydraulic brake hoses and brake systems with strong OEM relationships.
- Hayes Disc Brakes: US-based manufacturer of hydraulic disc brakes, rotors, and pads for mountain biking. Direct peer in aftermarket brake components competing for share with Jagwire's Pro and Elite brake lines.
- Kool Stop: US-based manufacturer specializing in disc and rim brake pads for bicycles. Direct competitor in the brake pad segment with comparable aftermarket positioning and tiered product offering.
Broad incumbents
- Shimano: Japanese cycling components giant producing drivetrains, brakes, and wheels across road, MTB, and e-bike. Broad incumbent with overlapping cable, hydraulic hose, and brake pad adjacencies, but not specialized in cable/housing like Jagwire.
- SRAM: US-based drivetrain and brake manufacturer (including Avid brakes, RockShox) covering road, MTB, and gravel. Overlaps with Jagwire on hydraulic hoses and brake components as part of a broader cycling component portfolio.
Market position
Strengths5 records
Weaknesses4 records
Competitive moat5 records
Key risks5 records
Key highlights7 records
Customer concentration
Jagwire social profiles
Digital presenceJagwire financial estimates
Financial estimateRevenue estimate
Valuation estimate
Jagwire leadership team
Management profileNumber of profiles
Profiles1 record
Jagwire funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Jagwire M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Jagwire
What does Jagwire do?
Jagwire manufactures and sells precision-engineered bicycle components including shift and brake cables, cable housings, hydraulic brake hoses, disc brake pads, brake rotors, dropper post components, bar tape, and workshop tools. The company operates through aftermarket distribution (with Elite, Pro, Sport, and Basic performance tiers) and direct OEM manufacturing for bicycle makers, plus custom industrial cable products for aerospace, automotive, fitness equipment, and other industries.
Is Jagwire a public or private company?
Jagwire is a private company. It is classified as corporate owned and is currently operating.
When was Jagwire founded?
Jagwire was founded in 1986. It employs 101 to 250 people.
Where is Jagwire based?
Jagwire is headquartered in Bloomington, United States, in the North America region.
How does Jagwire make money?
Three revenue lines are on record. Aftermarket Bicycle Components are the primary driver. The others are OEM Bicycle Manufacturing and industrial Cable Manufacturing.
Who are Jagwire's main competitors?
Direct peers on record are Hope Technology, Campagnolo, Clarks Cycle Systems, Alligator (Winner Industry), Tektro (TRP), Magura, Hayes Disc Brakes and Kool Stop. Broad incumbents are Shimano and SRAM.
Does Jagwire have an API?
No public API is recorded for Jagwire.
What industry is Jagwire in?
Jagwire's product category is Bicycle Components. Its primary akta.pro industry code is IMACAOAH, Wheels, Tires, Brakes & Suspension Components Manufacturing, with a secondary code of CRAMAHAB, Bike Parts & Components Retail. Its NAICS code is 336991 and its SIC code is 3751.