Conservation Alabama

What Conservation Alabama does

Conservation Alabama is a statewide, nonpartisan nonprofit 501(c)(4) social welfare organization founded in 1999 and headquartered in Birmingham, Alabama. It operates alongside two affiliated entities - Conservation Alabama Foundation (a 501(c)(3) charitable arm) and Conservation Alabama Action Fund - forming a coordinated conservation advocacy ecosystem. The organization serves conservation-minded Alabamians, including hikers, hunters, fishers, utility ratepayers concerned about pollution and energy costs, and citizens broadly interested in protecting land, water, and wildlife. Its constituency spans Alabamians who engage with public lands covering 660,000 acres, 132,400 miles of rivers and streams, and 53 miles of Gulf Coast.

Conservation Alabama's "products" are five core advocacy workstreams: Clean Water policy, Lands and Wildlife protection, Outdoor Recreation support, Affordable Clean Energy policy, and Civic Engagement / voter mobilization. Delivery channels are grassroots organizing, direct lobbying in Montgomery and at county and municipal levels, voter registration and education, monthly email newsletter, and organic social media (Instagram and Facebook). The organization has no proprietary technology platform, mobile app, or API; the website is the primary digital distribution channel for donations and action alerts. Revenue is generated through member donations and contributions, with donations of $50 or more automatically conferring annual membership; contributions to the 501(c)(4) are not tax-deductible, while the sister 501(c)(3) foundation provides tax-deductible giving options. Headcount is 1-10 employees, with leadership including President Bradley Davidson (appointed August 2021), Senior Vice President of Water Policy & Advocacy Justinn Overton (former Coosa Riverkeeper leader), Senior Advisor Jeff Martin (a former first Executive Director of the Alabama League of Environmental Action Voters, the predecessor organization), and Research Manager Amelia Pugh (hired Spring 2024).

Name

Conservation Alabama

Legal name

Conservation Alabama

Website

https://conservationalabama.org

Company type

Private

Founded year

1999

Operating status

Operating

Headcount range

1–10 employees

Short description

Conservation Alabama is a statewide, nonpartisan 501(c)(4) nonprofit founded in 1999 in Birmingham, Alabama, that mobilizes conservation-minded voters and lobbies state, county, and municipal officials to protect Alabama's land, water, wildlife, and natural resources.

Ownership category

akta.pro rank

Product category

Environmental Advocacy Services

NAICS

Environment, Conservation and Wildlife Organizations (813312), Administration of Conservation Programs (92412)

akta.pro primary industry

Biodiversity & Habitat Conservation (BPAGAGAA)

akta.pro secondary industries

Wildlife Conservation & Species Protection (BPAGAGAB), Parks, Recreation & Protected Areas Administration (BPAIAMAH), Marine & Freshwater Conservation (BPAGAGAE)

Keywords

• Environmental advocacy
• Conservation policy
• Voter mobilization
• Wildlife protection
• Civic engagement

Headquarters

HQ city

Birmingham

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Marketing or Sales, Operations, Others

Revenue model

1. Membership and Donations: The organization generates revenue primarily through membership contributions and donations. Donations of $50 or more automatically qualify for membership through the calendar year. As a 501(c)(4) nonprofit political organization, contributions are not tax deductible as they may be used to support political activities.

Pricing tiers

Go-to-market motion1 record

Distribution channels2 records

Marketing channels4 records

Core offering

Conservation Alabama is a statewide, nonpartisan 501(c)(4) nonprofit that mobilizes Alabamians to protect the state's land, water, wildlife, and natural resources through voter education and registration, grassroots organizing, policy advocacy, and direct lobbying of state, county, and municipal officials. Its five core priority areas are Clean Water, Land and Wildlife, Outdoor Recreation, Affordable Clean Energy, and Civic Engagement.

Product overview

Conservation Alabama operates as a nonprofit advocacy organization (501(c)(4) political organization) focused on five core priority areas: Clean Water, Land and Wildlife, Outdoor Recreation, Affordable Clean Energy, and Civic Engagement. The organization educates and mobilizes voters, holds elected officials accountable, and directly lobbies policymakers to advance conservation public policy. Conservation Alabama also includes a sister organization, Conservation Alabama Foundation (a 501(c)(3)), which offers tax-deductible donation options and operates with its own mission, programs, and board of directors. Together, these entities form a comprehensive conservation advocacy ecosystem serving Alabamians.

Differentiator

Problem solved

Functional benefit

Segments3 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

Two partnerships are on record, tiered core.

• Conservation Alabama FoundationcoreStrategic or Co-development PartnerConservation Alabama Foundation is a 501(c)(3) organization separate from Conservation Alabama with its own mission, programs, and board of directors. As a sister organization, it engages Alabamians in protecting land, water, and wildlife through voting encouragement, leadership cultivation, and citizen mobilization. Provides tax-deductible donation option for donors.
• Conservation Alabama Action FundcoreStrategic or Co-development PartnerPart of the Conservation Alabama family of organizations. Included in Privacy Policy as affiliated entity. Works in conjunction with Conservation Alabama on advocacy and political engagement efforts.

Scale indicators5 records

Recent moves5 records

Expansion highlights4 records

Direct peers

• Coosa Riverkeeper: Alabama-based water advocacy organization protecting the Coosa River through litigation, advocacy, and legislative work. Conservation Alabama's SVP Justinn Overton previously led this organization, and both share a focus on Alabama water policy.
• Alabama Audubon: Alabama state chapter focused on bird and habitat conservation through advocacy and education. Comparable in scale and mission scope, with overlapping wildlife and land protection priorities in Alabama.
• Alabama Rivers Alliance: Alabama-based nonprofit coalition advocating for clean water and river protection statewide. Highly comparable mission to Conservation Alabama's Clean Water priority and operates with a similar statewide advocacy and grassroots organizing model.
• Black Warrior Riverkeeper: Alabama-based river protection organization combining on-the-water advocacy, water quality monitoring, and policy engagement. Comparable regional scope, water-focused mission, and grassroots/community organizing approach.

Broad incumbents

• Southern Environmental Law Center (SELC): Regional environmental legal and advocacy organization working across the Southeast on conservation issues. Operates in Alabama on water, energy, and land issues with significantly broader resources, serving as both a peer and a potential collaborator.
• Defenders of Wildlife: National wildlife conservation organization engaging in policy advocacy and habitat protection. While national in scope, its wildlife-focused mission and advocacy approach make it a relevant comparator for Conservation Alabama's Land and Wildlife priority area.
• Sierra Club (Alabama Chapter): Major national environmental organization with Alabama chapter activity spanning clean water, public lands, and clean energy advocacy. Directly comparable advocacy and policy approach but with substantially larger membership and resources.
• National Wildlife Federation (Alabama): Large national conservation organization with state affiliate work in Alabama on wildlife, habitat, and outdoor recreation policy. Operates at broader scale with deeper resources but overlaps meaningfully with Conservation Alabama's Land and Wildlife priorities.
• The Nature Conservancy - Alabama Chapter: National land and water conservation organization with active Alabama operations protecting habitats and watersheds. Larger and more diversified than Conservation Alabama but works on overlapping land, water, and biodiversity priorities in the state.

Emerging players

• Appalachian Mountain Advocates: Regional legal and policy advocacy organization focused on environmental protection in the Appalachian region, including parts of Alabama. Comparable legal/policy advocacy orientation with overlapping energy and land conservation priorities.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks5 records

Key highlights6 records

Customer concentration

• Facebookfacebook.com/ConservationAlabama
• Instagraminstagram.com/conservation.alabama
• Xx.com/ConservationAL
• LinkedInlinkedin.com/company/conservation-alabama

Revenue estimate

Valuation estimate

Number of profiles

Profiles4 records

Subsidiaries2 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Conservation Alabama