PROIT

What PROIT does

PROIT Co., Ltd. (株式会社プロイティブ) is a privately held Japanese company founded on November 15, 1990, headquartered in Yokohama, Kanagawa Prefecture, with a technical office in Sagamihara. The company operates two complementary lines of business: (i) professional data recovery services for hard drives, USB memory, SD cards, and other storage media, handling both physical faults (electrical failure, crash, fall damage) and logical faults (virus damage, OS file corruption, deletion); and (ii) custom development of integrated hardware-software systems for organisational clients, including traffic safety association networks, license-card OCR readers, hospital reception applications, nutrition analysis software, eddy-current nut inspection systems, wireless LED displays, and in-train wireless transmission devices.

The company runs a proprietary domestic recovery lab, claims more than 20 years of operating experience (since the PC-98 era), and advertises the ability to recover approximately half of the cases rejected by other recovery companies. Underlying technology combines hardware and software capabilities including DSP/CPU-based image processing, OCR for identification documents, magnetic and laser sensing for industrial inspection, and wireless transmission with error control for moving platforms such as trains. PROIT is also an authorised dealer of Sharp Corporation hardware.

PROIT's commercial model is sales-led and primarily direct: customers contact the company by phone or email, mail damaged media to the Sagamihara office, or visit in person, with nationwide on-site service available for secure or time-critical cases. Data recovery is priced per job under a no-cure-no-pay structure with free diagnosis, while custom systems are delivered as one-off contracts that include peripherals, drivers, sensors, and software. The company explicitly minimises advertising spend to maintain low prices, relying on word-of-mouth and customer testimonials. Headcount as of March 2020 was three employees and registered capital was 10 million yen; revenue is not disclosed.

Name

PROIT

Legal name

株式会社プロイティブ

Website

https://proit.co.jp

Company type

Private

Founded year

1990

Operating status

Operating

Short description

PROIT is a Yokohama-based Japanese firm offering data recovery services for damaged storage media and bespoke hardware-software systems, serving individual consumers, SMBs, and a few government and association clients across the Kanto region.

Ownership category

akta.pro rank

Product category

Data Recovery and Custom System Development

NAICS

Electronic and Precision Equipment Repair and Maintenance (81121), Computer Systems Design and Related Services (5415)

SIC

Computer Storage Devices (3572), Services-Computer Integrated Systems Design (7373)

akta.pro primary industry

Backup & DR Software Implementation & Managed Platforms (BPAEALAI)

Keywords

• Data recovery services
• Custom system development
• OCR software solutions
• Image inspection systems
• Wireless data transmission

Headquarters

HQ city

Tokyo

HQ country

Japan

HQ region

Asia

Offices4 records

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Technology or R&D, Operations, Infrastructure, Marketing or Sales

Revenue model

1. Data Recovery Services: One-time recovery fees based on fault type (logical minor, logical major, physical). Basic work fee is charged upon successful recovery; no charge if recovery fails. RAID1 formatting incurs 50% premium. Free diagnosis with no investigation fees.
2. Custom System Development: Design, development, and sales of custom software systems including total solutions with peripherals, drivers, and周边 equipment. Systems include safety association networks, hospital applications, nut inspection systems, and accounting management software.
3. Hardware and Peripheral Sales: Sale of developed hardware products and peripherals alongside software systems. Includes LED display systems, image processing equipment, and industrial inspection machines.
4. Computer Repair and Application Development: Traditional IT services including computer repair and application software development.

Pricing tiers

Go-to-market motion2 records

Distribution channels4 records

Marketing channels3 records

Core offering

PROIT provides data recovery services for damaged or inaccessible storage media — including HDD, SSD, USB memory, SD cards, NAS, RAID, smartphones, and encrypted drives — supported by a Class 100 clean room and a "no recovery, no fee" guarantee. In parallel, the company undertakes custom system development that combines bespoke software with purpose-built hardware (controllers, displays, sensors), and acts as a Sharp authorized dealer for office equipment and connected services.

Product overview

PROIT is a data recovery and custom system development company headquartered in Yokohama, Japan, with an additional office in Sagamihara. The company offers a portfolio of products centered on two core areas: professional data recovery services for hard disks, USB memory, SD cards, and other storage media (handling both physical and logical failures); and a diverse set of custom-developed software and hardware systems including Safety Association Network System for driver's license offices, License Card OCR Reader, Hospital Application, Nutrition Analysis Software, Nut Inspection System, Payment Management System, Music Timer Software, and various image processing and wireless display systems. The company develops total system solutions combining software with necessary peripherals, drivers, sensors, and displays as a unified offering, and also operates as a Sharp Corporation authorized dealer. Most products are custom-built with a focus on rapid response to customer requirements.

Differentiator

Problem solved

Functional benefit

Products and services

• Data Recovery Service

Quantifiable outcome

• ~50% of cases rejected by other recovery companies are successfully recovered
• +2 more outcomes

Named customers5 records

Segments3 records

Ideal customer profiles6 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

AI capability9 records

Feature6 records

Partnerships

Two partnerships are on record, tiered minor.

• Abiva Club (アビバクラブ)minorOthers · 20 September 2006Abiva Club cooperation partner for data recovery services. PROIT handles data recovery requests referred through Abiva Club.
• Sharp Corporation (シャープ株式会社)minorOEM/ Whitelabel/ Licensing PartnerPROIT is listed as an authorized Sharp dealer, indicating a commercial relationship for selling Sharp products and solutions to customers.

Scale indicators4 records

Recent moves6 records

Expansion highlights3 records

Broad incumbents

• Buffalo Inc. Major Japanese storage and networking peripheral manufacturer with adjacent data recovery services for its own products. Broader incumbent to PROIT in the Japanese storage ecosystem, with overlapping customer base and complementary rather than head-to-head positioning.
• I-O Data Device: Japanese manufacturer of storage, networking, and multimedia peripherals. Adjacent to PROIT in the Japanese storage market; overlaps in customer type but does not focus on recovery services as a core offering.

Direct peers

• Secure Data Recovery Services: US-based data recovery service operating certified cleanroom labs for HDD, SSD, RAID, and enterprise storage failures. Comparable to PROIT's physical-fault recovery capability with similar 'no recovery, no fee' commercial model.
• Gillware Data Recovery: US data recovery specialist with proprietary recovery lab and cleanroom capability, accepting physically damaged drives and RAID arrays. Comparable to PROIT's domestic lab and ~50% 'rejected case' recovery positioning.
• Kroll Ontrack: Global data recovery and e-discovery service with proprietary tools and labs across multiple geographies. Direct competitor to PROIT in enterprise-grade HDD/SSD/RAID recovery, though at significantly larger scale.
• Stellar Data Recovery: India-headquartered data recovery software and service provider offering both DIY tools and lab-based recovery. Comparable to PROIT in serving individual and SMB customers with HDD/USB/SD card recovery at cost-disruptive pricing.
• SalvationDATA: China-based data recovery specialist with proprietary recovery tools and services for HDD, SSD, RAID, and mobile devices. Comparable to PROIT in providing both proprietary software and lab-based physical recovery.
• DriveSavers: US-based specialist data recovery service provider handling HDD, SSD, RAID, and removable media failures with a 'no data, no charge' model. Closely comparable to PROIT as both operate physical recovery labs targeting the same end-customer pain point with success-based pricing.

Emerging players

• R-Tools Technology (R-Studio): Developer of R-Studio, a leading data recovery software suite used by professionals and recovery service providers. Emerging player that could substitute some of PROIT's logical-recovery service value, particularly for tech-savvy SMB and individual customers.
• CleverFiles (Disk Drill): Consumer-focused data recovery software vendor (Disk Drill) targeting the same individual and SMB segment as PROIT's mail-in recovery service. Could erode PROIT's addressable demand for simple logical recoveries via DIY alternatives.

Market position

Strengths4 records

Weaknesses5 records

Competitive moat3 records

Key risks6 records

Key highlights7 records

Customer concentration

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Subsidiaries1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about PROIT