Cooperativa de Ahorro y Crédito 23 de Julio
Cooperativa de Ahorro y Crédito 23 de Julio is an Ecuadorian member-owned cooperative financial institution operating 23 branches nationwide, offering savings accounts, microcredit, consumer loans, investments, insurance, and a Mastercard debit card to individuals and small businesses.
- Company typePrivate
- Founded1964
- HeadquartersCayambe, Ecuador
- Headcount251–500
- GTM typeB2C
- OfferingServices
What Cooperativa de Ahorro y Crédito 23 de Julio does
Cooperativa de Ahorro y Crédito 23 de Julio is an Ecuadorian member-owned cooperative financial institution founded in 1964 and headquartered in Cayambe, Ecuador. It operates 23 branch offices across the country, including locations in Quito, Guayaquil, Cuenca, Manta, Ibarra, Loja, Tulcán, and Santa Cruz (Galápagos), serving individuals, families, and small business owners. The cooperative provides a full suite of retail financial services including savings products (Cuenta Mágica, Cuenta Empresarial, Cuenta de Ahorro, Ahorro Planificado), microcredit and consumer loans (Microcrédito 23, Microcrédito Eco23, Microcrédito Impulso Mujer, Crédito de Consumo), investment products, insurance (life, medical/dental, card protection), a Mastercard debit card, and bill payment services.
The cooperative operates its proprietary digital banking platform, 23GO, which provides members with online account access, credit simulation, investment management, and service requests, complemented by an ATM network, phone hotline (1800 23 23 23), and WhatsApp customer service (09 63 023 023). It is supervised by Ecuador's SEPS (Superintendencia de Economía Popular y Solidaria), with member deposits insured by COSEDE (Corporación del Seguro de Depósitos), and complies with UAFE anti-money laundering requirements. Technology integrations include a Mastercard card payment network and the 23 Virtual payments platform for service bill payments.
Revenue is generated primarily through loan interest income from microcredits and consumer loans, fee income from savings accounts and transactional services, and returns on member investment products. The cooperative targets financial inclusion for underserved segments, including women entrepreneurs (via Microcrédito Impulso Mujer) and environmentally-focused small businesses (via Microcrédito Eco23), with member-depositors serving as the cooperative's owners rather than external shareholders.
Cooperativa de Ahorro y Crédito 23 de Julio firmographics
Firmographics- Name
- Cooperativa de Ahorro y Crédito 23 de Julio
- Legal name
- Cooperativa de Ahorro y Crédito 23 de Julio Ltda.
- Website
- https://coop23dejulio.fin.ec
- Company type
- Private
- Founded year
- 1964
- Operating status
- Operating
- Headcount range
- 251–500 employees
- Short description
- Cooperativa de Ahorro y Crédito 23 de Julio is an Ecuadorian member-owned cooperative financial institution operating 23 branches nationwide, offering savings accounts, microcredit, consumer loans, investments, insurance, and a Mastercard debit card to individuals and small businesses.
- Ownership category
- akta.pro rank
Cooperativa de Ahorro y Crédito 23 de Julio industry classification
Industry- Product category
- Cooperative Banking
- NAICS
- Credit Unions (52213), Credit Unions (522130), Consumer Lending (522291), Credit Intermediation and Related Activities (522)
- SIC
- Savings Institution, Federally Chartered (6035), Personal Credit Institutions (6141)
- akta.pro primary industry
- Community Development Credit Unions (CDCUs) (FSABAEAC)
Keywords
Where Cooperativa de Ahorro y Crédito 23 de Julio is headquartered
LocationHeadquarters
- HQ city
- Cayambe
- HQ country
- Ecuador
- HQ region
- Latin America
Offices8 records
Markets served
Cooperativa de Ahorro y Crédito 23 de Julio business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Infrastructure, Technology or R&D, Marketing or Sales, Others
Revenue model
- Loan Interest Income: Interest income from microcredits, consumer loans, and other credit products extended to members.
- Savings Account Fees and Services: Fee income from savings accounts, transactional services, and related account management services.
- Investment Products: Income from investment products offered to members, including term deposits and investment accounts.
Go-to-market motion1 record
Distribution channels4 records
Marketing channels5 records
Cooperativa de Ahorro y Crédito 23 de Julio product offering
Product offeringCore offering
Cooperativa de Ahorro y Crédito 23 de Julio is a member-owned Ecuadorian cooperative financial institution that provides retail banking products to individuals and small businesses, including savings accounts, microcredit and consumer loans, investment products, life/medical/dental insurance, a Mastercard debit card, and bill payment services. Its products are distributed through a 23-branch nationwide network, an ATM network, and the proprietary 23GO digital banking platform, with a social-mission focus on financial inclusion, women entrepreneurs, and eco-friendly microcredit.
Product overview
Cooperativa de Ahorro y Crédito 23 de Julio is a cooperative financial institution in Ecuador offering a comprehensive portfolio of savings products (Cuenta Mágica, Cuenta Empresarial, Cuenta de Ahorro, Ahorro Planificado), credit products (Microcrédito 23, Microcrédito Eco23, Microcrédito Impulso Mujer, Crédito de Consumo), investment services, insurance products (life, medical, dental, card protection), a Mastercard debit card, and digital banking through the 23GO platform. The cooperative operates with regulatory oversight from Ecuadorian financial authorities.
Differentiator
Problem solved
Functional benefit
Brands
- 23GO!: Digital banking platform/app for members
- Cuenta Mágica
- Microcrédito Eco23
- Microcrédito Impulso Mujer
- Mastercard 23 de Julio
Products and services
- Cuenta Mágica Branded savings account product offered to individual cooperative members in Ecuador.
- Cuenta Empresarial Business savings account designed for small business and enterprise customers of the cooperative.
- Cuenta de Ahorro Standard savings account product for individual members of the cooperative.
- Ahorro Planificado Planned savings product that helps members save toward specific financial goals.
- Microcrédito 23 Microcredit loan product designed to finance small businesses in Ecuador.
- Microcrédito Eco23 Microcredit product focused on financing sustainable and environmental business initiatives.
- Microcrédito Impulso Mujer Microcredit product specifically designed to empower and finance women entrepreneurs.
- Crédito de Consumo Personal consumption loan for individual financial needs.
- Mastercard 23 de Julio Mastercard-branded debit card issued in partnership with Mastercard, providing members with domestic and international payment network access.
- Seguro de Vida Life insurance product offered to cooperative members.
- Seguro Médico y Odontológico Medical and dental insurance service for cooperative members.
- Seguro de Tarjeta Protegida Card protection insurance service for debit card holders.
- Inversiones Investment products offered to cooperative members, including term deposits and investment accounts.
- Pago de Servicios Bill payment service enabling members to pay utility and other service bills through the cooperative's 23 Virtual platform.
Companies that use Cooperativa de Ahorro y Crédito 23 de Julio
Customer profileSegments3 records
Ideal customer profiles3 records
Cooperativa de Ahorro y Crédito 23 de Julio technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration2 records
Feature1 record
Cooperativa de Ahorro y Crédito 23 de Julio partnerships and signals
Strategic signalPartnerships
One partnership is on record.
- MastercardcoreThe cooperative issues Mastercard debit cards branded 'Mastercard 23 de Julio', providing members with international payment network access.
Scale indicators2 records
Recent moves6 records
Expansion highlights4 records
Cooperativa de Ahorro y Crédito 23 de Julio competitors and assessment
Company assessmentDirect peers
- Banco Solidario: Ecuadorian bank specialized in microcredit and inclusive finance. Directly comparable in product focus (microcredit to small entrepreneurs) and target customer base (low-income and informal-sector borrowers).
- Cooperativa 29 de Octubre: Long-established Ecuadorian credit union providing savings, credit, and member services. Comparable as a SEPS-supervised cooperative with overlapping retail and microcredit products and a national membership base.
- Cooperativa Policía Nacional: Ecuadorian credit union serving a defined membership group (national police). Directly comparable as a SEPS-supervised cooperative offering savings, credit, and payment services to retail members on a national scale.
- Cooperativa de Ahorro y Crédito Jardín Azuayo: Ecuadorian savings and credit cooperative with a similar microcredit-and-inclusion mission. Closely comparable in product mix (savings, microcredit, digital banking) and member-owned structure under SEPS.
- Cooperativa de Ahorro y Crédito El Sagrario: Ecuadorian savings and credit cooperative offering retail savings, credit, and digital services. Directly comparable as a SEPS-supervised cooperative with overlapping microcredit and member-services products.
Regional players
- Cooperativa de Ahorro y Crédito Santa Ana: Regional Ecuadorian savings and credit cooperative serving a defined geographic membership. Comparable as a SEPS-supervised cooperative with a similar savings-and-credit product set but a more localized footprint.
Broad incumbents
- Banco de Guayaquil: Major Ecuadorian commercial bank offering retail deposits, credit, and card products. Comparable as a broad incumbent competing for the same consumer and small-business customers across the same national footprint.
- Banco Pichincha: Ecuador's largest commercial bank. Overlaps with Cooperativa 23 de Julio in retail deposits, consumer credit, and payments, and represents the dominant incumbent competing for the same inclusive-finance and SMB segments.
- Banco ProCredit (Ecuador): Development-oriented commercial bank active in Ecuador serving SMEs and inclusive-finance segments. Overlaps with Cooperativa 23 de Julio in small-business credit and member-oriented banking.
Emerging players
- Kushki: LATAM payments infrastructure fintech with Ecuador operations. Comparable as an emerging digital player targeting the same merchants and financial-inclusion segments, with potential to disintermediate payment and microcredit economics.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat3 records
Key risks5 records
Key highlights6 records
Customer concentration
Cooperativa de Ahorro y Crédito 23 de Julio social profiles
Digital presenceCooperativa de Ahorro y Crédito 23 de Julio financial estimates
Financial estimateRevenue estimate
Valuation estimate
Cooperativa de Ahorro y Crédito 23 de Julio leadership team
Management profileNumber of profiles
Cooperativa de Ahorro y Crédito 23 de Julio funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Cooperativa de Ahorro y Crédito 23 de Julio M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Cooperativa de Ahorro y Crédito 23 de Julio
What does Cooperativa de Ahorro y Crédito 23 de Julio do?
Cooperativa de Ahorro y Crédito 23 de Julio is a member-owned Ecuadorian cooperative financial institution that provides retail banking products to individuals and small businesses, including savings accounts, microcredit and consumer loans, investment products, life/medical/dental insurance, a Mastercard debit card, and bill payment services. Its products are distributed through a 23-branch nationwide network, an ATM network, and the proprietary 23GO digital banking platform, with a social-mission focus on financial inclusion, women entrepreneurs, and eco-friendly microcredit.
Is Cooperativa de Ahorro y Crédito 23 de Julio a public or private company?
Cooperativa de Ahorro y Crédito 23 de Julio is a private company. It is classified as management employee owned and is currently operating.
When was Cooperativa de Ahorro y Crédito 23 de Julio founded?
Cooperativa de Ahorro y Crédito 23 de Julio was founded in 1964. It employs 251 to 500 people.
Where is Cooperativa de Ahorro y Crédito 23 de Julio based?
Cooperativa de Ahorro y Crédito 23 de Julio is headquartered in Cayambe, Ecuador, in the Latin America region.
How does Cooperativa de Ahorro y Crédito 23 de Julio make money?
Three revenue lines are on record. Loan Interest Income is the primary driver. The others are savings Account Fees and Services and investment Products.
Who are Cooperativa de Ahorro y Crédito 23 de Julio's main competitors?
Direct peers on record are Banco Solidario, Cooperativa 29 de Octubre, Cooperativa Policía Nacional, Cooperativa de Ahorro y Crédito Jardín Azuayo and Cooperativa de Ahorro y Crédito El Sagrario. Cooperativa de Ahorro y Crédito Santa Ana is listed as a regional player. Broad incumbents are Banco de Guayaquil, Banco Pichincha and Banco ProCredit (Ecuador). Kushki is listed as an emerging player.
Does Cooperativa de Ahorro y Crédito 23 de Julio have an API?
No public API is recorded for Cooperativa de Ahorro y Crédito 23 de Julio.
What industry is Cooperativa de Ahorro y Crédito 23 de Julio in?
Cooperativa de Ahorro y Crédito 23 de Julio's product category is Cooperative Banking. Its primary akta.pro industry code is FSABAEAC, Community Development Credit Unions (CDCUs). Its NAICS code is 52213 and its SIC code is 6035.