Aerial Sports League
Aerial Sports League operates live drone racing and combat spectator events, bespoke corporate event production via its Museum of Future Sports subsidiary, STEM drone education programs, and HIRO airframe hardware sales, serving corporate clients, government and education buyers, and consumer spectators.
- Company typePrivate
- Founded2011
- HeadquartersSan Francisco, United States
- Headcount1–10
- GTM typeB2B
- OfferingServices
What Aerial Sports League does
Aerial Sports League (ASL) is a privately held US drone sports entertainment and media company founded in 2011 and headquartered in the San Francisco Bay Area. It operates four interlocking business lines: (1) live drone racing and combat spectator events, including the Xfinity-sponsored CA Drone Speed Challenge held at Golden 1 Center in Sacramento; (2) bespoke corporate event production and immersive experiences delivered through its Museum of Future Sports (MoFS) subsidiary for clients such as SONY and eBay; (3) STEM drone education and team-building programs run with Hiller Aviation Museum, East Bay YMCA, and other educational partners; and (4) proprietary HIRO ballistic-rated, nearly indestructible airframe hardware sold exclusively to enterprise, government and educational buyers including NASA Applied Physics Lab and the US Department of Defense. The underlying technology stack combines FPV (First Person View) racing drones, wireless video, Velocidrone simulator integration for online-to-live qualifier pipelines, VR and immersive media production, and the HIRO airframe platform.
ASL's commercial model mixes project-based professional services (custom event production, corporate team building, education programming), transactional hardware sales (HIRO airframes with optional electronics and avionics packages), and sponsor-driven live event spectatorship (Xfinity/Comcast title sponsorships, arena partnerships). Go-to-market is event-driven and community-led at the grassroots level (Maker Faire Bay Area, drone meetups, STEM workshops that have trained thousands of pilots) combined with enterprise field sales for HIRO hardware into government, defense and education channels. ASL claims 1M+ live spectators, 8.5M+ video views and 50K+ social followers since 2015, and has executed a 2019 strategic cooperation agreement with Aero Sports Association referencing an international aviation education base, a drone sports training base, and an invention lab at Hiller Museum in San Carlos, California. The company is founder-led by CEO Marque Cornblatt and COO Douglas Burnet, with advisors Nolan Bushnell and Sherry Huss, and has no disclosed institutional venture funding beyond its 2015 Highway1 accelerator participation.
Aerial Sports League firmographics
Firmographics- Name
- Aerial Sports League
- Legal name
- Aerial Sports League
- Website
- https://aerialsports.tv
- Company type
- Private
- Founded year
- 2011
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- Aerial Sports League operates live drone racing and combat spectator events, bespoke corporate event production via its Museum of Future Sports subsidiary, STEM drone education programs, and HIRO airframe hardware sales, serving corporate clients, government and education buyers, and consumer spectators.
- Ownership category
- akta.pro rank
Aerial Sports League industry classification
Industry- Product category
- Drone Sports Entertainment
- NAICS
- Spectator Sports (7112), Other Spectator Sports (711219), Sporting and Athletic Goods Manufacturing (33992), Sporting and Athletic Goods Manufacturing (339920)
- SIC
- Aircraft (3721), Aircraft & Parts (3720), Services-Motion Picture Theaters (7830)
- akta.pro primary industry
- Consumer Non-Imaging Drones (Toy/FPV, Racing, Delivery/Utility) (CRACARAH)
- akta.pro secondary industries
- Drones & UAV Retail (Consumer & Prosumer) (CRACAHAC), Drone Parts, Batteries & Accessories Retail (CRACAHAL), Sports Event Production & Broadcast Operations (In-venue, Jumbotron, live feed) (MPAGAMAI)
Keywords
Where Aerial Sports League is headquartered
LocationHeadquarters
- HQ city
- San Francisco
- HQ country
- United States
- HQ region
- North America
Offices4 records
Markets served
Aerial Sports League business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Operations, Marketing or Sales, Technology or R&D, Infrastructure
Revenue model
- Event Production Services: Custom drone sports activations, RC racing games, VR experiences, and immersive environments for corporate events and venues. Includes one-on-one drone flight training, Driver's Seat FPV racing, and VR social media selfie booths.
- Drone Hardware Sales: Sale of HIRO indestructible airframes and related electronics to enterprise, government, and educational institutions.
- Education Programs: STEM drone education programs including 2.5-hour micro-scale FPV racing drone classes where participants build and keep drones. Team building programs for corporate clients.
- Live Event Spectatorship: Revenue generated from hosting large-scale drone racing events with paying spectators, including esports crossovers and partnerships with major brands like Xfinity.
Go-to-market motion3 records
Distribution channels4 records
Marketing channels6 records
Aerial Sports League product offering
Product offeringCore offering
Aerial Sports League produces and operates live drone sports entertainment, including FPV drone racing and drone combat events, while selling related event production services to corporate, venue, and brand clients under the Museum of Future Sports (MoFS) brand. It also delivers STEM drone education and team-building programs to schools, museums, and corporate customers, and manufactures the HIRO indestructible airframe for sale to enterprise, government, and educational institutions.
Product overview
Aerial Sports League operates as a multi-product drone sports and entertainment company consisting of Drone Entertainment (live racing and combat events), Event Production Services delivered under the Museum of Future Sports (MoFS) brand, Drone Education Programs (STEM and team building), the Xfinity Race Series (competitive esports crossover events), HIRO Airframes (industrial-grade hardware for enterprise and education), and specialty events like Drinks & Drones. The portfolio spans spectator entertainment, education, hardware sales, and event production services.
Differentiator
Problem solved
Functional benefit
Products and services
- Drone Education Programs STEM and team-building drone education including 2.5-hour micro-scale FPV racing drone classes where participants build and keep drones; delivered to corporate, museum, YMCA, and school audiences.
- Event Production Services (Museum of Future Sports / MoFS) Bespoke drone sports and immersive technology event production offered under the Museum of Future Sports (MoFS) brand, with activations including drone racing, drone combat, RC racing, VR experiences, social media selfie booths, and one-on-one flight training.
- Xfinity Race Series (CA Drone Speed Challenge) Comcast Xfinity-sponsored drone racing competition series featuring esports crossovers, online simulator qualifiers via Velocidrone, and live arena championship events including the CA Drone Speed Challenge at Golden 1 Center.
- HIRO Airframes Proprietary ballistic-rated, near-indestructible drone airframes designed for harsh training and field conditions; sold in bulk (with optional electronics, avionics, and radio packages) exclusively to enterprise, government, and educational organizations.
- Drone Entertainment (Live Racing and Combat Events) Live spectator drone racing and drone combat events hosted by ASL, marketed as robotic sports entertainment for the masses and described as 'a modern Chuck E. Cheese for adults' by Popular Mechanics.
- Drinks & Drones Adult cocktail-style drone flying events combining hands-on drone flight with social entertainment, positioned as a distinct branded live experience under ASL's entertainment line.
Quantifiable outcome
- Over 1 million live spectators hosted since 2015
- +2 more outcomes
Companies that use Aerial Sports League
Customer profileNamed customers8 records
Segments5 records
Ideal customer profiles4 records
Aerial Sports League technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration1 record
Feature1 record
Aerial Sports League partnerships and signals
Strategic signalPartnerships
Five partnerships are on record, tiered core, minor and flagship.
- Aero Sports Association (ASA)coreStrategic cooperation agreement signed August 13, 2019 at ASA headquarters in San Jose, CA. Agreement includes working with Hiller Museum to establish an annual international aviation forum, international aviation education base, drone sports and combat training base, and invention lab for drone technologies at Hiller Museum in San Carlos, California. Signed by ASA President Shudong Li and ASL CEO Marque Cornblatt.
- Hiller MuseumcorePartner location for establishing international aviation education base, drone sports training base, and invention lab for drone technology testing and development in San Carlos, California.
- East Bay YMCAminorPartnership for drone team building programs, providing hands-on drone building and piloting experiences for YMCA participants.
- Museum of Future SportscoreASL has grown into the Museum of Future Sports (MoFS), a STEAM education organization focusing on tech-enabled sports and equitable tech literacy for all kids. Founder of the Museum of Future Sports, a STEAM education organization.
- Xfinity (Comcast)flagshipXfinity sponsored the CA Drone Speed Challenge, described as 'The Biggest Drone Race in California History' at Golden 1 Center. $25,000 esports crossover event featuring multi-week online qualifier series.
Scale indicators8 records
Recent moves7 records
Expansion highlights5 records
Aerial Sports League competitors and assessment
Company assessmentEmerging players
- Velocidrone: Velocidrone is a leading FPV drone racing simulator used for online qualifier events. Already integrated with ASL via the CA Drone Speed Challenge, Velocidrone overlaps on the esports-crossover side of drone sports and competes for pilot engagement time.
- ImmersionRC: ImmersionRC designs FPV video transmitters, goggles, and components used by racing pilots. Adjacent to ASL in the FPV hardware stack and serves the same pilot community through retail channels.
- Fat Shark (walksnail/AVATAR successor brands): Fat Shark historically dominated FPV goggles for racing pilots. Sits in the same FPV equipment supply chain as ASL's drone hardware and education programs and competes for pilot mindshare.
- Rise Drone Services: Rise provides drone training, education, and event experiences for schools, camps, and corporate clients. Closely comparable to ASL's STEM education and corporate team-building service lines.
Direct peers
- FLYMOTION Drone Services: FLYMOTION provides drone services including training, public safety, and event production, with a portfolio that overlaps ASL's enterprise training and event-activation offerings for government and corporate clients.
- MultiGP: MultiGP is one of the largest grassroots drone racing organizations, running chapters, leagues, and championships worldwide. Competes with ASL for community pilots, event sponsorships, and grassroots FPV racing audiences.
- Drone Racing League (DRL): DRL is the largest commercial drone racing league globally, running televised events, professional pilots, and sponsorships. Direct competitor to ASL in the drone sports spectator and competitive category, with materially larger funding and broadcast reach.
Broad incumbents
- Skydio: Skydio is a leading US-based autonomous drone manufacturer focused on enterprise, defense, and public safety. Comparable to ASL on the government/enterprise hardware sales side, although Skydio targets a different drone use case than sports.
- DJI (Drone Industry): DJI is the dominant global consumer and prosumer drone manufacturer, including FPV systems. While not a direct drone-sports league, DJI's FPV ecosystem underpins the equipment used in ASL's racing events and education programs.
Regional players
- XPeng AeroHT (eHang comparable: EHang): EHang is a leading Chinese passenger and autonomous aerial vehicle company developing themed drone shows and aerial entertainment experiences. Adjacent to ASL's drone entertainment business, especially given ASL's strategic cooperation with ASA's Anyang project in China.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks5 records
Key highlights7 records
Customer concentration
Aerial Sports League social profiles
Digital presenceAerial Sports League financial estimates
Financial estimateRevenue estimate
Valuation estimate
Aerial Sports League leadership team
Management profileNumber of profiles
Profiles5 records
Aerial Sports League subsidiaries and ownership
Company hierarchySubsidiaries1 record
Aerial Sports League funding detail
Funding detailFunding overview
Funding rounds1 record
Investors1 record
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Aerial Sports League M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Aerial Sports League
What does Aerial Sports League do?
Aerial Sports League produces and operates live drone sports entertainment, including FPV drone racing and drone combat events, while selling related event production services to corporate, venue, and brand clients under the Museum of Future Sports (MoFS) brand. It also delivers STEM drone education and team-building programs to schools, museums, and corporate customers, and manufactures the HIRO indestructible airframe for sale to enterprise, government, and educational institutions.
Is Aerial Sports League a public or private company?
Aerial Sports League is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Aerial Sports League founded?
Aerial Sports League was founded in 2011. It employs 1 to 10 people.
Where is Aerial Sports League based?
Aerial Sports League is headquartered in San Francisco, United States, in the North America region.
How does Aerial Sports League make money?
Four revenue lines are on record. Event Production Services are the primary driver. The others are drone Hardware Sales, education Programs and live Event Spectatorship.
Who are Aerial Sports League's main competitors?
Emerging players on record are Velocidrone, ImmersionRC, Fat Shark (walksnail/AVATAR successor brands) and Rise Drone Services. Direct peers are FLYMOTION Drone Services, MultiGP and Drone Racing League (DRL). Broad incumbents are Skydio and DJI (Drone Industry). XPeng AeroHT (eHang comparable: EHang) is listed as a regional player.
Does Aerial Sports League have an API?
No public API is recorded for Aerial Sports League.
What industry is Aerial Sports League in?
Aerial Sports League's product category is Drone Sports Entertainment. Its primary akta.pro industry code is CRACARAH, Consumer Non-Imaging Drones (Toy/FPV, Racing, Delivery/Utility), with a secondary code of CRACAHAC, Drones & UAV Retail (Consumer & Prosumer). Its NAICS code is 7112 and its SIC code is 3721.