LaMarche Safranko Law

What LaMarche Safranko Law does

LaMarche Safranko Law is a privately held professional services firm (PLLC) headquartered in Latham, New York, with satellite offices in Albany, Lake George, and Plattsburgh, serving clients across Eastern New York. Founded in 2012 by George E. LaMarche III and Andrew R. Safranko, the firm practices in three core areas: personal injury (contingency-fee representation in auto, construction, motorcycle, nursing home, wrongful death, FELA/railroad, and traumatic brain injury matters), criminal defense (hourly/retainer representation in state and federal courts covering DWI, assault, drug crimes, murder/manslaughter, sex crimes, white collar, and probation/parole violations), and professional discipline defense for licensed professionals facing misconduct allegations or Title IX proceedings. The team comprises three named partners, six additional attorneys including a nurse attorney and a former prosecutor, five paralegals, and two staff members, supported by a 169-entry content marketing blog and a 5.0 Google rating across 235 reviews.

The firm operates a sales-led, direct-to-consumer go-to-market with no intermediaries, acquiring clients through organic search, Google reviews, referrals, and community reputation. Revenue is generated through contingency fees on personal injury matters (typically one-third of settlement or judgment, with documented individual settlements up to $1.3 million) and through hourly or retainer billing on criminal defense and professional discipline engagements. The firm has earned third-party recognition from Super Lawyers, Best Lawyers in America, Martindale-Hubbell (AV Preeminent), the American Registry, and U.S. News & World Report Best Law Firms 2026, and has been voted Best Law Firm in the Capital District. There is no external equity ownership, no funding rounds, and no parent company; the firm is independently operated as a partnership-style PLLC with active leadership from the two co-founders and a third partner, Nicholas J. Evanovich III.

As a traditional professional services practice, the firm does not operate a technology product, has no disclosed API or software platform, and carries no AI/ML capabilities in its current offering. Strategic activity has focused on physical office expansion across Eastern New York and broadening of practice area niches (FELA, professional discipline, Title IX) rather than technology investment, positioning the firm as a regionally anchored plaintiff-side and criminal defense practice building on talent, brand, and courthouse proximity as its primary competitive assets.

Name

LaMarche Safranko Law

Legal name

LaMarche Safranko Law PLLC

Website

https://lamarchesafrankolaw.com

Company type

Private

Founded year

2012

Operating status

Operating

Headcount range

11–50 employees

Short description

LaMarche Safranko Law is a privately held New York PLLC founded in 2012 that represents individual clients across Eastern New York in personal injury (contingency fee), criminal defense, and professional discipline matters, operating from four offices in Latham, Albany, Lake George, and Plattsburgh.

Ownership category

akta.pro rank

Product category

Legal Services

NAICS

Offices of Lawyers (541110), Legal Services (5411)

SIC

Services-Legal Services (8111)

akta.pro primary industry

Personal Injury & Insurance Defense (BPAHAAAM)

akta.pro secondary industry

Criminal Defense (BPAHAAAN)

Keywords

• Personal injury law
• Criminal defense
• Legal representation
• Professional discipline defense
• Accident injury attorneys

Headquarters

HQ city

Cohoes

HQ country

United States

HQ region

North America

Offices4 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Others

Revenue model

1. Legal Services - Personal Injury: Contingency fee arrangements for personal injury cases where clients pay a percentage of settlements or judgments received. The firm provides free consultations and represents clients across multiple personal injury practice areas including auto accidents, construction accidents, medical malpractice, nursing home negligence, wrongful death, and traumatic brain injuries.
2. Legal Services - Criminal Defense & Professional Discipline: Hourly fee or retainer-based billing for criminal defense and professional discipline matters. Clients pay for legal representation in state and federal courts across charges including DWI, assault, drug crimes, murder/manslaughter, parole violations, and professional licensing defense.

Pricing tiers

Go-to-market motion1 record

Distribution channels1 record

Marketing channels4 records

Core offering

LaMarche Safranko Law is a private law firm that provides legal representation across three core service lines: personal injury (auto, motorcycle, truck, construction, medical malpractice, nursing home, wrongful death, traumatic brain injuries), criminal defense (DWI, assault, drug crimes, murder/manslaughter, probation/parole violations, record sealing) in state and federal courts, and professional discipline defense for licensed professionals facing misconduct allegations. The firm delivers services through direct client engagement at four office locations in Eastern New York.

Product overview

LaMarche Safranko Law is a law firm offering three core legal service lines: Personal Injury Legal Services, Criminal Defense Legal Services, and Professional Discipline Legal Services. The firm operates as a traditional law practice rather than a technology product platform. Personal Injury services cover auto accidents, truck accidents, motorcycle accidents, construction site injuries, nursing home neglect, wrongful death, and similar matters. Criminal Defense encompasses state and federal court representation for DWI, assault, drug crimes, murder/manslaughter, probation/parole violations, and record sealing. Professional Discipline services assist licensed professionals facing misconduct allegations. The firm maintains offices in Latham (main office), Albany, Lake George, and Plattsburgh, NY.

Differentiator

Problem solved

Functional benefit

Products and services

• Personal Injury Legal Services Full-service personal injury legal representation covering auto accidents, motorcycle accidents, truck accidents, construction site injuries, nursing home neglect, wrongful death, medical malpractice, traumatic brain injuries, and other serious injury matters, handled on a contingency fee basis.
• Criminal Defense Legal Services Comprehensive criminal defense representation in New York state and federal court for all felony and misdemeanor charges including DWI, assault, drug crimes, sex crimes, murder/manslaughter, fraud, white collar offenses, and probation/parole violations, handled on hourly or retainer billing.
• Professional Discipline Legal Services Legal representation for licensed professionals including doctors, nurses, teachers, and lawyers facing disciplinary matters, misconduct allegations, Title IX proceedings, and superintendent suspension hearings that threaten their careers and professional licenses.
• Criminal Record Sealing Services Legal assistance helping clients seal past criminal convictions in New York under various provisions including CPL 160.59, enabling individuals to clear their criminal records.
• DWI Defense Services

Quantifiable outcome

• $1,016,000 worksite injury settlement
• +8 more outcomes

Named customers2 records

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Scale indicators6 records

Recent moves9 records

Expansion highlights4 records

Direct peers

• O'Connor & Partners, PLLC: Albany-area law firm with practice overlap in personal injury and criminal defense matters. Comparable on regional positioning, similar mid-sized partnership model, and Eastern New York service territory.
• Tully Rinckey PLLC: Albany-headquartered full-service firm with strong presence in criminal defense, family law, and professional discipline. Directly comparable on criminal defense and professional discipline practice areas and on Capital District service area.
• Napoli Shkolnik PLLC: New York City-based personal injury and mass tort firm. Comparable on plaintiff-side personal injury focus and New York State presence, with overlap in complex and high-value injury matters.
• Rosenbaum & Rosenbaum, P.C. Albany-based personal injury firm. Directly comparable on Capital District personal injury practice, contingency model, and partnership-style firm structure serving the same regional client base.
• Belluck & Fox, LLP: New York-based personal injury and mesothelioma firm with a focus on serious injury cases. Comparable on personal injury practice emphasis, contingency fee model, and New York State service area.
• Powers & Santola, LLP: Albany-based personal injury and medical malpractice firm founded in 1987. Most directly comparable regional peer given overlapping Capital District footprint, plaintiff-side personal injury focus, and similar partnership structure with comparable headcount.
• The Sanders Law Firm: Long Island-based criminal defense and personal injury firm. Comparable on the dual PI/criminal defense practice model and on serving clients across New York State, though operating in a different region.

Broad incumbents

• Jacoby & Meyers: National plaintiff-side personal injury firm with multi-state offices. Comparable on contingency fee model and high-volume PI practice, but at substantially larger scale with national brand recognition and significant advertising budget.
• Morgan & Morgan: Largest U.S. personal injury firm with significant advertising spend and national brand. Comparable on contingency-based plaintiff work, but operates at vastly greater scale, with heavy marketing investment that regional firms must compete against for the same inbound demand.
• Finkelstein & Partners: Larger New York-based personal injury firm operating across multiple offices in the state. Comparable on contingency-based PI practice and New York footprint, but materially larger scale and broader geographic reach.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

Revenue estimate

Valuation estimate

Number of profiles

Profiles3 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about LaMarche Safranko Law