Affinity at Monterrey Village

What Affinity at Monterrey Village does

Affinity at Monterrey Village is a specific all-inclusive 55+ active adult apartment community located in San Antonio, Texas, operated by Affinity Living Communities (legal entity: Axis Residential LLC). It is one of 35+ communities in the Affinity portfolio spanning Colorado, Idaho, Minnesota, Montana, New Mexico, Oregon, Texas, and Washington. Founded in 2009, the company targets independent, active adults aged 55 and older (with select 62+ properties) who seek maintenance-free living, social engagement, and predictable monthly costs without the burdens of single-family homeownership.

The core product is the all-inclusive apartment community itself, combining private studio, one-bedroom, and two-bedroom units with extensive shared amenity space (typically 30,000+ square feet per property, including indoor saltwater pools, fitness centers, movie theaters, dog parks, craft studios, game rooms, and pubs branded as "Dilly Dally's"). The company's proprietary digital layer is the MyAffinity mobile application, a resident-facing hub for community event access, staff and maintenance chat, TV streaming, meal delivery coordination, and neighbor socialization, paired with a companion family app that lets relatives monitor resident engagement. No AI/ML capabilities, custom models, or technical patents are disclosed.

Revenue is generated almost entirely through recurring monthly rental payments, with all-inclusive pricing bundling rent, utilities, Wi-Fi, cable TV, and amenity access into a single predictable charge. The go-to-market motion is direct-to-consumer: prospective residents are acquired via SEO-optimized property landing pages, contact forms, property-specific phone lines, and in-person community tours, supported by organic social media (Facebook, LinkedIn, YouTube) and blog content marketing. There are no disclosed enterprise customers, partnerships, or B2B revenue streams; the entire customer base consists of individual resident households.

Name

Affinity at Monterrey Village

Legal name

Axis Residential LLC

Website

https://affinityforliving.com

Company type

Private

Founded year

2009

Operating status

Operating

Headcount range

251–500 employees

Short description

Affinity at Monterrey Village is a San Antonio, Texas all-inclusive 55+ active adult apartment community operated by Affinity Living Communities (Axis Residential LLC), offering resort-style amenities, the MyAffinity resident app, and bundled monthly pricing for active seniors.

Ownership category

akta.pro rank

Product category

Senior Living / Active Adult Rental Housing

NAICS

Other Residential Care Facilities (623990)

SIC

Services-Nursing & Personal Care Facilities (8050)

akta.pro primary industry

Luxury/Resort-Style Independent Living Communities (HLADAAAC)

Keywords

• Senior living
• Active adult apartments
• 55+ community housing
• Resort-style amenities
• Maintenance-free living

Headquarters

HQ city

Spokane

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Infrastructure, Marketing or Sales, Technology or R&D

Revenue model

1. Residential Rental Income: Affinity generates revenue through monthly rental payments from residents in their 55+ and 62+ active adult apartment communities. The all-inclusive pricing model bundles rent, utilities, WiFi, cable, and amenity access into a single predictable monthly payment.

Pricing tiers

Go-to-market motion2 records

Distribution channels3 records

Marketing channels7 records

Core offering

Affinity at Monterrey Village is a 55+ active adult apartment community in San Antonio, Texas, operated by Affinity Living Communities (Axis Residential LLC). The community rents Studio, 1-Bedroom, and 2-Bedroom apartments under an all-inclusive monthly pricing model that bundles rent, utilities, WiFi, cable TV, and full access to resort-style amenities (indoor saltwater pool and spa, fitness center, movie theater, crafts studio, dog park, workshop, BBQ area, community garden, game room, billiards, card room, internet café, Dilly Dally's pub). Residents gain access to the MyAffinity mobile app for social engagement, event booking, staff communication, maintenance requests, TV streaming, and meal delivery.

Product overview

Affinity Living Communities operates a portfolio of 27+ all-inclusive senior living apartment communities across 7 states (Colorado, Idaho, Minnesota, Montana, New Mexico, Oregon, Texas, and Washington). The core offering combines private apartment homes with extensive resort-style amenities (indoor saltwater pool and spa, fitness center, movie theater, crafts studio, dog park, workshop, BBQ area, community garden, game room, billiards room, card room, internet café) for active 55+ and 62+ adults. The MyAffinity app serves as the resident-facing digital platform, enabling event access, social connection, staff communication, entertainment streaming, and meal delivery coordination. All-inclusive pricing covers rent, utilities, Wi-Fi, cable, and full access to amenities in one predictable monthly payment.

Differentiator

Problem solved

Functional benefit

Brands

• MyAffinity App: Digital hub for residents to access amenities, community events, staff chat, maintenance requests, and connect with neighbors

Products and services

• Affinity at Monterrey Village (Active Adult Apartment Community) All-inclusive 55+ active adult apartment community in San Antonio, Texas offering Studio, 1-Bedroom, and 2-Bedroom rental homes with bundled utilities, WiFi, cable TV, and access to resort-style amenities such as indoor saltwater pool and spa, fitness center, movie theater, crafts studio, dog park, workshop, BBQ area, community garden, game room, billiards, card room, internet café, and Dilly Dally's pub. Residents engage via resident-driven clubs, activities, and community events. Target customers are independent active adults aged 55 and older seeking maintenance-free living without assisted living services.
• MyAffinity App Digital hub mobile application designed specifically for Affinity residents that enables social connection with neighbors, access to community events, chat with on-site staff and maintenance, TV show streaming, meal delivery ordering, and a companion family app that lets loved ones monitor resident engagement within the community. Target users are residents of Affinity Living Communities and their family members.

Named customers5 records

Segments2 records

Ideal customer profiles1 record

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature2 records

Scale indicators4 records

Direct peers

• Watermark Retirement Communities: National operator of independent living, assisted living, and memory care communities. Comparable to Affinity in its focus on independent living apartments with rich programming and all-inclusive pricing models.
• Holiday Retirement: One of the largest U.S. operators of independent living / active adult communities. Directly comparable to Affinity in serving independent 55+ residents with all-inclusive amenities and a hospitality-forward model.
• Merrill Gardens: Independent living, assisted living, and memory care operator with a strong footprint in the Western U.S. Highly comparable to Affinity in its emphasis on active senior apartments and amenity-rich communities.
• Discovery Senior Living: Operates a portfolio of independent, assisted, and memory care communities across the U.S. Comparable to Affinity in serving the active adult / independent living segment with resort-style amenities.

Broad incumbents

• Sonida Senior Living: Multi-state senior living operator with a portfolio of independent, assisted, and memory care communities. Comparable to Affinity in operating community-based senior housing across multiple states.
• Brookdale Senior Living: Largest U.S. senior living operator with a national portfolio across independent, assisted, and memory care. Competes with Affinity in independent living but operates at a much larger, more diversified scale.
• Atria Senior Living: Major senior living operator with a broad portfolio across independent, assisted, and memory care. Overlaps with Affinity in independent living and includes Holiday Retirement.
• Sunrise Senior Living: Large national senior living provider with a strong assisted living focus but also meaningful independent living exposure. Comparable to Affinity as a multi-state community operator.
• Five Star Senior Living: National senior living operator offering independent living, assisted living, and memory care. Comparable to Affinity in independent living community operations and amenity-driven positioning.
• Enlivant: National assisted living and memory care operator with select independent living exposure. Comparable to Affinity as a senior housing operator serving a similar demographic profile.

Market position

Strengths5 records

Weaknesses5 records

Key risks5 records

Key highlights6 records

Customer concentration

• YouTubeyoutube.com/channel/UCvQBegeFpZaqVNsM8hUvnRQ
• Facebookfacebook.com/AffinityMonterreyVillage
• LinkedInlinkedin.com/company/affinity-living-communities

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Affinity at Monterrey Village