Gemma International
Gemma International operates SV388, an online betting and live streaming platform for Vietnamese cockfighting (đá gà), serving Vietnamese-speaking consumers via web, Android/iOS apps, and a regional agent network.
- Company typePrivate
- Founded1984
- HeadquartersAndover, United Kingdom
- Headcount51–100
- GTM typeB2C
- OfferingServices
What Gemma International does
Gemma International operates the SV388 platform, an online betting and live streaming service focused on Vietnamese cockfighting (đá gà). The platform provides Full HD broadcasts of professional arena cockfighting matches alongside real-time wagering functionality, accessed via a self-serve website (sv388.ch) and native Android (APK) and iOS applications. A Vietnamese-language interface, a news/tactical-analysis section, and 24/7 support via email, phone, and Telegram are positioned as core engagement layers.
The underlying technology is a conventional web/mobile betting stack: SSL encryption, two-factor authentication, and account verification for security; live video streaming with stable HD delivery; and a broad payment integration footprint covering Vietnamese banks (Vietcombank, ACB, Techcombank, BIDV), e-wallets (MoMo, ZaloPay, ViettelPay), ATM cards, phone cards, and USDT (TRC20) cryptocurrency withdrawals.
Gemma International generates revenue through transaction fees on bets placed on the platform, with an agent program (Đại Lý) paying 35-50% commissions to partners who recruit and manage members. Customer acquisition mixes direct-to-consumer channels (website, mobile, Telegram) with this regional agent network. The platform self-reports an Isle of Man Gambling Supervision Commission license, claims Vietnamese-market focus, and lists a Ho Chi Minh City contact address. Note: the firmographic record describes Gemma International as a UK-based greeting card company founded in 1984 in Andover — this is inconsistent with the first-party website evidence, which depicts an active Vietnamese-language online betting operation under the SV388 brand.
Gemma International firmographics
Firmographics- Name
- Gemma International
- Legal name
- Gemma International
- Website
- https://gemma-international.co.uk
- Company type
- Private
- Founded year
- 1984
- Operating status
- Operating
- Headcount range
- 51–100 employees
- Short description
- Gemma International operates SV388, an online betting and live streaming platform for Vietnamese cockfighting (đá gà), serving Vietnamese-speaking consumers via web, Android/iOS apps, and a regional agent network.
- Ownership category
- akta.pro rank
Gemma International industry classification
Industry- Product category
- Online Cockfighting Betting Platform
- NAICS
- Gambling Industries (7132), Other Gambling Industries (713290)
- SIC
- Services-Racing, Including Track Operation (7948)
- akta.pro primary industry
- iGaming Platform Providers (Turnkey/Casino & Sportsbook Platforms) (MPAEAKAA)
- akta.pro secondary industries
- Cross-Border Payments & FX for Gaming (MPAEALAH), iCasino Compliance, KYC/AML & Responsible Gaming Services (MPAEABAN)
Keywords
Where Gemma International is headquartered
LocationHeadquarters
- HQ city
- Andover
- HQ country
- United Kingdom
- HQ region
- Europe
Offices1 record
Markets served
Gemma International business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Marketing or Sales, Technology or R&D, Operations, Personnel, Infrastructure, Others
Revenue model
- Betting/Transaction Fees: Platform charges commission on betting transactions from users placing wagers on cockfighting matches. Revenue generated from the spread/gaming margin on each bet placed.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Transaction based/ take rate | Pay-as-you-go | New Member Welcome Bonus: 200% first deposit match up to 5 million VND plus 100,000 VND free bet |
Go-to-market motion2 records
Distribution channels3 records
Marketing channels3 records
Gemma International product offering
Product offeringCore offering
Gemma International runs the SV388 platform, an online betting and live streaming service for traditional Vietnamese cockfighting (đá gà) matches. Users can register an account, fund it via Vietnamese bank transfers, e-wallets, ATM/prepaid cards, or USDT, watch live Full HD broadcasts of professional arena cockfights, and place real-time wagers on outcomes. The platform is complemented by native Android and iOS apps that provide optimized, unblocked mobile access, plus an agent/affiliate program and ongoing promotional bonuses for new and VIP members.
Product overview
Gemma International operates SV388, a live streaming and online betting platform for traditional Vietnamese cockfighting (đá gà). The core offering is the SV388 Platform which provides Full HD live broadcasts of professional cockfighting matches and real-time betting functionality. This is complemented by native SV388 Mobile Apps for Android and iOS that deliver an optimized, uninterrupted viewing experience. Additional products include a News Section for match analysis and community updates, an Agent Program offering commission-based partnerships with marketing and analytics tools, and various Promotional Programs featuring deposit bonuses and cashback rewards.
Differentiator
Problem solved
Functional benefit
Products and services
- SV388 Online Betting and Live Streaming Platform Web-based platform where users self-register, verify accounts via OTP, deposit funds, watch Full HD live broadcasts of professional arena cockfighting matches, and place real-time wagers. Supports Vietnamese bank transfers, e-wallets (MoMo, Zalo Pay, Viettel Pay), ATM cards, phone cards, and USDT (TRC20) for deposits and withdrawals.
- SV388 Mobile App (Android and iOS) Native Android (APK) and iOS applications that deliver the SV388 live cockfighting streaming and online betting experience on mobile devices, including push notifications and an interface designed to avoid web-level access restrictions.
Quantifiable outcome
- Live transactions processed within minutes for deposits and withdrawals
- +1 more outcomes
Companies that use Gemma International
Customer profileSegments1 record
Ideal customer profiles2 records
Gemma International technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration11 records
Feature4 records
Gemma International partnerships and signals
Strategic signalScale indicators2 records
Recent moves6 records
Expansion highlights5 records
Gemma International competitors and assessment
Company assessmentEmerging players
- BC.Game: Crypto-casino and sportsbook platform with broad Asian reach including Vietnamese users. Competes for the same crypto-bettor segment using USDT/crypto rails, similar to SV388's payment positioning.
- Stake.com: Crypto-native sportsbook and casino platform with USDT support that competes for the same Vietnamese diaspora crypto-bettor segment. Overlaps with SV388 on payment rail innovation and cross-border accessibility.
- JBO Asia: Asian-focused sportsbook targeting Vietnamese and SE Asian bettors with sports and esports wagering. Comparable in regional focus and acquisition strategy, though more esports-leaning.
Broad incumbents
- M88: Vietnamese-language Asian sportsbook and casino serving the same target market. Comparable in distribution strategy and customer segments, though offering a wider product suite.
- Dafabet: Long-established Asian sportsbook and casino operator with significant presence in Vietnam. Comparable in serving the same regional market with sports wagering, though much broader product portfolio.
- 1xBet: Major international sportsbook with deep penetration in Vietnam and SE Asia, offering cockfighting among a wide portfolio. Competes for the same Vietnamese bettor wallet but is not vertical-specialized like SV388.
- W88: Established Asian sportsbook and casino operator with strong brand recognition among Vietnamese users. Offers sports betting including cockfighting but as part of a broader portfolio, not as the core product.
- BK8: Asian-facing sportsbook and casino operator with significant Vietnamese user base. Comparable in targeting the same regional bettor and offering similar product breadth, but lacks SV388's vertical specialization.
Direct peers
- Daga88: Vietnamese-facing cockfighting (đá gà) betting and live streaming platform serving the same customer base with similar live-HD streaming and real-money wagering functionality. Direct head-to-head competitor for the same niche.
- Thomo Cockfighting: Cambodia-based cockfighting arena with online streaming and betting integration, directly comparable to SV388 in vertical, content type and target bettor profile across Vietnam and SE Asia.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat4 records
Key risks6 records
Key highlights6 records
Customer concentration
Gemma International social profiles
Digital presenceGemma International compliance and trust
Trust signalCompliance1 record
Gemma International financial estimates
Financial estimateRevenue estimate
Valuation estimate
Gemma International leadership team
Management profileNumber of profiles
Gemma International funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Gemma International M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Gemma International
What does Gemma International do?
Gemma International runs the SV388 platform, an online betting and live streaming service for traditional Vietnamese cockfighting (đá gà) matches. Users can register an account, fund it via Vietnamese bank transfers, e-wallets, ATM/prepaid cards, or USDT, watch live Full HD broadcasts of professional arena cockfights, and place real-time wagers on outcomes. The platform is complemented by native Android and iOS apps that provide optimized, unblocked mobile access, plus an agent/affiliate program and ongoing promotional bonuses for new and VIP members.
Is Gemma International a public or private company?
Gemma International is a private company. It is classified as unknown and is currently operating.
When was Gemma International founded?
Gemma International was founded in 1984. It employs 51 to 100 people.
Where is Gemma International based?
Gemma International is headquartered in Andover, United Kingdom, in the Europe region.
How does Gemma International make money?
One revenue line is on record: betting/Transaction Fees.
Who are Gemma International's main competitors?
Emerging players on record are BC.Game, Stake.com and JBO Asia. Broad incumbents are M88, Dafabet, 1xBet, W88 and BK8. Direct peers are Daga88 and Thomo Cockfighting.
Does Gemma International have an API?
No public API is recorded for Gemma International.
What industry is Gemma International in?
Gemma International's product category is Online Cockfighting Betting Platform. Its primary akta.pro industry code is MPAEAKAA, iGaming Platform Providers (Turnkey/Casino & Sportsbook Platforms), with a secondary code of MPAEALAH, Cross-Border Payments & FX for Gaming. Its NAICS code is 7132 and its SIC code is 7948.