SPILNO

What SPILNO does

SPILNO is a Ukrainian-language civic engagement platform operated as a non-commercial media publication by a distributed team of 1–10 civic activists organized through NGO "Ukrmedia," with no physical office. Founded in 2017–2018 and officially launched in October 2018 in Kyiv with the support of the Council of Europe and the Department of Public Communications, the platform functions as a municipal social network combining a media layer with a suite of e-democracy tools — online consultations, electronic debates, competitions, tenders, petitions, surveys, projects, and citizen appeals. The underlying technology is a web-based CMS with structured participation processes, configurable profiles for individuals and organizations, proposal submission forms with budget/timeline fields, and built-in voting/petitioning mechanisms.

The platform serves four primary organization segments (civic society, government, business, and political/media organizations) plus individual citizens, who can register freely to publish articles, ideas, projects, and to participate in structured public consultations initiated by organizations or municipalities. Distribution is entirely self-serve via the web at spilno.org, with awareness driven by organic social media (Facebook, Telegram, Twitter, LinkedIn, YouTube), city-level presentations, and partnerships with international donors and local NGOs.

The business model is non-commercial at its core: end-user access, publishing, and participation are free, with authors contributing on a voluntary basis. Commercial revenue, where it exists, comes from paid advertising, special projects, sponsorships, contests, and information partnerships, supplemented by a donation page via WayforPay and project funding from international supporters such as the Council of Europe and USAID. Core institutional relationships with the Kyiv City State Administration, the Council of Europe, and USAID (UCBI II) anchor both product positioning and operating capacity.

Name

SPILNO

Legal name

SPILNO.ORG

Website

https://spilno.org

Company type

Private

Founded year

2018

Operating status

Operating

Headcount range

1–10 employees

Short description

SPILNO is a Ukrainian-language, non-profit civic engagement platform that combines a municipal social network with e-democracy tools — consultations, debates, petitions, surveys, and projects — serving Ukrainian citizens, NGOs, and local government, particularly the Kyiv City State Administration.

Ownership category

akta.pro rank

Headquarters

HQ city

Kyiv

HQ country

Ukraine

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B and B2C

Offering type

Software

Cost components

Personnel, Technology or R&D, Operations, Marketing or Sales, Infrastructure

Revenue model

1. Advertising and Sponsorship: Platform offers advertising cooperation including special projects, sponsorship, contests, and organization blogs. Maintains transparent and reliable statistics for advertisers.
2. Information Partnership: Partnership opportunities for PR managers and organizations to create unique content for the platform's readers.

Pricing tiers

Go-to-market motion2 records

Distribution channels1 record

Marketing channels8 records

Core offering

SPILNO is a Ukrainian municipal social network platform that enables online dialogue between government bodies and civil society. It provides free media pages for citizens and organizations, alongside an integrated suite of e-democracy tools including online consultations, electronic debates, petitions, surveys, project proposals, and appeals. The platform operates as a non-commercial civic engagement publication supporting participatory decision-making at local and national levels.

Product overview

SPILNO is a civic engagement platform functioning as a unified municipal social network in Ukraine. The platform integrates a comprehensive suite of participation tools including online consultations, electronic debates, competitions, tenders, petitions, surveys, projects, and appeals into a single online communications center. Users can create personal pages, organization pages, publish articles and ideas, while organizations can register and manage their profiles. The platform enables direct citizen participation in democratic decision-making processes at local and national levels.

Differentiator

Problem solved

Functional benefit

Products and services

• SPILNO Platform (Спільно) Ukrainian municipal social network platform for civic engagement, providing online dialogue between government and citizens through a unified online center of communications. Free for citizens, civic organizations, government bodies, businesses, media, and political organizations to register, publish content, and run participation processes.

Quantifiable outcome

• 682+ pages of news content and 28+ pages of interviews published on the platform
• +1 more outcomes

Named customers4 records

Segments5 records

Ideal customer profiles3 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature5 records

Partnerships

Five partnerships are on record, tiered core and minor.

• Council of Europe (Рада Європи)coreStrategic or Co-development PartnerSupported the launch of the municipal social network 'Спільно' in Kyiv through the Council of Europe office in Ukraine. Platform developed jointly with Department of Public Communications (Департамент суспільних комунікацій) for civic participation and dialogue between government and civil society.
• Department of Public Communications (Департамент суспільних комунікацій)coreStrategic or Co-development PartnerGovernment department that partnered with ГО 'Укрмедіа' to launch the municipal social network SPILNO in Kyiv, supporting civic participation and government-citizen dialogue.
• Platform of City Innovations (Платформа міських інновацій)minorChannel Partner/ Reseller/ DistributorAssisted in presenting SPILNO municipal social network in Mykolaiv to help simplify communication for active citizens.
• City-Sad NGO (ГО Місто-сад)minorChannel Partner/ Reseller/ DistributorPartner NGO implementing project 'Everything will turn into a City-garden: from Mariupol to Lysychansk' who hosted SPILNO presentations in Pokrovsk and Kostiiantynivka.
• Kyiv City State Administration (КМДА)coreStrategic or Co-development PartnerMain government partner for implementing municipal social network in Kyiv. Platform designed to facilitate dialogue between city administration and civil society organizations.

Scale indicators2 records

Recent moves6 records

Expansion highlights5 records

Emerging players

• vTaiwan: vTaiwan is a civic technology platform for online consultations and participatory policymaking in Taiwan. Comparable as a country-specific civic engagement platform with similar consultative and deliberation goals, though it focuses on national policy rather than municipal services.

Broad incumbents

• Avaaz: Avaaz is a global civic mobilization platform running petitions and campaigns across many countries. Overlaps with SPILNO's civic participation and petition features but does not focus on municipal e-democracy tooling.
• Change.org: Change.org is the largest global petition and civic action platform. It overlaps with SPILNO's petition functionality but operates at global scale and lacks the integrated municipal consultation and participatory budgeting tooling SPILNO provides.

Direct peers

• Civocracy: Civocracy is a civic engagement platform serving governments and NGOs with consultations, ideation and participatory processes across Europe. Directly comparable as a civic-tech vendor competing in the same category of services.
• CitizenLab: CitizenLab is a SaaS civic engagement platform offering petitions, ideation, participatory budgeting and consultations for municipalities. Directly comparable as it provides the same category of e-democracy tools for local governments and citizens.
• Decidim: Decidim is an open-source participatory democracy platform used by cities and organizations worldwide for consultations, proposals, voting and assemblies. Closely comparable to SPILNO in core feature set and civic participation focus.
• CONSUL (Madrid participation platform): CONSUL is an open-source e-participation platform originally developed for the Madrid city government, offering debates, proposals, voting and participatory budgeting. Comparable as a free municipal civic engagement tool with similar functionality to SPILNO.

Regional players

• Open Ministry (Ukrainian civic-tech): Open Ministry is a Ukrainian civic-tech organization supporting government-citizen interaction through petitions and open data initiatives. Comparable as a Ukraine-based civic engagement peer operating in the same regulatory and cultural environment.

Market position

Strengths1 record

Weaknesses1 record

Competitive moat4 records

Key risks5 records

Key highlights6 records

Customer concentration

• Xx.com/spilnoua
• YouTubeyoutube.com/c/spilno
• Facebookfacebook.com/spilnoua
• LinkedInlinkedin.com/company/spilnoua

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about SPILNO