What Campagnolo does

Campagnolo S.r.l. is an Italian manufacturer founded in 1933 and headquartered in Vicenza, Italy, that designs and distributes premium bicycle components for road, gravel, and track cycling. The company's product portfolio is organized around two core categories: wheels (Bora Ultra WTO, Bora X, Shamal, Zonda GT, Hyperon Ultra, Ghibli 0.9) and groupsets (Super Record 13, Record 13, Platform 13, plus gravel-specific Ekar, Ekar GT, and Super Record 13 X), supported by accessories such as the Pro-Tech and QCK-Tech bottom brackets, Ekar C13 chain, Campagnolo rotors, and the Super Record 13 wireless battery. Its technology stack centers on proprietary standards, including the patented N3W (Next 3 Ways) freehub body for 9-13 speed cassette interoperability, G3 spoke geometry, 2-WAY FIT tubeless/clincher rim profile, 13-speed drivetrain architecture, and a recently launched wireless electronic shifting platform with USB-C magnetic charging and 750km battery life.

The company's revenue model is anchored on premium one-time hardware sales (groupsets priced from €1,852 to €3,375+; wheelsets from €690 to €2,290; accessories from €35 to €117.50) supplemented by an N3W technology licensing program that monetizes the freehub standard to third-party cassette manufacturers. Distribution combines direct-to-consumer e-commerce through 60+ country-localized websites (operations outsourced to FiloBlu S.p.A. via a November 2025 asset lease), an authorized distributor and service-center network accessible via a public store locator, specialty bike retailers, and a dedicated B2B trade portal. Customers are predominantly professional cyclists and high-performance enthusiasts in road, gravel, and track disciplines, with named institutional relationships including the Cofidis World Tour team (sponsorship and product validation) and the Italian Cycling Federation (FCI partnership for competitions and events). The company is privately held as a single-shareholder entity (Società con unico socio) with no disclosed external private equity or venture capital involvement.

Name

Campagnolo

Legal name

Campagnolo S.r.l.

Website

https://campagnolo.com

Company type

Private

Founded year

1933

Operating status

Operating

Headcount range

251–500 employees

Short description

Campagnolo S.r.l. is an Italian manufacturer founded in 1933 that designs and distributes premium bicycle wheels and groupsets for road, gravel, and track cycling, serving professional cyclists and enthusiasts globally through 60+ country dealer networks and direct e-commerce.

Ownership category

akta.pro rank

Product category

Bicycle Components

NAICS

Motorcycle, Bicycle, and Parts Manufacturing (336991)

SIC

Motorcycles, Bicycles & Parts (3751), Motor Vehicle Parts & Accessories (3714)

akta.pro primary industry

Bike Parts & Components Retail (CRAMAHAB)

akta.pro secondary industry

Bike Accessories Retail (Lights, Locks, Racks, Bags) (CRAMAHAD)

Keywords

• Road bicycle components
• Gravel groupsets
• Carbon racing wheels
• Electronic shifting drivetrains
• Premium cycling components

Headquarters

HQ city

Vicenza

HQ country

Italy

HQ region

Europe

Offices2 records

Markets served

GTM type

B2C

Offering type

Hardware or Manufacturing

Cost components

Personnel, Operations, Supply Chain, Technology or R&D, Marketing or Sales, Infrastructure

Revenue model

1. Bicycle Component Sales: Direct sales of high-performance wheels, groupsets, and components to consumers through e-commerce and authorized dealers worldwide. Premium pricing strategy with products ranging from €35 (bottom brackets) to €3,375+ (top-tier groupsets).
2. N3W License Program: Licensing of patented N3W freehub body technology to third-party manufacturers, allowing them to produce compatible cassettes and components.

Pricing tiers

Go-to-market motion1 record

Distribution channels4 records

Marketing channels6 records

Core offering

Campagnolo designs, manufactures, and distributes premium bicycle components focused on wheels and groupsets for road, gravel, and track cycling. The portfolio spans carbon and aluminum wheelsets (Bora, Shamal, Zonda, Ghibli), 13-speed mechanical and wireless electronic groupsets (Super Record 13, Record 13, Ekar, Ekar GT), and complementary drivetrain components such as bottom brackets, chains, rotors, and batteries, sold worldwide through direct e-commerce, authorized distributors, and retail bike shops.

Product overview

Campagnolo is an Italian manufacturer of premium bicycle components specializing in road, gravel, and track cycling. The product portfolio centers on two core categories: wheels and groupsets. Wheel lines include the carbon Bora X (gravel), Bora Ultra WTO (road), Zonda GT (aluminum), Shamal Dual Profile, and Ghibli 0.9 (track). Groupsets are organized in tiers: Super Record 13 (top-tier), Record 13 (performance), and Platform 13 (foundation), available in wireless (Super Record X) and mechanical configurations for both road and gravel applications. The 13-speed drivetrain architecture is the company's defining technology, supporting gravel-specific products like Ekar and Ekar GT. Campagnolo complements these core products with component accessories including bottom brackets (Pro-Tech, QCK-Tech), rotors, chains, and batteries for wireless groupsets. The proprietary N3W freewheel body standard enables cross-compatibility with Shimano and SRAM cassette systems.

Differentiator

Problem solved

Functional benefit

Brands

• Platform 13: Product platform designation for 13-speed groupset technology
• Ekar GT
• Super Record 13
• Bora
• Shamal
• Bora X
• Zonda GT

Products and services

• Super Record 13 Premium 13-speed road groupset representing Campagnolo's top-tier mechanical shifting performance for road racing bicycles.
• Super Record 13 X Campagnolo's first wireless 1x groupset designed for gravel and peak performance, built on the Super Record platform with solutions for the toughest terrains. Price starting from €3,375.
• Record 13 High-performance 13-speed road groupset positioned below Super Record in Campagnolo's product hierarchy.
• Ekar World's lightest gravel groupset with 13-speed configuration, created on Cima Ekar for reliable high-performance off-road cycling. Price starting from €1,852.
• Ekar GT Mechanical gravel groupset with 13-speed cassette offering four gearing options including a new 10-48 ratio, featuring Italian craftsmanship and dedicated gravel ergonomics.
• Bora X Carbon gravel wheelset with 50mm profile and 27mm hooked internal width, weighing 1,430 grams, designed for fast gravel riding with aerodynamic elliptical spokes and G3 spoke pattern. Compatible with N3W, Shimano HG11, Shimano Microspline, and SRAM XDR freehub bodies. Price €2,290.
• Zonda GT Aluminum gravel/road racing wheelset with 23mm internal width, 29.5mm rim height, and 1,690g weight, featuring G3 spoke pattern, 2-Way Fit tubeless compatibility, MOMAG system, and N3W freewheel hub. From €690.
• Shamal Dual Profile Premium aluminum road wheelset featuring the dual profile rim design, built with the G3 spoke geometry.
• Ghibli 0.9 Ultra-lightweight track wheel designed for velodrome competition and pista racing.
• Bora Ultra WTO Carbon road wheelset featuring Campagnolo's proprietary G3 spoke geometry and N3W freehub compatibility for high-performance road racing.
• Super Record 13 Battery Removable wireless battery for Super Record 13 wireless groupsets with up to 750km range and 60-minute fast recharge via USB-C magnetic port and LED status indicator. Price €117.50.
• Pro-Tech Bottom Bracket Patented external sealing ring design protecting a fiberglass-charged polyamide central tube from water, mud, and grit, with large protected external stainless steel bearings. Weight 50g. Compatible with BSA, ITA, BB86, BB30, BB386, PF30, BB RIGHT, T47 standards.
• QCK-Tech Bottom Bracket Redesigned bottom bracket with Quick Tech technology featuring patented external seal and oversize stainless steel bearings, available in threading and Press Fit configurations. From €35.
• Ekar C13 Chain High-performance 13-speed chain at 4.9mm width with wide-narrow teeth design for efficient drive and smooth shifts, available in Classic pin or C-Link options. Weight 242g.
• Campagnolo Rotor Disc brake rotor in 140mm and 160mm sizes, made from 1.85mm thick hardened stainless steel with semi-floating design and Center Lock/AFS assembly. Price €38 per rotor.

Quantifiable outcome

• Bora X wheelset weighs just 1,430 grams
• +5 more outcomes

Named customers2 records

Segments4 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration8 records

Feature7 records

Partnerships

Three partnerships are on record, tiered flagship and core.

• Italian Cycling Federation (FCI)flagshipStrategic or Co-development PartnerOfficial partnership with the Italian Cycling Federation for cycling competitions and events. Provides professional endorsement of Campagnolo components at national team level and visibility during Italian cycling events.
• Cofidis World Tour TeamflagshipStrategic or Co-development PartnerProfessional cycling team sponsorship using Super Record 13 platform. Team training camp data confirms 750km battery life performance specification of the Super Record 13 wireless groupset.
• N3W LicenseescoreTechnology or IntegrationThird-party manufacturers who license the N3W freehub body technology to produce compatible cassettes and components, creating an interoperability ecosystem around Campagnolo's proprietary standard.

Scale indicators3 records

Recent moves6 records

Expansion highlights5 records

Emerging players

• Zipp: Premium carbon wheel brand owned by SRAM, focused on road and triathlon. Comparable to Campagnolo's Bora and Shamal lines in performance positioning and aerodynamic wheel technology.
• CeramicSpeed: Danish manufacturer of premium bearings, bottom brackets, pulley wheels, and chains. Comparable to Campagnolo in premium aftermarket accessories and the focus on ceramic-bearing and durability technologies (e.g., Pro-Tech).
• Roval Components: Wheel brand owned by Specialized serving road, gravel, and MTB. Comparable to Campagnolo in carbon wheel technology and OEM integration, though distributed primarily through the Specialized bike ecosystem rather than aftermarket.

Direct peers

• Mavic: Historic French premium wheel manufacturer with deep road and gravel wheel lineups. Directly comparable as a heritage European wheel specialist targeting the same premium enthusiast and pro cycling segment as Campagnolo.
• FSA (Full Speed Ahead): Taiwanese/Italian component brand offering groupsets, wheels, and cranksets at lower price points than Campagnolo. Direct peer as a Tier 1 aftermarket/OEM component supplier with overlapping road, gravel, and MTB product lines.
• DT Swiss: Swiss manufacturer of high-end wheelsets, hubs, and suspension. Comparable to Campagnolo in premium road and gravel wheels, with similar Swiss/European heritage and OEM/aftermarket distribution.
• Rotor (Componentes Rotor): Spanish component specialist known for power meters, chainrings, and 1x drivetrain technology. Comparable to Campagnolo as a niche premium European component maker focused on performance and innovation in road and gravel.

Broad incumbents

• Shimano: Japanese manufacturer of cycling components, the global market leader in derailleurs, brakes, pedals, drivetrains, and electronic shifting (Di2). Directly comparable to Campagnolo across road, gravel, and groupsets but at vastly greater scale and with a much broader product portfolio.
• SRAM: US-based component manufacturer and the other member of the 'big three' alongside Campagnolo and Shimano. Competes head-to-head in road groupsets (Red, Force, Rival), gravel (XPLR, Eagle), and wheels (Zipp), with strong electronic (AXS/eTap) and e-bike drivetrain offerings.

Regional players

• Pinarello: Italian premium road bicycle OEM and long-time Campagnolo partner on complete builds. Highly comparable in Italian heritage, professional team sponsorships, and premium road/gravel positioning, though Pinarello is a bike builder rather than a component maker.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights6 records

Customer concentration

• YouTubeyoutube.com/user/CampagnoloSrl
• Facebookfacebook.com/CampagnoloOfficial
• LinkedInlinkedin.com/company/campagnolo-srl
• Instagraminstagram.com/campagnolosrl
• Xx.com/campagnolosrl

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Campagnolo