What Tant Mieux Prod does

Tant Mieux Prod is a Paris-based independent audiovisual production company founded on December 21, 2012 by Delphine Maury. The company specializes in animated content for children, families, and youth audiences, with a portfolio centered on literary and poetic adaptations. Its flagship property, 'En Sortant de l'école' (Fresh Out of School), is an annual collection of 13 animated short films pairing poems by a single French poet with original graphic work by an emerging director; the collection has reached 10 seasons over a decade, covering poets including Jacques Prévert, Robert Desnos, Guillaume Apollinaire, Paul Éluard, Claude Roy, Jean Tardieu, Paul Verlaine, Andrée Chedid, Liberté, and Amitié, and has supported more than 135 young directors (72% female). Beyond shorts, the company produces animated series — notably Tobie Lolness (13x52', co-produced with France Télévisions and ZDF, delivered in 2023), Le Loup des Sables, Vango, and Mr. Carton — and animated feature films including L'Ours et l'Ermite (80') and Le Dernier des Cailloux (in development).

The company's production technology spans traditional animation, rostrum camera, paper cut-outs, digital 2D, and real-time CG (for Mr. Carton), with no disclosed AI/ML components. Tant Mieux Prod is explicitly structured as a production company rather than an animation studio, meaning animation execution is outsourced to director-led teams, while the company retains creative direction, co-production financing, and rights ownership.

Revenue is generated across five streams: co-production and broadcast licensing (France Télévisions, ZDF, TV5 Monde, Ciné+, Télé-Québec, RTS, RTP), theatrical and VOD distribution (Gebeka, Vimeo VOD, Universciné, Benshi, Bayam, Filmdoo, Glitch), physical media and book sales (Thierry Magnier Éditions for DVDs and illustrated books), live ciné-concerts and pedagogical workshops, and international distribution (ZDF Studio and dedicated sales agent Annabel Sebag). Distribution is event-driven and tied to annual broadcast cycles, festival premieres, and theatrical windows. The company is privately held with no parent, no disclosed investors, and no external funding rounds on record.

Name

Tant Mieux Prod

Legal name

Tant Mieux Prod

Website

https://tantmieuxprod.net

Company type

Private

Founded year

2012

Operating status

Operating

Headcount range

11–50 employees

Short description

Tant Mieux Prod is a Paris-based independent animated production company founded in 2012, producing poetic children's short film collections, animated series (Tobie Lolness, Vango, Le Loup des Sables), and feature films for broadcasters, VOD platforms, and educational channels worldwide.

Ownership category

akta.pro rank

Headquarters

HQ city

Paris

HQ country

France

HQ region

Europe

Offices2 records

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D, Supply Chain

Revenue model

1. Co-production and broadcast licensing: Tant Mieux Prod produces animated content in co-production with major broadcasters and publishers, generating revenue through broadcast licensing fees from France Télévisions, ZDF, and international TV channels.
2. Theatrical and VOD distribution: Content distributed in cinemas through Gebeka (theatrical distributor) and via VOD platforms including Vimeo VOD, Universciné, Benshi, Bayam, Filmdoo, and Glitch.
3. Physical media and book sales: Sale of DVDs and illustrated books through publishers Thierry Magnier Éditions and in bookstores and media libraries.
4. Ciné-concert and pedagogical workshops: Live performance events combining animated films with live music and educational workshops for schools, libraries, and festivals.
5. International sales and distribution: International distribution through ZDF Studio and dedicated sales agent Annabel Sebag, selling to TV channels, festivals, and VOD platforms worldwide.

Pricing tiers

Go-to-market motion1 record

Distribution channels7 records

Marketing channels5 records

Core offering

Tant Mieux Prod is a Paris-based audiovisual production company that produces animated short films, series, and feature films for children and families. Its core offering is the production of animated content — primarily the "En Sortant de l'école" poetry-adapted shorts collection (10 seasons, 130+ films) and serialized series such as Tobie Lolness — created in co-production with major public broadcasters and distributed through TV, VOD, theatrical, and educational channels.

Product overview

Tant Mieux Prod is a Paris-based audiovisual production company founded in December 2012, specializing in animated content for children and youth audiences. The company's portfolio consists primarily of: (1) the flagship 'En Sortant de l'école' collection — a series of 10 short film seasons (as of 2023) pairing French poetry with animated visuals by emerging directors; (2) serialized animated series including Tobie Lolness (13 x 52' for France Télévisions and ZDF), Le Loup des Sables (50 x 7'), Mr. Carton (13 x 2' in real-time CG), and Vango (in development); (3) animated feature films including L'Ours et l'Ermite (80') and Le Dernier des Cailloux (in development); and (4) derivative products and experiences including books, DVDs, cinema concerts, educational workshops, physical exhibitions, and the 'Tobie's Friends' environmental program. The company operates as a production company (not a studio) and distributes through France Télévisions, international broadcasters, VOD platforms, and theatrical distribution.

Differentiator

Problem solved

Functional benefit

Products and services

• En Sortant de l'école (Fresh Out of School)
• Tobie Lolness
• L'Ours et l'Ermite (The Hermit and the Bear)
• Le Dernier des Cailloux (The Last of the Pebbles)
• Mr. Carton
• Le Loup des Sables (The Sand Wolf)
• Vango
• Ciné-concert et Ateliers Pédagogiques
• Livres et DVD (Books and DVDs)

Quantifiable outcome

• 130+ young directors supported over 10 years, with 72% female representation
• +1 more outcomes

Named customers6 records

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature1 record

Partnerships

Ten partnerships are on record, tiered core and minor.

• France TélévisionscoreStrategic or Co-development Partner · 1 January 2013Primary co-producer and broadcaster of 'En Sortant de l'école' (10 seasons) and Tobie Lolness. The first collection was produced in 2013 in co-production with France Télévisions for broadcast during the Printemps des poètes. Each new season has been broadcast on France Télévisions in March, with content also available on the OKOO app.
• Bayard jeunesse AnimationcoreStrategic or Co-development Partner · 1 January 2013Co-producer of the first 'En Sortant de l'école' collection in 2013 alongside France Télévisions, as part of the Printemps des poètes initiative.
• ZDFcoreStrategic or Co-development PartnerGerman public broadcaster and co-producer of Tobie Lolness (13x52' series). Broadcast of Tobie Lolness on ZDF as part of the co-production agreement.
• ZDF StudiocoreChannel Partner/ Reseller/ DistributorInternational distribution partner for Tobie Lolness series, managing worldwide sales to TV broadcasters and digital platforms.
• GebekaminorChannel Partner/ Reseller/ DistributorFrench theatrical distributor that handled the national cinema releases of the first four seasons of 'En Sortant de l'école'.
• Timothée de FombellecoreStrategic or Co-development PartnerAuthor whose novels have been adapted into animated series by Tant Mieux Prod: Tobie Lolness (first novel, 13x52' series) and Vango (novel, 6x52' or 12x30' in development). De Fombelle also contributed to the literary bible for 'Les grandes grandes vacances'.
• Sacem and SpedidamminorStrategic or Co-development PartnerMusic rights organizations (Sacem) and performers' rights society (Spedidam) that supported the 2017 creation of the 'En Sortant de l'école' cine-concert.
• AFCA (Association Française du Cinéma d'Animation)minorStrategic or Co-development PartnerFrench Association of Animated Film that co-produced the first 'En Sortant de l'école' cine-concert in 2017 with Tant Mieux Prod.
• Thierry Magnier ÉditionscoreChannel Partner/ Reseller/ DistributorPublisher that produces illustrated books and DVDs of 'En Sortant de l'école' collections. Won the Cross Media Award at Bologna Children's Book Fair for the four new seasons book.
• Studio WasiaminorChannel Partner/ Reseller/ DistributorFestival contact for 'En Sortant de l'école' and other Tant Mieux Prod content, managing festival submissions and screenings.

Scale indicators6 records

Recent moves9 records

Expansion highlights6 records

Direct peers

• Ankama: French independent animation and games studio behind Wakfu and Dofus animated series. Comparable as a French independent producing premium children's animation for broadcast and digital distribution.
• Folimage: Independent French animation studio (La Prophétie des grenouilles, Ronal the Barbarian) producing art-house and children's animated features and series. Comparable as a French independent focused on auteur-driven children's animation.
• Blue Zoo Animation Studio: UK-based independent animation studio producing children's series (Q Pootle 5, Digby Dragon). Comparable European independent at similar headcount, producing premium broadcaster-driven children's animation.
• Lupus Films: UK independent animation studio (The Snowman and the Snowdog, Revolting Rhymes) specializing in premium literary adaptations for children. Closest non-French peer in literary-adaptation focus, broadcaster partnerships, and independent scale.
• Marathon Media: French animation studio (now part of Zodiak Kids/Banijay) producing series like Totally Spies and Martin Mystery. Direct peer in French children's series production, though now embedded in a larger media group.
• Cyber Group Studios: Paris-based independent animation studio producing premium children's series (Gigantosaurus, Zorro) for global broadcasters. Closest French independent peer in scale, target demographic, and broadcaster co-production model.
• TeamTO: Paris-based independent animation studio producing children's series such as PJ Masks and Mighty Express. Direct peer in the French premium children's animation segment with similar broadcaster-driven co-production model.
• CarpeDiem Film & TV: Paris-based independent animation studio (Wakfu co-producer, Molang) producing children's animated series. Comparable French independent at similar scale with co-productions across European broadcasters.

Broad incumbents

• Gaumont Animation: Animation arm of historic French studio Gaumont, producing kids' and family series such as Lanfeust Quest and Ballerina. Larger incumbent with global distribution and parent-group resources.
• Xilam Animation: Paris-based, publicly listed animation studio behind Oggy and the Cockroaches, Dofus, and Mr. Magoo. Larger French independent with significantly more resources and a broader IP portfolio across children's and family animation.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights6 records

Customer concentration

• Facebookfacebook.com/100067322082596
• Instagraminstagram.com/tantmieuxprod
• LinkedInlinkedin.com/company/tant-mieux-prod

Revenue estimate

Valuation estimate

Number of profiles

Profiles6 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Tant Mieux Prod