HollandGreen
HollandGreen is a UK multidisciplinary residential design practice founded in 2010, delivering integrated architecture, interior design, landscape design, and project management to high-net-worth homeowners across the Cotswolds, London, Home Counties, and internationally, from studios in Thame, Marylebone, and Cirencester.
- Company typePrivate
- Founded2010
- HeadquartersThame, United Kingdom
- Headcount11–50
- GTM typeB2C
- OfferingServices
What HollandGreen does
HollandGreen Ltd is a UK private limited company (Company No. 07428883) founded in 2010 by Stephen Green and Ben Holland, operating as a multidisciplinary residential design practice headquartered in Thame, Oxfordshire. The firm delivers an integrated suite of services — architecture, interior design, landscape design, and project management — across three studios in Oxfordshire (Thame, The Old Grammar School), London (91 Wimpole Street, Marylebone), and the Cotswolds (Unit 9, Cirencester Park). It serves high-net-worth residential clients undertaking luxury new builds, renovations, heritage property restorations, and country estate projects across the Cotswolds, London, the Home Counties, and on an international basis, particularly for US buyers of UK property.
The firm's product offering comprises four core services — Architecture, Interior Design, Landscape Design, and Project Management — supplemented by FF&E procurement and installation, and AI-powered photorealistic visualisations used from the earliest concept stages. Underlying technology centres on an integrated multidisciplinary design platform combining architecture, interior, landscape, and project management workflows, with BIM management, a dedicated digital practice function, and generative AI tools producing photo-real imagery for planning officers, stakeholders, and clients. Heritage and listed-property work is a documented specialism, supported by a working partnership with Historic England for Grade I, Grade II*, and Grade II interventions.
HollandGreen operates a professional services business model: services are billed on a £85+VAT hourly rate or fixed-fee structure (illustrated by an example fixed fee of approximately £8,500+VAT based on 100 hours), with stage-based deposits of 25-50% of initial stage fees and late-payment interest of 8% above base rate. All services are sold directly through studio consultations to homeowners, with no reseller or intermediary channel. Go-to-market combines a content-led website and SEO-optimised regional pages, an active Instagram presence across architecture and interiors accounts, an email newsletter, and industry event participation including RHS Chelsea Flower Show. Pricing is not publicly disclosed; the firm has completed over 100 projects spanning architecture, interior design, and landscape design, and has accumulated more than 25 industry recognitions between 2019 and 2025, including RHS Chelsea, British Homes Awards, UK Property Awards, BALI, APL, and Luxury Lifestyle Awards.
HollandGreen firmographics
Firmographics- Name
- HollandGreen
- Legal name
- HollandGreen Ltd
- Website
- https://hollandgreen.co.uk
- Company type
- Private
- Founded year
- 2010
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- HollandGreen is a UK multidisciplinary residential design practice founded in 2010, delivering integrated architecture, interior design, landscape design, and project management to high-net-worth homeowners across the Cotswolds, London, Home Counties, and internationally, from studios in Thame, Marylebone, and Cirencester.
- Ownership category
- akta.pro rank
HollandGreen industry classification
Industry- Product category
- Residential Architectural Services
- NAICS
- Architectural Services (54131), Interior Design Services (54141), Landscape Architectural Services (541320)
- akta.pro primary industry
- Industrial/Product & Furniture Design (BPAHAKAM)
Keywords
Where HollandGreen is headquartered
LocationHeadquarters
- HQ city
- Thame
- HQ country
- United Kingdom
- HQ region
- Europe
Offices3 records
Markets served
HollandGreen business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Marketing or Sales, Technology or R&D, Infrastructure
Revenue model
- Architectural Design Services: Fees for architectural design services spanning from initial concept through technical design and planning applications. Charged on an hourly rate basis (£85+VAT per hour) or fixed fee structure based on estimated project hours.
- Interior Design Services: Full-service interior design including concept development, technical design, FF&E procurement, and installation coordination. Services billed based on project scope and hourly rates.
- Landscape Design Services: Landscape architecture and garden design services from concept through to installation oversight, charged on project-based fees.
- Project Management Services: On-site project management and contract administration services for construction phases, billed on hourly rates or fixed fee structures.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Other | Pay-as-you-go | Hourly Rate Basis |
| One time/ perpetual license | Multi-year contract | Fixed Fee Structure |
Go-to-market motion1 record
Distribution channels4 records
Marketing channels6 records
HollandGreen product offering
Product offeringCore offering
HollandGreen is a multidisciplinary residential design practice offering integrated architecture, interior design, landscape design, and project management services for luxury residential projects. The firm designs new builds, renovations, extensions, heritage property restorations, and country estate projects, coordinating all design disciplines under a single team to deliver cohesive, end-to-end residential outcomes for high-net-worth homeowners.
Product overview
HollandGreen is a multidisciplinary architectural practice offering an integrated suite of design services for luxury residential projects. The core offering consists of four main services: Architecture, Interior Design, Landscape Design, and Project Management, which work together under one roof to deliver cohesive residential projects. Supporting sub-services include FF&E Procurement & Installation, AI-powered Photorealistic Visualisations, and feasibility studies. The integrated approach means architecture, interiors, and landscapes are designed together from the outset, with project management providing delivery certainty. Projects span new builds, heritage restorations, barn conversions, and country estate renovations across the Cotswolds, London, and the Home Counties.
Differentiator
Problem solved
Functional benefit
Products and services
- Architecture Services
Quantifiable outcome
- Reduced project delays and additional costs through integrated design approach from project outset
- +1 more outcomes
Companies that use HollandGreen
Customer profileNamed customers10 records
Segments3 records
Ideal customer profiles3 records
HollandGreen technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
AI capability2 records
Feature2 records
HollandGreen partnerships and signals
Strategic signalPartnerships
One partnership is on record.
- Historic EnglandcoreWorking partnership with Historic England for heritage and listed property projects. HollandGreen collaborates closely with Historic England on renovation projects, navigating conservation standards and securing necessary approvals for interventions in historically significant buildings. Projects require careful balance of heritage protection with modern living requirements.
Scale indicators4 records
Recent moves6 records
Expansion highlights5 records
HollandGreen competitors and assessment
Company assessmentBroad incumbents
- Foster + Partners: Global architecture practice with a substantial high-end residential portfolio spanning country estates, private homes, and trophy residences. Comparable as a leading architectural firm operating in luxury residential, though with much broader scope (cultural, infrastructure, masterplanning) than HollandGreen's residential focus.
- Broadway Malyan: Global architecture and urban design practice with a residential portfolio covering high-end homes and country estates. Comparable as an architecture firm with significant residential work, though much broader in geography and typology than HollandGreen.
Direct peers
- Todhunter Earle: British interior design studio delivering high-end residential and hospitality projects. Comparable as a UK interior design practice serving luxury residential clients with similar scope of fixtures, furnishings, and styling services.
- Sims Hilditch: Wiltshire-based interior design practice focused on country residential projects across the Cotswolds, West Country, and beyond. Comparable as a UK country-focused interior design practice serving HNW clients in regions overlapping HollandGreen's core geography.
- Kelly Hoppen Interiors: Internationally recognised UK luxury interior design practice serving private HNW residential clients. Comparable as a luxury interior design firm with similar HNW positioning, awards profile, and turnkey styling delivery.
- Lawson Robb: London-based interior architecture practice focused on luxury residential projects across the UK and internationally. Comparable as a multidisciplinary luxury interior architecture firm delivering HNW residential mandates from concept through procurement.
- Ben Pentreath Ltd: UK architect and interior designer with a country house and Georgian-style practice spanning architecture and interiors. Closely comparable to HollandGreen's mix of architecture, interiors, and historic country-house renovation across the Cotswolds and London.
- Rose Uniacke: London-based luxury interior designer with a considered, timeless aesthetic serving private HNW clients. Comparable as a luxury residential interior design practice with a similarly broad client base and premium positioning.
- John Pardey Architects: UK architect focused exclusively on high-end rural and country residential architecture. Comparable as a high-end residential architecture practice operating in the same HNW country estate segment as HollandGreen.
- YOO Studios: Lifestyle and interior design practice working with property developers, hotel brands, and luxury residential projects. Comparable as a design firm creating luxury residential and hospitality spaces, with overlapping HNW clientele.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks6 records
Key highlights7 records
Customer concentration
HollandGreen social profiles
Digital presenceHollandGreen financial estimates
Financial estimateRevenue estimate
Valuation estimate
HollandGreen leadership team
Management profileNumber of profiles
Profiles11 records
HollandGreen funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
HollandGreen M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about HollandGreen
What does HollandGreen do?
HollandGreen is a multidisciplinary residential design practice offering integrated architecture, interior design, landscape design, and project management services for luxury residential projects. The firm designs new builds, renovations, extensions, heritage property restorations, and country estate projects, coordinating all design disciplines under a single team to deliver cohesive, end-to-end residential outcomes for high-net-worth homeowners.
Is HollandGreen a public or private company?
HollandGreen is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was HollandGreen founded?
HollandGreen was founded in 2010. It employs 11 to 50 people.
Where is HollandGreen based?
HollandGreen is headquartered in Thame, United Kingdom, in the Europe region.
How does HollandGreen make money?
Four revenue lines are on record. Architectural Design Services are the primary driver. The others are interior Design Services, landscape Design Services and project Management Services.
Who are HollandGreen's main competitors?
Broad incumbents on record are Foster + Partners and Broadway Malyan. Direct peers are Todhunter Earle, Sims Hilditch, Kelly Hoppen Interiors, Lawson Robb, Ben Pentreath Ltd, Rose Uniacke, John Pardey Architects and YOO Studios.
Does HollandGreen have an API?
No public API is recorded for HollandGreen.
What industry is HollandGreen in?
HollandGreen's product category is Residential Architectural Services. Its primary akta.pro industry code is BPAHAKAM, Industrial/Product & Furniture Design. Its NAICS code is 54131.