Trinity School of Natural Health

What Trinity School of Natural Health does

Trinity School of Natural Health is a privately-held online education institution founded in 1991 and headquartered in Warsaw, Indiana. It delivers board-approved holistic health certification programs through the Canvas LMS platform (Instructure), with 20+ programs organized into three tracks: a Naturopathic Track (CNHP, CHHP, CTN), Coaching Programs (CHHC, CBC), and 11 Specialized Programs spanning aromatherapy, clinical homeopathy, the endocannabinoid system, flower essences, holistic fitness, Lyme support, herbalism, iridology, nutrition, ZYTO biocommunication, mind-body integration, and wellness business essentials. The curriculum is co-developed with industry partners including DesBio and ZYTO, and graduates can pursue certification through multiple credentialing bodies (ANWPB, AANP, Health Coach Alliance, IANHP).

The school monetizes primarily through one-time program enrollment fees supplemented by interest-free payment plans, with ancillary revenue from the 4 Health Bookstore and a Shopify-based Trinity Merchandise Store. GTM is hybrid: direct-to-consumer self-enrollment via the website, complemented by inside-sales Education Specialists (phone 800-428-0408 and live chat), a free trial class, and an extensive content/SEO footprint (blog, health library, YouTube, lectures on demand). The post-sale Trinity Connect community, Practitioner Directory, Trinity Live events, and annual Trinity Symposium create an alumni engagement and referral ecosystem. Students are distributed across all 50 US states and 40+ countries, with a Spanish Division extending access to Hispanic markets.

The institution is led by President/CEO Julie Whitman Kline, is BBB-accredited, and has no disclosed outside funding, parent company, or M&A activity. Customer base consists of individuals pursuing personal wellness education and aspiring practitioners building natural health practices — primarily SMB/individual buyers rather than enterprise accounts. Revenue, headcount, and enrollment figures are not publicly disclosed.

Name

Trinity School of Natural Health

Legal name

Trinity School of Natural Health, Inc.

Website

https://trinityschool.org

Company type

Private

Founded year

1991

Operating status

Operating

Short description

Trinity School of Natural Health is a privately-held, online holistic health education institution founded in 1991, delivering 20+ board-approved certification programs via Canvas LMS to individual learners and aspiring practitioners across all 50 US states and 40+ countries.

Ownership category

akta.pro rank

Product category

Holistic Health Education

NAICS

All Other Schools and Instruction (61169)

SIC

Services-Educational Services (8200)

akta.pro primary industry

Holistic & Integrative Wellness Education (Ayurveda, Traditional Practices) (EDAAAHAH)

Keywords

• Holistic health education
• Naturopathic certification programs
• Online wellness training
• Natural health practitioner courses
• Holistic health coaching

Headquarters

HQ city

Warsaw

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D, Infrastructure

Revenue model

1. Program Enrollment Fees: Students pay tuition for holistic health certification programs. Programs include Naturopathic Track (CNHP, CHHP, CTN), Coaching Programs (CHHC, CBC), and Specialized Programs (aromatherapy, homeopathy, herbalism, iridology, nutrition, etc.). Programs can be taken individually or combined for comprehensive education.
2. Interest-free Payment Plans: Affordable, interest-free payment plans offered to help students reach their goals and pay for training over time.
3. Bookstore and Merchandise: Thriving 4 Health Bookstore sells required course materials. Trinity Merchandise Store sells branded merchandise.

Go-to-market motion3 records

Distribution channels4 records

Marketing channels10 records

Core offering

Trinity School of Natural Health is an online educational institution that delivers board-approved holistic health and naturopathic certification programs to individual students worldwide. Its curriculum spans a Naturopathic Track (CNHP, CHHP, CTN), Coaching Programs (CHHC, CBC), and over a dozen Specialized Programs covering aromatherapy, homeopathy, herbalism, iridology, nutrition, flower essences, fitness, and wellness business essentials. Programs are delivered asynchronously through the Canvas learning management system with instructor access, peer discussion, and a post-graduation Trinity Connect community.

Product overview

Trinity School of Natural Health is an online holistic health education provider offering a multi-tiered program architecture centered on three program categories: Naturopathic Track (CNHP, CHHP, CTN), Coaching Programs (CHHC, CBC), and Specialized Programs (CAS, CCHS, CEP, CFEP, CHFS, CLS, CMH, CMI, CNC, CZS, MBIS, WBE). Programs are delivered through Canvas LMS and supported by Trinity Connect community platform. The Naturopathic Track provides foundational to advanced practitioner training, while coaching and specialized programs offer targeted certifications for specific modalities.

Differentiator

Problem solved

Functional benefit

Brands

• Trinity Connect: Private membership community platform for ongoing support from instructors and alumni
• Spanish Division

Products and services

• Certified Natural Health Professional (CNHP) Foundational program that serves as the starting point for Trinity's Naturopathic Track, providing introductory education in natural health practices for individuals pursuing personal wellness knowledge or practitioner certification.
• Certified Holistic Health Practitioner (CHHP) Second program in the Naturopathic Track, providing advanced knowledge and skills for holistic health practice, including assessment techniques and holistic recommendations.
• Certified Traditional Naturopath (CTN) Capstone program of the Naturopathic Track, providing the most advanced education in traditional naturopathy for students aiming to practice as naturopathic consultants.
• Certified Holistic Health Coach (CHHC) Coaching program providing strategies to guide clients toward lasting change, focusing on behavior-change models, goal-setting, and lifestyle recommendations.
• Certified Biblical Coach (CBC) Coaching program integrating biblical wisdom with holistic health coaching strategies for faith-based practitioners and coaches.
• Certified Aromatherapy Specialist (CAS) Specialized program covering essential oils and targeted wellness support through aromatherapy.
• Certified Clinical Homeopathic Specialist (CCHS) Specialized program in clinical homeopathy for holistic practitioners, co-developed and offered in partnership with DesBio.
• Certified Endocannabinoid Professional (CEP) Specialized program covering cannabis science, safety, and wellness applications for holistic practitioners.
• Certified Flower Essence Practitioner (CFEP) Specialized program on using Bach flower essences for emotional balance and healing.
• Certified Holistic Fitness Specialist (CHFS) Specialized program covering holistic fitness, nutrition, performance, and recovery.
• Certified Lyme Specialist (CLS) Specialized program on holistically supporting clients with Lyme and co-infections, offered in partnership with DesBio.
• Certified Master Herbalist (CMH) Specialized program on using herbs to support natural healing and vitality.
• Certified Master Iridologist (CMI) Specialized program on identifying health patterns through iridology.
• Certified Nutritional Consultant (CNC) Specialized program covering holistic nutrition to support energy, mood, and overall health.
• Certified ZYTO Specialist (CZS) Specialized program on using ZYTO biocommunication technology to assess wellness priorities, offered in partnership with ZYTO.
• Mind-Body Integration Specialist (MBIS) Specialized program on connecting mental, emotional, and physical health, offered in partnership with DesBio.
• Wellness Business Essentials (WBE) Specialized program covering launching and growing a wellness business.

Quantifiable outcome

• Programs available in all 50 states and 40+ countries
• +1 more outcomes

Named customers11 records

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature3 records

Partnerships

Seven partnerships are on record, tiered core.

• DesBiocoreStrategic or Co-development PartnerDesBio is a partner for specialized programs including Certified Clinical Homeopathic Specialist, Certified Lyme Specialist, and Mind-Body Integration Specialist. Programs are co-developed or co-branded with DesBio for innovative training from experts within the natural health field.
• ZYTOcoreStrategic or Co-development PartnerZYTO partners with Trinity for the Certified ZYTO Specialist program. ZYTO specializes in biocommunication technology for wellness assessment. The program trains students to use ZYTO biocommunication to assess wellness priorities.
• American Natural Wellness Practitioners Board (ANWPB)coreOthersANWPB provides board certification options for Trinity graduates. Trinity offers ANWPB Prep Course for students seeking additional certification through this natural health board.
• American Association of Drugless Practitioners (AANP)coreOthersAANP provides additional board certification options for graduates. Trinity programs align with AANP standards for natural health practitioners.
• Health Coach AlliancecoreOthersHealth Coach Alliance provides approval for Trinity's health coaching programs and certification opportunities for graduates.
• International Association of Natural Health Practitioners (IANHP)coreOthersIANHP provides international registration opportunities for Trinity graduates, supporting global practitioner recognition.
• Canvas (Instructure)coreTechnology or IntegrationCanvas is the online learning management system used to deliver all Trinity programs. Provides interactive classroom experience with lectures, discussions, activities, and assessments. Canvas Technical Support available 24/7.

Scale indicators4 records

Recent moves6 records

Expansion highlights5 records

Emerging players

• Functional Medicine Coaching Academy (FMCA): FMCA offers a health coaching certification rooted in functional medicine, often in partnership with The Institute for Functional Medicine. It overlaps with Trinity's coaching and nutrition programs but with a more clinical/functional-medicine framing.
• Nutritional Therapy Association (NTA): NTA trains Nutritional Therapy Practitioners via an online and in-person hybrid program. It is comparable to Trinity's CNC program, with a similar practitioner-certification model and a community-based alumni structure.

Broad incumbents

• Maryland University of Integrative Health (MUIH): MUIH is an accredited university offering graduate degrees and certificates in integrative health, herbal medicine, nutrition, and health coaching. It is a broader incumbent with comparable subject matter but a more academic, degree-granting model.

Direct peers

• Institute for Integrative Nutrition (IIN): IIN is a large online health coaching school offering a flagship Health Coach Training Program plus specialized tracks. It directly competes with Trinity's CHHC coaching program for aspiring holistic health coaches.
• American College of Healthcare Sciences (ACHS): ACHS is an accredited online holistic health college offering certificates and degrees in aromatherapy, herbal medicine, holistic nutrition, and integrative health. It is the closest direct competitor to Trinity, serving similar students seeking board-recognized holistic health credentials.
• Health Coach Institute: Online health and life coach training provider offering dual certifications. It overlaps with Trinity's CHHC and CBC coaching programs, targeting similar aspiring-coach students.
• Bauman College: Bauman College provides online and in-person holistic nutrition and culinary education programs. It is comparable to Trinity's Nutritional Consultant (CNC) program and broader holistic health practitioner track.
• University of Natural Health (formerly Clayton College): Online holistic health school offering degrees and certificates in natural health, herbalism, and nutrition. It directly competes for the same aspiring-practitioner student segment as Trinity's Naturopathic Track.

Others

• DesBio: DesBio is a Trinity strategic partner and a leading provider of homeopathic and integrative protocols for practitioners. It is adjacent as both a co-developer of Trinity specialty programs (CCHS, CLS, MBIS) and a broader ecosystem participant in natural health education.

Regional players

• Canadian School of Natural Nutrition (CSNN): CSNN is a Canada-based natural nutrition education school with online and in-person programs. It is comparable to Trinity in curriculum focus (holistic nutrition, natural health) but operates primarily in the Canadian market.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

• YouTubeyoutube.com/@TrinitySchoolofNaturalHealth
• LinkedInlinkedin.com/company/trinity-school-of-natural-health

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Trinity School of Natural Health