Inner Balance Health Clinic
Inner Balance Health Clinics is a privately-held allied health practice in Melbourne's northern suburbs, founded in 2001, delivering fee-for-service osteopathy, acupuncture, dry needling, and massage to individuals, families, and animal owners across 15 surrounding suburbs.
- Company typePrivate
- Founded2001
- HeadquartersMelbourne, Australia
- Headcount11–50
- GTM typeB2C
- OfferingServices
What Inner Balance Health Clinic does
Inner Balance Health Clinics is a privately-held allied health practice operating from a single clinic at 264 Childs Road in Mill Park, Victoria, Australia. Founded in 2001, the clinic delivers fee-for-service osteopathy, acupuncture, dry needling, and remedial massage as its core offerings, complemented by ancillary lines including cosmetic acupuncture, pediatric osteopathy, fertility/IVF support, and animal osteopathy for equine and canine patients. The named clinical team comprises approximately 10 to 13 practitioners, including eight osteopaths, three massage therapists, and an animal osteopath trained through a world-first Post Graduate Diploma of Animal Biomechanical Medicine delivered via Box Hill Institute.
The clinic operates a direct-to-consumer model with patients booking via phone (03 9437 9555), email ([email protected]), an online form, Facebook Messenger, or a Cliniko-powered online booking system. No GP referral is required for private patients; the practice accepts Medicare EPC/CDM referrals providing a $52.95 rebate per treatment up to four times per year, and processes on-the-spot private health fund claims via a HICAPS terminal. WorkCover, DVA, and TAC patients are accepted on an upfront-pay-and-reimburse basis. Patients represent a horizontal cross-section of the population, including children, elderly patients, pregnant women, office workers, manual labourers, athletes, and animal owners across Melbourne's northern suburbs spanning Mill Park, South Morang, Mernda, Epping, Bundoora, Diamond Creek, Plenty, Wollert, Greensborough, Whittlesea, and surrounding localities.
The business is privately owned with no disclosed external investors, parent company, or funding history, and its revenue, ownership structure, and pricing are not publicly disclosed. Marketing is conducted through a content-focused website blog (with educational articles on osteoarthritis, RSI, sports injuries, TMJ dysfunction, scoliosis, and similar topics), Facebook, Twitter, and Instagram, with online booking serving as the primary bottom-of-funnel conversion mechanism. The clinic holds active membership with Osteopathy Australia and conducts operations on Wurundjeri land in the Kulin Nation.
Inner Balance Health Clinic firmographics
Firmographics- Name
- Inner Balance Health Clinic
- Legal name
- Inner Balance Health Clinics
- Website
- https://innerbalancehealthclinics.com.au
- Company type
- Private
- Founded year
- 2001
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Inner Balance Health Clinics is a privately-held allied health practice in Melbourne's northern suburbs, founded in 2001, delivering fee-for-service osteopathy, acupuncture, dry needling, and massage to individuals, families, and animal owners across 15 surrounding suburbs.
- Ownership category
- akta.pro rank
Inner Balance Health Clinic industry classification
Industry- Product category
- Osteopathic and Allied Health Services
- NAICS
- Offices of Other Health Practitioners (6213), Offices of Physical, Occupational and Speech Therapists, and Audiologists (62134), Ambulatory Health Care Services (621)
- SIC
- Services-Specialty Outpatient Facilities, Nec (8093), Services-Misc Health & Allied Services, Nec (8090)
- akta.pro primary industry
- General Chiropractic Care (HSADALAA)
Keywords
Where Inner Balance Health Clinic is headquartered
LocationHeadquarters
- HQ city
- Melbourne
- HQ country
- Australia
- HQ region
- Oceania
Offices1 record
Markets served
Inner Balance Health Clinic business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Marketing or Sales, Others
Revenue model
- Clinical Consultation Services: Fee-for-service model generating revenue from osteopathy, acupuncture, dry needling, and remedial massage consultations. Initial osteopathy appointments run approximately 45 minutes with follow-ups as appropriate. Acupuncture initial consultations up to 1 hour. Animal osteopathy services also offered for equine and canine patients.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Pay-as-you-go | Medicare EPC/CDM subsidized consultations |
| Other | Pay-as-you-go | Standard private pay consultations |
Go-to-market motion2 records
Distribution channels2 records
Marketing channels5 records
Inner Balance Health Clinic product offering
Product offeringCore offering
Inner Balance Health Clinic is an allied health clinic based in Mill Park, Victoria that delivers hands-on manual therapy consultations including osteopathy, acupuncture, dry needling, remedial massage, cosmetic acupuncture, pediatric osteopathy, fertility/IVF support, and animal osteopathy services. Patients book and pay per consultation either privately, through Medicare EPC/CDM rebates, or via on-the-spot private health fund HICAPS claims.
Product overview
Inner Balance Health Clinics is a healthcare clinic providing allied health services from their Mill Park, Victoria location. The clinic offers a comprehensive range of therapeutic services including Osteopathy, Acupuncture, Dry Needling, Massage Therapy, and Cosmetic Acupuncture as core offerings. Additional specialized services include Pediatric Care & Osteopathy for children and infants, Fertility/IVF Support, and Animal Osteopathy for equine and canine patients. The clinic was established in 2001 and serves the northern suburbs of Melbourne including Mill Park, Bundoora, Epping, South Morang, Mernda, and surrounding areas.
Differentiator
Problem solved
Functional benefit
Products and services
- Osteopathy Services Manual therapy treatment using massage, stretching, articulation movements, mobilization and manipulation to address musculoskeletal pain, injuries, and dysfunction in patients of all ages.
- Acupuncture Services Traditional Chinese Medicine practice involving the insertion of thin needles at specific points on the body to promote healing and wellness, including initial consultations of up to one hour.
- Dry Needling Targeted treatment technique using fine needles to release muscle trigger points and alleviate pain, applied without Traditional Chinese Medicine principles.
- Massage Therapy Remedial and therapeutic massage services addressing muscle tension, stress, and overall relaxation and wellbeing for patients.
- Cosmetic Acupuncture Facial acupuncture treatment aimed at rejuvenating skin appearance, reducing fine lines, and promoting natural beauty.
- Pediatric Care and Osteopathy Specialized osteopathic treatment for infants and children addressing developmental issues, digestive problems, sleeping issues, scoliosis, and pediatric musculoskeletal conditions.
- Fertility / IVF Support Acupuncture and osteopathic support services designed to complement fertility treatments and IVF cycles.
- Animal Osteopathy Equine and canine osteopathy services involving biomechanical assessment and gentle manual therapy for horses and dogs, including post-surgical rehabilitation and performance optimization across disciplines such as dressage, racing, show jumping, hunters, and polo.
Quantifiable outcome
- Goal of achieving pain-free living and optimum health for patients
- +1 more outcomes
Companies that use Inner Balance Health Clinic
Customer profileNamed customers7 records
Segments3 records
Ideal customer profiles4 records
Inner Balance Health Clinic technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Inner Balance Health Clinic partnerships and signals
Strategic signalPartnerships
Four partnerships are on record, tiered core and notable.
- HICAPScoreHealth claims and payments platform enabling on-the-spot claiming for private health insurance patients with extras cover. Allows patients to pay only the gap amount at time of consultation.
- Osteopathy AustraliacoreProfessional association membership providing practitioner registration support, industry advocacy, and adherence to professional standards. Inner Balance Health Clinics displays the Osteopathy Australia logo indicating active membership.
- Medicare AustraliacoreAustralian Government healthcare scheme enabling bulk billing for eligible patients with Enhanced Primary Care (EPC) or Chronic Disease Management (CDM) plans. Provides $52.95 rebate per treatment up to 4 treatments per year.
- Box Hill InstitutenotableWorld-first Post Graduate Diploma of Animal Biomechanical Medicine delivered through Box Hill Institute. Dr Locky Goodwin was selected in the inaugural intake and is among the first graduates of this accreditation for treatment of horses and dogs.
Scale indicators2 records
Recent moves6 records
Expansion highlights5 records
Inner Balance Health Clinic competitors and assessment
Company assessmentDirect peers
- Physio InQ: Australian allied health provider offering in-clinic and mobile physiotherapy and related manual therapy services. Comparable to Inner Balance in targeting suburban patient bases with fee-for-service musculoskeletal care, HICAPS/Medicare integration, and a multi-practitioner model.
- Bounce Health Group: Australian allied health clinic network offering physiotherapy, massage, and related manual therapy services. Comparable to Inner Balance as a multi-disciplinary suburban allied health practice combining manual therapy, massage, and rehabilitation with HICAPS/Medicare acceptance.
- City Sports and Spinal Clinic: Melbourne allied health clinic providing osteopathy, physiotherapy, and related manual therapy. Comparable to Inner Balance as a multi-disciplinary suburban musculoskeletal practice serving a similar fee-for-service patient base with HICAPS and EPC billing.
- Integrated Health Melbourne: Multi-disciplinary Melbourne allied health clinic offering osteopathy, acupuncture, myotherapy, and massage. Directly comparable to Inner Balance on service mix (osteopathy + acupuncture + massage), suburban Melbourne catchment, and HICAPS/EPC payment integration.
- Back In Motion Health Group: Australian allied health franchise network primarily delivering physiotherapy and related manual therapy services across multiple suburban locations. Comparable to Inner Balance as a multi-practitioner allied health practice treating musculoskeletal conditions through hands-on, fee-for-service care in Australian suburbs.
- Melbourne Osteopathic Clinic: Multi-practitioner osteopathic clinic based in Melbourne providing hands-on osteopathic care for musculoskeletal conditions. Directly comparable to Inner Balance on discipline (osteopathy), service model (manual therapy for back/neck/joint pain), and direct-to-consumer suburban delivery.
Broad incumbents
- Lifecare Physiotherapy: Established Australian allied health group operating a large network of physiotherapy and rehabilitation clinics. Comparable to Inner Balance as a multi-site, multi-practitioner provider of manual therapy and rehabilitation services, though at significantly greater scale and with broader service scope.
Emerging players
- Equilibrium Veterinary & Animal Therapies: Australian provider of animal osteopathy, physiotherapy, and rehabilitation services for horses and dogs. Comparable to Inner Balance's animal osteopathy line as a niche, credentialed animal musculoskeletal service targeting elite equine sport and companion animals.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat4 records
Key risks5 records
Key highlights5 records
Customer concentration
Inner Balance Health Clinic social profiles
Digital presenceInner Balance Health Clinic financial estimates
Financial estimateRevenue estimate
Valuation estimate
Inner Balance Health Clinic leadership team
Management profileNumber of profiles
Profiles12 records
Inner Balance Health Clinic funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Inner Balance Health Clinic M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Inner Balance Health Clinic
What does Inner Balance Health Clinic do?
Inner Balance Health Clinic is an allied health clinic based in Mill Park, Victoria that delivers hands-on manual therapy consultations including osteopathy, acupuncture, dry needling, remedial massage, cosmetic acupuncture, pediatric osteopathy, fertility/IVF support, and animal osteopathy services. Patients book and pay per consultation either privately, through Medicare EPC/CDM rebates, or via on-the-spot private health fund HICAPS claims.
Is Inner Balance Health Clinic a public or private company?
Inner Balance Health Clinic is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Inner Balance Health Clinic founded?
Inner Balance Health Clinic was founded in 2001. It employs 11 to 50 people.
Where is Inner Balance Health Clinic based?
Inner Balance Health Clinic is headquartered in Melbourne, Australia, in the Oceania region.
How does Inner Balance Health Clinic make money?
One revenue line is on record: clinical Consultation Services.
Who are Inner Balance Health Clinic's main competitors?
Direct peers on record are Physio InQ, Bounce Health Group, City Sports and Spinal Clinic, Integrated Health Melbourne, Back In Motion Health Group and Melbourne Osteopathic Clinic. Lifecare Physiotherapy is listed as a broad incumbent. Equilibrium Veterinary & Animal Therapies is listed as an emerging player.
Does Inner Balance Health Clinic have an API?
No public API is recorded for Inner Balance Health Clinic.
What industry is Inner Balance Health Clinic in?
Inner Balance Health Clinic's product category is Osteopathic and Allied Health Services. Its primary akta.pro industry code is HSADALAA, General Chiropractic Care. Its NAICS code is 6213 and its SIC code is 8093.