Ceylon Exchange
Ceylon Exchange is an Australian currency exchange and remittance firm serving multicultural diaspora communities, offering international money transfers to Sri Lanka, India, Japan, Malaysia, and New Zealand, foreign currency exchange, and Perth Mint gold and silver bullion distribution from its Auburn, NSW headquarters.
- Company typePrivate
- Founded2005
- HeadquartersAuburn, Australia
- Headcount11–50
- GTM typeB2C
- OfferingServices
What Ceylon Exchange does
Ceylon Exchange (Ceylon Exchange Pty Ltd) is a privately held Australian financial services firm headquartered in Auburn, NSW, founded in 2005 and operating with 11–50 employees. The company provides international money transfers, over-the-counter foreign currency exchange, and gold and silver bullion distribution. Its core corridors target diaspora remittance flows from Australia to Sri Lanka, India, Japan, Malaysia, and New Zealand, with primary end customers being multicultural Australian consumers (Sri Lankan, Indian, Lebanese, Chinese, and other diaspora communities) and a secondary base of small businesses and travelers.
Underlying technology is modest: a self-service online customer portal (portal.ceylonexchange.com.au) handles transaction booking, beneficiary management, and rate monitoring, supplemented by phone, email, and WhatsApp-based service. There is no mobile app, no public API, and no disclosed AI or ML capabilities. Distribution combines a single physical retail storefront with the online portal, and payout is enabled via two mechanisms: direct bank-to-bank transfers and CeyCash, a cash-pickup service through authorized overseas locations.
The business model is fundamentally transactional. Revenue is generated from (i) flat per-transfer fees (as low as A$8–A$10 per transaction, varying by corridor), (ii) spreads on foreign currency exchange, (iii) margins on gold and silver bullion sales as an authorized Perth Mint distributor, and (iv) ancillary mobile top-up fees. Customer acquisition is community-led via blog content around diaspora cultural events (Thai Pongal, Chinese New Year, Ramadan, Lebanese Christmas) and direct outreach, layered on a sales-led in-store and phone-based conversion motion. No external funding, revenue figures, or management team details are publicly disclosed.
Ceylon Exchange firmographics
Firmographics- Name
- Ceylon Exchange
- Legal name
- Ceylon Exchange Pty Ltd
- Website
- https://ceylonexchange.com.au
- Company type
- Private
- Founded year
- 2005
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Ceylon Exchange is an Australian currency exchange and remittance firm serving multicultural diaspora communities, offering international money transfers to Sri Lanka, India, Japan, Malaysia, and New Zealand, foreign currency exchange, and Perth Mint gold and silver bullion distribution from its Auburn, NSW headquarters.
- Ownership category
- akta.pro rank
Ceylon Exchange industry classification
Industry- Product category
- Remittance and Currency Exchange Services
- NAICS
- Securities and Commodity Contracts Intermediation and Brokerage (5231), Financial Transactions Processing, Reserve, and Clearinghouse Activities (52232)
- akta.pro primary industry
- Remittances & Retail FX (Consumer Cross-Border) (FSABAAAK)
- akta.pro secondary industries
- Cross-Border & FX Payments Platforms (BPAMAFAK), Cross-border Payments, FX & Multi-currency Checkout (CRAFAJAF), Cross-Border Payments & FX (multi-currency wallets, DCC, remittance) (THALAHAE), Cross-Border & Multi-Currency Gateway Services (FSAMACAI)
Keywords
Where Ceylon Exchange is headquartered
LocationHeadquarters
- HQ city
- Auburn
- HQ country
- Australia
- HQ region
- Oceania
Offices1 record
Markets served
Ceylon Exchange business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Marketing or Sales, Technology or R&D, Infrastructure
Revenue model
- Money Transfer Fees: Transaction fees charged on international money transfers. Rates start as low as $8-$10 per transfer depending on destination. Fees vary by transfer amount and destination country.
- Exchange Rate Margins: Revenue generated from the spread between wholesale exchange rates and rates offered to customers. The company publishes exchange rates on its website daily.
- Bullion Sales: Sale of gold and silver bullion products as authorized distributor for Perth Mint. Products are GST-free and stamped for purity.
- Currency Exchange: Over-the-counter currency exchange services for travelers and customers needing foreign currency. Revenue from exchange rate spreads.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Transaction based/ take rate | Pay-as-you-go | Standard money transfers to India |
| Transaction based/ take rate | Pay-as-you-go | General international money transfers |
| Unit Pricing | Pay-as-you-go | Gold and Silver Bullion |
Go-to-market motion2 records
Distribution channels4 records
Marketing channels4 records
Ceylon Exchange product offering
Product offeringCore offering
Ceylon Exchange provides international money transfer services, over-the-counter foreign currency exchange, and gold and silver bullion sales (as an authorized Perth Mint distributor) to individual consumers and small businesses in Australia. Customers can transact through an online portal or in-person at the Auburn, NSW retail location, with supported payout corridors including bank transfers and cash pickup (CeyCash) to Sri Lanka, India, Japan, Malaysia, and New Zealand.
Product overview
Ceylon Exchange operates as a multi-service financial platform offering currency exchange, international money transfers, and precious metals investment. The core offering consists of Worldwide Money Transfers (supporting bank transfers and CeyCash cash pickup to Sri Lanka, India, Japan, Malaysia, and New Zealand), Foreign Currency Exchange for physical currency needs, and Gold & Silver Bullion through Perth Mint partnership. The platform provides an online customer portal for transaction management, with Mobile Top Ups as an additional service. The company is headquartered in Auburn, NSW, Australia, and serves both personal and business customers.
Differentiator
Problem solved
Functional benefit
Products and services
- Gold & Silver Bullion Sale of precious metals investment products (gold, silver, and platinum coins) as an authorized Perth Mint distributor. Products are GST-free and stamped for purity. Targeted at individual investors and customers seeking wealth preservation, inheritance planning, or gifting options.
- CeyCash Cash pickup service enabling customers to send money internationally for recipient collection at designated pickup locations. Often used for emergency transfers or when recipients have limited bank access.
- Worldwide Money Transfers International money transfer service allowing customers to send funds to multiple countries including Sri Lanka, India, Japan, Malaysia, and New Zealand via bank transfers and cash pickup methods. Used by individual diaspora customers and small businesses for personal remittances and supplier payments.
- Foreign Currency Exchange Over-the-counter currency exchange service providing competitive rates for exchanging foreign currencies. Targets travelers and individuals needing physical currency for trips abroad, including buy-back of unused currency upon return.
- Mobile Top Ups International mobile credit service allowing customers to send airtime recharges to prepaid mobile phones overseas. Offers a low-cost way to help friends and family abroad stay connected.
Quantifiable outcome
- Transfer rates as low as $8-$10 per transaction
- +1 more outcomes
Companies that use Ceylon Exchange
Customer profileSegments4 records
Ideal customer profiles4 records
Ceylon Exchange technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature3 records
Ceylon Exchange partnerships and signals
Strategic signalPartnerships
One partnership is on record.
- Perth MintcoreCeylon Exchange is an authorized distributor for Perth Mint, a Western Australian mint that distributes platinum, silver, and gold coins globally. All bullion products are stamped for purity and sold GST-free.
Scale indicators1 record
Recent moves6 records
Expansion highlights5 records
Ceylon Exchange competitors and assessment
Company assessmentDirect peers
- OFX: Australia-headquartered cross-border payments and FX specialist serving both individuals and SMEs. Overlaps with Ceylon Exchange's international money transfer and FX services, particularly for SME and individual clients managing multi-currency payments.
- MoneyGram: Global remittance operator with bank-deposit and cash-pickup payout options across Sri Lanka, India, and Southeast Asia. Direct competitor to Ceylon Exchange's Worldwide Money Transfers and CeyCash products.
- Western Union: Largest global remittance network with extensive agent-based cash-pickup infrastructure in Ceylon Exchange's target corridors. Competes in the same diaspora remittance use cases with comparable bank-deposit and cash-pickup payout options.
- Remitly: Digital-first remittance provider with Australia-to-Asia corridor focus (notably India, Philippines, Sri Lanka), serving the same diaspora sender persona. Remitly represents direct competition on pricing, speed, and mobile UX for the same customer segments Ceylon Exchange serves.
- WorldRemit: Cross-border money transfer and mobile wallet service with active Australia-to-South-Asia corridors. Competes with Ceylon Exchange on diaspora transfers, cash pickup, and digital send-to-mobile functionality.
- InstaReM (now Nium): Cross-border payments platform offering consumer and SME remittances with Asia-Pacific corridor strength. Competes with Ceylon Exchange in FX and international money transfer, particularly on speed, pricing, and digital experience.
- Wise: Direct competitor in cross-border consumer money transfers and multi-currency transfers. Wise targets similar diaspora and SME customer use cases from Australia, with overlapping corridors and a digital-only operating model that pressures Ceylon Exchange's pricing-based positioning.
Broad incumbents
- Travelex: Established global foreign currency exchange operator with Australian retail presence. Overlaps with Ceylon Exchange's over-the-counter foreign currency exchange service for travelers, though Travelex is far broader in scope and concentrated in airport/travel retail.
Regional players
- House of Exchange (Australian FX/bullion retailers): Australian-based currency exchange and bullion dealer serving retail customers. Comparable to Ceylon Exchange's Auburn OTC and bullion offering, sharing similar small-format retail, diaspora/immigrant customer base, and walk-in cash-for-foreign-currency model.
- Singtel Dash / Dash Remit: Singapore-headquartered mobile remittance service focused on Asia-Pacific corridors. Comparable to Ceylon Exchange's Australia-to-Asia diaspora remittance model, though primarily serving Asia-internal flows rather than Australia-outbound.
Market position
Strengths4 records
Weaknesses5 records
Competitive moat3 records
Key risks6 records
Key highlights6 records
Customer concentration
Ceylon Exchange social profiles
Digital presenceCeylon Exchange financial estimates
Financial estimateRevenue estimate
Valuation estimate
Ceylon Exchange leadership team
Management profileNumber of profiles
Ceylon Exchange funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Ceylon Exchange M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Ceylon Exchange
What does Ceylon Exchange do?
Ceylon Exchange provides international money transfer services, over-the-counter foreign currency exchange, and gold and silver bullion sales (as an authorized Perth Mint distributor) to individual consumers and small businesses in Australia. Customers can transact through an online portal or in-person at the Auburn, NSW retail location, with supported payout corridors including bank transfers and cash pickup (CeyCash) to Sri Lanka, India, Japan, Malaysia, and New Zealand.
Is Ceylon Exchange a public or private company?
Ceylon Exchange is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Ceylon Exchange founded?
Ceylon Exchange was founded in 2005. It employs 11 to 50 people.
Where is Ceylon Exchange based?
Ceylon Exchange is headquartered in Auburn, Australia, in the Oceania region.
How does Ceylon Exchange make money?
Four revenue lines are on record. Money Transfer Fees are the primary driver. The others are exchange Rate Margins, bullion Sales and currency Exchange.
Who are Ceylon Exchange's main competitors?
Direct peers on record are OFX, MoneyGram, Western Union, Remitly, WorldRemit, InstaReM (now Nium) and Wise. Travelex is listed as a broad incumbent. Regional players are House of Exchange (Australian FX/bullion retailers) and Singtel Dash / Dash Remit.
Does Ceylon Exchange have an API?
No public API is recorded for Ceylon Exchange.
What industry is Ceylon Exchange in?
Ceylon Exchange's product category is Remittance and Currency Exchange Services. Its primary akta.pro industry code is FSABAAAK, Remittances & Retail FX (Consumer Cross-Border), with a secondary code of BPAMAFAK, Cross-Border & FX Payments Platforms. Its NAICS code is 5231.