MBA3
MBA3 is a Quito-headquartered software vendor delivering cloud-native ERP and Point of Sale platforms for retail and wholesale businesses across Latin America and Spain, serving 27,000+ users via an all-inclusive subscription bundle across 15+ vertical industries.
- Company typePrivate
- Founded2004
- HeadquartersMexico City, Mexico
- Headcount1,001–5,000
- GTM typeB2B
- OfferingSoftware
What MBA3 does
MBA3 (legally MBA3GLOBALGROUP S.A.S., headquartered in Quito, Ecuador) is a Latin American software vendor that builds and markets cloud-native ERP and Point of Sale (POS) platforms purpose-built for retail and wholesale/distribution businesses. Its portfolio spans two core ERP products — MBA3 Advanced Retail for retail chains and MBA3 Wholesale for distributors — augmented by an integrated marketplace of native add-on modules: e-commerce (manufactured by partner X-tructure), digital kiosk, mobile sales and collections, intelligent store advisor, management mobile app, system administrator mobile app, BI dashboards (MI VENTAS, MI TIENDA, MI EMPRESA), WMS with mobile picking, advanced promotions, loyalty and gift-card engine, electronic wallet, self-invoicing portal, bank-terminal connector, electronic-scale connector, and an external-application integration engine (SOAP/REST APIs). Architecture is natively omnichannel — ERP, POS, e-commerce, BI, and WMS share a single data model — eliminating third-party middleware for in-region customers and supporting 15+ vertical specializations (pharmacies, hardware stores, fashion, cosmetics, electronics, building materials, paint, supermarkets, lighting, wines/liquors, franchises, department stores, mobile phones/accessories, etc.). The v26 generation (2025) introduced a new database and report builder plus an integrated Universidad MBA3 training/certification portal.
The company monetizes primarily through annual SaaS subscriptions bundled under a 'Todo Incluido' (all-included) pricing model in which 100+ functions, updates, and certified add-ons are included in the base fee; the only disclosed additional charge is the one-time database migration fee to v26. Supplementary revenue streams include professional services through Universidad MBA3 training and migration services. Go-to-market is sales-led: a direct enterprise field-sales motion targets large retail chains, department stores, and major wholesale distributors, while inside-sales/website lead capture (free demos, advisory consultations) targets mid-market accounts upgrading from spreadsheets or legacy systems. Marketing mixes educational blog content, a Spanish-language YouTube channel (@mba3erp), email newsletters, and industry events (e.g., Expo Ferretera). Distribution is direct — no channel partner or reseller network is publicly disclosed — with two integration partnerships materially shaping the stack: a certified SAP POS add-on (enterprise credibility, SAP-customer access) and a mutual partnership with X-tructure (e-commerce module manufacturer, payment processing via Paymentez).
MBA3 claims 27,000+ users across 9 countries (USA, Mexico, Ecuador, Peru, Panama, Nicaragua, Honduras, Dominican Republic, and Spain), operates a 1,001–5,000 employee organization, and shows 30+ logo brands on its homepage (specific enterprise names not individually labeled). The entity is privately held with no funding rounds, no parent company, no subsidiaries, no mergers or acquisitions, and no disclosed leadership changes in the source data. Management disclosed includes Gabriel Álvarez Diez (Director Ejecutivo / CEO Latin America), Roberto Cortez (Gerente General de MBA3 ERP), and José Vicente Credidio Neto (Director de Negocios Internacionales, prior General Director at Takaoka for 15 years).
MBA3 firmographics
Firmographics- Name
- MBA3
- Legal name
- MBA3GLOBALGROUP S.A.S.
- Website
- https://mba3.com
- Company type
- Private
- Founded year
- 2004
- Operating status
- Operating
- Headcount range
- 1,001–5,000 employees
- Short description
- MBA3 is a Quito-headquartered software vendor delivering cloud-native ERP and Point of Sale platforms for retail and wholesale businesses across Latin America and Spain, serving 27,000+ users via an all-inclusive subscription bundle across 15+ vertical industries.
- Ownership category
- akta.pro rank
MBA3 industry classification
Industry- Product category
- Retail ERP Software
- NAICS
- Computing Infrastructure Providers, Data Processing, Web Hosting, and Related Services (518210)
- akta.pro primary industry
- Retail ERP (Merchandising, POS Back Office) (HDAEAEAD)
Keywords
Where MBA3 is headquartered
LocationHeadquarters
- HQ city
- Mexico City
- HQ country
- Mexico
- HQ region
- Latin America
Offices2 records
Markets served
MBA3 business model
Business model- GTM type
- B2B
- Offering type
- Software
- Cost components
- Technology or R&D, Personnel, Marketing or Sales, Infrastructure, Operations
Revenue model
- SaaS ERP Subscription: Cloud-based ERP and POS software subscription model with all-inclusive features. Pricing appears to be bundled with no additional costs for core functionality including ERP, POS, add-ons, and updates.
- Database Migration Services: One-time migration service fee for transitioning existing databases to the new v26 platform. The only cost beyond the subscription model.
- Training and University: Universidad MBA3 provides training resources, potentially with certification programs for users and partners.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Annual | All-in-One Platform (Todo Incluido) |
Go-to-market motion1 record
Distribution channels3 records
Marketing channels6 records
MBA3 product offering
Product offeringCore offering
MBA3 develops and sells a cloud-native omnichannel retail management platform that integrates ERP, Point of Sale (POS), e-commerce, Business Intelligence, and Warehouse Management System (WMS) capabilities. The platform is designed specifically for retail (comercio minorista) and wholesale distribution (comercio mayorista) businesses across Latin America and Spain, with deep vertical specialization across 15+ industry segments including pharmacies, hardware stores, fashion, and electronics.
Product overview
MBA3 is a comprehensive omnichannel retail management platform that integrates ERP and Point of Sale (POS) capabilities for retail and wholesale/distribution businesses across Latin America. The core portfolio consists of two primary ERP solutions — MBA3 Advanced Retail (ERP) for retail/comercio minorista and MBA3 Wholesale (ERP) for wholesale and distribution — both built on a unified platform that includes POS, WMS, CRM, accounting, and finance modules. These core products are augmented by a Marketplace of add-on modules including E-commerce (built by X-tructure), Kiosco Digital, Ventas y Cobros Móviles, BI Advanced Retail, BI Wholesale & Distribution, Asesor de Tienda Inteligente, App Gerencial, Administrador del Sistema mobile app, Motor de Integración de Aplicaciones Externas (API engine), Portal de Auto Facturación, Terminal Bancario para Tarjeta de Crédito, and Báscula/Balanza Electrónica. A dedicated SAP-certified POS add-on is available for companies operating with SAP. The latest generation, v26, represents a new platform and database architecture with over 100 new functions, new reporting tools, and integrated MBA3 University, all bundled at no additional cost.
Differentiator
Problem solved
Functional benefit
Brands
- MBA3 Advanced Retail: Complete ERP solution designed specifically for Retail businesses
- MBA3 Wholesale
- MBA3 Punto de Venta (POS)
- SAP Punto de Venta
- Smart Retail
- Universidad MBA3
- MBA3 Marketplace
Products and services
- MBA3 Advanced Retail (ERP) Comprehensive ERP solution designed specifically for retail (comercio minorista) businesses, providing end-to-end management of sales, inventory, accounting, customer relationships, and omnichannel operations from a single integrated platform.
- MBA3 Wholesale (ERP) Advanced ERP solution for wholesale and distribution companies offering omnichannel sales and customer service, route management and deliveries, administrative ERP, and supply chain functionality.
- MBA3 Punto de Venta (POS) Advanced omnichannel Point of Sale solution that consolidates sales channels on a single technology platform, providing more powerful capabilities than basic billing software for administrative and ERP operations.
- SAP Punto de Venta (POS) Certified SAP add-on providing a complete omnichannel Point of Sale solution for companies operating with SAP, including e-commerce, mobile sales, digital kiosks, and intelligent store advisor capabilities integrated with SAP systems.
- MBA3 v26 Platform Next-generation platform and database architecture with greater speed and scalability, introducing over 100 new functions, new reporting tools, and integrated MBA3 University training platform, all bundled at no additional cost beyond migration fees.
Quantifiable outcome
- Stores using omnichannel capabilities can increase sales by up to 15% by offering products from other locations when out of stock
Companies that use MBA3
Customer profileNamed customers1 record
Segments11 records
Ideal customer profiles3 records
MBA3 technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- Yes
- API docs
- API detail
Core technology
AI maturity
App detail
Integration4 records
Feature10 records
MBA3 partnerships and signals
Strategic signalPartnerships
Two partnerships are on record, tiered core.
- SAPcoreMBA3 offers a certified SAP Point of Sale (POS) add-on solution for businesses operating with SAP that require advanced omnichannel POS capabilities including e-commerce, mobile sales, digital kiosks, and intelligent store advisor features. This is a certified add-on integration.
- X-tructurecoreX-tructure is the manufacturer of the MBA3 e-commerce module. The e-commerce solution is built on X-tructure technology and is offered as an integrated component of the MBA3 platform with automatic synchronization to inventory, pricing, and orders.
Scale indicators3 records
Recent moves6 records
Expansion highlights5 records
MBA3 competitors and assessment
Company assessmentDirect peers
- TOTVS: TOTVS is the largest Latin American enterprise software vendor, offering ERP, retail, and wholesale distribution solutions across Brazil and the broader region. It is the most direct regional peer to MBA3, with overlapping retail and distribution verticals in LATAM.
- Lightspeed Retail: Lightspeed provides cloud-based POS and retail management software for SMB and mid-market retailers with omnichannel capabilities. Comparable as a cloud-first POS/retail management platform targeting the same multi-branch retailer segment, although with a different geographic focus.
- Intelisis: Intelisis (now part of Softtek's ecosystem) provides ERP and POS software focused on retail, wholesale distribution, and manufacturing in Latin America, with strong presence in Mexico and Colombia — overlapping MBA3's core geographies and verticals.
- Bind ERP: Bind is a Mexican cloud ERP/POS vendor targeting SMB retailers and wholesalers, with strong localization for Mexican fiscal and tax requirements. Comparable as a LATAM-focused cloud ERP/POS competitor with overlapping verticals to MBA3.
- Komet Sales: Komet Sales provides ERP and order management software for wholesalers, distributors, and sales reps, with strong penetration in Latin America. Directly comparable to MBA3's wholesale ERP offering in the same distribution vertical and geography.
- LS Retail: LS Retail is a global ISV that delivers unified ERP + POS solutions for retail, hospitality, and food service built on top of Microsoft Dynamics. It competes head-to-head with MBA3 in the retail/wholesale ERP space, especially for multi-branch and omnichannel retailers.
Emerging players
- Shopify POS: Shopify POS combines online storefront and in-store POS for retailers, increasingly moving upmarket in Latin America. Comparable because it offers an integrated e-commerce + POS + inventory solution competing for the same omnichannel retail customer.
Broad incumbents
- SAP Business One / S/4HANA Retail: SAP is both a partner (MBA3 is a certified SAP POS add-on) and a competitor, offering broader ERP suites with retail functionality for mid-market and enterprise customers across LATAM. Comparable because it targets the same retail/wholesale buyer with overlapping ERP, POS, and omnichannel capabilities.
- Oracle NetSuite: NetSuite is a leading cloud ERP platform with retail and wholesale distribution modules, frequently competing against MBA3 for mid-market and growth-stage retail/wholesale operators expanding internationally. Comparable on cloud ERP scope and target customer profile.
- Microsoft Dynamics 365: Microsoft Dynamics 365 (Finance, Supply Chain, Commerce) is a broad cloud ERP and retail commerce suite used by mid-market retailers and distributors globally, including in LATAM. Comparable as a competing omnichannel retail/wholesale platform with strong ecosystem and AI roadmap.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks7 records
Key highlights7 records
Customer concentration
MBA3 social profiles
Digital presenceMBA3 financial estimates
Financial estimateRevenue estimate
Valuation estimate
MBA3 leadership team
Management profileNumber of profiles
Profiles3 records
MBA3 funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
MBA3 M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about MBA3
What does MBA3 do?
MBA3 develops and sells a cloud-native omnichannel retail management platform that integrates ERP, Point of Sale (POS), e-commerce, Business Intelligence, and Warehouse Management System (WMS) capabilities. The platform is designed specifically for retail (comercio minorista) and wholesale distribution (comercio mayorista) businesses across Latin America and Spain, with deep vertical specialization across 15+ industry segments including pharmacies, hardware stores, fashion, and electronics.
Is MBA3 a public or private company?
MBA3 is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was MBA3 founded?
MBA3 was founded in 2004. It employs 1,001 to 5,000 people.
Where is MBA3 based?
MBA3 is headquartered in Mexico City, Mexico, in the Latin America region.
How does MBA3 make money?
Three revenue lines are on record. SaaS ERP Subscription is the primary driver. The others are database Migration Services and training and University.
Who are MBA3's main competitors?
Direct peers on record are TOTVS, Lightspeed Retail, Intelisis, Bind ERP, Komet Sales and LS Retail. Shopify POS is listed as an emerging player. Broad incumbents are SAP Business One / S/4HANA Retail, Oracle NetSuite and Microsoft Dynamics 365.
Does MBA3 have an API?
Yes. MBA3 provides a native API integration engine (Motor de Integración de Aplicaciones Externas) that allows third-party solutions to connect directly to MBA3 for automated data capture. The API supports data loading via Webservices using SOAP and REST protocols, with content filtering by type and category. The e-commerce module is described as 'API's Ready', enabling real-time bidirectional data synchronization between the online store and the ERP. The platform offers pre-built API connections for e-commerce, eliminating the need for external middleware or custom development.
What industry is MBA3 in?
MBA3's product category is Retail ERP Software. Its primary akta.pro industry code is HDAEAEAD, Retail ERP (Merchandising, POS Back Office). Its NAICS code is 518210.