TechRentals
TechRentals (TR PTY LTD) is an Australia-based specialist rental and calibration company serving construction, mining, electrical power, manufacturing, and defence customers across Australia, New Zealand, Malaysia, and Singapore with test & measurement equipment, two-way radios, safety solutions, and NATA-accredited calibration services.
- Company typePrivate
- Founded2010
- HeadquartersBlackburn, Australia
- Headcount101–250
- GTM typeB2B
- OfferingServices
What TechRentals does
TechRentals (legal entity TR PTY LTD) is an Australia-based specialist equipment rental and calibration company, operating as part of UK-listed parent Vp Plc's TR Group. Founded in 1974 with calibration heritage traced to 1950, the company rents physical test & measurement instruments, two-way radios, and workplace safety equipment, and operates NATA-accredited calibration laboratories. It serves customers across four countries — Australia (8 office locations including a Melbourne headquarters and NATA labs in Sydney and Brisbane), New Zealand, Malaysia (Kuala Lumpur regional HQ), and Singapore — with verticals spanning construction, mining and oil & gas, electrical power, manufacturing, aerospace and defence, data centres, airports, and events.
The platform is organised around four service lines: Test & Measurement (electrical power, NDT, environmental, telecom, RF, and survey instruments from 3,200+ manufacturers across 10,000+ models), Two-Way Radios (analog, digital, TETRA, and the RAPID Push-to-Talk-over-Cellular service with managed service wrap), Safety Solutions (body worn cameras and the SensorZone proximity warning system), and NATA-Accredited Calibration Services with a field-calibration offering. The proprietary technology layer is modest: a TotalCal asset management portal for calibration lifecycle tracking, a GreenCal end-of-life instrument disposal programme, and a new unified e-commerce website launched April 2025. Underlying AI/ML capabilities (noise suppression, acoustic imaging, battery analytics) are OEM-sourced through Motorola, Fluke, and Hioki rather than developed in-house.
Revenue is generated through short- and long-term equipment rental, sale of new and ex-rental equipment, the Rent 2 Buy hybrid rental-to-own option, managed services for communications and safety systems, and fee-based calibration. Pricing is quote-based with a published Best Rental Rate Guarantee (beat competitors' quotes by 10%); customers collect from or have equipment delivered by 8 Australian branches with same-day delivery typically within an hour, and can also transact through the e-commerce site. Go-to-market is enterprise field sales supported by a digital channel, content marketing (blog, YouTube, LinkedIn), and direct customer relationships — long-tenured accounts include Norstar Recycling (7+ years), Hansen Yuncken, and Elecnor Australia/SecureEnergy. The company is led by CEO Mick Jones (appointed May 2025) and CFO Gavan McColl, with 101–250 employees.
TechRentals firmographics
Firmographics- Name
- TechRentals
- Legal name
- TR PTY LTD
- Website
- https://techrentals.com.au
- Company type
- Private
- Founded year
- 2010
- Operating status
- Operating
- Headcount range
- 101–250 employees
- Short description
- TechRentals (TR PTY LTD) is an Australia-based specialist rental and calibration company serving construction, mining, electrical power, manufacturing, and defence customers across Australia, New Zealand, Malaysia, and Singapore with test & measurement equipment, two-way radios, safety solutions, and NATA-accredited calibration services.
- Ownership category
- akta.pro rank
TechRentals industry classification
Industry- Product category
- Test Equipment Rental & Calibration Services
- NAICS
- Electronic and Precision Equipment Repair and Maintenance (8112)
- SIC
- Services-Miscellaneous Equipment Rental & Leasing (7350), Services-Testing Laboratories (8734)
- akta.pro primary industry
- Calibration Services & Standards (Calibration labs, reference standards, traceability services) (IMAGAFAH)
- akta.pro secondary industry
- Audio & Communications Equipment Rental (MPADAFAC)
Keywords
Where TechRentals is headquartered
LocationHeadquarters
- HQ city
- Blackburn
- HQ country
- Australia
- HQ region
- Oceania
Offices10 records
Markets served
TechRentals business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Operations, Supply Chain, Infrastructure, Marketing or Sales, Technology or R&D
Revenue model
- Equipment Rental: Short-term and long-term rental of test & measurement equipment, two-way radios, and safety solutions. Rental periods start on the day of collection, with option to pick up after 4pm the day before. Payment required at beginning of rental period.
- Equipment Sales: Sale of new equipment and ex-rental (used) equipment. Purchase available through website e-commerce functionality or via quote requests.
- Calibration Services: NATA-accredited calibration services covering electrical, RF, pressure, temperature, torque, dimensional, and vibration disciplines. Also offers traceable (non-endorsed) calibrations.
- Rent 2 Buy: Flexible rental option that allows customers to rent equipment with the option to purchase, helping those with urgent needs but limited budgets.
- Managed Services: Comprehensive communication and safety solutions including system design, installation, commissioning, and ongoing management and support.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Other | Pay-as-you-go | Equipment Rental - Quote-based pricing |
| Unit Pricing | Pay-as-you-go | Equipment Purchase - Variable pricing |
| Hybrid | Pay-as-you-go | Rent 2 Buy - Hybrid rental-to-own option |
Go-to-market motion1 record
Distribution channels3 records
Marketing channels7 records
TechRentals product offering
Product offeringCore offering
TechRentals rents, sells and services specialist test & measurement instruments, two-way radios and workplace safety equipment to enterprise customers across Australia, New Zealand, Malaysia and Singapore. The company also delivers NATA-accredited calibration services across electrical, RF, pressure, temperature, torque, dimensional and vibration disciplines, with options to purchase ex-rental gear outright or via Rent 2 Buy.
Product overview
TechRentals is a technology rental solutions company offering a unified platform of four core service lines: Test & Measurement Equipment (electrical power, industrial, telecommunications, NDT, environmental, RF, construction, survey instruments), Two-Way Radios (analog, digital, PTToC/RAPID, TETRA) with managed services, Safety Solutions (body cameras, pedestrian detection via SensorZone), and NATA Accredited Calibration Services with TotalCal asset management. The portfolio also includes Ex-Rental equipment sales and Rent 2 Buy financing options. The company recently integrated Calibration & Sales into its e-commerce platform. Equipment is available for rental, purchase, or rent-to-buy across Australia with 8 office locations.
Differentiator
Problem solved
Functional benefit
Products and services
- Test & Measurement Equipment Rental and Sales Rental and sales of professional test and measurement instruments spanning electrical power, general industrial, data & telecommunications, NDT, environmental, physical measurement, electronic test, RF, construction, and survey & spatial equipment for enterprise users.
- Two-Way Radios Rental, Sales and Managed Services Rental, sale and managed services for portable and mobile two-way radios, RAPID PTToC, TETRA systems and repeaters, plus accessories for enterprise communications customers.
- Safety Solutions Workplace safety equipment including body worn cameras, nursecall systems, SensorZone pedestrian detection, and TETRA radio solutions for mission-critical and high-risk operations.
- NATA Accredited Calibration Services NATA-endorsed and traceable calibration services across dimensional & metrology, electrical, force & tension, high voltage, pressure & vacuum, RF, standards, temperature & humidity, torque, vibration, and weights & scales, with field calibration and TotalCal asset management.
- TotalCal Asset Management Calibration lifecycle management portal providing online tracking of instrument records, calibration timelines, downloadable reports and compliance records.
- RAPID Push-to-Talk over Cellular (PTToC) PTToC solution providing nationwide push-to-talk communication over cellular networks, combining two-way radio simplicity with cellular coverage.
- SensorZone Proximity Warning System Real-time proximity detection and collision avoidance system for pedestrian safety and equipment protection on work sites.
- Rent 2 Buy Flexible rental option allowing customers to rent equipment with the option to purchase, designed for those with urgent equipment needs and limited budgets.
- GreenCal Sustainability Initiative Sustainability initiative within TotalCal for responsible disposal of obsolete or unwanted instruments through refurbishment, repurposing or certified recycling.
- Field Service Calibration On-site calibration services where experts service equipment at the customer's location to minimise downtime.
- Managed Services for Communications and Safety Comprehensive managed services for communications and safety solutions covering consultation, site assessment, coverage testing, system design & engineering, programming, integration, commissioning, training, documentation and ongoing management & support.
- Ex-Rental Equipment Sales Professionally maintained ex-rental test & measurement gear, two-way radios and safety equipment available for purchase at reduced prices.
- Motorola MOTOTRBO R5 Two-Way Radio Professional portable two-way radio with AI-trained noise suppression, IMPRES technology, loud audio and IP67 rating for industrial environments.
- Fluke 1738 Power & Energy Logger Power and energy logging instrument recording voltage, current, kW, kVA, power factor and demand over configurable intervals down to one-second resolution for building energy analysis.
- Evident OmniScan X4 PAUT Flaw Detector Phased Array Ultrasonic Testing flaw detector for non-destructive testing applications.
- Leica BLK360 G2 Laser Scanner High-precision 3D laser scanning instrument for survey and spatial measurement applications.
- OMICRON CMC 500 Protection Relay Test System High-performance relay test set for three-phase protection testing and secondary injection with up to 10 current and 7 voltage channels.
- Panametrics PT900 Ultrasonic Flowmeter Portable ultrasonic flowmeter for measuring flow in liquids and gases.
Quantifiable outcome
- Best Rental Rate Guarantee - beat lower quotes by 10%
- +2 more outcomes
Companies that use TechRentals
Customer profileNamed customers8 records
Segments15 records
Ideal customer profiles5 records
TechRentals technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
AI capability9 records
Feature3 records
TechRentals partnerships and signals
Strategic signalPartnerships
One partnership is on record.
- Vp GroupcoreTechRentals is part of the Vp group, drawing on their 60+ years of proven history providing specialist rental equipment, asset management, and services to diverse markets including civil engineering, rail, water, oil and gas, construction, and outdoor events.
Scale indicators6 records
Recent moves6 records
Expansion highlights5 records
TechRentals competitors and assessment
Company assessmentOthers
- Fluke Corporation: Major T&M equipment OEM (power quality, thermal imaging, acoustic imaging) — relevant because TechRentals rents Fluke, OMICRON, Hioki and Megger equipment, and OEM-controlled rental/subscription programs are a structural risk to TechRentals' rental economics.
- Keysight Technologies (used / rental channel): Premier test & measurement OEM that competes with TechRentals' rental channel through its own certified-pre-owned and KeysightCare programs; relevant because TechRentals rents large fleets of Keysight/HP/Agilent legacy instruments.
Direct peers
- Transcat: US-listed calibration services and test & measurement instrument distribution company; competes with TechRentals in calibration and instrument sales/rental across industrial customers.
- Trescal: Global calibration services provider (ISO/IEC 17025 accredited labs) competing head-on with TechRentals' NATA-accredited calibration business and TotalCal asset management offering.
- Element Materials Testing: Global testing, inspection and calibration services platform with multi-disciplinary labs and field services, comparable in scope to TechRentals' NATA-endorsed calibration across electrical, RF, dimensional and vibration.
- Electro Rent: Pure-play electronic test equipment rental specialist historically serving North America and Europe with a model — rental, sales and asset management — that mirrors TechRentals' core T&M business most closely.
- BearCom: North America's largest Motorola two-way radio dealer and integrator with managed/rental services; comparable to TechRentals' two-way radio rental, managed services and Motorola Platinum Partner positioning.
Broad incumbents
- Aggreko: Global specialist in temporary power, temperature control and industrial equipment rental with APAC operations; overlaps with TechRentals on industrial rentals to mining, oil & gas and events customers.
- Herc Holdings: Large North American equipment rental operator with growing industrial and specialty rental portfolio; competes broadly with TechRentals in industrial and infrastructure customer segments.
- Atlas Copco: Global industrial group with a Specialty Rental division serving construction, mining and industrial customers; overlaps with TechRentals on industrial equipment rental and on-site managed services.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat6 records
Key risks6 records
Key highlights7 records
Customer concentration
TechRentals social profiles
Digital presenceTechRentals compliance and trust
Trust signalCompliance3 records
TechRentals financial estimates
Financial estimateRevenue estimate
Valuation estimate
TechRentals leadership team
Management profileNumber of profiles
Profiles5 records
TechRentals funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
TechRentals M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about TechRentals
What does TechRentals do?
TechRentals rents, sells and services specialist test & measurement instruments, two-way radios and workplace safety equipment to enterprise customers across Australia, New Zealand, Malaysia and Singapore. The company also delivers NATA-accredited calibration services across electrical, RF, pressure, temperature, torque, dimensional and vibration disciplines, with options to purchase ex-rental gear outright or via Rent 2 Buy.
Is TechRentals a public or private company?
TechRentals is a private company. It is classified as corporate owned and is currently operating.
When was TechRentals founded?
TechRentals was founded in 2010. It employs 101 to 250 people.
Where is TechRentals based?
TechRentals is headquartered in Blackburn, Australia, in the Oceania region.
How does TechRentals make money?
Five revenue lines are on record. Equipment Rental is the primary driver. The others are equipment Sales, calibration Services, rent 2 Buy and managed Services.
Who are TechRentals's main competitors?
Others on record are Fluke Corporation and Keysight Technologies (used / rental channel). Direct peers are Transcat, Trescal, Element Materials Testing, Electro Rent and BearCom. Broad incumbents are Aggreko, Herc Holdings and Atlas Copco.
Does TechRentals have an API?
No public API is recorded for TechRentals.
What industry is TechRentals in?
TechRentals's product category is Test Equipment Rental & Calibration Services. Its primary akta.pro industry code is IMAGAFAH, Calibration Services & Standards (Calibration labs, reference standards, traceability services), with a secondary code of MPADAFAC, Audio & Communications Equipment Rental. Its NAICS code is 8112 and its SIC code is 7350.