Pacific Rim
Pacific Rim Agency is a family-owned independent insurance agency in Molalla, Oregon, founded in 1950. It distributes farm, business, home, auto, life, and pet insurance through 28+ carrier partnerships, primarily serving Pacific Northwest individuals, families, and small businesses.
- Company typePrivate
- Founded1950
- HeadquartersMolalla, United States
- Headcount1–10
- GTM typeB2B and B2C
- OfferingServices
What Pacific Rim does
Pacific Rim Agency is a family-owned independent insurance agency headquartered in Molalla, Oregon, founded in 1950 and currently operated by the Runyan family following a 2020 ownership transition from founder George Abbott. The agency distributes multiple lines of insurance — farm, business, home, auto, life, and pet — to individuals, families, and small businesses, with a geographic emphasis on the Pacific Northwest and a particular specialization in farm and rural risks.
The agency operates on a traditional multi-carrier independent-agent model, with 28+ carrier appointments spanning national and regional insurers (including Safeco, Allstate, Progressive, and Liberty Mutual, among others). This breadth allows the agency to quote and place risks across personal, commercial, farm, and specialty lines. The technology stack is minimal: a Wix-hosted website, a Facebook page, and a content blog support marketing and customer inquiries, while the agency's core workflow is human-advisor-led via phone and in-person interactions. There is no disclosed proprietary technology, AI/ML capability, or data platform.
Revenue is generated through insurance commissions on policies placed with carrier partners, with cross-sell across lines (auto, home, farm, business, life, pet) as the principal growth mechanic. The team is small (1–10 employees, four named individuals visible), consistent with a single-office community agency. The operating posture is best characterized as a stable, long-tenured local franchise with limited but evolving digital presence, anchored by carrier breadth and farm-line expertise rather than technology differentiation.
Pacific Rim firmographics
Firmographics- Name
- Pacific Rim
- Legal name
- Pacific Rim Agency
- Website
- https://gopacrim.com
- Company type
- Private
- Founded year
- 1950
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- Pacific Rim Agency is a family-owned independent insurance agency in Molalla, Oregon, founded in 1950. It distributes farm, business, home, auto, life, and pet insurance through 28+ carrier partnerships, primarily serving Pacific Northwest individuals, families, and small businesses.
- Ownership category
- akta.pro rank
Pacific Rim industry classification
Industry- Product category
- Insurance Agency Services
- NAICS
- Agencies, Brokerages, and Other Insurance Related Activities (5242), Insurance Agencies and Brokerages (524210), Other Insurance Related Activities (52429)
- SIC
- Insurance Agents, Brokers & Service (6411), Fire, Marine & Casualty Insurance (6331)
- akta.pro primary industry
- Mid-Market Commercial Package (Package Policies) (FSAJAFAB)
- akta.pro secondary industries
- Small Business BOP (Main Street) (FSAJAFAA), Commercial Auto & Fleet Insurance (FSAJAKAB)
Keywords
Where Pacific Rim is headquartered
LocationHeadquarters
- HQ city
- Molalla
- HQ country
- United States
- HQ region
- North America
Offices2 records
Markets served
Pacific Rim business model
Business model- GTM type
- B2B and B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Marketing or Sales, Technology or R&D, Infrastructure
Revenue model
- Insurance Commissions: Pacific Rim Agency earns revenue through commissions paid by insurance carriers when they sell and service insurance policies. As an independent agency, they work with multiple insurance companies (Safeco, Allstate, Progressive, Liberty Mutual, and 24+ others) and receive commission payments for policies placed with these carriers.
Go-to-market motion1 record
Distribution channels3 records
Marketing channels2 records
Pacific Rim product offering
Product offeringCore offering
Pacific Rim Agency is an independent insurance brokerage that places policies with 28+ insurance carriers on behalf of clients across the Pacific Northwest. The agency sells six categories of insurance (Farm, Business, Life, Pet, Home, and Auto) and earns commissions from carriers for each policy placed. Services include multi-carrier quote comparison, personalized coverage reviews, on-site farm visits, and ongoing policy servicing.
Product overview
Pacific Rim Agency is a family-run insurance agency offering a comprehensive portfolio of insurance products across six core categories: Farm Insurance, Business Insurance, Life Insurance, Pet Insurance, Home Insurance, and Auto Insurance. The agency operates as an independent insurance broker, shopping multiple carriers on behalf of clients to find optimal coverage at competitive rates. The products are offered as distinct, standalone insurance categories that can be purchased individually or combined to provide comprehensive protection for individuals, families, farms, and businesses throughout the Pacific Northwest.
Differentiator
Problem solved
Functional benefit
Products and services
- Farm Insurance Comprehensive farm coverage for Pacific Northwest agricultural operations, including property/outbuilding coverage, farm liability, personal liability, farm auto coverage, livestock mortality, equipment/tool coverage, machinery coverage, workers compensation, and product recall protection. Designed for Christmas tree farms, cherry orchards, cattle herds, dairy farms, hazelnut farms, berry farms, poultry farms, grass seed farms, and wheat farms.
- Business Insurance Commercial insurance coverage for small to large businesses, including general and professional liability, construction, specialty contractors, logging and lumbering, manufacturing, retail service, hospitality, auto service and repair, commercial real estate, workers compensation, business auto, bonds, tool and equipment coverage, fishing guide, charter vessels, and church organizations.
- Life Insurance Life and financial protection products for individuals and families, including term life, universal life, whole life, disability, critical illness, and fixed income/fixed annuities. Offered through carriers such as American General Life, Banner Life, Gerber Life, Lincoln Financial Group, and Symetra.
- Pet Insurance Coverage for veterinary expenses for dogs, cats, and other household pets, including annual check-ups, routine vet visits, accidents, broken bones, lacerations, car accidents, illnesses, diabetes, allergies, arthritis, skin and ear infections, surgery, prescription medicines, cancer treatments, and physical rehabilitation.
- Home Insurance Home and property coverage for homeowners, landlords, and vacation rental property owners, including homeowners, dwelling fire/landlord, vacation rentals, manufactured homes, earthquake, flood, farms, in-home business and daycare, fine arts, jewelry, firearms, and antiques.
- Auto Insurance Vehicle coverage for personal vehicles, including personal auto, motorcycles, RV, boats and yachts, snowmobiles and ATVs, golf carts, classic cars, and rare or high-valued vehicles.
Companies that use Pacific Rim
Customer profileSegments6 records
Ideal customer profiles6 records
Pacific Rim technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Pacific Rim partnerships and signals
Strategic signalPartnerships
27 partnerships are on record, tiered core and minor.
- Safeco InsurancecorePacific Rim Agency represents Safeco Insurance as one of their carrier partners, offering personal and commercial insurance products through this provider.
- Allstate InsurancecorePacific Rim Agency represents Allstate Insurance as one of their carrier partners.
- Progressive InsurancecorePacific Rim Agency represents Progressive Insurance as one of their carrier partners.
- Liberty Mutual InsurancecorePacific Rim Agency represents Liberty Mutual Insurance as one of their carrier partners.
- Grange InsurancecorePacific Rim Agency represents Grange Insurance as one of their carrier partners.
- Foremost Insurance GroupcorePacific Rim Agency represents Foremost Insurance Group as one of their carrier partners.
- GeoVera InsurancecorePacific Rim Agency represents GeoVera Insurance as one of their carrier partners.
- Sublimity InsurancecorePacific Rim Agency represents Sublimity Insurance as one of their carrier partners.
- Red Shield InsurancecorePacific Rim Agency represents Red Shield Insurance as one of their carrier partners.
- CBICminorPacific Rim Agency represents CBIC as one of their carrier partners.
- Risk Placement Services, IncminorPacific Rim Agency represents Risk Placement Services, Inc as one of their carrier partners.
- Rothert InsuranceminorPacific Rim Agency represents Rothert Insurance as one of their carrier partners.
- CRC InsuranceminorPacific Rim Agency represents CRC Insurance as one of their carrier partners.
- Philadelphia InsuranceminorPacific Rim Agency represents Philadelphia Insurance as one of their carrier partners.
- Gallagher Charter LakesminorPacific Rim Agency represents Gallagher Charter Lakes as one of their carrier partners.
- Western World Insurance GroupminorPacific Rim Agency represents Western World Insurance Group as one of their carrier partners.
- Scottsdale Insurance CompanyminorPacific Rim Agency represents Scottsdale Insurance Company as one of their carrier partners.
- Atlantic Casualty Insurance CompanyminorPacific Rim Agency represents Atlantic Casualty Insurance Company as one of their carrier partners.
- CNA SuretyminorPacific Rim Agency represents CNA Surety as one of their carrier partners.
- SAIF (State Accident Insurance Fund)minorPacific Rim Agency represents SAIF (State Accident Insurance Fund) as one of their carrier partners.
- NCCIminorPacific Rim Agency represents NCCI as one of their carrier partners.
- American General Life InsurancecorePacific Rim Agency represents American General Life Insurance as one of their life insurance carrier partners.
- Banner Life InsurancecorePacific Rim Agency represents Banner Life Insurance as one of their life insurance carrier partners.
- Gerber Life InsurancecorePacific Rim Agency represents Gerber Life Insurance as one of their life insurance carrier partners.
- Lincoln Financial GroupcorePacific Rim Agency represents Lincoln Financial Group as one of their carrier partners.
- SymetraminorPacific Rim Agency represents Symetra as one of their carrier partners.
- GuideOne InsurancecorePacific Rim Agency represents GuideOne Insurance as one of their carrier partners.
Scale indicators1 record
Recent moves5 records
Expansion highlights4 records
Pacific Rim competitors and assessment
Company assessmentMarket position
Strengths4 records
Weaknesses4 records
Competitive moat4 records
Key risks5 records
Key highlights5 records
Customer concentration
Pacific Rim social profiles
Digital presencePacific Rim financial estimates
Financial estimateRevenue estimate
Valuation estimate
Pacific Rim leadership team
Management profileNumber of profiles
Profiles4 records
Pacific Rim funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Pacific Rim M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Pacific Rim
What does Pacific Rim do?
Pacific Rim Agency is an independent insurance brokerage that places policies with 28+ insurance carriers on behalf of clients across the Pacific Northwest. The agency sells six categories of insurance (Farm, Business, Life, Pet, Home, and Auto) and earns commissions from carriers for each policy placed. Services include multi-carrier quote comparison, personalized coverage reviews, on-site farm visits, and ongoing policy servicing.
Is Pacific Rim a public or private company?
Pacific Rim is a private company. It is classified as family owned and is currently operating.
When was Pacific Rim founded?
Pacific Rim was founded in 1950. It employs 1 to 10 people.
Where is Pacific Rim based?
Pacific Rim is headquartered in Molalla, United States, in the North America region.
How does Pacific Rim make money?
One revenue line is on record: insurance Commissions.
Does Pacific Rim have an API?
No public API is recorded for Pacific Rim.
What industry is Pacific Rim in?
Pacific Rim's product category is Insurance Agency Services. Its primary akta.pro industry code is FSAJAFAB, Mid-Market Commercial Package (Package Policies), with a secondary code of FSAJAFAA, Small Business BOP (Main Street). Its NAICS code is 5242 and its SIC code is 6411.