Family Counselling Centre Sarnia

What Family Counselling Centre Sarnia does

Family Counselling Centre Sarnia-Lambton is a community-based, not-for-profit accredited counselling agency founded in 1954 and headquartered at 1086 Modeland Road in Sarnia, Ontario. It delivers professional counselling, prevention, support, and community coordination services to individuals, couples, and families across the Sarnia-Lambton catchment, with delivery channels spanning in-person sessions at its main office, a supervised access facility on East Street South, telephone-based services, and video counselling via Doxy.me. The organization operates as a single platform with multiple distinct program lines: individual, family, and couple's counselling (using CBT, Narrative Therapy, DBT, and EMDR); brief trauma work for children and youth; sexual assault and intimate partner violence services; supervised access (SAPL); the Tel-Check daily check-in program for older adults and persons with disabilities; the 9-8-8 Suicide Crisis Helpline as a CAMH partner centre; group programs (Postpartum Mood Disorders, Parents Putting Kids First, Caring Dads, Stronger Couples Stronger Connections); and specialized community support including APSW, STARRting Point, and French-language services. Master's-level registered counsellors provide short-term, solution-focused care, with service modalities including free intake assessment by phone, in-person, telephone, and virtual delivery.

The business model is a hybrid of government grants, pay-for-service, EAP contracts, and donations. Provincial ministry funding flows from the Ontario Ministry of the Attorney General, Ministry of Children and Community Social Services, Ministry of Health, and Ministry of Seniors and Accessibility. United Way Sarnia-Lambton funds subsidized sliding-scale counselling for households earning under $50,000 per year, charged at $1 per $1,000 of income. Direct client fees are set at $120.00 per 50-minute session. EAP revenue is generated through FSEAP network membership covering employees, spouses, and dependents at no cost to the employee. Donations are accepted through CanadaHelps and community partners. The governance structure is a nine-member volunteer Board of Directors led by Chairperson Carey Wagner, with Hani Dajani as Executive Director, supported by 11-50 employees and approximately 60 volunteers. The technology base is standard off-the-shelf tooling (Microsoft 365, Doxy.me, Adobe, SurveyMonkey) with no proprietary systems, no public API, and no disclosed AI capability.

Name

Family Counselling Centre Sarnia

Legal name

Family Counselling Centre Sarnia-Lambton

Website

https://familycounsellingctr.com

Company type

Private

Founded year

1954

Operating status

Operating

Headcount range

11–50 employees

Short description

Family Counselling Centre Sarnia-Lambton is a not-for-profit, accredited community counselling agency founded in 1954 that delivers individual, couple, and family counselling, crisis response, supervised access, and community support programs to residents of Sarnia-Lambton, Ontario, funded primarily by provincial ministries and United Way.

Ownership category

akta.pro rank

Product category

Mental Health Counselling Services

NAICS

Individual and Family Services (6241), Child and Youth Services (624110), Services for the Elderly and Persons with Disabilities (62412), Services for the Elderly and Persons with Disabilities (624120)

SIC

Services-Social Services (8300), Services-Misc Health & Allied Services, Nec (8090)

akta.pro primary industry

Family & Parenting Support Services (BPAGAEAC)

Keywords

• Family counselling services
• Mental health support
• Crisis intervention services
• Employee assistance programs
• Community social services

Headquarters

HQ city

Sarnia

HQ country

Canada

HQ region

North America

Offices2 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Infrastructure, Marketing or Sales, Technology or R&D

Revenue model

1. Ministry and Government Funding: Provincial ministry funding from Ministry of Attorney General, Ministry of Children and Community Social Services, Ministry of Health, and Ministry of Seniors and Accessibility
2. Client Fees for Counselling: Standard rate of $120.00 per 50-minute session. Subsidized fees available for low-income individuals (household income under $50,000/year) through United Way funding
3. Employee Assistance Program (EAP): EAP services provided through FSEAP network, covered by employers for employees, spouses/partners, and dependent children at no cost to the employee
4. Donations: Donations accepted through CanadaHelps to bolster services for individuals and families in Lambton County

Pricing tiers

Go-to-market motion1 record

Distribution channels5 records

Marketing channels4 records

Core offering

Family Counselling Centre Sarnia-Lambton is a community-based not-for-profit counselling agency providing professional counselling, support, prevention, and coordination services to individuals, couples, and families in Lambton County, Ontario. Services span individual/family/couple's counselling using modalities such as CBT, Narrative Therapy, DBT, and EMDR, along with specialized programs for intimate partner violence, supervised access, postpartum depression, crisis intervention (9-8-8 helpline), elder wellness, and workplace EAP, delivered in-person, by phone, or via video.

Product overview

Family Counselling Centre Sarnia-Lambton is a community-based not-for-profit counselling agency offering a comprehensive portfolio of mental health and support services. The organization operates as a unified service platform with distinct programs including: Individual, Family, and Couple's Counselling (using CBT, Narrative Therapy, DBT, EMDR modalities); Employee Assistance Program (through FSEAP network); Supervised Access Program Lambton (SAPL); Tel-Check daily phone check-in service; 9-8-8 Suicide Crisis Helpline responder services; and specialized group programs (Postpartum Mood Disorders, Parents Putting Kids First, Caring Dads, Stronger Couples Stronger Connections). Additional services include community support programs (Care Pathways for Older Adults, APSW, STARRting Point), violence and abuse services (Brief Trauma Work, Sexual Assault Outreach, Partner Assault Response), and French language services (Travailleur en défense des droits, Coordination de soutien complexe, Travailleur de soutien au tribunal de la famille). Services are delivered in-person, by phone, and virtually through Doxy.me.

Differentiator

Problem solved

Functional benefit

Brands

• SAPL: Supervised Access Program Lambton - provides supervised access visits and exchanges for families with court orders
• Tel-Check
• Employee Assistance Program (EAP)

Quantifiable outcome

• Free intake assessment available
• +1 more outcomes

Named customers1 record

Segments5 records

Ideal customer profiles5 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

Seven partnerships are on record, tiered core and minor.

• Family Service Employee Assistance Program (FSEAP)coreChannel Partner/ Reseller/ DistributorMember of FSEAP network providing access to counselling supports nationwide through the EAP program.
• Lambton Public HealthcoreStrategic or Co-development PartnerPartnership for Care Pathways for Older Adults and Postpartum Depression Support Group program delivery.
• St. Clair Child and Youth ServicescoreStrategic or Co-development PartnerPartner in Postpartum Depression Support Group program, providing comprehensive support for new parents.
• CAMH (Centre for Addiction and Mental Health)coreStrategic or Co-development Partner9-8-8 program protocols and training standards established in partnership with CAMH.
• Bluewater HealthminorStrategic or Co-development PartnerLocal hospital providing healthcare partnerships and support.
• Developmental Services OntariocoreChannel Partner/ Reseller/ DistributorReferral partner for APSW program for adults with developmental disabilities.
• Sarnia-Lambton Children's Aid SocietycoreChannel Partner/ Reseller/ DistributorReferral partner for developmental services and child welfare programs.

Scale indicators4 records

Recent moves6 records

Expansion highlights5 records

Others

• ConnexOntario: Provincial helpline and service directory for mental health, addictions, and gambling services in Ontario. Operates as a complementary referral channel and potential funder-adjacent infrastructure for community agencies like the Centre.
• Bluewater Health: Sarnia-Lambton hospital system and stated strategic partner. While primarily a healthcare provider, it refers patients to the Centre and operates overlapping mental health and seniors care services in the same catchment.
• Developmental Services Ontario: Provincial access point for adult developmental services and a stated referral partner of the Centre. Operates as a complementary, enabling service in the same developmental-disability client ecosystem.

Direct peers

• Family Service Ontario: Provincial umbrella body of accredited family service agencies of which Family Counselling Centre Sarnia-Lambton is a member. Operates in the same counselling, family support, and community social services space across Ontario.
• Distress Centres of Greater Toronto: Community-based crisis line and emotional-support service comparable to the Centre's 9-8-8 suicide crisis helpline responder role. Both operate telephone/text crisis intervention under similar provincial funding frameworks.
• St. Clair Child and Youth Services: Sarnia-based child and youth mental health agency that is an active program partner (e.g., Postpartum Depression Support Group). Competes for the same child and youth ministry contracts and serves overlapping paediatric mental health clients.
• Catholic Family Services of Hamilton-Wentworth: Ontario-based accredited family service agency delivering individual, couple, and family counselling on a sliding-scale basis with similar ministry and United Way funding. Closest comparable operating model in a different region.
• Family Services of Peel: Accredited family service agency offering counselling, EAP, and community programs in the Peel region. Mirrors the Centre's service breadth (counselling + EAP + community programs) within a larger urban catchment.
• Canadian Mental Health Association (CMHA) - Lambton Kent: Local CMHA branch delivering community mental health counselling, crisis support, and case management in the same Sarnia-Lambton region. Directly competes for ministry funding and overlapping client populations.

Broad incumbents

• Kids Help Phone: National e-mental health service for youth offering 24/7 crisis support and counselling. Comparable crisis-line function to the Centre's 9-8-8 partnership, but operates at national scale and primarily via digital channels.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

Revenue estimate

Valuation estimate

Number of profiles

Profiles10 records

Funding overview

Funding rounds1 record

Investors1 record

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Family Counselling Centre Sarnia